{"title":"Peran Budaya Perusahaan Terhadap Usaha Penciptaan Kinerja Karyawan","authors":"Zhiella Sabrina Darwis, Syafiq Basri Assegaff","doi":"10.37535/103002120218","DOIUrl":"https://doi.org/10.37535/103002120218","url":null,"abstract":"This study aims to determine the role of organizational culture in improving employee performance at PT Telekomunikasi Indonesia, Tbk, especially senior employees at the Human Capital Strategic Management division. PT Telekomunikasi Indonesia, Tbk create a team named Culture Agent to communicate about the transformation of the culture in company. In the results of the study it can be concluded that changes in organizational culture can improve employee performance in completing the given task. And also can eliminate the seniority attitude that exists in PT Telekomunikasi Indonesia, Tbk.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"120963727","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Pandangan Masyarakat Indonesia Terhadap Budaya Korea Selatan: Studi Kasus Manhwa Noblesse pada Aplikasi Line Webtoon","authors":"Nadia Istiani Zagita, Rudi Sukandar","doi":"10.37535/103002120216","DOIUrl":"https://doi.org/10.37535/103002120216","url":null,"abstract":"Line Webtoon is one of the media used by South Korea in spreading Hallyu Wave. It has driven the views or opinions of the South Korean culture through manhwa (Korean Comic) called \"Noblesse\" in the application Line Webtoon using Comic Theory from Scott McCloud. The analysis of case studies on the Noblesse manhwa showed that opinions were presented and exhanged related to the characters, the messages being conveyed, and reader's expectations about in the manhwa. The readers' enthusiasm for this manhwa has made Noblesse one of the most favored manhwas. The implications of this research led to the intercultural communication associated with the comic elements in this manhwa.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"14 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129689433","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Deandra Shivana, Soraya Nurida, Joe Harrianto Setiawan
{"title":"Analisis Persepsi Followers Instagram Akun @marioteguh Mengenai Personal Branding Mario Teguh Pasca Kasus Pengakuan Anak Kandung oleh Kiswinar","authors":"Deandra Shivana, Soraya Nurida, Joe Harrianto Setiawan","doi":"10.37535/103002120215","DOIUrl":"https://doi.org/10.37535/103002120215","url":null,"abstract":"This research study is conducted with the objective to learn about the analysis of public's perception from Mario Teguh's personal branding that was taken from the Instagram followers of @marioteguh after the case of Kiswinar who claimed to be his biological son came to the public's attention on 2016. The main theory used is Personal Branding Concept and the method that's used is qualitative method. Data collective is through whatsapp interview. Based on this research study, Mario Teguh has two from three elements of personal branding which are clarity and specialization but failed to obtain the consistency element because of the difference between his personal branding and the reality after the case of Kiswinar.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"30 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126572891","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Pemberitaan Isu Terorisme Pada Media di Indonesia: Media Kompas.com dan Voa-Islam.com dalam Peristiwa Serangan Paris November 2015","authors":"Renita Novitasari Putri, Zarmansyah Zarmansyah","doi":"10.37535/103002120214","DOIUrl":"https://doi.org/10.37535/103002120214","url":null,"abstract":"Terrorism is an issue that has grown for a long time and is now a concern to the world community. This comes after what is being reported by the media can form a public perception or opinion. The amount of media influence on the public is supported also by technological developments in the media that currently raise the speed of delivery and its actuality through online media. Online media in Indonesia itself has many kinds, such as Kompas.com and VOA-islam.com which have two different backgrounds. Using the qualitative method of interviewing, framing analysis in agenda setting theory and public opinion as supporting theory, this research shows that both media were covering the Paris attacks in November with different methods and points of view. This research has proof that every media will cover an event according to the ideology and characteristic (mission and vision) respectively depending on the editor of the media, including in the selection of referrals and foreign media as a comparison.