JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam)最新文献

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RISET EVALUASI PASAR KAGET DI KOTA BATAM
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Pub Date : 2018-07-30 DOI: 10.33884/jimupb.v6i2.684
Tiurniari Purba
{"title":"RISET EVALUASI PASAR KAGET DI KOTA BATAM","authors":"Tiurniari Purba","doi":"10.33884/jimupb.v6i2.684","DOIUrl":"https://doi.org/10.33884/jimupb.v6i2.684","url":null,"abstract":"This study aims to determine what, who and how the shocked market in the Batam operate in accordance with research methodology used in research that is the method of evaluation research. The model used in this study is the CIPP evaluation, the model is analyzes the four dimensions of context dimension, input dimension, process dimension and product dimension. Batam city consists of 12 districts, there are only nine districts have 27 markets shocked. In this study, geographically dispersed market was dominated by Batu Aji sub-district with 10 markets in shock following Sekupang with five markets, while Sagulung four and Batam Kota had two shock markets. For District Nongsa, Batu Ampar, Bengkong, Sei Beduk, Lubuk Baja, each one market. The results of the evaluation obtained from this study is that the most needed by traders in the shock market is the attention and action of the local government. Attention in this regard is the support and proper facilities that can ultimately improve and develop the local economy concerned.","PeriodicalId":326664,"journal":{"name":"JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132821123","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
PENGUJIAN EFEK MARKETING MIX DAN PERLINDUNGAN PADA SEKTOR RETAIL DI KOTA BATAM SEBAGAI SUATU KAJIAN SINTESA META ANALYSIS
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Pub Date : 2018-07-30 DOI: 10.33884/JIMUPB.V6I2.677
Putu Hari Kurniawan, Heryenzus Heryenzus
{"title":"PENGUJIAN EFEK MARKETING MIX DAN PERLINDUNGAN PADA SEKTOR RETAIL DI KOTA BATAM SEBAGAI SUATU KAJIAN SINTESA META ANALYSIS","authors":"Putu Hari Kurniawan, Heryenzus Heryenzus","doi":"10.33884/JIMUPB.V6I2.677","DOIUrl":"https://doi.org/10.33884/JIMUPB.V6I2.677","url":null,"abstract":"This research is to purpose the small retail distribution who have always worked to establish close relationship with customer throught the Retail Marketing mix. Thus the literature has a long tradition of testing the effect of various instrument on Retail Patronage. This Meta-Study synthesis prior research into one comprehensive frame work. We use 120 responden which evaluate from 4 district extracted from 250 shopper to test the impact of 24 marketing mix instrument on retail patronage. Specifically, we investigate the direct and indirect effect in marketing mix of these instrument display to observe strongest effect of most outcome variable whereas price, communication service, WOM, hedonic behaviour, retail environment and  other especially in Batam. To resolve the problem in the research we used Structure Equation Model (SEM) with Covarian basic approach.","PeriodicalId":326664,"journal":{"name":"JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117076492","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
GAYA KEPEMIMPINAN, MOTIVASI KERJA DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN (PT BANK PEMBANGUNAN DAERAH (BPD) SUMATERA BARAT) 领导风格、工作动机和员工绩效纪律(北苏门答腊地区建设银行(BPD)
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Pub Date : 2018-07-30 DOI: 10.33884/JIMUPB.V6I2.683
Titik Efnita
{"title":"GAYA KEPEMIMPINAN, MOTIVASI KERJA DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN (PT BANK PEMBANGUNAN DAERAH (BPD) SUMATERA BARAT)","authors":"Titik Efnita","doi":"10.33884/JIMUPB.V6I2.683","DOIUrl":"https://doi.org/10.33884/JIMUPB.V6I2.683","url":null,"abstract":"This Research Aims To Uncover The Influence Of Leadership Style, Work Motivation And Work Discipline Of Employee Performance. The population of this study are all employees At PT.Bank Regional Development (BPD) West Sumatra Branch Painan which amounted to 45 people. Samples were taken from all populations of 45 people. The analysis method uses multiple regression analysis. The results obtained: Multiple effect of variable X together to variable Y at PT.Bank Regional Development (BPD) West Sumatera Painan Branch is equal to 0,573 or 57,3% with Sig. F at 0.000 <0,05 or Fthitung nilat bigger than F table that is 26,445> 3,34, hence can be said that leadership style (X1) work motivation (X2) and work discipline (X3) have positive and significant influence to Performance employees of PT.Bank Regional Development (BPD) West Sumatera Painan Branch. Partially, leadership style have positive and significant influence to employees