Industrial Management & Data Systems最新文献

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Financing strategy of the capital-constrained supply chain under uncertainty: the impact of blockchain technology on the credit period 不确定条件下资金约束供应链的融资策略:区块链技术对信用期的影响
Industrial Management & Data Systems Pub Date : 2023-08-03 DOI: 10.1108/imds-10-2022-0657
Simin An, Bo Li, Minxue Wang, Wei Zheng
{"title":"Financing strategy of the capital-constrained supply chain under uncertainty: the impact of blockchain technology on the credit period","authors":"Simin An, Bo Li, Minxue Wang, Wei Zheng","doi":"10.1108/imds-10-2022-0657","DOIUrl":"https://doi.org/10.1108/imds-10-2022-0657","url":null,"abstract":"PurposeThis paper explores the effectiveness of using blockchain technology to solve financial constraints faced by small- and medium-sized suppliers in a capital-constrained supply chain.Design/methodology/approachTo characterize the impact of blockchain on credit period and enterprise credit level, the study formulates a newsvendor model to analyze a supply chain in which a financially constrained supplier sells products to a financially sound manufacturer, subject to uncertain demand. The study investigates three repayment methods: the benchmark case without blockchain and two blockchain-enabled cases with the hybrid repayment mode and single repayment mode (SRM), respectively. The study derives and compares the equilibria under each repayment method to characterize their impact.FindingsWhen the bank interest rate is low and the carbon cap is also low, choosing to implement blockchain technology leads to higher profitability for the manufacturer than not utilizing it. Within the framework of blockchain technology, when comparing the two repayment models, the manufacturer exhibits a preference for SRM. Furthermore, under specific conditions of the bank interest rate, blockchain technology can effectively facilitate consensus among supply chain members in terms of channel selection.Practical implicationsThe results derived in this paper provide novel managerial implications to the capital-constrained members in terms of pricing decisions and order quantity under demand uncertainty considering blockchain technology, which transfers the creditor's rights to the bank and shortens the collection time. In addition, blockchain technology enables efficient and intelligent collaborative development of supply chains, which can reduce carbon emissions during the transportation of goods.Originality/valueFew studies incorporate blockchain technology into supply chain finance, and this paper considers the credit period and capital's time value for a capital-constrained supplier facing the adoption of blockchain technology within a stochastic demand environment.","PeriodicalId":270213,"journal":{"name":"Industrial Management & Data Systems","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-08-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123366213","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The impact of carbon neutrality policies on the stock market from a supply chain perspective 供应链视角下碳中和政策对股票市场的影响
Industrial Management & Data Systems Pub Date : 2023-08-02 DOI: 10.1108/imds-12-2022-0763
Weihua Liu, Yongzheng Gao, Chaolun Yuan, Di Wang, Tang Ou
{"title":"The impact of carbon neutrality policies on the stock market from a supply chain perspective","authors":"Weihua Liu, Yongzheng Gao, Chaolun Yuan, Di Wang, Tang Ou","doi":"10.1108/imds-12-2022-0763","DOIUrl":"https://doi.org/10.1108/imds-12-2022-0763","url":null,"abstract":"PurposeThis study explores the impact of carbon neutrality policies on Chinese stock market from a supply chain perspective. Specifically, the carbon policy refers to the Action Plan for Carbon Dioxide Peaking Before 2030 (the Plan) in China.Design/methodology/approachThis paper is based on the resource dependence theory (RDT) and applies the event study methodology to explore the impact. It uses the cross-sectional regression model to reveal the moderating effect of supply chain characteristics on the stock market reaction with a data set of 354 listed companies in A-shares (excluding ChiNext and SME board).FindingsThe promulgation of the Plan shows a significant negative stock market reaction. Customer concentration, out-degree centrality and smart supply chains (SSCs) have a significant negative moderating effect. In-degree centrality and supplier concentration have a significant positive moderating effect. Furthermore, the conclusions concerning out-degree centrality, supplier concentration and SSCs are counterintuitive.Practical implicationsFor policymakers, the study results provide a reference for evaluating the carbon neutrality policy. For managers, this study provides theoretical support for strategically adjusting and designing supply chain structures in the context of advocating peak carbon dioxide emissions and carbon neutrality.Originality/valueThis paper is the first attempt that includes the supply chain structure factors into the impact of carbon neutrality policies on the stock market.","PeriodicalId":270213,"journal":{"name":"Industrial Management & Data Systems","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-08-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131913752","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Sustainable supplier selection with multidimensional overlapping criteria under carbon neutrality 碳中和下多维重叠标准的可持续供应商选择
