{"title":"A Belief Similarity Measure for Dempster-Shafer Evidence Theory and Application in Decision Making","authors":"Zhe Liu","doi":"10.31181/jscda21202443","DOIUrl":"https://doi.org/10.31181/jscda21202443","url":null,"abstract":"How to effectively deal with uncertain and imprecise information in decision making is a complex task. Dempster-Shafer evidence theory (DSET) is widely used for handling such challenges due to its ability to model uncertainty and imprecision. However, Dempster's rule can sometimes yield counterintuitive results when dealing with highly conflicting evidence. In this paper, we introduce a novel belief sine similarity measure, called $BS^2M$, which effectively measures the discrepancy between different pieces of evidence. We also establish that $BS^2M$ possesses important properties such as boundedness, symmetry, and non-degeneracy. Building upon $BS^2M$, we present a new method for decision making. The proposed method considers both the credibility and the information volume of each evidence, providing a more comprehensive reflection of their importance. To validate our method, we conduct experiment in target recognition application, demonstrating the effectiveness and rationality of the proposed method.","PeriodicalId":313803,"journal":{"name":"Journal of Soft Computing and Decision Analytics","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-05-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141107035","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Impact of Cruise Controllability on the Decision Making of Schedule Construction","authors":"Xin Wen, Zimu Guo","doi":"10.31181/jscda21202431","DOIUrl":"https://doi.org/10.31181/jscda21202431","url":null,"abstract":"Nowadays, challenged by diverse uncertainties and disruptions (e.g., bad weather), as well as the strict environmental regulations imposed by authorities (e.g., on carbon emissions), airlines are struggling. How to improve their operational efficiency in such a volatile and adverse market becomes a top agenda of airlines. Among various operations, crew scheduling is fundamentally important as staffing cost is a big part of the total operational expenses. It is known that in crew scheduling, “robust crew pairing” is crucial to make the produced pairings less vulnerable in real operations. Existing studies generally construct robustness assuming that the aircraft cruise speed is fixed. However, prior studies have found that flight times exhibit significant variations due to reasons like cruise speed adjustment, and aircraft can control cruise speed for purposes like reducing delays. For crew, cruise speed controllability is also useful in hedging disruptions. For example, one flight can speed up to meet its on-time arrival even if it departs late due to crew disruptions. However, the impacts of cruise speed controllability on crew pairing robustness and the related environmental costs are under-explored. We thus propose this preliminary study to explore the possibility to use cruise speed controllability to enhance schedule robustness for crews.","PeriodicalId":313803,"journal":{"name":"Journal of Soft Computing and Decision Analytics","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-03-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140228385","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Influencers Marketing and its Impacts on Sustainable Fashion Consumption Among Generation Z","authors":"Jinyan Ge","doi":"10.31181/jscda21202438","DOIUrl":"https://doi.org/10.31181/jscda21202438","url":null,"abstract":"This research explores the intersection of influencer marketing and sustainable fashion purchase intentions among Generation Z in the UK and China, addressing critical challenges in the fashion industry, such as environmental impacts and overconsumption. The study introduces sustainable fashion as a potential solution and emphasizes the role of influencers in shaping Generation Z's attitudes and behaviours. The research delves into the environmental consequences of fast fashion and the emergence of sustainable fashion, providing a comprehensive understanding of the challenges and potential solutions within the industry. The focus then shifts to influencer marketing, recognizing its significance in the digital age, especially among Generation Z, who are considered crucial influencers in the fashion market.The study develops hypotheses that investigate the impact of influencers' experiences, similarity between influencers and Generation Z, and influencers' expertise in sustainable fashion on Generation Z's purchase intentions. Additionally, the research considers consumer attitudes, subjective norms influenced by influencers, and perceived behavioral control, including affordability concerns, as factors influencing sustainable fashion purchase intentions. Positioning Generation Z as a key demographic, the research aims to contribute valuable insights into the complex dynamics of influencer marketing, consumer attitudes, and sustainable fashion consumption. The formulated hypotheses offer a framework for understanding the nuanced relationships between influencers and Generation Z's decision-making processes in the context of sustainable fashion.","PeriodicalId":313803,"journal":{"name":"Journal of Soft Computing and Decision Analytics","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-02-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139816216","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"International Training and Development","authors":"Wenjia Pei","doi":"10.31181/jscda21202437","DOIUrl":"https://doi.org/10.31181/jscda21202437","url":null,"abstract":"It is widely accepted that effective management of human