COMMENTATE: Journal of Communication Management最新文献

Self Love: Pesan Persuasif & Kepercayaan Diri Perempuan

COMMENTATE: Journal of Communication Management Pub Date : 2023-09-05 DOI: 10.37535/103004120233

Uljanatunnisa Uljanatunnisa, Bunga Febriana, I. Cahyani

{"title":"Self Love: Pesan Persuasif & Kepercayaan Diri Perempuan","authors":"Uljanatunnisa Uljanatunnisa, Bunga Febriana, I. Cahyani","doi":"10.37535/103004120233","DOIUrl":"https://doi.org/10.37535/103004120233","url":null,"abstract":"Salah satu kampanye yang sedang ramai di media sosial saat ini adalah kampanye terkait self love yang dibuat oleh Marshanda. Kampanye yang diberi judul “My Body is Perfect and I Love It” berisi pesan persuasif mengenai fenomena yang masih kerap terjadi di masyarakat, yaitu minimnya rasa kepercayaan diri perempuan akan bentuk tubuhnya. Dengan adanya kampanye self love ini diharapkan dapat membuat masyarakat paham pentingnya menerima kondisi tubuh yang dimiliki. Metode yang digunakan adalah eksplanatif kuantitatif dengan metode survei yang dilakukan dengan penyebaran kuesioner berupa Google Form kepada 400 responden yang merupakan subscriber kanal Youtube MARSHED dan pernah menonton video kampanye \"My Body is Perfect and I Love It\". Teknik pengambilan sampel yang digunakan adalah nonprobability dengan metode purposive sampling. Elaboration Likelihood Model akan menjadi pedoman pada penelitian ini untuk mengukur pengaruh dari pesan persuasif pada kampanye \"My Body is Perfect and I Love It\" terhadap kepercayaan diri perempuan dengan melihat bagaimana penonton kampanye melakukan elaborasi pesan hingga sampai kepada tahap perubahan sikap seperti yang diharapkan. Hasil yang didapatkan dari penelitian ini menunjukkan bahwa terdapat pengaruh signifikan antara pesan persuasif pada kampanye \"My Body is Perfect and I Love It\" terhadap kepercayaan diri perempuan.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"78 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-09-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124785179","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Dynamics of Communication from Perspective of Creativity in Group Theory 群论中创造力视角下的沟通动力学

COMMENTATE: Journal of Communication Management Pub Date : 2023-09-05 DOI: 10.37535/103004120231

L. Girsang, Geofakta Razali

{"title":"Dynamics of Communication from Perspective of Creativity in Group Theory","authors":"L. Girsang, Geofakta Razali","doi":"10.37535/103004120231","DOIUrl":"https://doi.org/10.37535/103004120231","url":null,"abstract":"This research is a theory review of communications namely Creativity in Group Theory. This theory examines how the processes that appear in ideas, responses, processes or products, are new and relevant. To conduct this research, the authors apply a qualitative-descriptive method to dig detailed information from three informants as participants in Nata Academy's training program. As the leader/owner of Micro, Small and Medium Enterprises (MSMEs), the informants run their business based on digital marketing. By running the observation and depth interview, authors analyze assumptions/concepts relating to creativity in groups done by the informants while joining a five months course. As the results, the authors find that all informants succeed in implementing creativity in forming, shaping, communicating and promoting the products through digital platforms. The creativity process emerges from brainstorming among the groups. Nevertheless, there are also constraints such as rigor and time pressure that can obstruct emerging creativity. Therefore, in conclusion, good group dynamics through digital marketing can support innovation and creativity. Besides that, through digital marketing, MSME as an aspect of growth in the economy must also be able to increase competitiveness by innovating and being creative.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"22 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-09-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131072633","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Analisis Budaya Organisasi PT XYZ Pascamerger 文化分析组织PT XYZ Pascamerger

COMMENTATE: Journal of Communication Management Pub Date : 2023-09-05 DOI: 10.37535/103004120238

Yanna Petricia

引用次数: 0

Marketing Strategy Of JKT48 As A Japanese-Style Idol Group In Attracting New Markets In Indonesia 日式偶像组合JKT48在印尼开拓新市场的营销策略

COMMENTATE: Journal of Communication Management Pub Date : 2023-08-11 DOI: 10.37535/103004120246

Albert Octavio Setiawan, Chrisdina Chrisdina

引用次数: 0

Strategi Penanganan Krisis dalam Kajian Corporate Communication

COMMENTATE: Journal of Communication Management Pub Date : 2023-08-11 DOI: 10.37535/103004120237

