International Journal of Tourism and Hospitality in Asia Pasific最新文献_第3页

Analysis of The Impact of COVID-19 pandemic on Consumer Satisfaction: A study of McDonald’s Food Delivery 新冠肺炎疫情对消费者满意度的影响分析——以麦当劳外卖为例

International Journal of Tourism and Hospitality in Asia Pasific Pub Date : 2022-06-18 DOI: 10.32535/ijthap.v5i2.1588

J.H.Y. Ng, Chiao Qing Ng, Siti Nur Hilmin, Chi Yen Ng, Naszatul Faizah Nasharuddin

引用次数: 0

Consumers’ Satisfaction Toward McDonald’s during Covid-19 Pandemic in Malaysia 新冠肺炎疫情期间马来西亚消费者对麦当劳的满意度

International Journal of Tourism and Hospitality in Asia Pasific Pub Date : 2022-06-18 DOI: 10.32535/ijthap.v5i2.1582

Nur Nabilah, N. Atiqah, Nurain Najwa, Nur Aliah Zulaika, Julia Kasih

{"title":"Consumers’ Satisfaction Toward McDonald’s during Covid-19 Pandemic in Malaysia","authors":"Nur Nabilah, N. Atiqah, Nurain Najwa, Nur Aliah Zulaika, Julia Kasih","doi":"10.32535/ijthap.v5i2.1582","DOIUrl":"https://doi.org/10.32535/ijthap.v5i2.1582","url":null,"abstract":"The purpose of this research was to find out the consumers’ satisfaction towards McDonald’s during the Covid-19 Pandemic in Malaysia based on their service through dine-in, drive-thru, McDonald’s delivery, application, staff, and the food that McDonald’s served to customers. The majority of the information for this study came from the internet. To gain a better knowledge of the study's issue, we looked at a variety of literature reviews, publications, websites, online journals, and paper analyses. As a result, the majority of the customers were satisfied when they dined at McDonald’s because of the environment and the good service from the staff. Most of them are also satisfied using the drive-thru and the delivery that has been provided by McDonald’s because both of them were convenient to use especially during pandemic. Customers are also satisfied using McDonald’s application because there are plenty of offers from McDonald’s for the user. Because of the minority of customers who are dissatisfied with the delivery that have been provided from McDonald’s, the strategy to overcome this problem is to increase the number of delivery points nationwide and make more social media engagement to improve the way how to promote McDonald’s in the future.","PeriodicalId":338250,"journal":{"name":"International Journal of Tourism and Hospitality in Asia Pasific","volume":"23 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-06-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127349388","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Usage Intention of Food Delivery Apps During Covid-19 Covid-19期间外卖app的使用意向

International Journal of Tourism and Hospitality in Asia Pasific Pub Date : 2022-06-18 DOI: 10.32535/ijthap.v5i2.1583

Nurhuda Ayman, Nur Nazihah, Nurin Izzati, Nurin Syamimi

引用次数: 0

TERNATE CITY TOURISM ANALYSIS (CASE STUDY OF JIKOMALAMO BEACH) 三级城市旅游分析(以吉科马拉莫海滩为例)

International Journal of Tourism and Hospitality in Asia Pasific Pub Date : 2022-06-18 DOI: 10.32535/ijthap.v5i2.1576

Prince Charles Heston, Mohammad Kotib

引用次数: 0

Intention to Use GrabFood During the Covid-19 Pandemic 在Covid-19大流行期间打算使用GrabFood

International Journal of Tourism and Hospitality in Asia Pasific Pub Date : 2022-06-18 DOI: 10.32535/ijthap.v5i2.1585

Woei Uen Tan, Xue Er Tan, Y. C. Tan, Wei Qi Tan, R. Almutairi

引用次数: 0

A Study on Consumer Satisfaction with Respect to Samsung Gadgets 消费者对三星电子产品的满意度研究

International Journal of Tourism and Hospitality in Asia Pasific Pub Date : 2022-02-21 DOI: 10.32535/ijthap.v5i1.1404

Varsha Ganatra, D. Aryani, Nur Insyirah binti Abd. Rahman, D. Kee, Nur Farra Diana binti Fadzil, Nur Iffah Atirah binti Hassan, Nur Khadijah binti Esa, Meghna Mamtani

引用次数: 0

Analysis of the Shopee’s Strategies to Succeed in the Global E-commerce Market: Malaysia Case 虾皮在全球电子商务市场的成功策略分析——以马来西亚为例

International Journal of Tourism and Hospitality in Asia Pasific Pub Date : 2022-02-21 DOI: 10.32535/ijthap.v5i1.1400