Industrial Management & Data Systems Pub Date : 2023-07-05 DOI: 10.1108/imds-02-2023-0119
Y. Chen, W. Chung
{"title":"Sustainable supplier selection with multidimensional overlapping criteria under carbon neutrality","authors":"Y. Chen, W. Chung","doi":"10.1108/imds-02-2023-0119","DOIUrl":"https://doi.org/10.1108/imds-02-2023-0119","url":null,"abstract":"PurposeSustainable supplier selection is of vital importance in sustainability decision of supply chain under carbon neutrality. Multi-criteria decision-making approaches are widely used in sustainable supplier selection and generally classified the involved criteria into three sustainable development (SD) dimensions: Environmental, Social and Economic. During the assignment of appropriate weighted scores to the criteria, most of the methods considered mutually exclusive criteria. However, some criteria cover multidimensions since ambiguity vagueness makes them difficult to classify into one dimension exclusively. The purpose of this paper is to find proper approaches addressed to multidimensional overlapping criteria in the evaluation of suppliers’ sustainability performance.Design/methodology/approachThis study proposes three approaches to resolve the multidimensional overlapping criteria issue by data envelopment analysis (DEA) methods. The first approach uses all dimensional criteria and “dimensional overlapping criteria” in a single DEA model. The second approach consists of two-stage DEA. The first stage is to find SD dimensional performances, which are used in the second stage. The third approach uses an aggregate weight-constrained DEA model with additional constraints. Such approaches are applied to an empirical case study with six dimensions.FindingsResults indicate that the third approach is better than the first two approaches in balancing the development among all dimensions instead of focusing on the superiority dimension to obtain high performance.Originality/valueDiscussing overlapping criteria in the context of sustainable supplier evaluation and other multi-criteria evaluation have a noticeable impact on evaluation systems, but appropriate approaches for this issue are currently under-researched.","PeriodicalId":270213,"journal":{"name":"Industrial Management & Data Systems","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-07-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133003445","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The behavioural evolution of the smart electric vehicle battery reverse supply chain under government supervision 政府监管下智能电动汽车电池逆向供应链的行为演化
Industrial Management & Data Systems Pub Date : 2023-05-19 DOI: 10.1108/imds-10-2022-0639
Yiling Gao, Ben-gang Gong, Zhi Liu, Juan Tang, Chengfu Wang
{"title":"The behavioural evolution of the smart electric vehicle battery reverse supply chain under government supervision","authors":"Yiling Gao, Ben-gang Gong, Zhi Liu, Juan Tang, Chengfu Wang","doi":"10.1108/imds-10-2022-0639","DOIUrl":"https://doi.org/10.1108/imds-10-2022-0639","url":null,"abstract":"PurposeRecycling and reuse of the electric vehicle (EV) batteries are ways to extend their limited lives. If batteries can be traced from production to recycling, it is beneficial for battery recycling and reuse. Using blockchain technology to build a smart EV battery reverse supply chain can solve the difficulties of lack of trust and data. The purpose of this study is to discuss the behavioural evolution of a smart EV battery reverse supply chain under government supervision.Design/methodology/approachThis study adopts evolutionary game theory to examine the decision-making behaviours of the government, EV manufacturers with recycled used batteries and third-party EV battery recyclers lacking professional recycling qualification.FindingsOn the smart reverse supply chain integrated by blockchain technology, a cooperative recycling strategy of the third-party EV battery recycler is the optimal choice when the government tends to actively regulate. The probability of the EV manufacturer choosing the blockchain adoption strategy exceeds (below) the threshold, and the government prefers negative (positive) supervision. According to numerical analysis, in the mature stage in the EV battery recycling industry, when the investment cost of applying blockchain is high, EV manufacturers' willingness to apply blockchain slows down, the government accelerates adopting a negative supervision strategy and third-party EV battery recyclers prefer cooperative recycling.Practical implicationsThe results of this study provide opinions on the strength of government supervision and the conditions under which EV manufacturers and third-party EV battery recyclers should apply blockchain and cooperate. On the other hand, this study provides theoretical analysis for promoting the application of blockchain technology in smart reverse supply chain.Originality/valueCompared with previous research, this study reveals the relevance of government supervision, blockchain application and cooperation strategy in smart EV battery reverse supply chain. In the initial stage, even if the subsidy (subsidy reduction rate) and penalty are high and the penalty reduction rate is low, the EV