Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020)最新文献_第4页

Social Media Utilization for Tourism Development 社会媒体在旅游发展中的应用

Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020) Pub Date : 2020-12-12 DOI: 10.2991/assehr.k.201209.072

S. Paramita

{"title":"Social Media Utilization for Tourism Development","authors":"S. Paramita","doi":"10.2991/assehr.k.201209.072","DOIUrl":"https://doi.org/10.2991/assehr.k.201209.072","url":null,"abstract":"Trend of social media utilization rises in Indonesia's society, and it does not prevail for individuals but also institutions or organizations. A variety of institutions either the government or private companies, uses social media as their information media. Moreover, many sectors use social media and one of them is tourism sector. The sector itself includes in the priority sector in the governmen of President Jokowi. Therefore, Giriasih Village located in Gunungkidul, Yogyakarta close to Parangtritis Beach is intended to develop village tourism. Obstacle to realize the goal is because human resources are not adequate yet. Village apparatur did not undestand how to develop village tourism and its strategy to be carried out to empower villagers in the development of tourism village. Therefore, the Research Team did the problem mapping encountered in the village through the community development research with the theme on social media utilization for tourism development. The research method was case study qualitative approach with focus group discussion technique. The solution offered in this research is to know the existing problems and provide input on the role of social media for village tourism development. Social media coverage is relatively wide and it has great impact for society, and therefore, it can be utilized to expose potential village tourism.","PeriodicalId":346556,"journal":{"name":"Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020)","volume":"159 ","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133287791","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Ny Nina’s Bakery Visual Identity Redesign in Tasikmalaya Ny Nina在Tasikmalaya的面包店视觉识别重新设计

Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020) Pub Date : 2020-12-12 DOI: 10.2991/assehr.k.201209.076

Melinda Theresia Witanto, K. Setiawan, Ari Dina Krestiawan

{"title":"Ny Nina’s Bakery Visual Identity Redesign in Tasikmalaya","authors":"Melinda Theresia Witanto, K. Setiawan, Ari Dina Krestiawan","doi":"10.2991/assehr.k.201209.076","DOIUrl":"https://doi.org/10.2991/assehr.k.201209.076","url":null,"abstract":"Indonesian traditional cakes are liked by many because of its affordable price, delicious taste, and easy to get. One of the traditional cake shops in the city of Tasikmalaya is Ny Nina’s Bakery, founded by Mrs. Ninawati and Mr. Benyamin since 1999. As times goes by, Ny Nina’s cakes became increasingly well-known and liked by many such that she could have a cake shop and factory. Now, the shop is managed by her child, named Alken Lim. Ny Nina’s Bakery and cake factory wants to continue expanding the business to become bigger. To achieve this goal, the first crucial step is to have a solid and consistent visual identity to make the Ny Nina’s Bakery brand easily recognizable by the public. The research method used was observation, interviews, questionnaires, and literature study. The study and research was conducted in Tasikmalaya, West Java, Indonesia in 2020. The design of visual identity uses guidelines from the book Creating a Brand Identity (Brooking, 2016) and the Spade of Design (Chimero, 2012). The results of the study are the visual identity of the Ny Nina’s Bakery.","PeriodicalId":346556,"journal":{"name":"Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020)","volume":"149 12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130150725","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Fear of Missing Out (FoMO) and Psychological Well-Being of Late Adolescents Using Social Media 晚近青少年使用社交媒体的错失恐惧与心理健康

Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020) Pub Date : 2020-12-12 DOI: 10.2991/assehr.k.201209.071

Feilina Sutanto, Riana Sahrani, Debora Basaria

引用次数: 2

A Phenomenological Investigation Through Amandari Contemporary Resort in Ubud, Bali 巴厘岛乌布阿曼达里当代度假村的现象学研究

Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020) Pub Date : 2020-12-12 DOI: 10.2991/assehr.k.201209.178

F. Lianto, N. W. Priyomarsono, Lewin Nuramin, Beatrice Wiratno

引用次数: 0

The Role of Job Insecurity and Organizational Commitment to Turnover Intention on Startup Employee 工作不安全感、组织承诺对创业员工离职倾向的影响

Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020) Pub Date : 2020-12-12 DOI: 10.2991/assehr.k.201209.086