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"39 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-07","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128923305","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Digital Marketing Rumah Makan Padang Melalui Instagram Berdasarkan Social Construction of Technology","authors":"D. Lesmana, Gabriella Monique Valentina","doi":"10.37535/103002120212","DOIUrl":"https://doi.org/10.37535/103002120212","url":null,"abstract":"Technology innovation leads to digitalization through the internet encourages the emergence of social media as a trend in Indonesia, such as Instagram. Nowadays, Instagram optimized as a digital marketing communication media as a form of social construction of technology. Present culinary business often found on Instagram, different from conventional business such as Padang Restaurant which already known before digital era. But nowadays, the present Padang Restaurant pops up and they already have an Instagram account such as Wira Padang Restaurant. This research aims to see the social construction of technology process from Padang Restaurant's Instagram account as a form of social construction of technology and to see its digital marketing process. This research using a qualitative method with case study approach through depth interview. The result shows that Padang Restaurant's Instagram account as a social construction of technology form goes through negotiation of Instagram's users and business owner to reciprocally share information, Instagram's features and services as a business account are satisfying for the relevance social group and Instagram as a business account entering the closure and stabilization form. The broader context seen in the Instagram user's habit to upload their food on Instagram and it's been a trend for business owner to create an Instagram account to receive digital recognition. Digital marketing activities on Instagram seen in branding aspect, executed through contents, tone feeds, caption/style of language, hashtag. Completeness aspect seen through Campsite. Instagram's functionality is user friendly, interactivity seen through the relation that was built, visual communication seen at color identities for brand recall, Instagram ads and publication by influencer, food blogger as the relevant advertisement, community relations maintained through intense, exclusive approach, connectivity with another media social creates virality.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"56 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121049850","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Mediamorfosis Industri Media Televisi: Studi Lembaga Bisnis EMTEK pada Platform Digital vidio.com","authors":"Achmad Budiman Sudarsono, Helen Olivia","doi":"10.37535/103002120211","DOIUrl":"https://doi.org/10.37535/103002120211","url":null,"abstract":"Changes in communication technology are currently changing the behavior of society in general, this is indicated by the use of mobile media, which has been used as a communication medium, is now used as a medium for watching television programs. This mediamorphosis phenomenon is used by MNC Group and Emtek Group to transform conventional media into digital media. This change encourages media owners to make digital changes in the broadcasting sector in Indonesia. The MNC group has digital television broadcasting under the name MeTube, while the Emtek group has the name Vidio.com. Not many televisions in Indonesia have changed conventional media broadcasting to digital media, benefiting the MNC group and the Emtek group. The perspective of this study is referred to as a channel for the process of exchanging commodities in the free market in order to compete and provide benefits and satisfaction to the public. As for this study using a qualitative method with a constructivist paradigm, while the aim of the researcher is to try to explore the problem of changes made by the media industry from conventional to online streaming broadcasts that change people to watch television shows anywhere. While the results of this study are changes in technological developments, especially communication and information technology, giving impetus to the media to change their business strategies. With the development of convergence technology, media are required to adapt by distributing content through many platforms at the same time as the current media industry terminology changes.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"106 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115447332","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Dampak Globalisasi Terhadap Gaya Berpakaian Generasi Z Bali","authors":"Gabriella Immanuel, Sri Tunggul Pannindriya","doi":"10.37535/103001220204","DOIUrl":"https://doi.org/10.37535/103001220204","url":null,"abstract":"Fenomena globalisasi terjadi di berbagai belahan dunia yang juga terjadi di Bali. Globalisasi adalah hilangnya batasan informasi dan globalisasi terjadi di aspek ekonomi, politik bahkan hingga kebudayaan. Dalam penelitian ini akan membahas dampak dari globalisasi dimana pakaian yang sebagai salah satu bentuk komunikasi seorang individu. Dengan tujuan adalah mengetahui alasan para generasi Z Bali memilih pakaian yang modern dan memahami kaitan atau dampak globalisasi terhadap gaya berpakaian gen Z Bali. Metode penelitian yang akan digunakan adalah kualitatif dengan pengumpulan data premier yang diperoleh dari para narasumber yaitu gen Z Bali dan narasumber ahli melalui wawancara. Berdasarkan hasil penelitian, maka diketahui bahwa fenomena globalisasi jelas memberikan dampak kepada para gen Z Bali dalam pemilihan gaya berpakaian. Pakaian modern seperti menggunakan kaos, kemeja, rok, celana jeans yang digunakan untuk keseharian oleh para gen Z memang dilakukan juga oleh lingkungannya. Gaya pakaian kebaya dan kemeja dan kamen sebagai pakaian sehari-hari sudah hilang tergeser dengan pakaian modern karena aspek kenyamanan. Namun gaya pakaian khas Bali yaitu kebaya dan kemeja dan kamen sekarang berubah nilai menjadi pakaian khusus acara keagamaan atau acara adat.