{"title":"IMPACT OF OUTLINING FACTORS TOWARDS ONLINE GREEN PRODUCTS: AN EMPIRICAL INVESTIGATION ON CONSUMERS’ AWARENESS","authors":"Indrajit Ghosal, B. Gupta, M. Dey, Bikram Prasad","doi":"10.31674/IJRTBT.2021.V05I01.001","DOIUrl":"https://doi.org/10.31674/IJRTBT.2021.V05I01.001","url":null,"abstract":"The ingesting of food has a significant impact on the environment, individuals, and public health. This current study aims to investigate the personal and situational factor/factors that influence to consumer towards buying online green products. The selected factors have been chosen like Online Delivery, Flexible Payment Option, Reasonable Price with Discount, Company Branding, Availability of Products and, Rating and Review with objective to achieve success on factors liable for the acceptance of online buying green products and identify the specific factors like Flexible Payment Option, Availability of Products which influence more to change the buying attitude towards online green products of consumers. In the present study, qualitative data have been collected through a structured questionnaire from 100 respondents in and around Kolkata district. A five-point Likert Scale adopted to collect the data. Well-known statistical methods such as Factor Analysis, Regression Analysis have also been used to analyze the collected data to reach the conclusions. From the findings, the author concluded that the two variables out of six selected variables such as flexible payment option and availability of products significantly influencing the consumers' behaviour towards online purchase of eco-friendly products.","PeriodicalId":274387,"journal":{"name":"International Journal on Recent Trends in Business and Tourism","volume":"128 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131985326","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"INCREASING THE EFFICIENCY OF SOCIAL MARKETING ABOUT COVID-19 PREVENTIVE MEASURES- AN EMPIRICAL STUDY","authors":"Priyo Das","doi":"10.31674/ijrtbt.2022.v06i01.001","DOIUrl":"https://doi.org/10.31674/ijrtbt.2022.v06i01.001","url":null,"abstract":"Social Marketing plays an important role in bringing change in society for good if perform well and the cases of COVID-19 is still being reported in India more specifically in West Bengal. Thus, the primary aim of this study was to find out the important variables that will help companies to increase the efficiency of social marketing campaigns. For achieving this objective this study adopted empirical research and it is concerned with providing practical implication without any variable manipulation it used descriptive cross-sectional research design. For the purpose data collection convenience sampling technique was utilized and data collected using an interval scale. For analysis of collected data, first a reliability analysis of the data collection instrument was conducted with 54 respondents, and it gave the value of 0.92 which is good. After that for reaching out to conclusion Structural Equation Modeling was utilized first measurement model conducted for checking the model fit and after determining the model fit based on several fit indices such as CMIN/df, GFI, CFI, and RMSEA 2.08, 9.1, 9.3, 0.62 respectively and lastly structural model was checked to see the direction of the study and to check the proposed hypotheses. The results and recommendations based on recommendation was completely based on statistics and shows very interesting practical implications.","PeriodicalId":274387,"journal":{"name":"International Journal on Recent Trends in Business and Tourism","volume":"53 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122731736","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Local Wisdom-Based Tourism: Towards Sustainable Tourism in Kendari, Indonesia, the Capital of Southeast Sulawesi","authors":"Sitti Hairani Idrus, H. Akib, Anshari Rifdan","doi":"10.31674/ijrtbt.2023.v07i02.004","DOIUrl":"https://doi.org/10.31674/ijrtbt.2023.v07i02.004","url":null,"abstract":"","PeriodicalId":274387,"journal":{"name":"International Journal on Recent Trends in Business and Tourism","volume":"4 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116841236","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"A Global Study on the Links between Structural and Psychological Types of Empowerments and Workplace Employee Participation","authors":"Lui Hilong, Wee Huat Heng (Steven)","doi":"10.31674/ijrtbt.2023.v07i02.005","DOIUrl":"https://doi.org/10.31674/ijrtbt.2023.v07i02.005","url":null,"abstract":"","PeriodicalId":274387,"journal":{"name":"International Journal on Recent Trends in Business and Tourism","volume":"33 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128210048","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Role of Trade Union on Labour Administration on its Associate’s Performance in TNSTC, Kumbakonam Division–I","authors":"Sudip Kumar Adhikari, K. Banerjee","doi":"10.31674/ijrtbt.2022.v06i03.003","DOIUrl":"https://doi.org/10.31674/ijrtbt.2022.v06i03.003","url":null,"abstract":"The