Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022)最新文献_第4页

The Influence of Balance Investment in Enterprise Management 平衡投资对企业管理的影响

Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022) Pub Date : 1900-01-01 DOI: 10.2991/aebmr.k.220307.205

Zige Han

{"title":"The Influence of Balance Investment in Enterprise Management","authors":"Zige Han","doi":"10.2991/aebmr.k.220307.205","DOIUrl":"https://doi.org/10.2991/aebmr.k.220307.205","url":null,"abstract":"Today, an increasing number of businesses are opting to invest the remaining balance of their corporate books. Aspects of corporate financing that are particularly essential include investment and finance, which are both discussed below. The ability to communicate effectively between academics and practitioners is critical. On the impact of investment behavior on company and corporate management, this paper will focus on the relationship between enterprise investment and enterprise scale, the investment accomplishments made by China's social security fund, the risks associated with enterprise investment, and how enterprises can invest more effectively. Meanwhile, the primary study subjects of this paper will be publicly traded firms, foreign corporations, major corporations and social security foundation corporations. According to the findings of this study, the effect of firm size on its investment behavior is influenced by a variety of variables, including information asymmetry, and that businesses should take steps to mitigate investment risks. Furthermore, the firm's investment is influenced by a variety of internal and external variables, and the profitability of investment operations continues to be one of the most significant aspects in determining whether or not a company will remain profitable.","PeriodicalId":333050,"journal":{"name":"Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022)","volume":"57 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130523168","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Discover Factors Which Have Effects on Airbnb’s Stakeholders by Using Python 使用Python发现对Airbnb利益相关者有影响的因素

Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022) Pub Date : 1900-01-01 DOI: 10.2991/aebmr.k.220307.499

Ziqi Wan

引用次数: 0

How to Improve the Brand Value of Domestic Sports Brands after the Xinjiang Cotton Incident 新疆棉事件后如何提升国产运动品牌的品牌价值

Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022) Pub Date : 1900-01-01 DOI: 10.2991/aebmr.k.220307.280

Meiying Yu

{"title":"How to Improve the Brand Value of Domestic Sports Brands after the Xinjiang Cotton Incident","authors":"Meiying Yu","doi":"10.2991/aebmr.k.220307.280","DOIUrl":"https://doi.org/10.2991/aebmr.k.220307.280","url":null,"abstract":"The Xinjiang Cotton Incident that happened in March 2021, and was caused by the conflict between certain overseas enterprises and the use of Chinese Xinjiang cotton. In order to support traditional brand development, Chinese consumers started to pay more attention to Chinese traditional sports brands, thus encouraging the redevelopment of them. Due to this situation, Chinese sports brands should identify disadvantages of its own brands, aim to improve their brand value, and seek opportunities for sustainable development. In this research, a conclusion was draw through a questionnaire that asked: After the influence of the Xinjiang Cotton Incident, can Chinese domestic brands be redeveloped by refocusing public concern? Should brands increase their consumer loyalty by establishing brand image? Can brands gain more attention from consumers through conveying their brand personality and enriching their brand performance? Should entrepreneurs enhance management of brand sales strategies by considering both the rational perspective and the perceptual perspective in the consumer consumption process?","PeriodicalId":333050,"journal":{"name":"Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022)","volume":"76 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116353644","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The Impact of FDI on the Export Structure of China’s Manufacturing ACFTA Overseas Market: From the Perspective of the OECD (2011) Classification Standard FDI对中国制造业自贸协定海外市场出口结构的影响——基于OECD(2011)分类标准的视角

Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022) Pub Date : 1900-01-01 DOI: 10.2991/aebmr.k.220307.098

