发布求助
文献互助 智能选刊 最新文献

Journal of Digital and Social Media Marketing最新文献

筛选
英文 中文
Localization Strategy for Business-to-Business Digital Marketing with a Focus on Industrial Metrology 以工业计量为重点的企业对企业数字营销本地化策略
Journal of Digital and Social Media Marketing Pub Date : 2019-01-01 DOI: 10.1007/978-3-030-24374-6_21
Lucy Kirmond
{"title":"Localization Strategy for Business-to-Business Digital Marketing with a Focus on Industrial Metrology","authors":"Lucy Kirmond","doi":"10.1007/978-3-030-24374-6_21","DOIUrl":"https://doi.org/10.1007/978-3-030-24374-6_21","url":null,"abstract":"","PeriodicalId":37158,"journal":{"name":"Journal of Digital and Social Media Marketing","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82529690","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Taste vs. Values: Effective, Authentic, and Nuanced Hyperlocalization in the Digital Marketing Era 品味与价值:数字营销时代的有效、真实和微妙的超本地化
Journal of Digital and Social Media Marketing Pub Date : 2019-01-01 DOI: 10.1007/978-3-030-24374-6_20
Brendan M. Keating, Nitish Singh
{"title":"Taste vs. Values: Effective, Authentic, and Nuanced Hyperlocalization in the Digital Marketing Era","authors":"Brendan M. Keating, Nitish Singh","doi":"10.1007/978-3-030-24374-6_20","DOIUrl":"https://doi.org/10.1007/978-3-030-24374-6_20","url":null,"abstract":"","PeriodicalId":37158,"journal":{"name":"Journal of Digital and Social Media Marketing","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83830523","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Psychological Analytics Based Technology Adoption Model for Effective Educational Marketing 基于心理分析的有效教育营销技术采用模型
Journal of Digital and Social Media Marketing Pub Date : 2019-01-01 DOI: 10.1007/978-3-030-24374-6_12
Arghya Ray, P. Bala, Shilpee A. Dasgupta
{"title":"Psychological Analytics Based Technology Adoption Model for Effective Educational Marketing","authors":"Arghya Ray, P. Bala, Shilpee A. Dasgupta","doi":"10.1007/978-3-030-24374-6_12","DOIUrl":"https://doi.org/10.1007/978-3-030-24374-6_12","url":null,"abstract":"","PeriodicalId":37158,"journal":{"name":"Journal of Digital and Social Media Marketing","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88212262","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 8
Digital and Social Media Marketing: Emerging Applications and Theoretical Development 数字和社交媒体营销:新兴应用和理论发展
Journal of Digital and Social Media Marketing Pub Date : 2015-07-04 DOI: 10.1007/978-3-030-24374-6
D. Zachary
{"title":"Digital and Social Media Marketing: Emerging Applications and Theoretical Development","authors":"D. Zachary","doi":"10.1007/978-3-030-24374-6","DOIUrl":"https://doi.org/10.1007/978-3-030-24374-6","url":null,"abstract":"","PeriodicalId":37158,"journal":{"name":"Journal of Digital and Social Media Marketing","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2015-07-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85420791","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 10
首页 上一页
0
×
引用
GB/T 7714-2015
复制
MLA
复制
APA
复制
导出至
BibTeX EndNote RefMan NoteFirst NoteExpress
×
提示
您的信息不完整，为了账户安全，请先补充。
现在去补充
×
提示
您因"违规操作"
具体请查看互助需知
我知道了
×
提示
现在去查看 取消
×
提示
确定
请完成安全验证×
相关产品
×
本文献相关产品
联系我们：info@booksci.cn Book学术提供免费学术资源搜索服务，方便国内外学者检索中英文文献。致力于提供最便捷和优质的服务体验。 Copyright © 2023 布克学术 All rights reserved.
京ICP备2023020795号-1
ghs 京公网安备 11010802042870号
Book学术文献互助
Book学术文献互助群
群 号：481959085
Book学术官方微信