Proceedings of the 2nd International Media Conference 2019 (IMC 2019)最新文献

Improve Creative Industry Competitiveness Penta Helix and Human Capital in Digital Era 数字时代提升创意产业竞争力、五螺旋结构与人力资本

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.014

Gendut Sukarno, Resa Rasyidah, Kholifatus Saadah

{"title":"Improve Creative Industry Competitiveness Penta Helix and Human Capital in Digital Era","authors":"Gendut Sukarno, Resa Rasyidah, Kholifatus Saadah","doi":"10.2991/assehr.k.200325.014","DOIUrl":"https://doi.org/10.2991/assehr.k.200325.014","url":null,"abstract":". As it predicted as one of the creative industry proponents, the culinary industry is growing rapidly in Indonesia. The culinary industry sub-sector grows because of cultural and lifestyle shifts, as well as technology development. It becomes one of the determining factors in the successfulness of the culinary business, especially in this digital area within offline to online shifting. This research aims to discuss about Penta Helix and Human Capital concepts in strengthening competitiveness which impacts the creative industry business performance on culinary industry sub-sector The population in this study were all managers/owners of the Surabaya culinary creative industry who collaborated with online delivery services (Go-Jek and Grab), with 75 respondents as the samples. The authors are using a data analysis technique with Partial Least Square (PLS). Based on the results of the research found that all dimensions (Academics, Business, Civil Society, Government, Media) are to be a gauge/indicator variable Penta Helix. Variable in human capital; competitiveness and business performance show that all of these indicators are valid and serve as indicators of the human capital, competitiveness, and business performance variables. Penta Helix, human capital, and competitiveness can provide a fair design contribution to business performance.","PeriodicalId":377153,"journal":{"name":"Proceedings of the 2nd International Media Conference 2019 (IMC 2019)","volume":"42 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116964110","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 6

The Effectiveness of Tropicana Slim Advertising on Television (Quantitative Descriptive Study of the Effectiveness of the Advertisement of Dion Wiyoko on Television in the Society of Surabaya) 纯果乐瘦身广告在电视上的效果(对迪翁·维洋子在泗水社会电视广告效果的定量描述研究)

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.020

Juwito

引用次数: 0

Relationship Between CSR Quality with Corporate Reputation PT Indonesia Power UP Semarang 企业社会责任质量与企业声誉的关系PT Indonesia Power UP三宝垄

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.002

A. Naryoso

{"title":"Relationship Between CSR Quality with Corporate Reputation PT Indonesia Power UP Semarang","authors":"A. Naryoso","doi":"10.2991/assehr.k.200325.002","DOIUrl":"https://doi.org/10.2991/assehr.k.200325.002","url":null,"abstract":"PT Indonesia Power UP Semarang has organized various activities as a social responsibility for the community. The Corporate Social Responsibility (CSR) activities of the company are already established so that it produces a positive impact on the people who receive it. PT Indonesia Power UP Semarang committed to helping Micro, Small and Medium Enterprises (MSMEs) to continue to increase their potential to create works that have a positive impact on the economy and other aspects so that the fostered partners can be independent. CSR as a form of corporate goodwill in developing good relations with the community will be a priority on positive companies. This study uses explanatory research methods that can be accepted between variables with the Pearson test of 30 respondents who receive CSR benefits and live around the company site. Based on hypothesis testing conducted using Pearson analysis, it shows the relationship between CSR quality variables and those recognized by the company. It is evidenced by the high Pearson conversion coefficient with a value of 0.470 and a significance value of 0.009. This value represents the difference between CSR quality and company awards. It is contrary to the theory of Griffin (2008), which stated that corporate social responsibility is one of the factors forming corporate or management trust.","PeriodicalId":377153,"journal":{"name":"Proceedings of the 2nd International Media Conference 2019 (IMC 2019)","volume":"5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128876545","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