Li Xinye

{"title":"The Impact of FDI on the Export Structure of China’s Manufacturing ACFTA Overseas Market: From the Perspective of the OECD (2011) Classification Standard","authors":"Li Xinye","doi":"10.2991/aebmr.k.220307.098","DOIUrl":"https://doi.org/10.2991/aebmr.k.220307.098","url":null,"abstract":"In 2020, ASEAN will replace the EU and become China’s largest trade partner in goods. The continuous transformation and upgrading of China’s domestic industrial structure has attracted worldwide attention. This article uses Asean Stat, ITC and the National Bureau of Statistics of China to analyze the impact of FDI on the export structure of China’s manufacturing ACFTA overseas market. The study found that from 2001 to 2010, manufacturing FDI increased year by year. Among the main trade products, the export of Medium-high-technology industries accounted for more than half of the export value, but it showed a downward trend, while the rest of the industry showed an upward trend. From 2010 to 2019, FDI in the manufacturing industry has declined year by year. Among the main trade products, Medium-high-technology, Medium-low-technology and Low-technology industries have shown a slight increase, but High-technology industries have shown a downward trend. Some high-tech manufacturing products, which are not major trade products, have grown rapidly. To a certain extent, FDI has promoted the optimization of ACFTA's export structure in overseas markets. Among the major trade products, although High-technology industries have shown a downward trend after 2010, other non-major trade products have shown a significant upward trend. The enlightenment of this research is that, in the context of the signing of RCEP, it is necessary to promote the development of the manufacturing industry, accelerate the supply-side reform of the high-tech manufacturing industry, and promote the upgrading of the industrial structure to the high-end of the global value chain.","PeriodicalId":333050,"journal":{"name":"Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022)","volume":"27 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121742416","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

A Review of the Market and Innovation Directions of Mobile Games Economy 浅析手机游戏经济的市场与创新方向

Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022) Pub Date : 1900-01-01 DOI: 10.2991/aebmr.k.220307.395

Q. Tian

引用次数: 0

Understanding the Marketing Strategies: 4 Ps Marketing Mix or Other Strategies used by Tencent Games in the Video Game Market 理解营销策略:腾讯游戏在电子游戏市场中使用的4p营销组合或其他策略

Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022) Pub Date : 1900-01-01 DOI: 10.2991/aebmr.k.220307.016

Haoyang Wang

{"title":"Understanding the Marketing Strategies: 4 Ps Marketing Mix or Other Strategies used by Tencent Games in the Video Game Market","authors":"Haoyang Wang","doi":"10.2991/aebmr.k.220307.016","DOIUrl":"https://doi.org/10.2991/aebmr.k.220307.016","url":null,"abstract":"Nowadays, with the gradual development of the game industry, more and more game companies are developing new games. Therefore, this has led to the continuous strengthening of the competitiveness between companies, which means that if a company wants to make long-term profits, it must ensure that it can meet the satisfaction of game consumers with game products or services. In order to increase consumer satisfaction as much as possible, companies need the use of marketing mix. The marketing mix is a term which is used to describe all the activities which go into marketing a product or service. These activities are often summarized as the four Ps. Because every part of the marketing mix has to be carefully considered to make sure that they all fit together and that one part does not interfere with the other, companies that do not make the right marketing mix will lose out in an increasingly competitive game market. This article mainly discusses how Tencent Games cleverly uses the 4Ps of the marketing mix to create attractive and popular games. Tencent Games is separate from Tencent Interactive Entertainment and is mainly responsible for developing and publishing games founded in 2003. If Tencent Games can keep making high-quality video games, players will be satisfied and be willing to support Tencent in the future, allowing more revenue could be made. Moreover, there are two methods that help to explain and analyze Tencent’s strategies: literature research and case study. It is concluded that Tencent Games can combine 4Ps of marketing mix well in making video games to satisfy consumers, thereby gaining long-term profits and increase their makret share in the game market.","PeriodicalId":333050,"journal":{"name":"Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022)","volume":"100-D 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127760136","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Analysis of Enterprise Strategy Mechanism from the Perspective of Globalization 全球化视角下的企业战略机制分析

Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022) Pub Date : 1900-01-01 DOI: 10.2991/aebmr.k.220307.445