existence of a recognized and strong trade union is vital for an industrial process to run smoothly. Act 651, also called the Labor Act 2003, was formed to help, and act as a guide to maintain a peaceful relationship between the employees and the management. It becomes important to acknowledge the major role the Union Activities have for an organization. These roles include maintaining harmony among employers and employees of an industry; negotiating or dealing with employees; serving as a director and guide for the employees for directing their concerns; and other similar roles. Decisions taken through a process of collective negotiation and bargaining between unions and the employer are highly influential. Trade unions, along with their important roles, are also helpful in maintaining an effective communication channel between the management and the workers. However, this study revealed the purpose of Job security, to protect from economic hazards, get respect from peers, express grievances through a trade union, get economic security, restrain management from acting, and gain more Bargaining Power is, a few reasons which compel a worker to join with the Trade Unions. The participation of all the employees in trade union activities can be motivated for the success of the trade union of the Corporation. The Union is involved in managing the working hours, holidays, or leaves, Managing the reshuffling or temporary transfers, Managing the dismissals or mandatory retirement, managing the collective agreement, Managing the labor hiring, Managing the employment, and staffing standards, Managing the bonus and wages, the standard for retirement allowance and annuity, Union manages the employee welfare. Hence the trade union has to take serious steps and bargain with the Corporation to ensure the job security of the employees. Hence the present study was aimed at analyzing the union activities on labour management on its member’s performance in Tamil Nadu State Transport Corporation Kumbakonam Division – I.","PeriodicalId":274387,"journal":{"name":"International Journal on Recent Trends in Business and Tourism","volume":"72 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125368084","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Efficacy of Performance Management Systems in Augmenting Employee Motivation and Performance in China","authors":"Luo Desha, Wang Ying, Abjijit Ghosh","doi":"10.31674/ijrtbt.2021.v07i03.007","DOIUrl":"https://doi.org/10.31674/ijrtbt.2021.v07i03.007","url":null,"abstract":"In the current context of a highly competitive business landscape, organizations are persistently exploring avenues to augment employee motivation and optimize overall performance. Performance management systems have become a prevalent mechanism for attaining these aims. The objective of this research is to investigate the effectiveness of performance management systems in enhancing employee motivation and performance, and to offer perspectives on their influence on the achievement of organizational objectives. The study employs a thorough methodology to examine the correlation among performance management systems, employee motivation, and performance. A comprehensive examination of the extant literature is performed to establish a theoretical framework that forms the basis of the study. The present study incorporates diverse theoretical frameworks, such as goal-setting theory, expectancy theory, and social exchange theory, in order to offer a comprehensive comprehension of the subject matter. Performance management systems are essential components of organizational structures, as they provide a structured approach to assessing and improving employee performance and motivation. The present research endeavors to investigate the effectiveness of performance management systems in enhancing employee motivation and performance within the dynamic and fiercely competitive business environment of China. The study employed a rigorous research methodology that encompassed an extensive review of relevant literature, the gathering of data through surveys, and the examination of secondary data. The research methodology employed a mixed-methods approach to collect data from both quantitative and qualitative sources. The study's sample consisted of individuals employed in diverse industries and occupying various hierarchical positions across multiple regions in China.","PeriodicalId":274387,"journal":{"name":"International Journal on Recent Trends in Business and Tourism","volume":"34 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114272911","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"A look at the Rising Popularity of Cashless Economies around the World","authors":"Zhang Rui","doi":"10.31674/ijrtbt.2021.v07i03.002","DOIUrl":"https://doi.org/10.31674/ijrtbt.2021.v07i03.002","url":null,"abstract":"In recent years, there has been a notable acceleration