Sahana Madan, James Pérez-Morón, Xin Nee Chua, D. Kee, Joeanne Chua, Ken Zie Chua, Yi Wen Chuah, Luis David Santodomingo Vidal

{"title":"Analysis of the Shopee’s Strategies to Succeed in the Global E-commerce Market: Malaysia Case","authors":"Sahana Madan, James Pérez-Morón, Xin Nee Chua, D. Kee, Joeanne Chua, Ken Zie Chua, Yi Wen Chuah, Luis David Santodomingo Vidal","doi":"10.32535/ijthap.v5i1.1400","DOIUrl":"https://doi.org/10.32535/ijthap.v5i1.1400","url":null,"abstract":"This study examines the strategies that influence consumer loyalty and buying intentions on the Shopee e-platform. Due to the rapid growth of e-commerce platforms worldwide, the researchers would like to know if this makes it difficult for Shopee to maintain customer loyalty in Malaysia. To maintain a successful existence in the global electronics market, Shopee developed integrated marketing communications, categorize the competitors, and leveraged AI and data. In this study, a total of 100 respondents from Malaysia responded to this survey. The data is collected via a survey questionnaire. The findings revealed that consumer behavior and experience, consumer convenience, and consumer trust have positively related to the customer satisfaction and purchase intent towards Shopee. Not only does this research provide Shopee with valuable guidance and insights on how customers perceive Shopee, resulting in increased customer satisfaction but also this research illustrates that Shopee has the potential to develop its prospects and strategies to succeed in the global e-commerce market.","PeriodicalId":338250,"journal":{"name":"International Journal of Tourism and Hospitality in Asia Pasific","volume":"106 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-02-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132160036","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 4

The Effect of Service Quality, Price Perception and Trust on Parents Satisfaction at Kartika Mandala Kindergarten in Denpasar 登巴萨市Kartika Mandala幼儿园服务质量、价格感知和信任对家长满意度的影响

International Journal of Tourism and Hospitality in Asia Pasific Pub Date : 2022-02-21 DOI: 10.32535/ijthap.v5i1.1412

I. M. D. Arigata, N. Anggraini, P. K. Ribek

{"title":"The Effect of Service Quality, Price Perception and Trust on Parents Satisfaction at Kartika Mandala Kindergarten in Denpasar","authors":"I. M. D. Arigata, N. Anggraini, P. K. Ribek","doi":"10.32535/ijthap.v5i1.1412","DOIUrl":"https://doi.org/10.32535/ijthap.v5i1.1412","url":null,"abstract":"Kindergarten as an educational institution that develops early childhood skills, must pay attention to the satisfaction of parents who send their children to Kartika Mandala Kindergarten. Because parents' satisfaction with the results of education in kindergarten as a provider of educational services will later determine the number of new student admissions. The purpose of this study is to examine and attain the effect of service quality, price perception, and trust on the satisfaction of parents of students at Kartika Mandala Kindergarten Denpasar. The population in this study was parents of students at Kartika Mandala Kindergarten in the last 5 years, from 2016 to 2020 a total of 277 students. The sampling technique used proportionate stratified random sampling so that 56 people were used as samples. The researchers used multiple linear analysis, classical assumption test, t-test, and F test. Later, it is found that service quality, price perception, and trust positively and significantly affect the satisfaction of parents of students at Kartika Mandala Kindergarten Denpasar. It is recommended to Kartika Mandala Kindergarten Denpasar to further improve the handling of complaints from parents of students, which can be used as input and suggestions to realize better services in the future.","PeriodicalId":338250,"journal":{"name":"International Journal of Tourism and Hospitality in Asia Pasific","volume":"74 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-02-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114915773","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 3

Effect of Service Quality and Customer Satisfaction on Customer Loyalty: A case study of Starbucks in Malaysia 服务质量和顾客满意度对顾客忠诚的影响——以马来西亚星巴克为例

International Journal of Tourism and Hospitality in Asia Pasific Pub Date : 2022-02-21 DOI: 10.32535/ijthap.v5i1.1402

James Pérez-Morón, Sahana Madan, Jin Yin Cheu, D. Kee, Li Chiy Cheong, R. Chin, Jie Cheng, A. R. M. García

引用次数: 10

Service Quality of Government Institution and Its Influence on Public Satisfaction (Study in Regency/City Government of North Sulawesi) 政府机构服务质量及其对公众满意度的影响(以北苏拉威西县/市政府为例)

International Journal of Tourism and Hospitality in Asia Pasific Pub Date : 2022-02-21 DOI: 10.32535/ijthap.v5i1.1397

Hendrik Gamaliel, Lintje Kalangi, Jessy Warongan

引用次数: 1