Asian Journal of Business Research最新文献_第3页

Digital Group Solidarity: Rethinking the Typology of Beckert's Moral Embeddedness in the Contemporary Market Arena 数字群体团结:重新思考当代市场舞台上贝克特道德嵌入的类型学

Asian Journal of Business Research Pub Date : 2022-12-31 DOI: 10.14707/ajbr.220138

Lora Luayya, S. Hardjosoekarto, O. Herwantoko, Nur Muhammaditya

{"title":"Digital Group Solidarity: Rethinking the Typology of Beckert's Moral Embeddedness in the Contemporary Market Arena","authors":"Lora Luayya, S. Hardjosoekarto, O. Herwantoko, Nur Muhammaditya","doi":"10.14707/ajbr.220138","DOIUrl":"https://doi.org/10.14707/ajbr.220138","url":null,"abstract":"This study explores digital group solidarity as a new typology in the theory of moral embeddedness by Beckert (2005). Digital group solidarity is understood as a form of group solidarity that is constructed through digital interactions in a market arena. This study is different from that of Scott (2020) which more focuses on censorship policies on homosexual movies. It is also in contrast with a study by Nurmajesty et al. (2022) which is in reference to Beckert (2009) regarding the mechanism of commodity valuation of the jamu (Indonesian herbal medicine) market in Indonesia based on physical and symbolic values. The description of the characteristics of moral embeddedness, particularly group solidarity exchange, in the digital realm of the homosexual movie industry is mapped through TNA and SNA using the Netlytic and Gephi software and supported by polls via Twitter and observations in several chat groups of homosexual movie lovers. Referring to the conducted survey, 71.85% of consumers of homosexual movies use Twitter to communicate with each other instead of chat groups and offline meetings. Beckert (2005) argues that the formation of group solidarity is primordial based, while this study discovers that digital group solidarity is relatively unrelated to primordial ties. In contrast to Beckert (2005) who observes group solidarity from only one side of the market (either producers or consumers), this study reveals that digital group solidarity can occur in both arenas and places more emphasis on the preference side. Digital group solidarity is also revealed as a slice of cooperation and group solidarity in Beckert (2005), since both ego and alter ego in digital group solidarity tend to be observed as benefits.","PeriodicalId":37159,"journal":{"name":"Asian Journal of Business Research","volume":"5 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90191074","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Factors Influencing Mobile Banking Adoption in Cambodia: The Structuring of TAM, DIT, and Trust with TPB 影响柬埔寨手机银行采用的因素:TAM结构、DIT和TPB信任

Asian Journal of Business Research Pub Date : 2022-12-31 DOI: 10.14707/ajbr.220133

Sokha Norng

引用次数: 1

Ethnic Marketing in Bibliographic Analysis in 2013 - 2022: Current Trend and Issue 2013 - 2022年文献分析中的民族营销:趋势与问题

Asian Journal of Business Research Pub Date : 2022-12-31 DOI: 10.14707/ajbr.220135

D. Hermawan

引用次数: 0

The link between Strategic Communication, Strategic Consensus, and Successful Strategy Implementation: Evidence from Higher Education in Malaysia 战略沟通、战略共识与成功战略实施之间的联系:来自马来西亚高等教育的证据

Asian Journal of Business Research Pub Date : 2022-12-31 DOI: 10.14707/ajbr.220137

Yee-Wui Lim, Francis Chuah

引用次数: 0

Identifying Core Indicators of Sustainable Competitiveness for Malaysian Tourism 确定马来西亚旅游业可持续竞争力的核心指标

Asian Journal of Business Research Pub Date : 2022-12-31 DOI: 10.14707/ajbr.220136

Ann-Ni Soh, Chin-Hong Puah, M. Arip

引用次数: 1

Discovering the Customer Insight using Netnography and Photography Methods 使用网络摄影和摄影方法发现客户洞察

