{"title":"STRATEGI SEGMENTING, TARGETING, POSITIONING SERTA STRATEGI HARGA PADA PERUSAHAAN KECAP BLEKOK DI CILACAP","authors":"Hari Wijaya, Hani Sirine","doi":"10.20885/AJIE.VOL1.ISS3.ART2","DOIUrl":"https://doi.org/10.20885/AJIE.VOL1.ISS3.ART2","url":null,"abstract":"Water clover (Marsilea crenata) is one type of aquatic plants. Plants that fall into these ferns are found in the rice field, ponds, lakes, swamps and rivers. This plant has a very distinctive morphology of its leaves resemble an umbrella shape that is composed of four petals facing child leaves. In the area of young clover Java is widely used as food. Utilization of clover water not only as food, water clover leaves and stems can also be used as drug . A research about peculiar properties of water clover for human health is very important to do, like antioxidant activity assay and qualitative bioactive compounds assay. The objectives of this research were to determine content, chemical compounds (water, lipid, protein, ash and crude fiber), antioxidant activity and bioactive compounds of water clover. Methods that used in this research were proximate analysis, quantitative antioxidant activity assay using DPPH method, and phytochemical method. Water clover planted first in Laboratorim Characteristics of Raw Water Results, Aquatic Product Technology, FPIK, IPB. Crude extracts from water clover have antioxidant activity that measured as IC50 value. The IC50 value from chloroform extract, ethyl acetate extract, and methanol extract of water clover were 1285,39 ppm; 915,03 ppm dan 634,73 ppm, respectively. The crude extracts of water clover contained 6 bioactive compounds, i.e alkaloid, steroid/triterpenoid, flavonoid, carbohydrate, reducing sugar and free amino acid. These compounds suspected have positive physiology functions for human health, so that water clover can be used for raw material of nutraceutical. Keywords: antioxidant activity, bioactive compound, water clover (Marsilea crenata)","PeriodicalId":309098,"journal":{"name":"Asian Journal of Innovation and Entrepreneurship","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-09-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121997026","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"ANALISIS POTENSI AGROINDUSTRI OLAHAN SINGKONG DI KABUPATEN BOJONEGORO","authors":"Nuning Setyowati","doi":"10.20885/AJIE.VOL1.ISS3.ART6","DOIUrl":"https://doi.org/10.20885/AJIE.VOL1.ISS3.ART6","url":null,"abstract":"Bojonegoro is one of regency in East Java which attempt to develop the economic condition. An effort is being actively developed is agroindustry based raw materials locally. One of the many commodities produced is cassava. This study aims to map the potential of agroindustry processed cassava and formulate development strategies of processed cassava agroindustry. This study uses descriptive analytical method by using primary data in the form of the potential of agroindustry data and data of leading agroindustry strategic factors. Method of Comparison Exponential (MCE) and Borda method was used to rank the agroindustry potention and SWOT analysis was used to formulate the development strategies of processed cassava agroindustry. The results showed that based on the analysis of MCE, processed cassava agroindustry spread in 15 sub district, they are: Balen, Bubulan, Dander, Gondang, Kadewan, Kalitidu, Malo, Margomulyo, Ngasem, Purwosari, Sekar, Sumberrejo, Tambakrejo, Temayang and Trucuk. Based on Borda analysis showed that processed cassava agroindustry is the fourth leading agroindustry in Bojonegoro. Processed cassava agro-ndustry development strategies include: Improved volume and diversification of processed cassava products, increase product quality based on product quality, packaging innovations marketable, post-harvest training and product safety, maintain continuity of raw materials through cooperation with farmers' groups, introduction of machine dryer according to the needs of craftsmen. Keywords: processed cassava agroindustry, method of comparison exponential, borda, SWOT, Bojonegoro","PeriodicalId":309098,"journal":{"name":"Asian Journal of Innovation and Entrepreneurship","volume":"265 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-09-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127557649","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PEMBERDAYAAN