Proceedings of the 2019 International Summit of the Music & Entertainment Industry Educators Association最新文献

The Factors in the Artist-Label Relationship That Influence Creative and Commercial Success: An Initial Exploration 艺术家-厂牌关系中影响创意和商业成功的因素:初步探索

Proceedings of the 2019 International Summit of the Music & Entertainment Industry Educators Association Pub Date : 1900-01-01 DOI: 10.25101/19.25

R. Cannon

{"title":"The Factors in the Artist-Label Relationship That Influence Creative and Commercial Success: An Initial Exploration","authors":"R. Cannon","doi":"10.25101/19.25","DOIUrl":"https://doi.org/10.25101/19.25","url":null,"abstract":"Since the dawn of the recorded music industry, the nature and quality of the relationship between record labels and the artists they sign has been of huge significance. These relationships set the foundation for the successful discovery and development of new artists, and directly influence the conditions for these artists to successfully build global careers and bring enduring music to the world. However, these relationships have also been a frequent point of contention and controversy, and many a career has been derailed, compromised (creatively or commercially) or cut short by a problematic relationship between label and artist. Some of the catalysts for relationship-breakdown, such as tensions around financial and contractual arrangements, are well-documented. But the specific nuances, dynamics, and patterns of interaction between label and artist that have a bearing on these outcomes are rarely discussed or explored in detail. This paper begins to explore the behaviors and dynamics that actively provide the basis for an enduring and successful relationship between artist and label. It reviews the literature that discusses the artist-label relationship, as well as pertinent literature from other fields that deals with the relationship between organization and creative practitioner. In doing so, it suggests a need for further research to bring greater clarity to this picture. By investigating the artist-label relationship in greater depth, and by examining the dynamics of the parties’ ongoing interaction, it may be possible to draw further conclusions on the specific processes, patterns, and behaviors, that may have a positive or negative influence on the duration, quality, and outcomes—both creative and commercial—of the relationship.","PeriodicalId":371295,"journal":{"name":"Proceedings of the 2019 International Summit of the Music & Entertainment Industry Educators Association","volume":"104 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131953130","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

“Second Verse, Same as the First?” An Examination of the Evolution of Entertainment Management Academics “第二节，和第一节一样吗?”娱乐管理学术演进述评

Proceedings of the 2019 International Summit of the Music & Entertainment Industry Educators Association Pub Date : 1900-01-01 DOI: 10.25101/19.28

A. Gillentine, Armen Shaomian

引用次数: 0

Teaching Digital Marketing and Social Media Strategy for the Entertainment Industry 教授娱乐行业的数字营销和社交媒体策略

Proceedings of the 2019 International Summit of the Music & Entertainment Industry Educators Association Pub Date : 1900-01-01 DOI: 10.25101/19.39

J. Sinkovich

引用次数: 0

Immersive Experiences: The Future of Live Music and VR 沉浸式体验:现场音乐和VR的未来

Proceedings of the 2019 International Summit of the Music & Entertainment Industry Educators Association Pub Date : 1900-01-01 DOI: 10.25101/19.24

Jeff Apruzzese

引用次数: 0

How the Drop Changed Pop: The Influence of Dubstep in Modern Pop Song Form and Production Drop如何改变流行音乐:Dubstep对现代流行歌曲形式和制作的影响

Proceedings of the 2019 International Summit of the Music & Entertainment Industry Educators Association Pub Date : 1900-01-01 DOI: 10.25101/19.44

Misty Jones Simpson

引用次数: 0

Engaging Students in the Advancement of a Music Economy: A Case Study 让学生参与音乐经济的发展:一个案例研究

Proceedings of the 2019 International Summit of the Music & Entertainment Industry Educators Association Pub Date : 1900-01-01 DOI: 10.25101/19.33

Storm Gloor

{"title":"Engaging Students in the Advancement of a Music Economy: A Case Study","authors":"Storm Gloor","doi":"10.25101/19.33","DOIUrl":"https://doi.org/10.25101/19.33","url":null,"abstract":"Arvada, Colorado could hardly be identified as having a significant reputation for its music scene. Essentially a sub-urb of Denver, residents typically find their entertainment in that larger city or in Boulder or Morrison (Red Rocks), among other places. On the other hand, the city of roughly 100,000 draws vast amounts of outsiders to its amazing arts center and the area known as “Olde Town” could experience a massive rebirth if a planned mass transportation strategy comes to fruition. The potential to grow the music and arts economy in Arvada, Colorado was a key incentive for the city to enlist in the Hometown Colorado Initiative (HCI), a program that engages universities in communities with the mission of deploying students in service-learning-type research aimed at addressing “real world” problems and challenges as they interact with public servants and citizens. In a sense, the world just beyond campus becomes the labora-tory where students put their learned knowledge and skills to work for the better good all the while under the wing of academia. Four students undertook just such an endeavor in Arvada as they researched the music economy and developed sixteen potential projects to further develop it, prior to carry-ing out four of those initiatives. The planning, implementation, and execution of the “Arvada Music Project” greatly informed how this academic experience could be utilized elsewhere within higher education partnerships with their communities. We will discuss here the valuable learnings and best/worst practices that can be carried forth from this project.","PeriodicalId":371295,"journal":{"name":"Proceedings of the 2019 International Summit of the Music & Entertainment Industry Educators Association","volume":"29 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126812480","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Black Box Royalties Are Coming Courtesy of the Music Modernization Act: Lessons from the Early Years of SoundExchange 《音乐现代化法案》带来的黑箱版税:来自SoundExchange早期的经验教训