Asian Journal of Business Research Pub Date : 2022-12-31 DOI: 10.14707/ajbr.220132

A. Zarei, S. Alipour, Maryam Asgharinajib

{"title":"Discovering the Customer Insight using Netnography and Photography Methods","authors":"A. Zarei, S. Alipour, Maryam Asgharinajib","doi":"10.14707/ajbr.220132","DOIUrl":"https://doi.org/10.14707/ajbr.220132","url":null,"abstract":"Gaining customer insight is the driving force of companies. Today, with the advent of social media platforms, especially Instagram, gaining customer insight has taken on a new form. The purpose of this study is to discover the customer insights of Callista on the Instagram platform, through a combination of netnography and photography methods. The comments and images of the company's Instagram page posts were used to collect data because their sales are based on the web. The results showed that the communication content created by the company, which is in three categories of relational, promotional, and organizational, is simultaneously needed for the company's better and more effective advertising. The analysis of metaphors also showed that by focusing on the three metaphors of transformation, connection, and journey, the company was able to create a good image of its brand in the minds of the audience and attract its customers well. A good insight goes beyond what consumers say and can influence future choices, attitudes, and behaviors; Break the principles of companies, and lead to significant operational improvements by creating the vision to provide new types of customer service and high-quality products.","PeriodicalId":37159,"journal":{"name":"Asian Journal of Business Research","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"87686751","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Customer Perception of Online Food Delivery and Analysis of Factors Affecting Customers – Based on Young Chinese Customer Behavior Survey 顾客对网络外卖的感知及影响因素分析——基于中国年轻顾客行为调查

Asian Journal of Business Research Pub Date : 2022-09-28 DOI: 10.20849/abr.v7i5.1272

Tian Yu, S. Sakurai

引用次数: 1

Effect of Online Training on Employee Engagement During the COVID-19 Era 新冠肺炎时代在线培训对员工敬业度的影响

Asian Journal of Business Research Pub Date : 2022-09-28 DOI: 10.20849/abr.v7i5.1294

Mariam Hashem, Elsa Sfeir, H. Hejase, A. Hejase

{"title":"Effect of Online Training on Employee Engagement During the COVID-19 Era","authors":"Mariam Hashem, Elsa Sfeir, H. Hejase, A. Hejase","doi":"10.20849/abr.v7i5.1294","DOIUrl":"https://doi.org/10.20849/abr.v7i5.1294","url":null,"abstract":"Employee engagement and training and development (T&D) are widely used terms nowadays, especially in the business world. Researchers and studies show that T&D influences the engagement of the employees. However, amid a dynamic environment full of change, studies need to follow suit and assess the impact of change too. Therefore, as the COVID-19 pandemic has arisen, new studies are needed in this era. Motivated by this reason, this study focuses on the \"Effect of Online Training on Employee Engagement during COVID-19 Era (Remote Working)\". It aims at exploring and investigating whether there is a link between online training and engagement by using the Towers Perrin-ISR Model of engagement which contains three components cognitive thinking, affective feeling, and behavioral acting components. This research uses a quantitative, deductive, and positivist approach. A structured questionnaire is designed and administered to a sample of 54 administrative employees at five different universities in Lebanon. It consists of 20 questions related to the chosen employee engagement model with five demographic factors. Statistical analysis was performed using the Statistical Product and Service Solutions, SPSS version 25. Descriptive statistics, Cronbach alpha, cross-tabulations, factor analysis, and regression analysis are applied. Results found did not find a statistically significant relationship between employee engagement and online training. However, an alternative model resulted in emphasizing the importance of having well-prepared institutions that foster their values, culture, and respect for the employees leading to a successful relationship and causing the acceptance and success of online training. This study is concluded within certain limitations and recommendations for future work as presented in this paper.","PeriodicalId":37159,"journal":{"name":"Asian Journal of Business Research","volume":"58 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-09-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80729717","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 9