MASYARAKAT DI DESA SOKO KABUPATEN PURWOREJO BERBASIS AIR BERSIH, DRAINASE, DAN LIMBAH DOMESTIK","authors":"Harsoyo Harsoyo, Ilya Fajar Maharika, Widodo Brontowiyono","doi":"10.20885/AJIE.VOL1.ISS3.ART3","DOIUrl":"https://doi.org/10.20885/AJIE.VOL1.ISS3.ART3","url":null,"abstract":"Soko village is a village located 8 km south of the town of Purworejo and in the District Bagelen. Geographically, the village of Soko is a hilly region that consists of 5 Hamlet is Krajan, Mojosongo, Sukolegok, Kebonkuning 1 and Kebonkuning 2.Permasalahan difficulty of clean water when dry and rainy seasons causing these areas clean water crisis. During the dry season the water receded and no resources at all. And when the rainy season the water became dirty due to poor drainage and yard waste from residents who go to the source of clean water. The purpose of the implementation of KKN PPM in the village Soko Bagelen districts are: 1) The creation of a favorable environment infrastructure (water, drainage, and sewage), 2) availability of clean water for 4 hamlets, and the creation of alternative water sources through self mapping. The target to be achieved is the creation of the role of NGOs would be willing to clean water for four hamlets (160kk), the creation of environmentally sustainable infrastructure, 3) The creation of an alternative water source. While the methods to be used in achieving that goal is to provide guidance to communities, training, and implimentasi. This activity is supported by the Agency for Family Planning and Community empowerment purworejo district.","PeriodicalId":309098,"journal":{"name":"Asian Journal of Innovation and Entrepreneurship","volume":"40 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-09-12","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115431227","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"INTELLIGENZ STRUKTUR TEST DAN STANDARD PROGRESSIVE MATRICES: (DARI KONSEP INTELIGENSI YANG BERBEDA MENGHASILKAN TINGKAT INTELIGENSI YANG SAMA)","authors":"R. Kumolohadi, Miftahun Ni’mah Suseno","doi":"10.20885/AJIE.VOL1.ISS2.ART1","DOIUrl":"https://doi.org/10.20885/AJIE.VOL1.ISS2.ART1","url":null,"abstract":"This study aims to determine the implementation of responsibility accounting on trading company and to identify advantages and disadvantages of responsibility accounting in the company. Results of this study will illustrate the performance of the responsibility centers of company as a profit center, cost center, and the center of investment. In addition, this study will analyze the causes and effects of the performance of corporate responsibility centers. This study uses a trading company be located in Kupang as research objects. The data used is quantitative data in the form of financial statements 2010-2014 and qualitative data in the form of an interview to the organization committee of the company.","PeriodicalId":309098,"journal":{"name":"Asian Journal of Innovation and Entrepreneurship","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-06-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130251866","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PERUMUSAN STRATEGI PENGEMBANGAN PRODUK KURMA SALAK BERDASARKAN ANALISIS PRODUCT LIFE CYCLE (PLC) DAN SWOT PADA KELOMPOK TANI AMBUDI MAKMUR II","authors":"Fitri Agustina, Nuzul Kamalia","doi":"10.20885/AJIE.VOL1.ISS2.ART4","DOIUrl":"https://doi.org/10.20885/AJIE.VOL1.ISS2.ART4","url":null,"abstract":"Product development is necessary for companies to be able to survive in an increasingly turbulent business environment. This study aims to (1) to formulate an alternative strategy product development kurma salak based on product life cycle analysis and SWOT (2) choose an alternative strategy that prioritized for implementation. In this research which become sample is Kelompok Tani Ambudi Makmur II in district Bangkalan that produce food and beverages processed from Salak especially kurma salak that becomes Bangkalan flagship product. The method usedis the SWOT matrix, Product Life Cycle (PLC) and QSPM matrix. Technique analyse used by data is descriptive analysis technique. Conclusion from research show there are ten alternative strategies which is then sorted by total value of attractive scores. Three alternative strategies with the greatest Total Attractive Score (TAS) is expanding its marketing