manufacturer should rather give up the application of blockchain technology. In the middle stage in the EV battery recycling industry, the government can set a lower subsidy (subsidy reduction rate) combined with a penalty or a higher penalty (penalty reduction rate) combined with a subsidy to supervise it. The third-party EV battery recycler is advised to cooperate with the EV manufacturer when the subsidy is low or the penalty is high.","PeriodicalId":270213,"journal":{"name":"Industrial Management & Data Systems","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-05-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129663272","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Achieving carbon neutrality with smart supply chain management: a CE imperative for the petroleum industry 通过智能供应链管理实现碳中和:石油行业的CE当务之急
Industrial Management & Data Systems Pub Date : 2023-04-21 DOI: 10.1108/imds-11-2022-0726
Abaid Ullah Yousaf, M. Hussain, T. Schoenherr
{"title":"Achieving carbon neutrality with smart supply chain management: a CE imperative for the petroleum industry","authors":"Abaid Ullah Yousaf, M. Hussain, T. Schoenherr","doi":"10.1108/imds-11-2022-0726","DOIUrl":"https://doi.org/10.1108/imds-11-2022-0726","url":null,"abstract":"PurposeWith refineries contributing 68% of CO2 emissions from stationary combustion sources alone, smart technologies and the circular economy (CE) model for resource loop optimization can be a solution for carbon neutrality, especially within petroleum. Thus, this study aims to explore energy conservation by green technology improvement as a CE strategy for resource loop optimization and digital incorporation to maximize reprocessing lead ability rate and carbon-neutral benefits.Design/methodology/approachA game theory approach with Stackelberg equilibrium is considered under government cap-and-trade regulation to stimulate green technology improvement. The refinery acts as a Stackelberg leader and invests in green technology and the retailer as the Stackelberg follower, collects end-of-life lubricants against refund price and offers a two-part-tariff contract to the manufacturer having a significant role in smart technologies.FindingsFirst, green technology improvement is directly influenced by the reprocessing capability and refund price and digital technologies are significant to consider. Second, a two-part-tariff contract coordinates the supply chain for limited reprocessing capability by the retailer. Lastly, the government can effectively manipulate the development of green technology by changing the permit price depending on the intentions.Research limitations/implicationsThe primary limitation is this study has focused on the petroleum sector and data was referenced from the oil refineries of a single country.Practical implicationsOverall, this study provides empirical guidance for policymakers on how to leverage energy-efficient smart technologies for lubricant reprocessing, enabling resource optimization as part of a CE strategy in the petroleum industry and advancing sustainable development goals.Originality/valueThe suggested model responds to the contemporary literature related to CO2 emissions and CE initiatives across the petroleum sector with the extended role of smart technologies and government cap-and-trade regulations.","PeriodicalId":270213,"journal":{"name":"Industrial Management & Data Systems","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-04-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127173355","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
Manufacturers' emission reduction investment strategy under carbon cap-and-trade policy and uncertain low-carbon preferences 碳限额与交易政策和不确定低碳偏好下的制造商减排投资策略
Industrial Management & Data Systems Pub Date : 2023-04-05 DOI: 10.1108/imds-10-2022-0648
Chunqiu Xu, Fengzhi Liu, Yanjie Zhou, R. Dou, Xuehao Feng, Bo Shen
{"title":"Manufacturers' emission reduction investment strategy under carbon cap-and-trade policy and uncertain low-carbon preferences","authors":"Chunqiu Xu, Fengzhi Liu, Yanjie Zhou, R. Dou, Xuehao Feng, Bo Shen","doi":"10.1108/imds-10-2022-0648","DOIUrl":"https://doi.org/10.1108/imds-10-2022-0648","url":null,"abstract":"PurposeThis paper aims to find optimal emission reduction investment strategies for the manufacturer and examine the effects of carbon cap-and-trade policy and uncertain low-carbon preferences on emission reduction investment strategies.Design/methodology/approachThis paper studied a supply chain consisting of one manufacturer and one retailer, in which the manufacturer is responsible for emission reduction investment. The manufacturer has two emission reduction investment strategies: (1) invest in traditional emission reduction technologies only in the production process and (2) increase investment in smart supply chain technologies in the use process. Then, three different Stackelberg game models are developed to explore the benefits of the manufacturer in different cases. Finally, this paper coordinates between the manufacturer and the retailer by developing a revenue-sharing contract.FindingsThe manufacturer's optimal emission reduction strategy is dynamic. When consumers' low-carbon preferences are low and the government implements a carbon cap-and-trade policy, the manufacturer can obtain the highest profit by increasing the