CSR Communication Model in Facing Industry Revolution 4.0 面向工业革命4.0的企业社会责任沟通模式

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.038

Susi Andrini, P. Ruliana, Suhendra Atmaja, Irwansyah, Riyanto, Renty Yuniarti

{"title":"CSR Communication Model in Facing Industry Revolution 4.0","authors":"Susi Andrini, P. Ruliana, Suhendra Atmaja, Irwansyah, Riyanto, Renty Yuniarti","doi":"10.2991/assehr.k.200325.038","DOIUrl":"https://doi.org/10.2991/assehr.k.200325.038","url":null,"abstract":"Abstrak . The CSR-Indonesian Awards event held by MePRindo is faced with the problem of how CSR communication models deal with the industrial revolution 4.0. The purpose of this research is to find out and find CSR communication models in facing the 4.0 industrial revolution. The method used is descriptive with a qualitative approach. Data obtained through observation and in-depth interviews and observations of informants (Managing Director & Chief Executive, MePRindo) as a counterweight to the information that researchers took three informants representing CSR Awards participants. The concept used in this study uses the communication model Anne Ellreup Nielsen and Crista Thomson, while the concept of CSR uses the opinion of Archi B. Carrol and the concept of the industrial revolution uplifts the opinion of Klaus Martin Schwab. Data analysis is performed through data reduction, data presentation, verification, and conclusions. The results showed that the CSR communication model in the face of the industrial revolution 4.0 played a major role in the successful implementation of CSR Awards conducted by MePRindo.","PeriodicalId":377153,"journal":{"name":"Proceedings of the 2nd International Media Conference 2019 (IMC 2019)","volume":"35 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114383581","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Rhetorical Questions: What Google Couldn’t Provide for Education 反问:谷歌不能为教育提供什么

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.017

Herlina Suksmawati, Praja Firdaus Nuryananda

{"title":"Rhetorical Questions: What Google Couldn’t Provide for Education","authors":"Herlina Suksmawati, Praja Firdaus Nuryananda","doi":"10.2991/assehr.k.200325.017","DOIUrl":"https://doi.org/10.2991/assehr.k.200325.017","url":null,"abstract":". We believe that education nowadays has been conducted differently both sides, for the subject and the object. The term “education” has been inherently related to moral obligation in studying and implicitly looking for answers to theoretical and practical problems in life. Meanwhile, current education has integrated to Internet of Things (IoT), and subsequently confirming the existence of Manuel Castells’ “network society”. This informational society thus undermines the epistemological mechanism in education. The word “googling”, refers to searching with Google, has been so popular in education nowadays because Google often gives us answers to theoretical and practical problems in life, answers that should have been provided by education. Hence it becomes a valid common sense to think that Google almost provide us with all information they had inside the online network. Whilst technology always associated with double-edged sword to humanity, the use of Google has made younger generation become fragile in foundational thinking, as Rhenald Kasali called them “Strawberry Generation”. But as Google gives society with abundant information, yet Google fails to deepen society knowledge and understanding things. Therefore, our hypothesis is what Google has failed to provide the society is rhetorical questions. With the internet, everyone could make their own fabricated “truth”, but ironically people sometimes fail to understand the knowledge itself. This paper propose the idea of “rhetorical question” that vital in knowledge, has failed to be provided by internet. In sum, “rhetorical question” would be a good instrument to counter “Google mechanism” to make education better.","PeriodicalId":377153,"journal":{"name":"Proceedings of the 2nd International Media Conference 2019 (IMC 2019)","volume":"221 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131816843","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Analysis of the Communication Model of Atta Halilintar on YouTube 《阿塔·哈利林达》在YouTube上的传播模式分析