Bayu Anggriyani, A. Ramadhan

引用次数: 0

Analisis Bibliometrika Politik Identitas Anies Baswedan Pada Studi Media Komunikasi 对媒体通信研究中Anies Baswedan的身份参考文献分析

COMMENTATE: Journal of Communication Management Pub Date : 2023-08-11 DOI: 10.37535/103004120234

Radita Gora Tayibnapis, Y. Aladdin

{"title":"Analisis Bibliometrika Politik Identitas Anies Baswedan Pada Studi Media Komunikasi","authors":"Radita Gora Tayibnapis, Y. Aladdin","doi":"10.37535/103004120234","DOIUrl":"https://doi.org/10.37535/103004120234","url":null,"abstract":"Penelitian tentang sosok Anies Baswedan banyak dilakukan dengan berbagai sudut pandang penelitian dari berbagai multibidang. Figu Anies Baswedan memiliki daya tarik tersendiri oleh para akademisi sehingga membuat para akdemisi kemudian tertarik untuk meneliti tentang figure Anies Baswedan dari berbagai bidang mulai dari bidang politik, komunikasi, Pendidikan dan budaya. Upaya untuk menemukan trend penelitian dan juga untuk menemukan gap dalam berbagai kesamaan topik penelitian, disini menggunakan analisis bibliometric untuk menemukan gap penelitian dan trend tersebut. Berdasarkan hasil analisis menemukan bahwa trend penelitian mengenai figur Anies Baswedan lebih banya mengarah pada trend peneltiian bidang politik dan komunikasi politik. Cakupan yang dikaji dalam dua tahun terakhir terkait dengan penelitian mengenai Anies Baswedan dalam penanganan covid di DKI Jakarta. Selain itu penelitian juga bersifat multidisiplin dalam studi komunikasi dan budaya yang melibatkan studi media dan bahasa dengan lokus studi di Aceh dan DKI Jakarta da bersinggungan dengan persoalan ras dan agama seperti menyinggung penelitian pada masyarakat etnis tionghoa dan juga suku batak.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"58 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123824073","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Interactivity on Government Social Media to Improve Public Services 政府社交媒体互动改善公共服务

COMMENTATE: Journal of Communication Management Pub Date : 2023-08-11 DOI: 10.37535/103004120232

G. Aji, P. Sukardani, V. Setianingrum, Galuh Gita Indrajayani

{"title":"Interactivity on Government Social Media to Improve Public Services","authors":"G. Aji, P. Sukardani, V. Setianingrum, Galuh Gita Indrajayani","doi":"10.37535/103004120232","DOIUrl":"https://doi.org/10.37535/103004120232","url":null,"abstract":"Social media is considered to be able to support public service activities by the government by encouraging transparency, creating interaction with citizens, and building collaboration with citizens. The key must be to build an interactive relationship between the government (the organizer of the state authority) and the community. The problem is that our social media has not been used enough for interaction or even only aims to communicate one way. This research is an advanced stage of various previous studies on the use of social media for the Government, especially local governments. There is a tendency to direct the object not on the main government account to become a more specific agency/agency in charge of public services. The researcher wants to see the interactive pattern that occurs on Instagram @dishubsurabaya which is managed by the Surabaya transportation service in order to provide better service. The research was conducted using a case study method by extracting data through interviews with both parties: the government and citizens. The results show that agencies and citizens benefit together when they can connect. To achieve this, the first step is to build a new creative message and then seek interactivity with the availability of a team that is always ready to respond to questions and complaints.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"68 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121592228","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Analisis Implementasi Gaya Kepemimpinan Pada Path-Goal Theory Melalui Program Management Trainee Biznet Networks

COMMENTATE: Journal of Communication Management Pub Date : 2023-08-11 DOI: 10.37535/103004120235