area, to develop production sites in other areas, increasing the production of kurma salak. Keywords: product development strategy, PLC, SWOT","PeriodicalId":309098,"journal":{"name":"Asian Journal of Innovation and Entrepreneurship","volume":"136 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-06-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131874163","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"ANALISIS FAKTOR PEMBENTUK E-LOYALTY","authors":"hapsari yuli widowati","doi":"10.20885/AJIE.VOL1.ISS2.ART3","DOIUrl":"https://doi.org/10.20885/AJIE.VOL1.ISS2.ART3","url":null,"abstract":"Isu dalam pembentuk E-loyalty sangat menarik untuk diteliti, karena melalui loyalitas dapat meningkatkan profitabilitas suatu produk. Ada beberapa tujuan yang ingin dicapai yaitu untuk menjelaskan (1) kualitas layanan terhadap loyalitas konsumen, (2) kualitas layanan terhadap kepuasan konsumen, (3) kualitas layanan terhadap kepercayaan, (4) kualitas layanan terhadap komitmen, (5) kepuasan konsumen terhadap loyalitas konsumen, (6) kepercayaan terhadap loyalitas konsumen, (7) komitmen terhadap loyalitas konsumen. Sampel yang berjumlah 200 responden berniat lotal untuk pembelian melalui online diambil dengan menggunakan teknik purposive sampling. SEM (Structural Equation Model) merupakan alat statistik yang dipiluh untuk mengetahui hubungan antar variabel. Hasil mengindikasikan bahwa (1) kualitas layanan tidak signifikan berpengaruh pada loyalitas konsumen, (2) kualitas layanan positif dan signifikan pada kepuasan konsumen, (3) kualitas layanan positif dan signifikan pada kepercayaan, (4) kualitas layanan positif dan signifikan pada komitmen konsumen, (5) kepuasan konsumen positif dan signifikan pada loyalitas konsumen, (6) kepercayaan tidak signifikan berpengaruh pada loyalitas konsumen, (7) komitmen positif dan signifikan pada loyalitas konsumen. Selain itu, dalam penelitian ini juga mendiskusikan mengenai hubungan antar variabel yang tidak signifikan, implikasi penelitian baik secara teoritis, motodologi, maupun praktis serta saran untuk penelitian selanjutnya.","PeriodicalId":309098,"journal":{"name":"Asian Journal of Innovation and Entrepreneurship","volume":"10 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-05-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126971147","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PERANAN LEMBAGA PENGEMBANGAN PESISIR MIKRO “MITRA MINA” DALAM UPAYA PEMBERDAYAAN EKONOMI MASYARAKAT PESISIR DI SUMATERA BARAT","authors":"Lucky Zamzami","doi":"10.20885/AJIE.VOL1.ISS2.ART6","DOIUrl":"https://doi.org/10.20885/AJIE.VOL1.ISS2.ART6","url":null,"abstract":"This research focused on the existence of the Institute of Coastal Economic Development Micro Mina Partner \" (LEPP M3) was considered quite successful in improving the entrepreneurial culture by forming partnerships\"Swamitra Mina\". The presence of Partnership \"Swamitra Mina\" in coastal areas, it will directly reduce the role of moneylenders, so that the partnership of Swamitra Mina can mobilize public funds to be used in fishing activities at sea and fish farming. LEPP-M3 very important role in enhancing the economic welfare of coastal fishingcommunities, especially fishermen working with coastal communities to create self-reliance through the promotion of economic activity, strengthening capital and business development, developing partnerships with cooperatives, other private and government institutions, venture capital fulfillment of coastal communities for more improve their business, expand business activities thereby expanding employment opportunities andstimulate business and increase arousal, which in turn will boost economic growth. Keywords: role, Institute of Coastal Economic Development, The Entrepreneurial Culture Economic Empowerment, fishermen","PeriodicalId":309098,"journal":{"name":"Asian Journal of Innovation and Entrepreneurship","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-05-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123680718","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PENGELOLAAN HOME INDUSTRY USAHA BAKPIA DI KABUPATEN KLATEN","authors":"R. ErlynaWida, Choirul Anam","doi":"10.20885/ajie.vol1.iss1.art3","DOIUrl":"https://doi.org/10.20885/ajie.vol1.iss1.art3","url":null,"abstract":"Bakpia business development in Klaten district has not been as fast