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A Journal of Brand Design Association of Korea最新文献

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A Study on the Influence of Fashion Wardrobe-sharing Platform's Quality on Consumer Trust 时尚衣柜共享平台质量对消费者信任的影响研究
A Journal of Brand Design Association of Korea Pub Date : 2019-09-01 DOI: 10.18852/BDAK.2019.17.3.133
Li Yi, 박민정
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引用次数: 1
The Link Between Use of Social Media Brand Fan Pages and Brand Equity 使用社交媒体品牌粉丝页面与品牌资产之间的联系
A Journal of Brand Design Association of Korea Pub Date : 2019-09-01 DOI: 10.18852/BDAK.2019.17.3.65
Sun Jonghak
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引用次数: 0
A Study on Smart Tourism Content Using Augmented Reality 基于增强现实的智慧旅游内容研究
A Journal of Brand Design Association of Korea Pub Date : 2019-09-01 DOI: 10.18852/bdak.2019.17.3.165
Hyungchull Kang
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引用次数: 1
역사와 문화를 활용한 도시재생 활성화 연구 利用历史和文化的城市再生活性化研究
A Journal of Brand Design Association of Korea Pub Date : 2019-09-01 DOI: 10.18852/bdak.2019.17.3.175
오명선, 강형철
{"title":"역사와 문화를 활용한 도시재생 활성화 연구","authors":"오명선, 강형철","doi":"10.18852/bdak.2019.17.3.175","DOIUrl":"https://doi.org/10.18852/bdak.2019.17.3.175","url":null,"abstract":"","PeriodicalId":232588,"journal":{"name":"A Journal of Brand Design Association of Korea","volume":"62 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115023493","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
하계 올림픽 엠블럼의 민족문화상징 연구 夏季奥运会标志的民族文化象征研究
A Journal of Brand Design Association of Korea Pub Date : 2019-09-01 DOI: 10.18852/bdak.2019.17.3.121
Mijung Lee
{"title":"하계 올림픽 엠블럼의 민족문화상징 연구","authors":"Mijung Lee","doi":"10.18852/bdak.2019.17.3.121","DOIUrl":"https://doi.org/10.18852/bdak.2019.17.3.121","url":null,"abstract":"","PeriodicalId":232588,"journal":{"name":"A Journal of Brand Design Association of Korea","volume":"196 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121108054","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
광고표현유형이 소비자의 심리적 거리감에 따라 크라우드펀딩 참여의도에 미치는 영향-시간적, 확률적 거리감을 중심으로- 广告表现类型根据消费者心理上的距离感对众筹参与意图的影响——以时间和概率上的距离感为中心——
A Journal of Brand Design Association of Korea Pub Date : 2019-09-01 DOI: 10.18852/bdak.2019.17.3.17
구아롬, 이연준
{"title":"광고표현유형이 소비자의 심리적 거리감에 따라 크라우드펀딩 참여의도에 미치는 영향-시간적, 확률적 거리감을 중심으로-","authors":"구아롬, 이연준","doi":"10.18852/bdak.2019.17.3.17","DOIUrl":"https://doi.org/10.18852/bdak.2019.17.3.17","url":null,"abstract":"","PeriodicalId":232588,"journal":{"name":"A Journal of Brand Design Association of Korea","volume":"124 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123251416","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
브랜드 실패에서 소비자 후회의 선행요인과 결과 간의 관계분석-농산물 브랜드를 중심으로- 从品牌失败到消费者后悔的先行因素与结果之间的关系分析——以农产品品牌为中心——
A Journal of Brand Design Association of Korea Pub Date : 2019-09-01 DOI: 10.18852/bdak.2019.17.3.5
Ki-Han Kwon, 김신애
{"title":"브랜드 실패에서 소비자 후회의 선행요인과 결과 간의 관계분석-농산물 브랜드를 중심으로-","authors":"Ki-Han Kwon, 김신애","doi":"10.18852/bdak.2019.17.3.5","DOIUrl":"https://doi.org/10.18852/bdak.2019.17.3.5","url":null,"abstract":"","PeriodicalId":232588,"journal":{"name":"A Journal of Brand Design Association of Korea","volume":"86 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122089018","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Gender Differences on Emotional Attachment and Loyalty of Luxury Brands 奢侈品牌情感依恋与忠诚的性别差异
A Journal of Brand Design Association of Korea Pub Date : 2019-09-01 DOI: 10.18852/BDAK.2019.17.3.111
Wang Xiaochen, K. Na
{"title":"The Gender Differences on Emotional Attachment and Loyalty of Luxury Brands","authors":"Wang Xiaochen, K. Na","doi":"10.18852/BDAK.2019.17.3.111","DOIUrl":"https://doi.org/10.18852/BDAK.2019.17.3.111","url":null,"abstract":"","PeriodicalId":232588,"journal":{"name":"A Journal of Brand Design Association of Korea","volume":"100 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122112069","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
미디어를 통한 무형적 한류 경험이 국가브랜드 이미지에 미치는 영향 연구 通过媒体的无形韩流经验对国家品牌形象的影响研究
A Journal of Brand Design Association of Korea Pub Date : 2019-09-01 DOI: 10.18852/bdak.2019.17.3.145
노주현, Su-Gil Yun
{"title":"미디어를 통한 무형적 한류 경험이 국가브랜드 이미지에 미치는 영향 연구","authors":"노주현, Su-Gil Yun","doi":"10.18852/bdak.2019.17.3.145","DOIUrl":"https://doi.org/10.18852/bdak.2019.17.3.145","url":null,"abstract":"","PeriodicalId":232588,"journal":{"name":"A Journal of Brand Design Association of Korea","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123911155","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
뉴트로 디자인을 반영한 패키지디자인 조형적 특성 연구-장수 식음료 브랜드를 중심으로- 研究反映中微子设计的包装设计造型特性——以长寿食品品牌为中心——
A Journal of Brand Design Association of Korea Pub Date : 2019-09-01 DOI: 10.18852/bdak.2019.17.3.85
LEE YUNJUNG
{"title":"뉴트로 디자인을 반영한 패키지디자인 조형적 특성 연구-장수 식음료 브랜드를 중심으로-","authors":"LEE YUNJUNG","doi":"10.18852/bdak.2019.17.3.85","DOIUrl":"https://doi.org/10.18852/bdak.2019.17.3.85","url":null,"abstract":"","PeriodicalId":232588,"journal":{"name":"A Journal of Brand Design Association of Korea","volume":"288 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116236806","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
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