in the global trend towards cashless economies. This phenomenon can be attributed to the progress made in technology and the evolving preferences of consumers. This study investigates the increasing prevalence of cashless economies globally and its ramifications for diverse stakeholders. The paper commences by elucidating the primary factors that contribute to the expansion of cashless transactions. The article examines the impact of digital payment technologies, including mobile wallets, contactless cards, and online payment platforms, on the convenience, security, and efficiency of financial transactions. Moreover, this study examines the advantages and obstacles linked to cashless economies. The text examines the benefits that consumers can derive from a particular subject, encompassing factors such as convenience, improved access to financial services, and decreased expenses associated with transactions. Additionally, this study investigates the potential advantages that businesses may experience, including enhanced operational efficiency and heightened customer engagement. Nevertheless, the present study also acknowledges various obstacles that need to be considered. These challenges encompass concerns related to privacy, disparities in digital infrastructure, and the potential exclusion of specific demographic groups. Finally, this paper provides a comprehensive analysis of the emergence of cashless economies on a global scale, focusing on exemplary instances from nations including Sweden, China, and India. The passage concludes by highlighting the importance of implementing comprehensive strategies that effectively tackle the obstacles and optimize the advantages associated with the shift towards cashless economies. These strategies aim to promote inclusive and sustainable financial ecosystems on a global scale.","PeriodicalId":274387,"journal":{"name":"International Journal on Recent Trends in Business and Tourism","volume":"19 2-3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134177920","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Effect of Raw Material Inventory on Operational Performance in An Emerging Economy: Insight from The Nigerian Manufacturing Sector","authors":"Marvel Ogah, G. Asiegbu, Nike Moradeyo","doi":"10.31674/ijrtbt.2022.v06i02.003","DOIUrl":"https://doi.org/10.31674/ijrtbt.2022.v06i02.003","url":null,"abstract":"Inventory management in organizations comes with severe challenges, especially in emerging markets. The study examines the effect of the difficulties experienced in raw material management on quality, speed and flexibility, dependability, and cost in the Nigerian Manufacturing sector. This study empirically examines this relationship in a contemporary mixed methodological approach adopting survey and semi-structured interviews. Survey questionnaires were distributed to 703 inventory and supply chain managers in 22 manufacturing firms in Nigeria, while the interview was conducted for 25 managers from 9 manufacturing firms in Nigeria. The crystal-clear finding is that poor inventory management practices negatively affect the quality, speed, and flexibility of operations in Nigerian manufacturing. This contrasts with a second finding that dependability and cost are not statistically significant. We also discovered that difficulties manufacturing firms in emerging markets experience in managing their raw materials arise from government policies, high exchange rates, bureaucracy in importation and port Issues, inflation, infrastructural challenge, logistics and transportation challenges, poor management decisions, regulatory framework, and unstable exchange rate. In conclusion, our study highlights that inefficient raw material management severely affects the manufacturing firm's overall performance.","PeriodicalId":274387,"journal":{"name":"International Journal on Recent Trends in Business and Tourism","volume":"40 2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114830272","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Apple Company's Foreign Expansion and Market Entry Strategy","authors":"Qui Lin, Xiaoyu Li, Jianqiang Zhu","doi":"10.31674/ijrtbt.2021.v07i03.004","DOIUrl":"https://doi.org/10.31674/ijrtbt.2021.v07i03.004","url":null,"abstract":"","PeriodicalId":274387,"journal":{"name":"International Journal on Recent Trends in Business and Tourism","volume":"4 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115497501","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Effects of Demonetization on Small and Medium-Sized Enterprises in the USA in the Cashless Economy","authors":"Lai Siliang, Abhijit Ghosh","doi":"10.31674/ijrtbt.2023.v07i02.001","DOIUrl":"https://doi.org/10.31674/ijrtbt.2023.v07i02.001","url":null,"abstract":"","PeriodicalId":274387,"journal":{"name":"International Journal on Recent Trends in Business and Tourism","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130423244","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}