resources will bring about increased organizational and employee performance. Based on this, the area of international human resource management (IHRM) has gained increased interest, especially with the continued growth of multinational corporations and globalization. Many IHRM practices and theories have been developed since the emergence of international business. The boundaries of IHRM are established within the concepts of MNC management across diverse cultural work practices as well as comparative international HRM among organisations. In this paper, I will reflect on these concepts as applicable in the practices of international training and development and performance management and compensation. My reflective essay will explore these topics with a key interest in expatriates who are affected greatly","PeriodicalId":313803,"journal":{"name":"Journal of Soft Computing and Decision Analytics","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-02-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139825349","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Influencers Marketing and its Impacts on Sustainable Fashion Consumption Among Generation Z","authors":"Jinyan Ge","doi":"10.31181/jscda21202438","DOIUrl":"https://doi.org/10.31181/jscda21202438","url":null,"abstract":"This research explores the intersection of influencer marketing and sustainable fashion purchase intentions among Generation Z in the UK and China, addressing critical challenges in the fashion industry, such as environmental impacts and overconsumption. The study introduces sustainable fashion as a potential solution and emphasizes the role of influencers in shaping Generation Z's attitudes and behaviours. The research delves into the environmental consequences of fast fashion and the emergence of sustainable fashion, providing a comprehensive understanding of the challenges and potential solutions within the industry. The focus then shifts to influencer marketing, recognizing its significance in the digital age, especially among Generation Z, who are considered crucial influencers in the fashion market.The study develops hypotheses that investigate the impact of influencers' experiences, similarity between influencers and Generation Z, and influencers' expertise in sustainable fashion on Generation Z's purchase intentions. Additionally, the research considers consumer attitudes, subjective norms influenced by influencers, and perceived behavioral control, including affordability concerns, as factors influencing sustainable fashion purchase intentions. Positioning Generation Z as a key demographic, the research aims to contribute valuable insights into the complex dynamics of influencer marketing, consumer attitudes, and sustainable fashion consumption. The formulated hypotheses offer a framework for understanding the nuanced relationships between influencers and Generation Z's decision-making processes in the context of sustainable fashion.","PeriodicalId":313803,"journal":{"name":"Journal of Soft Computing and Decision Analytics","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-02-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139876162","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"International Training and Development","authors":"Wenjia Pei","doi":"10.31181/jscda21202437","DOIUrl":"https://doi.org/10.31181/jscda21202437","url":null,"abstract":"It is widely accepted that effective management of human resources will bring about increased organizational and employee performance. Based on this, the area of international human resource management (IHRM) has gained increased interest, especially with the continued growth of multinational corporations and globalization. Many IHRM practices and theories have been developed since the emergence of international business. The boundaries of IHRM are established within the concepts of MNC management across diverse cultural work practices as well as comparative international HRM among organisations. In this paper, I will reflect on these concepts as applicable in the practices of international training and development and performance management and compensation. My reflective essay will explore these topics with a key interest in expatriates who are affected greatly","PeriodicalId":313803,"journal":{"name":"Journal of Soft Computing and Decision Analytics","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-02-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139885010","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Shabbir Ahmad, M. A. Malik, Muhammad Imran, Muhammad Azeem
{"title":"Mathematical Predicted Values Based on Sombor Descriptors for Cyclooctane Chains","authors":"Shabbir Ahmad, M. A. Malik, Muhammad Imran, Muhammad Azeem","doi":"10.31181/jscda21202434","DOIUrl":"https://doi.org/10.31181/jscda21202434","url":null,"abstract":"Cyclooctane group is a significant kind of cycloalkane in the field of computing chemistry. These compounds are considered macro cyclic aromatic hydrocarbons. The intriguing properties and conformational behaviors of Cyclooctane have led to their extensive utilization across various uses in both the alchemical and organic production. In our research, we explore the constructional attributes of Cyclooctane group by examining their primary graph framework. We take into account the unsystematically group with various possibilities and proceed to calculate the mathematical expectation structural value of a particular structure specific to Cyclooctane. These descriptors are derived from a partition based on atom degrees and a more detailed partition called sum-degree partition. Furthermore, we conduct a comparative analysis encompassing various descriptors that are a