emission reduction investment in the use process. The carbon cap-and-trade policy can encourage the manufacturer to reduce emissions only when the initial carbon emission is low. The emission reduction, order quantity and the manufacturer's profit increase with the consumers' low-carbon preferences. And the manufacturer can adjust the emission reduction investment according to the emission reduction cost coefficient in two processes.Originality/valueThis paper considers the investment of emission reduction technologies in different processes and provides theoretical guidance for manufacturers to make a low-carbon transformation. Furthermore, the paper provides suggestions for governments to effectively implement carbon cap-and-trade policy.","PeriodicalId":270213,"journal":{"name":"Industrial Management & Data Systems","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-04-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126200199","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Carbon allowance approach for capital-constrained supply chain under carbon emission allowance repurchase strategy 碳排放配额回购策略下的资本约束供应链碳排放配额方法
Industrial Management & Data Systems Pub Date : 2023-04-04 DOI: 10.1108/imds-12-2022-0749
Yuyan Wang, Fei Lin, T. Cheng, Fu Jia, Yulin Sun
{"title":"Carbon allowance approach for capital-constrained supply chain under carbon emission allowance repurchase strategy","authors":"Yuyan Wang, Fei Lin, T. Cheng, Fu Jia, Yulin Sun","doi":"10.1108/imds-12-2022-0749","DOIUrl":"https://doi.org/10.1108/imds-12-2022-0749","url":null,"abstract":"PurposeThe purpose of this study is to investigate which of the two carbon allowance allocation methods (CAAMs), i.e. grandfathered system carbon allowance allocation (GCAA) and baseline system carbon allowance allocation (BCAA), is more beneficial to capital-constrained supply chains under the carbon emission allowance repurchase strategy (CEARS).Design/methodology/approachAdopting CEARS to ease the capital-constrained supply chains, this study develops two-period game models with manufacturers as leaders and retailers as followers from the perspective of profit and social welfare maximization under two CAAMs (GCAA and BCAA), where the first period produces normal products, and the second period produces low-carbon products.FindingsFirst, higher carbon-saving can better use CEARS and achieve a higher supply chain profit under the two CAAMs. However, the higher the end-of-period carbon price is, the lower the social welfare is. Second, when carbon-saving is small, GCAA achieves both economic and environmental benefits; BCAA reduces carbon emissions at the expense of economic benefit. Third, the supply chain members gain higher profits and social welfare under GCAA, so the government and supply chain members are more inclined to choose GCAA.Originality/valueBy analyzing the profits and total carbon emissions of capital-constrained supply chains under GCAA and BCAA, this study provides theoretical references for retailers and capital-constrained manufacturers. In addition, by comparing the difference in social welfare under GCAA and BCAA, it provides a basis for the government to choose a reasonable CAAM.","PeriodicalId":270213,"journal":{"name":"Industrial Management & Data Systems","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-04-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130466391","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The optimal carbon emission reduction and advertising strategy with dynamic market share in the supply chain 供应链中具有动态市场份额的最优碳减排和广告策略
Industrial Management & Data Systems Pub Date : 2023-03-23 DOI: 10.1108/imds-10-2022-0653
Yongbin Tan, Huini Zhou, Peng Wu, Liling Huang
{"title":"The optimal carbon emission reduction and advertising strategy with dynamic market share in the supply chain","authors":"Yongbin Tan, Huini Zhou, Peng Wu, Liling Huang","doi":"10.1108/imds-10-2022-0653","DOIUrl":"https://doi.org/10.1108/imds-10-2022-0653","url":null,"abstract":"PurposeAs the quality of the environment decreases, enterprises and consumers' awareness of environmental protection is constantly improving. More and more enterprises begin to increase their investment in carbon emission reduction and attract environmentally friendly consumers to buy low-carbon products through advertising. The purpose of this paper is to utilize a realistic differential game model to provide dynamic carbon emission reduction strategies, advertising strategies and cooperation methods for complex supply chain members from a long-term perspective.Design/methodology/approachThis paper uses the extend Vidale-Wolfe model (V-W model) to discuss the dynamic joint emission reduction strategy in the supply chain.Findings(1) When consumers' awareness of environmental protection increases, on the whole, carbon emission reduction and profit of products show an upward trend. (2) From a long-term perspective, the manufacturer's advertising subsidy to one of the retailers is the best choice. If the strength of the two retailers is unbalanced, the manufacturer will choose to cooperate with the dominant retailer. (3) Advertising, as a marketing means for retailers to promote low-carbon products, can alleviate the adverse effects of prisoner's dilemma in a semi-cooperative state, but it cannot achieve the Pareto optimization result.Research limitations/implicationsThis paper focuses on the analysis of the situation that when the manufacturer is the leader and thinks that consumers are active advocates of low-carbon products.Originality/valueThe results of this paper can provide theoretical basis for the joint emission strategy of supply chain members in low-carbon environment.","PeriodicalId":270213,"journal":{"name":"Industrial Management & Data Systems","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-03-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123557912","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Beyond AI-powered context-aware services: the role of human–AI collaboration 超越人工智能驱动的上下文感知服务:人类与人工智能协作的作用