performance of PT.Bank Regional Development (BPD) West Sumatera Painan Branch where t arithmetic variable of leadership style bigger than t table (t count 2,713> t table 1,9883) or its significance is smaller than alpha (0,010 <0,05). Partial of work motivation have positive and significant effect to employee performance of PT.Bank Regional Development (BPD) West Sumatera Painan Branch where t arithmetic variable of work motivation bigger than t table (titung 2,181> t table 1 , 9883) or its significance is less than alpha (0.035 <0.05). Partially work discipline has a positive and significant effect to the performance of employees of PT.Bank Regional Development (BPD) West Sumatera Painan Branch where t arithmetic variable work discipline is greater than t table (t count 4,636> t table 1,9883) or siginifikansinya smaller than alpha (0,000 <0.05), and the regression equation for these three variables is Ŷ = 26.445 + 0.299 X1 + 0.220X2. + 0.409 X3.","PeriodicalId":326664,"journal":{"name":"JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127588645","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
PENGARUH BRAND DESTINATION DAN PRODUK WISATATERHADAP NIAT BERKUNJUNG KEMBALI MELALUI WORD OF MOUTH (STUDI PADA OBJEK WISATA PANTAI KARANGTAWULAN KABUPATEN TASIKMALAYA) 品牌目的地和旅游业产品通过“口”对返回目的地的影响(塔斯克马来亚海岸旅游景点的研究)
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Pub Date : 2018-07-30 DOI: 10.33884/jimupb.v6i2.685
Yani Restiani Widjaja
{"title":"PENGARUH BRAND DESTINATION DAN PRODUK WISATATERHADAP NIAT BERKUNJUNG KEMBALI MELALUI WORD OF MOUTH (STUDI PADA OBJEK WISATA PANTAI KARANGTAWULAN KABUPATEN TASIKMALAYA)","authors":"Yani Restiani Widjaja","doi":"10.33884/jimupb.v6i2.685","DOIUrl":"https://doi.org/10.33884/jimupb.v6i2.685","url":null,"abstract":"The tourism industry has an important role in the development of a region. Even in some areas shows that the tourism industry is able to boost the region from backwardness become the main source of income. The purpose of this study is to determine the effect of brand destination and tourism products on the intention of visiting again through word of mouth (study on pantai karangtawulan) . Basically Tasikmalaya Regency has interesting tourism potential and can be developed. A concept of brand destination, based on passion and interesting identity that are interconnected with various things that will make it easier for people to have an association with the place. Brand destination is believed to have the power to change perceptions and change a person's perspective on a place or a destination including seeing the difference of a place with another place to choose as a destination. This type of research is eksplanatory research, where the data collection technique used is a questionnaire tool, Sample selected amounted to 100 people with accidental sampling and purposive sampling. The respondents are visitors of the beach resort of karangtawulan who have been to the beach. Based on this, the authors suggest that the management of beach attractions karangtawulan to further improve tourism products, which is to increase the direction of the road to the beach tawulan coral, adding public facilities for the end of the tourist attraction, improve tourist attractions, improve facilities and more active in offering a guide to visitors , so it can increase tourists visit karangtawulan beach.","PeriodicalId":326664,"journal":{"name":"JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126399196","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
PENGARUH CITRA MEREK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN NASABAH PT PEGADAIAN (PERSERO) BATAM 品牌形象和服务质量对巴淡客户满意度的影响
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Pub Date : 2018-07-30 DOI: 10.33884/JIMUPB.V6I2.682
Syaifullah Syaifullah, Mira Mira
{"title":"PENGARUH CITRA MEREK DAN KUALITAS PELAYANAN TERHADAP KEPUASAN NASABAH PT PEGADAIAN (PERSERO) BATAM","authors":"Syaifullah Syaifullah, Mira Mira","doi":"10.33884/JIMUPB.V6I2.682","DOIUrl":"https://doi.org/10.33884/JIMUPB.V6I2.682","url":null,"abstract":"The purpose of  research is to know the partial influence (T test) and simultaneously (F test) between brand image variable and service quality to customer satisfaction PT Pegadaian (Persero) Batam. The research method used in this research is descriptive research method with quantitative approach Data collection techniques were done by distributing questionnaires to each respondent as much as 294 respondents. The results showed that the value of R Square of 0,135 or 13,5% of the value can be known the brand image and service quality affect the customer satisfaction of 13,5% while the rest is 86,5% influenced by other factors not examined. The result of research based on t test for brand