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Dubbing television advertisements across cultures and languages: A case study of English and Arabic 跨文化、跨语言的电视广告配音:以英语和阿拉伯语为例
Language Value Pub Date : 2022-12-22 DOI: 10.6035/languagev.6922
Ahmad S. Haider, Faurah Alrousan
{"title":"Dubbing television advertisements across cultures and languages: A case study of English and Arabic","authors":"Ahmad S. Haider, Faurah Alrousan","doi":"10.6035/languagev.6922","DOIUrl":"https://doi.org/10.6035/languagev.6922","url":null,"abstract":"The differences between Arab and English cultures make the task of Translating English advertisements into Arabic challenging. This study investigates the strategies used by translators to dub English advertisements into Arabic. Six English advertisements and their Arabic translation were compiled from YouTube and then compared their contents, Brand's name, and catchphrases. The findings showed that the translators opted for using various translation strategies such as cultural adaptation, substitution, loan, transliteration, explicitation, addition, omission, and paraphrasing. The analysis also revealed that translators sometimes use the literal translation approach to preserve the foreignness spirit and stay faithful to the original message. They also followed the free approach of translation to bridge the cultural gap. The study recommends future researchers to examine other advertisements in different domains.","PeriodicalId":36244,"journal":{"name":"Language Value","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-12-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45340060","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
Revisiting views of grammar and grammar learning strategy use: A multiple case study in Vietnam 语法与语法学习策略使用的再认识——以越南为例
Language Value Pub Date : 2022-07-26 DOI: 10.6035/languagev.6124
Trương Thị Như Ngoc, Nooreen Noordin, Lilliati Ismail, Yasir Yahya
{"title":"Revisiting views of grammar and grammar learning strategy use: A multiple case study in Vietnam","authors":"Trương Thị Như Ngoc, Nooreen Noordin, Lilliati Ismail, Yasir Yahya","doi":"10.6035/languagev.6124","DOIUrl":"https://doi.org/10.6035/languagev.6124","url":null,"abstract":"A qualitative multiple case study was conducted to understand how Vietnamese high school students (n=6) experienced grammar learning by exploring their views on the role of grammar and their use of grammar learning strategies. Semi-structured individual interviews are the main instrument for data collection in this study. Using inductive content analysis, we found that all participant students acknowledged the essential role of grammar in learning English, and most of them still learned English grammar through the traditional approach. Despite the difference in the teaching approach students were exposed to, all students demonstrated a strategic approach to grammar learning, with environmental and behavioral management and cognitive strategies being the most popular strategies. The findings can help English teachers adjust their teaching approach and techniques to maximize students' grammar achievement and enhance their effective grammar learning strategies for long-term benefits. The study contributes to research on Asian EFL/ESL students' attitudes towards grammar learning and their use of grammar learning strategies.","PeriodicalId":36244,"journal":{"name":"Language Value","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-07-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49467435","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
CLIL for the teaching of History and English in Secondary Education: How to complete the existing materials CLIL教学法在中学历史与英语教学中的应用:如何完善现有教材
Language Value Pub Date : 2022-07-26 DOI: 10.6035/languagev.6413
Alberto Ángel Vela Rodrigo
{"title":"CLIL for the teaching of History and English in Secondary Education: How to complete the existing materials","authors":"Alberto Ángel Vela Rodrigo","doi":"10.6035/languagev.6413","DOIUrl":"https://doi.org/10.6035/languagev.6413","url":null,"abstract":"The importance of CLIL can be understood by the new demands in education and the changing social forces that affect the use of languages in applied contexts today. Therefore, the use of appropriate materials is basic. The aim of this paper is two-fold. Firstly, to establish the key elements of CLIL, reviewing the theoretical frameworks informing this methodology to identify its basic characteristics. Secondly, to examine to what extent they are applied in the teaching of History through a real example of a textbook for 2nd year of Secondary Education. To fulfil both aims, a list of nine criteria has been developed to be used as a relevant tool for teachers when choosing potentially effective materials. This tool will be inspired in the guidelines of two CLIL models in terms of SLA and content support. Finally, possible niches for improvement will be detected, always in order to increase students’ motivation.","PeriodicalId":36244,"journal":{"name":"Language Value","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-07-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46673431","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
La posibilidad no epistémica en secciones de artículos de investigación en turismo 旅游研究文章部分的非认知可能性
Language Value Pub Date : 2022-07-26 DOI: 10.6035/languagev.6520
Elena Domínguez Morales
{"title":"La posibilidad no epistémica en secciones de artículos de investigación en turismo","authors":"Elena Domínguez Morales","doi":"10.6035/languagev.6520","DOIUrl":"https://doi.org/10.6035/languagev.6520","url":null,"abstract":"Este trabajo presenta un estudio de los verbos modales con significado dinámico para la expresión de la posibilidad en el artículo de investigación sobre turismo en las secciones de introducción y conclusión del artículo. A continuación, el objetivo principal de este trabajo es analizar estos verbos modales dinámicos en un corpus de revistas científicas de la disciplina del turismo. En este estudio se entiende que los verbos modales dinámicos contribuyen a definir el punto de vista del hablante. En este sentido, este análisis determinará qué sección tiene la mayor frecuencia de formas modales dinámicas. Además, se destacarán las funciones que cumplen estos verbos modales en las secciones estudiadas, según el contexto en el que se encuentran estas formas.","PeriodicalId":36244,"journal":{"name":"Language Value","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-07-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45042930","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Language attitudes and third language writing in a multilingual educational context 多语言教育背景下的语言态度与第三语言写作
