Sultra Journal of Economic and Business最新文献

{"title":"PENGARUH PENGEMBANGAN KARIR TERHADAP KINERJA KARYAWAN TOKO BEAUTY KENDARI (Studi Kasus Toko Beauty Cabang Mandonga)","authors":"Muhammad Zabir Zainuddin, Asri Djauhar, Ryan Imadani Andjasmara","doi":"10.54297/sjeb.v5i1.585","DOIUrl":"https://doi.org/10.54297/sjeb.v5i1.585","url":null,"abstract":"Penelitian ini bertujuan untuk mengetahui pengaruh pengembangan karir tehadap kinerja karyawan Toko Beauty Kendari (Studi Kasus Cabang Mandonga). Penelitian ini merupakan penelitian kuantitatif. Jenis data yang digunakan dalam penelitian ini adalah data primer dan sekunder dengan tehnik pengumpulan data melalui observasi, penyebaran kuesioner dan wawancara. Jumlah sampel ada 20 karyawan, pemilihan sampel dilakukan dengan menggunakan teknik data sensus. Teknik analisis yang digunakan adalah teknik analisis regresi linear sederhana. Berdasarkan hasil analisis regresi linear sederhana menunjukkan bahwa adanya pengaruh positif dan signifikan terhadap kinerja karyawan Toko Beauty Kendari Cabang Mandonga karena nilai thitung  3,204 > ttabel 2,101 dan nilai signifikan 0,005 < 0,05 maka hipotesis diterima","PeriodicalId":189759,"journal":{"name":"Sultra Journal of Economic and Business","volume":" 4","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140683852","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"STRATEGI PEMASARAN IKAN ASAP PADA USAHA POKHLASHAR MEDUDULU DI DESA BASULE KECAMATAN LASOLO KABUPATEN KONAWE UTARA","authors":"Sopyan Sopyan, Muhammad Zabir Zainuddin, Suyuti Hm","doi":"10.54297/sjeb.v5i1.586","DOIUrl":"https://doi.org/10.54297/sjeb.v5i1.586","url":null,"abstract":"Strategi Pemasaran Ikan Asap Pada Usaha Pokhlasar Medudulu Di Desa Basule Kecamatan Lasolo Kabupaten Konawe Utara. Penelitian ini bertujuan untuk mengetahui strategi pemasaran ikan asap dalam meningkatkan nilai jual pada usaha pokhlasar medudulu di Desa Basule Kecamatan Lasolo Kabupaten Konawe Utara. Untuk mencapai tujuan tersebut digunakan data kualitatif, teknik pengumpulan data dengan observasi, wawancara, dan dokumentasi. Alat analisis data yang digunakan dalam penelitian ini adalah analisis data kualitatif Populasi atau responden dalam penelitian ini adalah pemilik usaha pokhlasar medudulu di Desa Basule Kecamatan Lasolo Kabupaten Konawe Utara yang berprofesi sebagai produsen ikan asap Penentuan informan dalam penelitian ini dimana penulis menunjuk langsung pemilik usaha sebagai informan kunci dengan alasan bahwa pemilik usaha lebih mengetahui tata pengelolaan usahanya. Berdasarkan hasil analisis yang dilakukan menunjukkan bahwa ikan asap pokhlashar medudulu telah menerapkan strategi marketing mix dan strategi dari penerapan marketing mix telah memberikan dampak pada peningkatan keuntungan yang di dapat dengan menggunakan variabel 4 P yaitu Produk, Place, Price dan Promotion.","PeriodicalId":189759,"journal":{"name":"Sultra Journal of Economic and Business","volume":" 469","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140682342","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"PENGARUH PELATIHAN KERJA TERHADAP KINERJA KARYAWAN PT. MERBAUJAYA INDAHRAYA KECAMATAN LAEYA KABUPATEN KONAWE SELATAN","authors":"Muslimin Z, Asri Djauhar, Nurul Umi Pausia","doi":"10.54297/sjeb.v5i1.584","DOIUrl":"https://doi.org/10.54297/sjeb.v5i1.584","url":null,"abstract":"Penelitian ini bertujuan untuk mengetahui pengaruh pelatihan kerja terhadap kinerja karyawan PT. Merbaujaya Indahraya Kecamatan Laeya Kabupaten Konawe Selatan. Untuk mencapai tujuan tersebut digunakan data kualitatif dan kuantitatif, teknik pengumpulan data dengan observasi, wawancara dan dokumentasi. Populasi dalam penelitian ini adalah karyawan PT. Merbaujaya Indahraya Kecamatan Laeya Kabupaten Konawe Selatan. Yang berjumlah 33 orang. Pengambilan sampel menggunanakan sampel jenuh. Instrumen pengumpulan data menggunakan angket dengan skala likert dimana masing-masing telah di uji dan telah memenuhi syarat. Berdasarkan hasil analisis regresi