as bakpia run business entrepreneurs in Yogyakarta. The hindrance is faced by them as follow : 1) The production process is not good, 2) The process of making the dough skin and the contents are less efficient, and 3) management sub-optimal effort. This causes increased effort bakpia no significant effort. Two UKM that become partners in the program of this devotion is Jaka Santosa and UKM Harwati. Based on the problems in t the solution and approach is offered as follows: 1) Introduction of means of production is good and right, 2) introduction of appropriate technology kneading machine bakpia skin and content, and 3) Improved management. The activities carried out in both UKM partners include: 1) Introduction of means of production is good and right, 2) introduction of technology appropriate mixing machine dough skin and the contents bakpia, 3) Improved management, and 4) Facilitation of activities held at least once a month to see the development of the results that have been achieved. Results of this activity is the management of the business in both the UKM partners can increase sales volume by 25 percent. This is accomplished by saving time in the process of kneading, quality improvement and business management are increasingly significant.","PeriodicalId":309098,"journal":{"name":"Asian Journal of Innovation and Entrepreneurship","volume":"310 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-02-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122784449","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
N. Nurjanah, Rodieser Sembiring, Asadatun Abdullah
{"title":"ANALISIS KANDUNGAN LOGAM BERAT DAGING KIJING LOKAL (Pilsbryoconcha exilis) DARI PERAIRAN SITU GEDE, BOGOR","authors":"N. Nurjanah, Rodieser Sembiring, Asadatun Abdullah","doi":"10.20885/AJIE.VOL1.ISS1.ART1","DOIUrl":"https://doi.org/10.20885/AJIE.VOL1.ISS1.ART1","url":null,"abstract":"The purpose of this research was to examine the content of heavy metals Hg, Cd, and Pb of small and large clams over a period of two months (May and July). In this study, depuration system was applied in an effort to reduce the content of heavy metals. The study was done with inventorisation of the sample area, analysis of the characteristics of clams, operation of depuration system, and analysis of content of Hg, Cd, and Pb. Clam in Situ Gede waters showed heavy metal content of mercury and cadmium that were not detected in meat during the period of two months (May and July) both in large and small clams. Content of lead in May was higher than in July. The average lead in waters Situ Gede during the two periods amounted to 1.34 ppm in small clams and 1.44 ppm in large clams. Depuration system could reduce Pb contents in small clams 0.0861 ppm after 10 days and 0.1506 ppm after 20 days and in large clam 0.0513 ppm after 10 days and 0,0835 ppm after 20 days.","PeriodicalId":309098,"journal":{"name":"Asian Journal of Innovation and Entrepreneurship","volume":" 5","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-02-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"120834463","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PENGEMBANGAN PASAR PRODUK OLAHAN KACANG MELALUI PERBAIKAN KEMASAN","authors":"R. Uchyani, Heru Irianto","doi":"10.20885/AJIE.VOL1.ISS1.ART6","DOIUrl":"https://doi.org/10.20885/AJIE.VOL1.ISS1.ART6","url":null,"abstract":"Sold in the market is the key to the primary purpose of business making and development of products, which can be done with improved packaging, as with packaging that attract potential customers in turn will have an impact on the purchase decision of the product concerned. This service activities has the objective to increase the market share of processed products of beans through improved packaging, primarily on design and welding technology label packaging. The results of the banking activities is known that the welding design and packaging is done on two targets SMEs were able to improve the image of the products that have an impact on increasing the added value and the market share of products in the market.","PeriodicalId":309098,"journal":{"name":"Asian Journal of Innovation and Entrepreneurship","volume":"114 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2016-02-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114356980","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}