Language Value Pub Date : 2022-07-26 DOI: 10.6035/languagev.6217
Irene Gúzman Alcón
{"title":"Language attitudes and third language writing in a multilingual educational context","authors":"Irene Gúzman Alcón","doi":"10.6035/languagev.6217","DOIUrl":"https://doi.org/10.6035/languagev.6217","url":null,"abstract":"The study explores the impact of language attitudes on third language (English) writing. A total of 40 participants (20 from the B2 level and another 20 from the C2 level) from an Official Language School in the Valencian Community took part in the study. Data were collected by means of semi-structured interviews and a questionnaire adapted from Lasagabaster and Huguet (2007), together with and a written composition evaluated using Jacobs et al.’s (1981) taxonomy. Findings from the study show that students' attitudes towards languages are in line with the sociolinguistic status of each language in the Valencian Community. In addition, the present study shows that those students that use both official languages (Spanish and Catalan) at home got better results in the evaluation of their English writings. Our findings indicate the impact of multilingualism on students' L3 writing and suggest the advantages of multilingualism in language learning.","PeriodicalId":36244,"journal":{"name":"Language Value","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-07-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42207301","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Science Communication on the Internet: Old genres meet new genres 互联网上的科学传播:新旧体裁的碰撞
Language Value Pub Date : 2022-07-26 DOI: 10.6035/languagev.6664
Adrián Pla Ángel
{"title":"Science Communication on the Internet: Old genres meet new genres","authors":"Adrián Pla Ángel","doi":"10.6035/languagev.6664","DOIUrl":"https://doi.org/10.6035/languagev.6664","url":null,"abstract":"Science Communication on the Internet, by Luzón and Pérez-Llantada (2019) deals with traditional, new, and incipient trends and genres on scientific online communication that have arisen due to the evolution of the Web 2.0 technologies. In this light, this new paradigm was portrayed by the combination of these technologies within the knowledge creation as well as the communicative processes of disciplinary communities. This book is addressed to researchers and members of the scientific community who are interested in the area of English for Specific Purposes.","PeriodicalId":36244,"journal":{"name":"Language Value","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-07-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49043366","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 8
Whole issue 15.1 整期15.1
Language Value Pub Date : 2022-07-26 DOI: 10.6035/languagev.6748
Language Value
{"title":"Whole issue 15.1","authors":"Language Value","doi":"10.6035/languagev.6748","DOIUrl":"https://doi.org/10.6035/languagev.6748","url":null,"abstract":"Whole issue","PeriodicalId":36244,"journal":{"name":"Language Value","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-07-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41380420","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
e-Research y español LE/L2: Investigar en la era digital e-Research和西班牙语LE/L2:数字时代的研究
Language Value Pub Date : 2022-07-26 DOI: 10.6035/languagev.6412
G. Sánchez Muñoz
{"title":"e-Research y español LE/L2: Investigar en la era digital","authors":"G. Sánchez Muñoz","doi":"10.6035/languagev.6412","DOIUrl":"https://doi.org/10.6035/languagev.6412","url":null,"abstract":"Since the dawn of the Internet, technology has played a crucial role in all spheres. In particular, in the educational and research world, the use of Information and Communication Technologies (ICTs) has greatly advanced, making a complete transformation in the methodologies used. Thus, virtual research environments are considered essential these days for those scholars and researchers who want to advance their investigations in the field of Spanish as a second language (SL2) or foreign language (SFL) (Allan, 2009; Mairal-Usón & Faber, 2020; Whishart & Thomas, 2017). The book e-Research y español LE/L2: Investigar en la era digital, edited by Mar Cruz Piñol (2021), deals jointly with the contributions to SL2/SFL from three diverse fields, i.e., library science, corpus linguistics, and digital editing. This publication provides a new, interdisciplinary, and international vision combining theory with case studies.","PeriodicalId":36244,"journal":{"name":"Language Value","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-07-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43909685","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
EMI and Intercultural Competence at University of Alcalá: The case of the Master's Degree in Teacher Training alcaluniversity的EMI和跨文化能力:以教师培训硕士学位为例
Language Value Pub Date : 2021-12-02 DOI: 10.6035/languagev.6118
Isabel De la Cruz Cabanillas, Cristina Tejedor-Martínez
{"title":"EMI and Intercultural Competence at University of Alcalá: The case of the Master's Degree in Teacher Training","authors":"Isabel De la Cruz Cabanillas, Cristina Tejedor-Martínez","doi":"10.6035/languagev.6118","DOIUrl":"https://doi.org/10.6035/languagev.6118","url":null,"abstract":"The use of English as a Medium of Instruction to teach subjects other than English is widely spread across European higher education institutions. The University of Alcalá has been working on the implementation of English-Medium Instruction (EMI) for decades now. The internationalisation process accounts for the increasing number of studies both at undergraduate and postgraduate levels taught in English. The response of international students has been positive considering the University of Alcalá one of their favourite Spanish destinations. The interaction of local and foreign students evidences the need to raise awareness towards the intercultural competence as part of the Master’s Degree in Teacher Training, so that learners will feel comfortable in a different language and culture and contribute significantly not only to the labour market but also to dialogue and living together. In this article, the authors report on how this is done in one of the compulsory courses of this specific Master’s Degree: Complementary Training in English Studies.","PeriodicalId":36244,"journal":{"name":"Language Value","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-12-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41661424","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Whole issue 14.2 整期14.2
Language Value Pub Date : 2021-12-02 DOI: 10.6035/languagev.6319
Language Value
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引用次数: 0
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