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.036

Supadiyanto, Pelagia Adinda We e Pande, Vespian Varianta, T. Budiarti

{"title":"Analysis of the Communication Model of Atta Halilintar on YouTube","authors":"Supadiyanto, Pelagia Adinda We e Pande, Vespian Varianta, T. Budiarti","doi":"10.2991/assehr.k.200325.036","DOIUrl":"https://doi.org/10.2991/assehr.k.200325.036","url":null,"abstract":". Atta Halilintar successfully became a YouTuber with the highest subscribes in Indonesia. Total subscribers reached 19.4 million people and 1,743,742,459 viewers. On average there are 1.77 million views per day. Atta Halilintar has uploaded 617 videos. YouTuber is a profession that is loved by millennial youth. The profession is dynamic, not bound by space and time, and other advantages. Atta Halilintar makes characters and artists as guest stars or main topics in some of the videos uploaded by Atta Halilintar. Atta Halilintar made President Joko Widodo the main topic in the content uploaded on YouTube. How is Atta Halilintar's communication model through a video titled: \"Grebek Istana RI President Jokowi! Atta Appointed as a Child?\"? The research paradigm is qualitative. Data collection techniques through: library research, analyzing or reviewing videos. Analyze the data by looking at and reviewing Youtube videos of Atta Halilintar (https://www.youtube.com/watch?v=9SH6QcPNfT4). The video was chosen because of its exclusive content and coverage. As a result, Atta Halilintar uses slang, is popular, and often using iconic language. Support eccentric costumes with colored hair. Atta Halilintar's communication model breaks the conventional communication tradition and the content model that YouTube fans love. Atta Halilintar can utilize Joko Widodo's popularity as the President of Indonesia and the sacredness of the Presidential Palace and the momentum of the 2019 Elections to attract the attention and sympathy of YouTube viewers. However, a number of corrections must be made so that the quality is better.","PeriodicalId":377153,"journal":{"name":"Proceedings of the 2nd International Media Conference 2019 (IMC 2019)","volume":"72 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126931466","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

Mediated Interpersonal Communication: A New Way of Social Interaction in the Digital Age 中介人际交往:数字时代社会互动的新方式

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.041

Yuli Candrasari

{"title":"Mediated Interpersonal Communication: A New Way of Social Interaction in the Digital Age","authors":"Yuli Candrasari","doi":"10.2991/assehr.k.200325.041","DOIUrl":"https://doi.org/10.2991/assehr.k.200325.041","url":null,"abstract":"Although previously intended to seek information, the Internet becomes a means to communicate and social interaction. Thus, it has since proven that social media mediates interpersonal communication, connecting people that never met in face-to-face situations. Social media continuously shaped and shifted the way netizens interact amongst themselves This paper seeks how the netizens interact with each other and how this interactivity takes place within social media realms. Therefore, Social Construction theory and Social Information theory will be used to answer these questions. Using this method of research netnography was done on Bening Society community Facebook account. The informants in this study were drawn from members of the active Bening Society community. Netnography is utilized as a method and the Bening society on Facebook which garnered thousands of members is used as a case study. Hence, the informants are those who are active in participating in this online society. The results showed that social media, in this case, Facebook is able to provide comfort for users, especially in managing social interaction with friends. The process of interpersonal communication that occurs through Facebook resembles those in face-to-face interpersonal communication.","PeriodicalId":377153,"journal":{"name":"Proceedings of the 2nd International Media Conference 2019 (IMC 2019)","volume":"235 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122527631","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 10

Development of Print and Illustration Laboratories Using Creative Tools 使用创造性工具开发印刷和插图实验室

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.024

Masnuna, Lily Syahrial, D. Agustin

{"title":"Development of Print and Illustration Laboratories Using Creative Tools","authors":"Masnuna, Lily Syahrial, D. Agustin","doi":"10.2991/assehr.k.200325.024","DOIUrl":"https://doi.org/10.2991/assehr.k.200325.024","url":null,"abstract":"The Faculty of Architecture and Design is one of the faculties at UPN “Veteran” Jawa Timur, which consists of the Architecture Study Program and the Visual Communication Design (VCD) Study Program. Various teaching, research and service activities have been carried out by lecturers and students who are members of the laboratory. There are 4 laboratories incorporated in the VCD program, one of which is the Print and Illustration laboratory. Many products have been produced by this laboratory, including Visual Design and Souvenir Products, popup books, profile books, sign systems, illustration book, etc. However, there are few obstacles faced by print and illustration laboratories and several other laboratories, namely the lack of tools, facilities and infrastructure. There are currently several tools that are damaged and cannot function optimally. The tools needed are digital press machines, A3 printers, cameras, and display cabinets. With these tools, it can produce souvenir products as a promotional media, as well as a reminder (memento), which has artistic value in introducing the campus UPN \"Veteran\" Jawa Timur on a wider area. Among them were the cup package and profile book of UPN \"Veteran\" Jawa Timur. This research method outlines through two stages, namely: (1) the preparation phase; (2) the stage of creation. The preparation phase includes data collection, observation, and analysis. While the stages of creation include preproduction, production and post-production. With the existence of these production support tools, it is expected that laboratory performance will be more optimal and the products produced can be better and can be commercialized.","PeriodicalId":377153,"journal":{"name":"Proceedings of the 2nd International Media Conference 2019 (IMC 2019)","volume":"21 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128894064","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Model of Socialization and Internalization of State Defense Values Among UPN “Veteran” Yogyakarta Students to Embody “State Defense Campus” 日惹大学“老兵”学生国防价值观的社会化与内化模式体现“国防校园”