linear sederhana menunjukan bahwa ada pengaruh positif antara pelatihan kerja terhadap kinerja karyawan PT. Merbaujaya Indahraya Kecamatan Laeya Kabupaten Konawe Selatan. Dengan nilai thitung > ttabeldengan demikian nilai signifikan < 0,05. Sehingga hipotesis yang diajukan dapat diterima. Berdasarkan hal tersebut menunjukan bahwa pelatihan kerja berpengaruh positif terhadap kinerja karyawan PT. Merbaujaya Indahraya Kecamatan Laeya Kabupaten Konawe Selatan.","PeriodicalId":189759,"journal":{"name":"Sultra Journal of Economic and Business","volume":" 19","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140685179","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"ANALISIS DAMPAK PENDAPATAN ASLI DERAH TERHAAP KINERJA KEUANGAN PADA PEMERINTAH KOTA KENDARI","authors":"Laode Abdul Manan, Suharlian Suharlian, Sufrianto Sufrianto, Septiani Septiani","doi":"10.54297/sjeb.v5i1.587","DOIUrl":"https://doi.org/10.54297/sjeb.v5i1.587","url":null,"abstract":"Analisis Dampak Pendapatan Asli Daerah Terhadap Kinerja Keuangan Pada Pemerintah Kota Kendari. Penelitian ini bertujuan untuk mengetahui bagaimana dampak Pendapatan Asli Daerah (PAD) terhadap kinerja keuangan pada Pemerintah Kota Kendari. Penelitian ini merupakan penelitian deskriptif statistik. Sumber data adalah data sekunder. Metode analisis yang digunakan adalah analisis kuantitatif dengan model regresi linear sederhana  dengan menggunakan SPSS Versi 26 For Windows. Hasil penelitian ini menunjukan bahwa Pendapatan Asli Daerah mempunyai dampak positif terhadap kinerja keuangan. Berdasarkan hasil Uji t pada penelitian ini dampak PAD terhadap Kinerja Keuangan dengan nilai signifikan 0,000 > 0.05.","PeriodicalId":189759,"journal":{"name":"Sultra Journal of Economic and Business","volume":" 98","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140683446","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"PENGUKURAN KINERJA","authors":"Aili’un Mianingsih Chaeroni, Balqis Ryhan Masiva, Fita Firdausiyah, Ahmad Sodiq","doi":"10.54297/sjeb.v5i1.589","DOIUrl":"https://doi.org/10.54297/sjeb.v5i1.589","url":null,"abstract":"Pengukuran kinerja, sebagai landasan penting dalam mengelola keberhasilan suatu organisasi, terus menjadi fokus utama dalam ranah manajemen. Seiring dengan perkembangan bisnis dan perubahan lingkungan eksternal, pemahaman mendalam mengenai pengukuran kinerja menjadi semakin krusial untuk menavigasi kompleksitas dan mencapai tujuan strategis. Oleh karena itu, tujuan penelitian ini untuk mengetahui dan menjelajahi aspek-aspek kunci terkait pengukuran kinerja, melibatkan kajian tentang kelemahan model tradisional dan penerapan model kontemporer serta implikasinya pada bidang akuntansi. Paper ini mendalami konsep pentingnya pengukuran kinerja sebagai suatu kajian yang esensial dalam manajemen organisasi. Mengidentifikasi kelemahan dalam pengukuran kinerja tradisional, penelitian ini mempertimbangkan evolusi pengukuran kinerja kontemporer sebagai respons terhadap dinamika bisnis modern. Fokus utamanya adalah pada transformasi pengukuran kinerja dan dampaknya yang substansial terhadap bidang akuntansi. Metode yang digunakan  adalah metode library research untuk menyelidiki dan menganalisis literatur terkait, memberikan landasan kuat untuk pemahaman mendalam mengenai peran kritis pengukuran kinerja dalam lingkup manajerial dan akuntansi.","PeriodicalId":189759,"journal":{"name":"Sultra Journal of Economic and Business","volume":" 34","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140685376","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN PELANGGAN PADA HOTEL PATUNO RESORT DI KABUPATEN WAKATOBI","authors":"Sahyunu Sahyunu, Rasidin Utha, Laode Abdul Manan, Wa Ode Fani Aysawa","doi":"10.54297/sjeb.v5i1.588","DOIUrl":"https://doi.org/10.54297/sjeb.v5i1.588","url":null,"abstract":"Sektor pariwisata merupakan sektor andalan perekonomian Kabupaten Wakatobi. Salah satu sarana wisata yang memegang peranan penting bagi kenyamanan wisatawan adalah usaha jasa