What Drives the Adaptive Capability of Indonesian SMEs during the Covid-19 Pandemic: The Interplay between Perceived Institutional Environment, Entrepreneurial Orientation, and Digital Capability 在新冠疫情期间，是什么推动了印尼中小企业的适应能力:感知制度环境、创业导向和数字能力之间的相互作用

Asian Journal of Business Research Pub Date : 2022-08-31 DOI: 10.14707/ajbr.220125

D. Siahaan, C. Tan

{"title":"What Drives the Adaptive Capability of Indonesian SMEs during the Covid-19 Pandemic: The Interplay between Perceived Institutional Environment, Entrepreneurial Orientation, and Digital Capability","authors":"D. Siahaan, C. Tan","doi":"10.14707/ajbr.220125","DOIUrl":"https://doi.org/10.14707/ajbr.220125","url":null,"abstract":"The Covid-19 pandemic has caused disruptive business environments that demand firms to develop their adaptive capacity to survive. This paper aims to investigate the antecedents of adaptive capability by integrating the resource-based view, dynamic capability, and institutional theories to explain firms’ adaptive capability during the pandemic in the context of Indonesia. A causal model was developed and tested using Partial Least Squares (PLS) with 262 participants. The findings reveal that institutional environment is the key driver of enhancing SME’s entrepreneurial orientation and developing their digital capabilities to adapt to disruptions triggered by the pandemic. In practice, the government needs to revise its support programs to assist SMEs in advancing their entrepreneurial skills and digital capability to operate their businesses in digital markets. Training on design thinking, digital technology, and Artificial Intelligence should be incorporated into any support programs provided to strengthen SMEs’ competitiveness through digital capability and entrepreneurial orientation. The government also needs to revisit the current IT infrastructure to provide affordable IT technologies to support the digital capability of SMEs.","PeriodicalId":37159,"journal":{"name":"Asian Journal of Business Research","volume":"26 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83589133","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

Do Authors Affiliated with Emerging Asian Contexts Have Proportionate Representation in Foreign Entry Mode Choice Research: Insights from the Bibliometric Analysis? 新兴亚洲背景的作者在外国进入模式选择研究中是否有比例代表性:来自文献计量分析的见解?

Asian Journal of Business Research Pub Date : 2022-08-31 DOI: 10.14707/ajbr.220128

R. Jain

{"title":"Do Authors Affiliated with Emerging Asian Contexts Have Proportionate Representation in Foreign Entry Mode Choice Research: Insights from the Bibliometric Analysis?","authors":"R. Jain","doi":"10.14707/ajbr.220128","DOIUrl":"https://doi.org/10.14707/ajbr.220128","url":null,"abstract":"Despite the growing relevance of the Asian context in foreign entry mode choice (FEMC) research over the previous two decades, the underrepresentation of authors affiliated with emerging contexts is surprising, necessitating a granular investigation. Using advanced bibliometric techniques, this study first highlights the representativeness gap of authors affiliated with Asian economies and then maps the conceptual and intellectual structure of FEMC research. The findings indicate that while issues related to emerging Asian contexts have gained traction, the authors affiliated with Asian institutes are highly under-represented. The analysis of 982 papers retrieved from the Web of Science and published between 2001 and 2021 shows that while North American (30%) and European affiliations (43%) account for 73% of author appearances, Asian affiliations (7.9%) are underrepresented, except for China. Given the strong link between context-sensitivity and affiliation, researchers affiliated with emerging contexts may be better positioned to portray the context-sensitivity of the FEMC construct by granularly investigating the intricacies and subtleties that are unique to these contexts. Insights from conceptual thematic analysis point to research gaps and opportunities. The practical implications for the Asian context lie in giving voice to authors from these contexts to capture the contextsensitivity of the FEMC construct.","PeriodicalId":37159,"journal":{"name":"Asian Journal of Business Research","volume":"15 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85067095","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1