part of our study. Additionally, we highlight distinctive categories of Cyclooctane chains that exhibit specific values within these descriptors.","PeriodicalId":313803,"journal":{"name":"Journal of Soft Computing and Decision Analytics","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-01-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139531626","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"A Brief Analysis of Alberti’s Art Theory - Taking On Painting” as an Example","authors":"Yutong Zhou","doi":"10.31181/jscda21202436","DOIUrl":"https://doi.org/10.31181/jscda21202436","url":null,"abstract":"People’s perceptions of artists in Italy, particularly Florence, have transformed since the 15th century. Artists have created works of art that reflect the humanistic ethos of the era, which has fostered the study of art theory by humanist scholars and contributed to the development of an art historical consciousness. In his artistic theory, the Italian humanist Alberti of the early 15th century reflected the new development of Florentine art. Alberti, an artist and theorist of the early Renaissance, examined the changes in artistic creation in the new era with a very avant-garde and contemporary perspective, and applied scientific theoretical knowledge to painting creation as a premise for studying painting art techniques. His influential treatise “On Painting” is regarded as the first systematic painting theory work in the West, establishing the groundwork for Renaissance art theory. His description of the sublime nature of painting elevated painting’s status and reputation as an art form. It is also advantageous to facilitate the transition of painters from painters to artists. This article is founded on the theoretical content proposed in Alberti’s “On Painting” art theory work, analyzing the painting concepts proposed by Alberti and its governing function in Renaissance art.","PeriodicalId":313803,"journal":{"name":"Journal of Soft Computing and Decision Analytics","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-01-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139443097","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Discuss the Following Statement: ‘Fans’ Creativity is Valuable to The Media and Cultural Industry","authors":"Xi Cheng","doi":"10.31181/jscda21202433","DOIUrl":"https://doi.org/10.31181/jscda21202433","url":null,"abstract":"This article explores the growing impact of fan culture on the media and cultural sectors of East Asia, with a specific emphasis on China, Japan, and South Korea. The initial step is differentiating between the concepts of 'idols' and 'stars', whereby idols are positioned as a distinct subcategory within the entertainment sector. These individuals are frequently cultivated through talent competitions or prominent entertainment conglomerates. This study examines the economic viability and artistic contributions of fans within the entertainment and arts industries, with a particular focus on their involvement in the \"fan economy\". This article examines the manner in which fans participate in symbolic consumption, social identity construction, and the creation of fan-generated content, thereby making substantial contributions to the achievements of their heroes and affiliated enterprises. Furthermore, the research delves into the ethical and legal complexities inherent in fan cultures, specifically focusing on issues related to the infringement of intellectual property rights. The results indicate that individuals in East Asia who are fans of certain media are not passive observers, but rather engage actively in influencing the media and cultural environments through their emotional commitments and creative manifestations. This change highlights the imperative for media and cultural businesses to acknowledge and utilize the potential of fans' creativity in order to achieve long-term growth and foster innovation. The paper finishes by emphasizing the significance of maintaining a delicate equilibrium between regulatory measures and cultural sensitivities in order to fully use the potential of the fan economy.","PeriodicalId":313803,"journal":{"name":"Journal of Soft Computing and Decision Analytics","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-01-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139442696","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Beijing as a Case Study of Educational Inequalities and Class-Induced Middle-Classization of School Districts","authors":"Hongyu Liu, Jing Qiao","doi":"10.31181/jscda21202416","DOIUrl":"https://doi.org/10.31181/jscda21202416","url":null,"abstract":"The negative impacts of class inequality on educational equity in terms of gender, regional development, economic capital, and cultural resources have gradually become a major social problem in China, but so far, relatively little academic attention has been paid to regional educational inequality. Therefore, this paper takes Beijing as a case city and adopts a questionnaire survey form that can reflect the real education gap in the class inequality situation to carry out a study on the generation mechanism and risk hazards of regional education inequality in Beijing. Comprehensive data from government reports, real estate markets, questionnaires, and other sources show that economic development, cultural background, and geographical location are the main causes of regional educational inequality in Beijing.","PeriodicalId":313803,"journal":{"name":"Journal of Soft Computing and Decision Analytics","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2024-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139125115","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}