akomodasi. Pembangunan jasa akomodasi khususnya Patuno Resort di Wakatobi berkembang dengan sangat pesat. Semakin bertambahnya jumlah usaha dibidang Resort khususnya akomodasi mengakibatkan semakin tingginya persaingan usaha diantararesort-resort dalam menjual produk dan jasa Resortnya. Di pulau Wangi-wangi, Patuno Resort adalah Resort yang terkenal. Dengan pemandangan teluk yang menakjubkan, kompleks penginapan mewah ini, wajib dikunjungi. Tujuan dari penelitian ini adalah mengetahui dan menganalisis pengaruh kualitas layanan terhadap kepuasan pelanggan pada Hotel Patuno Resort di Kabupaten Wakatobi. Penelitian ini menggunakan metode penelitian kuantitatif. Hasil analisis regresi linear berganda untuk melihat pengaruh variabel kualitas layanan (X) terhadap kepuasan pelanggan (Y) dapat disimpulkan bahwa terdapat pengaruh positif signifikan antara variabel kualitas layanan (X) terhadap  variabel kepuasan pelanggan (Y) dengan nilai koefisien determinan sebesar 0,543 atau sebesar 54,35%. Saran penelitian ini yaitu hasil penelitian dapat digunakan sebagai bahan evaluasi terhadap kalitas kualitas layanan pada patuno resort dalam membagun kepuasan pelayanan.","PeriodicalId":189759,"journal":{"name":"Sultra Journal of Economic and Business","volume":" 12","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-04-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140684470","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"PENGARUH KEPEMIMPINAN KEPALA SEKOLAH TERHADAP DISIPLIN KERJA GURU DI SMA NEGERI 3 KONAWE SELATAN","authors":"Murni Yanti, Muslimin Z, Suharlian Suharlian","doi":"10.54297/sjeb.v4i1.452","DOIUrl":"https://doi.org/10.54297/sjeb.v4i1.452","url":null,"abstract":"This study aims to determine the effect of principal's leadership on teacher work discipline at SMA Negeri 3 Konawe Selatan. The sample in this study were 60 respondents who were all teachers at SMA Negeri 3 Konawe Selatan. This study uses simple regression analysis as an analytical tool. The results of this study found that the principal's leadership had a positive and significant effect on teacher work discipline with a value of 40.6%.","PeriodicalId":189759,"journal":{"name":"Sultra Journal of Economic and Business","volume":"515 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-04-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123072828","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"ANALISIS KINERJA KEUANGAN PADA KOPERASI SIMPAN PINJAM KARYA SAMATURU KOTA KENDARI","authors":"Sahyunu Sahyunu, Rasidin Utha, Nurida Hayani","doi":"10.54297/sjeb.v4i1.451","DOIUrl":"https://doi.org/10.54297/sjeb.v4i1.451","url":null,"abstract":"This study aims to determine the financial performance of the savings and loan cooperatives Karya Samaturu Kendari City. The type of research used in this research is quantitative. The data processed is the financial statements of the savings and loan cooperatives of Samaturu in the 2021 Balance Sheet and Profit and Loss Report. The data collection techniques used are documentation techniques and library techniques. Technical analysis of the data used in this research is quantitative with the formula: Liquidity Ratio, Solvency Ratio, Profitability Ratio. \u0000The results showed that in general the financial performance of the Karya Samaturu Savings and Loan Cooperative, Kendari City, was good in managing the finances of the Samaturu Cooperative. This can be seen from the results of the calculation of the Liquidity Ratio categorized as very good, namely 228.5% where the standard is at a value of 200-250% (very good). The first Solvency Ratio measured using the Debt to Asset Ratio shows a good value, namely from Rp. 100.00 cooperative assets, 40.45% are financed by debt and 59.55% are financed by capital where the standard is > 40% - 50% ( good), the second Solvency Ratio measured using the Debt to Equity Ratio shows a very good value, namely every Rp. 62.94 of debt is guaranteed by Rp. 100.00 of invested capital, where the