image has  value equal to 6,080 > 1,968 (t table) and significant value 0,000 <0,05 meaning that variable of brand image  have significant effect to customer satisfaction, while service quality has value of 2,281 > 1,968 (t table) and significant value 0,023<0,05 meaning service quality variable have significant effect to customer satisfaction. And the result of F test has value equal to 22,670>3,03 (F table) and significant value 0,000 <0,05 can be interpreted that variable brand image and service quality simultaneously have significant effect toeffect to customer satisfaction.","PeriodicalId":326664,"journal":{"name":"JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115878667","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 6
PENGARUH HARGA DAN KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN PENGGUNA AIR BERSIH MASYARAKAT KAMPUNG AIR BATAM CENTER 价格和服务质量对巴淡水中心消费者消费者满意度的影响
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Pub Date : 2018-07-30 DOI: 10.33884/JIMUPB.V6I2.681
Syaiful Aswad, R. Realize, Ronald Wangdra
{"title":"PENGARUH HARGA DAN KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN PENGGUNA AIR BERSIH MASYARAKAT KAMPUNG AIR BATAM CENTER","authors":"Syaiful Aswad, R. Realize, Ronald Wangdra","doi":"10.33884/JIMUPB.V6I2.681","DOIUrl":"https://doi.org/10.33884/JIMUPB.V6I2.681","url":null,"abstract":"Natural resources are an asset for life that is very valuable and must be managed properly in order to membeikan good life. This study is based on frequent occurrence of dead water and consumer complaints that are less responded by managers. This study aims to determine the effect of price and service quality on user satisfaction of clean water users from the community of Batam Community Health Center. The object of this research is water users. The purpose of research to determine whether there is partial and simultaneous influence between independent variables tehadap dependent variable. Sampling technique using non-probability sampling method, the number of research samples as much as 111 respondents. Technical analysis using multiple linear regression analysis. Based on the results of research on the results of t test, t arithmetic for price and service quality is greater than t table, it can be concluded there are some positive influence and significant price on customer satisfaction, there is a positive and significant effect of service quality customer satisfaction. F test results are larger F table. Then it can be concluded that the variables price and service quality simultaneously have a positive and significant influence on.","PeriodicalId":326664,"journal":{"name":"JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116755905","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 7
PENGARUH KEPUASAN KERJA, PERSEPSI DUKUNGAN ORGANISASI DAN KEPEMIMPINAN SPIRITUAL TERHADAP ORGANIZATIONAL CITIZENSHIP BEHAVIOR PADA PT MNC SKY VISION TBK 工作满意度、组织支持和精神领导对PT MNC SKY VISION TBK的组织公民意识和精神领导的影响
JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam) Pub Date : 2018-07-30 DOI: 10.33884/JIMUPB.V6I2.678
Quisty Arinnandya, La Diadhan Hukama
{"title":"PENGARUH KEPUASAN KERJA, PERSEPSI DUKUNGAN ORGANISASI DAN KEPEMIMPINAN SPIRITUAL TERHADAP ORGANIZATIONAL CITIZENSHIP BEHAVIOR PADA PT MNC SKY VISION TBK","authors":"Quisty Arinnandya, La Diadhan Hukama","doi":"10.33884/JIMUPB.V6I2.678","DOIUrl":"https://doi.org/10.33884/JIMUPB.V6I2.678","url":null,"abstract":"The purpose of this study were 1) to analyze the influence of job satisfaction on organizational citizenship behavior. 2) To analyze the influence of perceived organizational support on organizational citizenship behavior. 3) To analyze the the influence of spiritual leadership on organizational citizenship behavior. The population in this study were employees of PT MNC Sky Vision TBK, with the number of 40 people. Data analysis used are validity, reliability testing, regression, t test and the coefficient of determination. The results of the study showed that:  (1) job satisfaction has positive and significant effects on organizational citizenship behavior (2) perceived organizational support has positive and significant effects to organizational citizenship behavior (3) spiritual leadership has positive and significant effects on organizational citizenship behavior (4) simultaneously all variables are affecting organizational citizenship behavior positively and significantly.","PeriodicalId":326664,"journal":{"name":"JIM UPB (Jurnal Ilmiah Manajemen Universitas Putera Batam)","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2018-07-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128190896","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
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