Taufan Teguh Akbari, Desi Wahyuni

{"title":"Analisis Implementasi Gaya Kepemimpinan Pada Path-Goal Theory Melalui Program Management Trainee Biznet Networks","authors":"Taufan Teguh Akbari, Desi Wahyuni","doi":"10.37535/103004120235","DOIUrl":"https://doi.org/10.37535/103004120235","url":null,"abstract":"Penelitian ini bertujuan untuk menganalisis penerapan Path-Goal Theory dalam Program Management Trainee di Biznet, dengan fokus pada interaksi antara Manager Trainer, Trainer, dan Trainee. Kajian dilakukan dengan paradigma konstruktivis, dengan menggunakan metode studi kasus yang dikembangkan oleh Robert K. Yin. Metode pengumpulan data meliputi wawancara mendalam dan Focus Group Discussion (FGD) untuk mengumpulkan data primer dan dokumentasi (data sekunder). Wawancara mendalam dan FGD melibatkan 13 peserta, termasuk pengelola pelatihan, anggota tim pelatihan, dan peserta pelatihan. Penelitian ini menunjukkan bahwa tidak semua gaya komunikasi kepemimpinan diterapkan secara efektif dalam program MT. Dalam program MT, manajer cenderung menggunakan komunikasi direktif dalam berbagai situasi interaksi komunikasi. Gaya komunikasi kepemimpinan yang cenderung direktif ini kurang mempertimbangkan locus of control di antara bawahan, terutama para peserta pelatihan. Manajer menggunakan komunikasi direktif dengan bawahan dengan lokus kontrol internal, sedangkan bagi mereka dengan lokus kontrol eksternal, komunikasi kepemimpinan cenderung bersifat diktator, menghakimi, diskriminatif, dan sebagainya.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"2014 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-11","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121645773","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The Role of Government Digital Public Relations in Providing Innovative Information to the Public 政府数字公共关系在向公众提供创新信息中的作用

COMMENTATE: Journal of Communication Management Pub Date : 2022-12-31 DOI: 10.37535/103003220227

A. Derivanti

{"title":"The Role of Government Digital Public Relations in Providing Innovative Information to the Public","authors":"A. Derivanti","doi":"10.37535/103003220227","DOIUrl":"https://doi.org/10.37535/103003220227","url":null,"abstract":"This study aims to determine the role and activities of public relations in providing the most innovative services and information to the external public, in this case the public. This research is motivated by the rapid advancement of technology in providing information to the external public, with the rapid development of technology and social media, this helps the performance of digital public relations in shaping the perspective of the community, branding government agencies, being closer to the public and disseminating innovative information to the public. Digital PR uses various digital platforms and digital channels in providing information or publications to the public. Public relations can also monitor feedback from the public on government institutions and be responsive in responding. The purpose of this study is to determine the role of government public relations in providing services and disseminating innovative public information. This study uses the concept of digital public relations which discusses the interaction and dissemination and publication of information using digital communication and social media. This study was conducted using a qualitative approach and using the positivism paradigm. The data collected in this study were in-depth interviews and observations. The results of this study show that the role of public relations in disseminating information is to use digital channels and social media, namely Instagram, Twitter, website, Tiktok. From the results of this study is that government public relations disseminate information and publications by utilizing social media Instagram, Twitter, websites and other digital channels.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"3 4","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114012580","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The Effect of Communication Style and Non Verbal Communication of Leader on Employee Performance 领导沟通风格与非言语沟通对员工绩效的影响

COMMENTATE: Journal of Communication Management Pub Date : 2022-12-31 DOI: 10.37535/103003220225

N. Bella

{"title":"The Effect of Communication Style and Non Verbal Communication of Leader on Employee Performance","authors":"N. Bella","doi":"10.37535/103003220225","DOIUrl":"https://doi.org/10.37535/103003220225","url":null,"abstract":"In this modern era, communication becomes an important part of life. Dynamical of communication make people get used with communication. Communication not only verbal but also no-verbal such as gesture, facial expression, intonation, and etc to support deliver messages. In the organization such as coordinating minister of maritime affairs also need communication. in 2018, there is a reshuffle which changing Head of Legal and Information Bearau into Head of General Bureau. The General Bureau handles internal activities and needs at the Maritime which must be available for 24-hour services. The replacement of Head General Bureau needs to be adapted between leader and staff inside. The changing of new leadership make this research want to know is the influence of communication style and non-verbal style could affect employee performance of general bureau. This research using LMX (Leadership Member Exchange) theory, also research method using multiple regression linear analysis and conducted by distributing questionnaires to 142 respondents. The result of the research that there are influence of communication style and non-verbal communication on employee performance of general bureau by 72% and 28% could be explain by another factor. The result of T-test explain that in partially variable of communication style effect on employee performance but non-verbal communication did not affect the employee performance.","PeriodicalId":263617,"journal":{"name":"COMMENTATE: Journal of Communication Management","volume":"99 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-12-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117325804","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0