{"title":"Introductory Chapter: Super Creativity—Mind, Men, and Machine","authors":"S. Brito","doi":"10.5772/intechopen.86358","DOIUrl":"https://doi.org/10.5772/intechopen.86358","url":null,"abstract":"","PeriodicalId":345408,"journal":{"name":"Toward Super-Creativity - Improving Creativity in Humans, Machines, and Human - Machine Collaborations","volume":"128 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-01-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131913733","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Diginalysis: The Man-Machine Collaboration in Music Analysis","authors":"Ikenna Emmanuel Onwuegbuna","doi":"10.5772/intechopen.84355","DOIUrl":"https://doi.org/10.5772/intechopen.84355","url":null,"abstract":"The digital technology of the twenty-first century has put man and machine in the center stage where electronic generation, production and manipulation of the musical sound are the norm. The dynamics of the century have made time more elusive and patience more diminutive. Time and patience are vital for any form of successful exercise in music analysis. The intricacies of applying logic to resolve complex musical structures, facts, propositions, and concepts into their elements demand more than technical know-how; they demand a lot of time and patience. With the continued fleeing of time and patience, mechanical accuracy in music analysis would need a full-blown computer-driven “diginalysis.” However, inherent limitations of the computer in music analysis, such as decoding the composer’s ideologies, necessitate human-machine collaboration. An in-depth descriptive survey has shown that this effective collaboration between man and machine will collapse time and energy by providing immediate feedback, technical accuracy and dependable results. film-making and","PeriodicalId":345408,"journal":{"name":"Toward Super-Creativity - Improving Creativity in Humans, Machines, and Human - Machine Collaborations","volume":"80 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-11-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132419459","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Aha! Moment: The Science Behind Creative Insights","authors":"Wesley Carpenter","doi":"10.5772/intechopen.84973","DOIUrl":"https://doi.org/10.5772/intechopen.84973","url":null,"abstract":"Insight, often referred to as an “aha moment,” has been defined as a sudden, conscious change in a person’s representation of a stimulus, situation, event, or problem. Recent advances in neuroimaging technology and neurophysiological techniques have allowed researchers an opportunity to hone in on the neural cir-cuitry that governs insight, a phenomenon that has been theorized about by cognitive psychologists for over a century. Studies show that insight is not a sudden flash that comes from nowhere, but in fact is the result of the unconscious mind piecing together loosely connected bits of information stemming from prior knowledge and experiences and forming novel associations among them. This conceptualiza-tion of insight naturally gives rise to comparisons between insight and creativity. Creativity, however, involves many cognitive processes, occurring in many regions of the brain and thus cannot be laterally localized as insight can. Thus, creativity is not considered synonymous with insight; however, insight can certainly result in creative solutions during creative problem solving.","PeriodicalId":345408,"journal":{"name":"Toward Super-Creativity - Improving Creativity in Humans, Machines, and Human - Machine Collaborations","volume":"32 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-11-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116420192","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Machine-Human Collaboration in Healthcare Innovation","authors":"Neta Kela-Madar, I. Kela","doi":"10.5772/intechopen.88951","DOIUrl":"https://doi.org/10.5772/intechopen.88951","url":null,"abstract":"The biopharma industry is in crisis, demonstrated by unsustainable research and development (R&D) costs. In parallel, the healthcare system suffers from skyrocketing costs, driven by the prevalence of chronic diseases and increased life expectancy. Innovative technologies have the potential to alleviate challenges both in the biopharma R&D model and in healthcare. This chapter considers how Big Data analysis based on artificial intelligence and machine learning offer opportunities to drive greater efficiency across the entire R&D value chain, enhance the quality of assets produced, and improve the time and cost to bring products to market. We also consider the unique challenges that arise with the integration of these fields into healthcare and medicine, specifically, the initially high costs when new medical and healthcare technologies are brought to the marketplace; widening socioeconomic health inequalities due to high marketplace costs; and unique methodological challenges presented by cross industry innovation, research, development, and implementation.","PeriodicalId":345408,"journal":{"name":"Toward Super-Creativity - Improving Creativity in Humans, Machines, and Human - Machine Collaborations","volume":"56 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-10-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114152131","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"From Individual Creativity to Team-Based Creativity","authors":"Margarida ROMERO","doi":"10.5772/intechopen.89126","DOIUrl":"https://doi.org/10.5772/intechopen.89126","url":null,"abstract":"Supporting the development of creative competency is important for the actual challenges of the society. However, creativity has been mainly approached in an individual way, without considering the specificities of team-based creativity processes. In this chapter, we establish the differences between creativity as an individual approach and creativity as a collaborative process. Then we discuss creativity from the perspective of the leaners’ and teachers’ attitudes. Subsequently, we discuss the concept of the margin of creativity in different learning activities. We finalize this chapter by discussing digital uses that can support creativity in team-based contexts.","PeriodicalId":345408,"journal":{"name":"Toward Super-Creativity - Improving Creativity in Humans, Machines, and Human - Machine Collaborations","volume":"24 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-09-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124487008","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Shared Futures: An Exploration of the Collaborative Potential of Intelligent Machines and Human Ingenuity in Cocreating Value","authors":"T. Pitso","doi":"10.5772/INTECHOPEN.85054","DOIUrl":"https://doi.org/10.5772/INTECHOPEN.85054","url":null,"abstract":"This chapter reports on the exploratory study that aimed at better understanding the conditions under which the combined capabilities of intelligent technologies and human ingenuity could be harnessed to create new efficiencies. The study was conducted within a university setting as universities should model how future societies ought to look like and drive societal change. As the new digital society 5.0 takes shape, the time has come to critically probe one aspect of society 5.0, the leveraging of human-machine collaborations to generate unique ideas and convert them into tangible results. The sequential mixed methods ’ approach together with a sociocultural lens was used to investigate the ideal university conditions that could foster human-machine collaborations in value cocreation. Nineteen Senior Scandinavian and South African managers were interviewed to elicit their views on how human-machine collaborations could be harnessed to cocreate value within complex university settings. Entrenched cultures, policies, systems, and multiple stakeholder interests which complex into rules and routines mostly define university mores. These university mores are often impervious to rapid newness and radical change. Fifteen advanced undergraduates at one South African university also participated in a quasi-experimentation that investigated team formation and team development within the context of human-machine collaborations.","PeriodicalId":345408,"journal":{"name":"Toward Super-Creativity - Improving Creativity in Humans, Machines, and Human - Machine Collaborations","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-03-14","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128355948","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Crowdsourcing in the Fashion Industry","authors":"L. Nasta, Luca Pirolo","doi":"10.5772/INTECHOPEN.84607","DOIUrl":"https://doi.org/10.5772/INTECHOPEN.84607","url":null,"abstract":"In today’s cutthroat competitive world of fashion, flexibility and adaptability are essential elements for a company to survive in this industry. As such, there is a growing interest for open innovation and crowdsourcing as tools that might boost the competitiveness in the industry. By embracing open innovation, the use of external knowledge to emphasize internal creativity and expand market influence, industries can reach beyond their own internal resources and develop better ideas, faster and at a lower cost. The fashion industry is no exception. Specifically, crowdsourcing is lowering the fashion industry’s barriers to entry and giving the public an opportunity to not just shape a brand but also determine the trends of an entire sector. This chapter aims at analyzing the features, the pros, and the cons of crowdsourcing in the fashion industry focusing on the perspectives of both the companies and the customers.","PeriodicalId":345408,"journal":{"name":"Toward Super-Creativity - Improving Creativity in Humans, Machines, and Human - Machine Collaborations","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-02-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130261209","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}