Ranisya Fitta, F. I. Dewi, R. -. Idulfilastri

{"title":"The Role of Job Insecurity and Organizational Commitment to Turnover Intention on Startup Employee","authors":"Ranisya Fitta, F. I. Dewi, R. -. Idulfilastri","doi":"10.2991/assehr.k.201209.086","DOIUrl":"https://doi.org/10.2991/assehr.k.201209.086","url":null,"abstract":"X Company is a startup company engaged in financial technology, experiencing an increased in the number of turnover. Turnover has a negative impact on the company. When the number of turnover at the company increases, the company must pay more for the process of recruiting and training new employees (Kim, 2008). Al Battat, Som, and Helahat, (2013) in their research claim turnover intention is an accurate predictor of the number of turnover. An organization can’t eliminate the intention of employee turnover, but can reduce the level of intention. Factors that cause frequent employee desires to leave the company are employee insecurities at job and commitment to the organization (Kim, 2008). Design of this study is correlational quantitative, non-experimental and sampling techniques by convenience sampling. Participants in this study is 60 participants with the characteristics worked for at least 6 months in startup company. Participants in this study were not limited by gender and age. Hypothesis testing, research conducted to examine the role of job insecurity and organizational commitment to turnover intention. Data analysis techniques using multiple linear regression with SPSS Statistics 25 application. Hypothesis testing produces a standard value of job insecurity coefficient is 0.189 and a standard value of organizational commitment coefficient is -0.689 with a significance level of 0.000. Based on the results can be concluded that job insecurity has a significant and positive effect to turnover intention. In addition, organizational commitment has a significant and negative effect to turnover intention.","PeriodicalId":346556,"journal":{"name":"Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020)","volume":"33 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125241825","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

The Influence of Use Rock and Metal Theme as Brand Image to Consumer Buying Interest Lawless Burgerbar Kemang 以摇滚金属为主题的品牌形象对消费者购买兴趣的影响

Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020) Pub Date : 2020-12-12 DOI: 10.2991/assehr.k.201209.165

Mira Fajriana, Farid Rusdi

{"title":"The Influence of Use Rock and Metal Theme as Brand Image to Consumer Buying Interest Lawless Burgerbar Kemang","authors":"Mira Fajriana, Farid Rusdi","doi":"10.2991/assehr.k.201209.165","DOIUrl":"https://doi.org/10.2991/assehr.k.201209.165","url":null,"abstract":"One business that is growing in the current era is food. Every day, many new business actors introduce their products through creative ideas and new innovations in the midst of intense competition so that there needs to be a good brand image in attracting consumers to buy. Lawless Burgerbar Kemang is one of the burger burgers that offers a different concept from the others, which carries the theme of rock and metal. This study aims to determine the effect of the use of rock and metal themes as brand image on consumer buying interest in Lawless Burgerbar Kemang. The research method used is quantitative methods. The number of respondents in this study were 100 people who were followers of Instagram @ lawless.burgerbar. Analysis of the data used in this study are the Validity Test, Reliability Test, Normality Test, Correlation Test, Simple Linear Regression Analysis Test, and Hypothesis Test. From the results of the study, it was found that there is an influence of the use of rock and metal themes as brand image of buying interest that is equal to 31.4% of the variable Y (interest). The remaining 68.6% is influenced by other factors not included in this study such as competitors, store atmosphere, service quality, price, food or beverage quality, and other factors.","PeriodicalId":346556,"journal":{"name":"Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020)","volume":"24 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125447506","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Contemporary Javanese Interior Design of Martha Tilaar Salon and Day Spa Puri Kembangan 当代爪哇室内设计玛莎蒂拉尔沙龙和日间水疗中心Puri Kembangan

Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020) Pub Date : 2020-12-12 DOI: 10.2991/assehr.k.201209.057

Catharine Aditya, Aing R. Nayadilaga, M. Mutiara

{"title":"Contemporary Javanese Interior Design of Martha Tilaar Salon and Day Spa Puri Kembangan","authors":"Catharine Aditya, Aing R. Nayadilaga, M. Mutiara","doi":"10.2991/assehr.k.201209.057","DOIUrl":"https://doi.org/10.2991/assehr.k.201209.057","url":null,"abstract":"Today’s lifestyles especially in middle and upper class urban society require people to carry out activities quickly, practically and technologically. Similarly, in the social environment, especially women, awareness of the importance of beauty began to develop. With so many alternative beauty service services in urban areas, it is still difficult to find a place of care that has an atmosphere that makes users relaxed. Martha Tilaar is a brand of cosmetics and beauty products that surrounds the theme of «Indonesian beauty» in its product image. Not only cosmetic products, salons and spas from Martha Tilaar also have many branchesone of them is in Kembangan, West Jakarta, by using shop houses which are combined into one. Various types of factors that are considered in planning and developing beauty center activities, one of which is interior design planning to reach a point of relaxation for the user of the room and in the division of the treatment room itself. The design method used is the design process by Rosemarry Kilmer, divided into two stages, namely the analysis phase (programming stage), and the synthesis stage (designing stage). The concept applied in this design is a design that has a contemporary style combined with Javanese-themed interior touches, so this design is expected to make guests who come to feel the atmosphere of other cities such as being on vacation without having to leave the city.","PeriodicalId":346556,"journal":{"name":"Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020)","volume":"14 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129997430","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Validity Analysis on Polahi Tribe Incest in Gorontalo Based on Law of Marriage Number 1 of 1974 基于1974年第1号婚姻法对哥伦塔洛波拉希部落乱伦的效度分析

Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020) Pub Date : 2020-12-12 DOI: 10.2991/assehr.k.201209.137

Jeane Neltje Sally, V. Joe

{"title":"Validity Analysis on Polahi Tribe Incest in Gorontalo Based on Law of Marriage Number 1 of 1974","authors":"Jeane Neltje Sally, V. Joe","doi":"10.2991/assehr.k.201209.137","DOIUrl":"https://doi.org/10.2991/assehr.k.201209.137","url":null,"abstract":"In this thesis, the author raises the issue of incest marriage in the Polahi tribe based on Law Number 1 of 1974 concerning Marriage. The problem in this thesis is to analyze the validity of incest marriage in the Polahi tribe based on the Marriage Law. Inbreeding is a taboo thing to do, especially in Indonesia, but at the present time inbreeding is a common thing to do marked by the number of incest marriages that occur. There are national laws and religious laws that forbid incest marriage. However, the number of incest marriages that occur makes the rules and reality not in line, this results in incest marriages that are declared null and void by law which means the relationship is null and void by itself because it has violated Islamic law or the established laws, in accordance with what regulated in Article 22 of the Marriage Law states that marriages that do not meet marital conditions can be canceled that is also strengthened by Article 37 Government Regulation Number 9 of 1975 concerning the Implementation of Marriage Law. Regarding children resulting from inbreeding, it is stated that the child outside of marriage or illegitimate child, and regarding the inheritance of the child outside marriage, only has a civilization that raises rights and obligations and inherits from his mother and does not have a civil status with his father.","PeriodicalId":346556,"journal":{"name":"Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020)","volume":"31 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126201262","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The Effect of Perceived Security, Ease of Use and Perceived Usefulness on Intention to Use Towards Mobile Payment Services in Indonesia 感知安全性、易用性和感知有用性对印度尼西亚移动支付服务使用意向的影响

Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020) Pub Date : 2020-12-12 DOI: 10.2991/assehr.k.201209.010

Keni Keni, Hendry Tjoe, N. Wilson, E. S. Negara

引用次数: 4

Bridestory Marketing Communication (Quantitative Study Influence Brand Awareness on Consumer Interest Using Wedding Organizer) 婚礼故事营销传播(定量研究利用婚礼组织者影响品牌意识对消费者兴趣的影响)

Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020) Pub Date : 2020-12-12 DOI: 10.2991/assehr.k.201209.047

Graceshiella Jeftannie, M. G. Yoedtadi

{"title":"Bridestory Marketing Communication (Quantitative Study Influence Brand Awareness on Consumer Interest Using Wedding Organizer)","authors":"Graceshiella Jeftannie, M. G. Yoedtadi","doi":"10.2991/assehr.k.201209.047","DOIUrl":"https://doi.org/10.2991/assehr.k.201209.047","url":null,"abstract":"Human dependence towards the Internet in finding information provides ideas for business people to combine the use of communication and information technology with the business they run. An online wedding marketplace named Bridestory is one of the tangible pieces of evidence of this phenomenon, which is aimed at making it easier for brides to find information about marriage. This study aims to determine whether there is an effect of brand awareness on consumer interest in use Bridestory as a wedding event organizer service. The method used in this research is quantitative with survey methods. The number of respondents used in this study was 80 people. Respondents were selected using a purposive sampling technique, that is, with the criteria of not being married and within ages to 21-25 years. Data Analysis uses a validity test, reliability test, normality test, correlation coefficient test, regression analysis, and hypothesis testing. Based on the results of the study, it was found that there is an effect and strong relationship between Bridestory's brand awareness of consumer interests using a wedding organizer.","PeriodicalId":346556,"journal":{"name":"Proceedings of the 2nd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2020)","volume":"18 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122937656","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0