Proceedings of the 2019 International Summit of the Music & Entertainment Industry Educators Association Pub Date : 1900-01-01 DOI: 10.25101/19.30

John L. Simson

引用次数: 0

The Development of the Artist-Fan Engagement Model 艺术家-粉丝参与模式的发展

Proceedings of the 2019 International Summit of the Music & Entertainment Industry Educators Association Pub Date : 1900-01-01 DOI: 10.25101/19.34

Sarita M. Stewart

{"title":"The Development of the Artist-Fan Engagement Model","authors":"Sarita M. Stewart","doi":"10.25101/19.34","DOIUrl":"https://doi.org/10.25101/19.34","url":null,"abstract":"In an industry where the music consumer has unprecedented access and prefers ongoing interaction with music artists, it is important to identify how these relationships can be best leveraged. This would include engagement between a music artist and their fans through various social media platforms (e.g., Facebook, Instagram, Pinterest, Snapchat, Twitter, Tumblr, YouTube, etc.). The Artist-Fan Engagement Model was developed as a theoretical framework to help explain this relationship between music artists and their fans. The model, created using hedonic consumption and parasocial interaction theory (PSI) as its foundational underpinnings, explores how the effects of music and artist help drive fan engagement, whether through access or ownership of recorded music. The development of the Artist-Fan Engagement Model, along with the initial study results from 2012, is discussed. However, given the sweeping changes within the music industry since the time of the original study, various components of the model are now being revised to better reflect current market realities. A second round of research is planned for late 2019 with the goal being to determine how the research outcomes have changed since the initial study was conducted.","PeriodicalId":371295,"journal":{"name":"Proceedings of the 2019 International Summit of the Music & Entertainment Industry Educators Association","volume":"163 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131991111","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

Social Entrepreneurship as an Element of the Inbound Marketing Model for Musicians 社会企业家精神是音乐家入站营销模式的一个要素

Proceedings of the 2019 International Summit of the Music & Entertainment Industry Educators Association Pub Date : 1900-01-01 DOI: 10.25101/19.18

Hal Weary

引用次数: 1

Did you hear “7 Rings” or “My Favorite Things”? Ariana Grande’s Spin on a Classic Rodgers and Hammerstein Song Could Have Lasting Impact on an Iconic Brand and the Bottom Line 你听过《七个戒指》或《我最喜欢的东西》吗?爱莉安娜·格兰德翻唱罗杰斯和汉默斯坦的经典歌曲，可能会对一个标志性品牌和底线产生持久影响

Proceedings of the 2019 International Summit of the Music & Entertainment Industry Educators Association Pub Date : 1900-01-01 DOI: 10.25101/19.19

M. Wald

{"title":"Did you hear “7 Rings” or “My Favorite Things”? Ariana Grande’s Spin on a Classic Rodgers and Hammerstein Song Could Have Lasting Impact on an Iconic Brand and the Bottom Line","authors":"M. Wald","doi":"10.25101/19.19","DOIUrl":"https://doi.org/10.25101/19.19","url":null,"abstract":"Fifty-four years after the release of The Sound of Music, Rodgers and Hammerstein have a number one hit. Using the melody of the classic song “My Favorite Things” and what is being termed a “reinterpretation” of the lyrics, Ariana Grande has created a new work which describes her favorite things resulting from a trip to Tiffany’s. The materialism portrayed is completely opposite to the original lyrics, which spoke of sweet, simple things that money cannot buy. This paper explores several of the issues that a musical work of this type might generate. The most obvious one is the copyright ownership and the participation of the original writers. In addition, this paper investigates the impact of the release on the wholesome brand of The Sound of Music. Clearly there is a financial benefit of owning a copyright with this level of success. But what will be the social impact? Is the immediate success of “7 Rings” indicative of the culture of this generation? This paper provides an overview of the comments in response to the release as well as explores the decision-making process by the rights-holders and the balance between the benefit of introducing The Sound of Music to a new generation of fans and the risk of altering the brand.","PeriodicalId":371295,"journal":{"name":"Proceedings of the 2019 International Summit of the Music & Entertainment Industry Educators Association","volume":"74 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126521019","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0