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129799297","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Analisis Kendala Penggunaan Bahasa Dalam Pekerjaan Pada Masyarakat Sunda","authors":"Gusti Leony Augustya Prathiwi","doi":"10.37535/103001220202","DOIUrl":"https://doi.org/10.37535/103001220202","url":null,"abstract":"Indonesia adalah negara kepulauan yang memiliki beragam kebudayaan dan juga bahasa. Adanya keanekaragamanan budaya ini dapat saling bersinggungan saat bertemu. Demikian juga dengan adanya sebuah perusahaan pembiayaan non-bank yang memiliki cabang tersebar di seluruh Indonesia. Hal ini mengakibatkan terjadinya permutasiaan karyawan yang berbeda budaya untuk beradaptasi di lingkungan kerja yang baru. Salah satunya bisa juga dengan lingkungan suku Sunda. Orang non-Sunda memasuki lingkungan Sunda yang mayoritas menggunakan bahasa daerah Sunda sebagai bahasa sehari-hari menemukan kesulitan. Kesulitan ini menjadi penghambat dalam berkomunikasi. Hambatan tersebut salah satunya adalah bahasa yang berbeda. Penelitian ini mencari tau hambatan bahasa bagi karyawan non-Sunda di lingkungan kerja Sunda dan juga bagaimana cara mereka beradaptasi untuk dapat berkomunikasi. Selain budaya organisasi dan juga strategi individu menjadi perhatian dalam penelitian ini. Dengan nara sumber dua orang Sunda dan dua orang non Sunda sebagai sumber data penelitian. Hal ini menjadi menarik dibahas karena penyesuaian dilakukan oleh individu pada saat menghadapi kegiatan dalam jangka waktu lama, dalam hal ini bekerja.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130865825","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Analisis Pelaksanaan Community Relations GKI Pamulang Melalui Pelayanan Kesehatan untuk Masyarakat Sekitar","authors":"Sjilaa Qirsten Latuheru, Sylvia Roennfeld","doi":"10.37535/103001220205","DOIUrl":"https://doi.org/10.37535/103001220205","url":null,"abstract":"Setiap organisasi harus membangun hubungan baik dengan masyarakat, termasuk organisasi sosial. Seperti pada penelitian yang ini, yang akan membahas mengenai pelaksanaan community relations sebuah gereja, dalam hal ini GKI (Gereja Kristen Indonesia) Pamulang. Sebagai sebuah gereja GKI Pamualng menggunakan community relations untuk menyampaikan pesan bahwa kehadiran gereja tidak hanya untuk beribadah namun untuk membantu dan memberikan dampak positif bagi masyarakat. Tujuan dari penelitian ini, untuk mengetahui bagaimana pelaksanaan community relations GKI Pamulang melalui kesehatan yaitu LPM Lentera untuk masyarakat. Oleh karena itu penelitian ini menggunakan 9 langkah program public relations. Metode yang digunakan ialah kualitiatif. Data yang didapat diperoleh melalui wawancara dan dokumentasi.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"32 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130150426","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Karina Dhara, Kenny Hutomo, Laura Brigitta, Nadia Arzella
{"title":"Penggunaan Instagram Sebagai Media Kampanye Politik pada Pemilihan Kepala Daerah DKI Jakarta 2017","authors":"Karina Dhara, Kenny Hutomo, Laura Brigitta, Nadia Arzella","doi":"10.37535/103001220206","DOIUrl":"https://doi.org/10.37535/103001220206","url":null,"abstract":"Dengan dasar Indonesia sebagai salah satu jumlah pengguna internet terbanyak di dunia, penelitian ini menguji bagaimana pengaruh penggunaan media sosial Instagram sebagai media kampanye politik dalam memengaruhi persepsi masyarakat terhadap Basuki Cahaya Purnama (Ahok) pada Pilkada DKI Jakarta 2017. Dalam studi ini, konten media sosial Instagram dan aktivitas daring masyarakat pada Instagram yang berhubungan dengan Ahok menjadi faktor dalam memengaruhi persepsi masyarakat terhadap Ahok. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei yang menyebarkan kuesioner terhadap 103 responden dari mahasiswa Ilmu Komunikasi Universitas Indonesia melalui simple random sampling. Hasil survei menunjukkan adanya korelasi yang rendah diantara konten media sosial yang dimiliki Ahok dan aktivitas daring masyarakat di Instagram terhadap persepsi masyarakat pada Pilkada DKI Jakarta 2017. Hal ini dikarenakan adanya proses pembentukan persepsi yang panjang dan rumit dan maraknya hoax politik di masyarakat yang salah satunya diakibatkan oleh kasus Ahok mengenai penistaan agama Islam.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116886815","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}