Yuxuan Li

{"title":"Analysis of Enterprise Strategy Mechanism from the Perspective of Globalization","authors":"Yuxuan Li","doi":"10.2991/aebmr.k.220307.445","DOIUrl":"https://doi.org/10.2991/aebmr.k.220307.445","url":null,"abstract":"Yulife is a British insurance company and it has had some successes in Britain. The main products of Yulife are B2B and B2B2C insurances. Yulife has its unique application for its customers, which is one of the largest advantages of Yulife. This article uses PEST and SWOT to analyze Yulife. According to the results, Chinese insurance market has great opportunities, and the company can participate in the competition. In addition, Yulife has a lot of merits, such as its application, EAP benefits. In return, its insurances are more expensive. The next goals of Yulife are to develop its business about B2B2C insurances in the UK and China insurance market. Developing its business about B2B2C insurances is a relatively positive goal since it already had some basics. Nevertheless, globalization is a risky goal with better potential returns. This paper takes the Chinese market as an example. Although Yulife may get a higher profit, Yulife may face issues of negative cash flow, unattractive comparative advantage. This article also gives Yulife advice about its next step strategy and give individual investors a suggestion about whether Yulife is worth to invest.","PeriodicalId":333050,"journal":{"name":"Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022)","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127884331","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

Is Rivian the Next Tesla? 里维安会是下一个特斯拉吗?

Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022) Pub Date : 1900-01-01 DOI: 10.2991/aebmr.k.220307.453

Jiaxuan Wen

引用次数: 0

Market Segmentation in Tourism and Hotel Industry 旅游和酒店业的市场细分

Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022) Pub Date : 1900-01-01 DOI: 10.2991/aebmr.k.220307.368

Jianing Feng

{"title":"Market Segmentation in Tourism and Hotel Industry","authors":"Jianing Feng","doi":"10.2991/aebmr.k.220307.368","DOIUrl":"https://doi.org/10.2991/aebmr.k.220307.368","url":null,"abstract":"The hospitality and tourism industries have been of no small concern, not only in the past but in the future, even though the fact that they are now being hampered by the epidemic, these two industries also still have great potential for growth due to the general trend of globalization and economic development. The two industries are closely linked and influence each other and due to increasingly fierce competition, the traditional hospitality and the tourism industry are no longer competitive, with a single and lack of updated products and services, needing to adapt to the market. In addition, as the increase of living standards of people and consumption levels, consumer demand will change, as a result, unchanging marketing and products will not satisfy the public. Market segmentation helps companies to identify the needs of different types of consumers in the market and improve their competitiveness, and in this paper, it will analyze the market segmentation of the hospitality and tourism industries through a comparative approach using two specific cases to explore the main process and variables adopted by the two industries for market segmentation, including five variables: geographic, demographic, psychographic, behavioral, and benefits sought. Each of these variables could be applied in a more flexible manner, and future developments in the hospitality and tourism industries will be discussed.","PeriodicalId":333050,"journal":{"name":"Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022)","volume":"64 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126397110","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

The Valuation of Up and in Barrier Options on the Tesla Index 特斯拉指数上行和下行障碍期权的估值

Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022) Pub Date : 1900-01-01 DOI: 10.2991/aebmr.k.220307.426

Yang Chen, Sirui Wen, Yu Xing

{"title":"The Valuation of Up and in Barrier Options on the Tesla Index","authors":"Yang Chen, Sirui Wen, Yu Xing","doi":"10.2991/aebmr.k.220307.426","DOIUrl":"https://doi.org/10.2991/aebmr.k.220307.426","url":null,"abstract":"This research researched to evaluate the valuation of in and up barrier methods in Tesla's index. This research used the pricing model of barrier methods and, specifically, the Black Scholes model. The model is favorable for some reasons such as being less costly than conventional models that attract investors who presume that there will not be a trigger on their barrier option. This research obtained the valuation of the up-and-in barrier option of Tesla's index and compared it to the standard European options price option. The comparison in the model involved a sensitivity analysis of the independent variables against the dependent variables where barrier, spot price, volatility, and strike price are the independent variables against the dependent variable of the option price. This research then adjusted the independent variables multiple times to observe option price behavior under the same conditions. The results were that the option price fell as barrier and strike price decreased. The spot price also increased with an increase in volatility and spot price . The evaluation is thus essential to forecast Tesla's performance in terms of profitability and growth based on the most appropriate barrier option. Investors will be more informed on the most appropriate barrier option to purchase with the most reasonable chances of return based on the option price and the sensitivity of the independent variables such as volatility and spot price. Tesla’s investors will be in a position to make appropriate investment decisions.","PeriodicalId":333050,"journal":{"name":"Proceedings of the 2022 7th International Conference on Financial Innovation and Economic Development (ICFIED 2022)","volume":"10 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126420424","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0