Industrial Management & Data Systems Pub Date : 2022-12-09 DOI: 10.1108/imds-03-2022-0152
Na Jiang, Xiaohui Liu, Hefu Liu, E. Lim, Chee‐Wee Tan, Jibao Gu
{"title":"Beyond AI-powered context-aware services: the role of human–AI collaboration","authors":"Na Jiang, Xiaohui Liu, Hefu Liu, E. Lim, Chee‐Wee Tan, Jibao Gu","doi":"10.1108/imds-03-2022-0152","DOIUrl":"https://doi.org/10.1108/imds-03-2022-0152","url":null,"abstract":"PurposeArtificial intelligence (AI) has gained significant momentum in recent years. Among AI-infused systems, one prominent application is context-aware systems. Although the fusion of AI and context awareness has given birth to personalized and timely AI-powered context-aware systems, several challenges still remain. Given the “black box” nature of AI, the authors propose that human–AI collaboration is essential for AI-powered context-aware services to eliminate uncertainty and evolve. To this end, this study aims to advance a research agenda for facilitators and outcomes of human–AI collaboration in AI-powered context-aware services.Design/methodology/approachSynthesizing the extant literature on AI and context awareness, the authors advance a theoretical framework that not only differentiates among the three phases of AI-powered context-aware services (i.e. context acquisition, context interpretation and context application) but also outlines plausible research directions for each stage.FindingsThe authors delve into the role of human–AI collaboration and derive future research questions from two directions, namely, the effects of AI-powered context-aware services design on human–AI collaboration and the impact of human–AI collaboration.Originality/valueThis study contributes to the extant literature by identifying knowledge gaps in human–AI collaboration for AI-powered context-aware services and putting forth research directions accordingly. In turn, their proposed framework yields actionable guidance for AI-powered context-aware service designers and practitioners.","PeriodicalId":270213,"journal":{"name":"Industrial Management & Data Systems","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-12-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121711606","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Advertising and pricing of online direct selling considering network externalities 考虑网络外部性的网络直销广告与定价
Industrial Management & Data Systems Pub Date : 2022-11-07 DOI: 10.1108/imds-04-2021-0247
Liang Shen, Runjie Fan, Yuyan Wang, Hua Li, Rongyun Tang
{"title":"Advertising and pricing of online direct selling considering network externalities","authors":"Liang Shen, Runjie Fan, Yuyan Wang, Hua Li, Rongyun Tang","doi":"10.1108/imds-04-2021-0247","DOIUrl":"https://doi.org/10.1108/imds-04-2021-0247","url":null,"abstract":"PurposeConsidering the network externalities of online selling, this paper builds three different online direct selling models: manufacturer direct selling (MN model), network platform direct selling (NN model) and retailer direct selling (RN model). The optimal advertising and pricing decision and corporate profits under each selling model are investigated.Design/methodology/approachCombining the characteristics of online direct selling, this paper formulates direct selling models that are dominated by different companies as Stackelberg game models. Numerical analyses are carried out, along with the comparison of the equilibrium solutions for each model.FindingsThe authors' research shows that increasing network externalities is conducive to the development of enterprises. The network platform's profit is the lowest in the RN model and the highest in the NN one. The comparison of manufacturers' profits between the MN model and the NN model primarily depends on consumers' sensitivities for sales price and advertising promotion level. The manufacturer does not benefit from the RN model due to the lowest efficiency.Originality/valueCoupled with three different online direct selling models and detailed analyses of the optimal solutions, this study has enriched the theoretical foundation of online direct selling. Moreover, this study extends the research of network externalities to the field of e-commerce, revealing the network externalities' influence on the decision-making of the e-supply chain.","PeriodicalId":270213,"journal":{"name":"Industrial Management & Data Systems","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2022-11-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133276855","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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