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.019

Isbandi Sutrisno, Sigit Tripambudi

{"title":"Model of Socialization and Internalization of State Defense Values Among UPN “Veteran” Yogyakarta Students to Embody “State Defense Campus”","authors":"Isbandi Sutrisno, Sigit Tripambudi","doi":"10.2991/assehr.k.200325.019","DOIUrl":"https://doi.org/10.2991/assehr.k.200325.019","url":null,"abstract":". The issue of state defense becomes an important issue as the emerge of the descent of nationalism, the fading spirit of unity, economic domination by foreigners issues and so on. National Development University “ Veteran ” of Yogyakarta (UPNVY) is the college which has concern for the state defense problem. It reinforced by Presidential Regulation No. 121 of 2014 concerning the Establishment of National Development University “ Veteran ” of Yogyakarta, which is necessary to develop as a State Defense Campus. UPNVY campus wants to produce quality graduates who have the state defense values so that they have the spirit to apply the capacity they have for the nation and state. Therefore, the formulation of the socialization and internalization of state defending values model to students was formulated. This model is carried out through an integrated process under the coordination of the Kampus Bela Negara, since the student enters until the student completes their studies. Five courses in the pillars of state defense (Wimaya, Pancasila, Citizenship. Religion and Sport) and all courses provide the content for state defense. The process is strengthened by examplary in discipline, struggle and creativity. The symbols of state defense are also presented to create a state defense atmosphere. The supporting factors to realize UPNVY as a state defense campus is a historical factor, which stated that UPNVY was established to facilitate the national movement fighters in the independence period to study. The spirit of the struggle to defend the country continues to be maintained and become a maintained value.","PeriodicalId":377153,"journal":{"name":"Proceedings of the 2nd International Media Conference 2019 (IMC 2019)","volume":"20 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125180607","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Effect of Use Perception and Easy Perception of the Use of WhatsApp Communication Media on Performance of Expertise of Members of the DPR RI Golkar Faction in 2019 使用感知和易感知使用WhatsApp通信媒体对2019年DPR RI Golkar派成员专业知识表现的影响

Proceedings of the 2nd International Media Conference 2019 (IMC 2019) Pub Date : 2020-03-31 DOI: 10.2991/assehr.k.200325.027

R. Sagi, P. Ruliana, Irwansyah

{"title":"Effect of Use Perception and Easy Perception of the Use of WhatsApp Communication Media on Performance of Expertise of Members of the DPR RI Golkar Faction in 2019","authors":"R. Sagi, P. Ruliana, Irwansyah","doi":"10.2991/assehr.k.200325.027","DOIUrl":"https://doi.org/10.2991/assehr.k.200325.027","url":null,"abstract":"The purpose of this study is to determine and analyze the perception of Whatsapp communication media usage on the performance of the Experts. The theory used in this study is the Technology Acceptance Model theory from Davis and the performance of Mangkunegara. The research approach used is quantitative descriptive which describes, explains and translates data and results of research analyzes in written, systematic and structured. The research method used is correlation analysis and ordinal logistic regression to see the correlation between values and the effect of perception variables on the ease of use of communication media, perceived usefulness of communication media on the performance variables of experts from members of the Golkar Faction of the Republic of Indonesia. While the population in this study were all Golkar Faction Experts who were active in 2019 with a total of 455 TAA (91 DPR Members). The sampling technique used in this study is the probability of stratified random sampling. To determine the sample size using the Taro Yamane formula to obtain a sample of 213 people as respondents, data collection was done through questionnaires, interviews and documentation as well as internet studies. Data analysis uses ordinal logistic regression analysis techniques. to find out the correlative level of the dependent variable on the independent variable. The results showed that the effect of perception of usage and perceived ease of use of WhatsApp communication media was significant to the performance of Experts of the Members of the Republic of Indonesia DPR GOLKAR Faction in 2019","PeriodicalId":377153,"journal":{"name":"Proceedings of the 2nd International Media Conference 2019 (IMC 2019)","volume":"29 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-03-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126969119","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0