standard is at <70% (very good). And the first Profitability Ratio measured using Return on Assets shows a fairly good value, namely 5.99%, meaning that every Rp. 1.00 of total cooperative assets can generate a profit of Rp. 0.0599 where the standard is at 3% - <7% ( pretty good). The second is the Profitability Ratio measured using Return on Equity which shows a fairly good value of 11.19% meaning, every Rp. 1.00 of own capital the cooperative can generate a profit of Rp. 0.0112. Where is the standard 9% - <15% (good enough). The third is the Profitability Ratio measured using the Net Profit Margin showing an unfavorable value of 2.48%. That is, every Rp. 1.00 of income generates a net profit (SHU) of Rp. 0.0248. And is at the standard 1% - <5% (not good). Because the higher the NPM, the cooperative is considered efficient","PeriodicalId":189759,"journal":{"name":"Sultra Journal of Economic and Business","volume":"212 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-04-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134546053","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"PENGARUH LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN PADA PT. MATAHARI DEPARTMENT STORE .Tbk BRILYAN PLAZA KENDARI","authors":"Lilis Juliani, Asri Djauhar, Herman Titop","doi":"10.54297/sjeb.v4i1.455","DOIUrl":"https://doi.org/10.54297/sjeb.v4i1.455","url":null,"abstract":"This study aims to determine the effect of the work environment on employee performance at PT. Matahari Department Store tbk Brilyan Plaza Kendari. To achieve these objectivies, qualitative, and quantitative data are used, data collection techniques by observation, interviewes and literature study are used.Population in this study amounted to 65 people who are employees of PT. Matahari Department Store tbk Brilyan Plaza Kendari. Sampling using the Slovin formula. The data collection instrument used a questionnaire with a likert scale, each of wich had been tested and had met the validity and reliability requirements. Data analysis using simple linear regression and using hypothesis testing namely partial t test and determination R test. Based on the results of simple linear regression analysis shows that there is a positive influence between the work environment on employee performance at PT. Matahari Department Store tbk Brilyan Plaza Kendari with a tcount 12,001 > ttable 1,998 with a significance value of 0,000 < 0,05. So that the proposed hypothesis can be accepted. Based on this, it shows that the work environment has a positive effect on employee performance at PT. Matahari Department Store tbk Brilyan Plaza Kendari.","PeriodicalId":189759,"journal":{"name":"Sultra Journal of Economic and Business","volume":"104 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-04-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131620613","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"ANALISIS STRATEGI PEMASARAN PADA UD. METE MUBARAQ LOMBE KENDARI","authors":"Muhammad Zabir Zainuddin, Rasidin Utha, La Ijar","doi":"10.54297/sjeb.v4i1.453","DOIUrl":"https://doi.org/10.54297/sjeb.v4i1.453","url":null,"abstract":"Marketing strategy is a form of plan that is decomposed in the field of marketing. In order for the company to remain able to compete with other companies that issue substitute products, the company's management must be able to manage the company well. So that existing consumers or customers do not switch to other companies. As a mainstay commodity for Sulawesi Tnggara, cashew has good prospects in the future to fill local, national and international markets. Mete Mubaraq produces various processed cashew nuts which have different flavors and characteristics from other business competitors. In addition to the flavors and characteristics offered, UD.Mete Mubaraq Lombe Kendari also provides guarantees to consumers because every product that is marketed has legality from the government (PIRT) and passes a verification process from the Health Service so that the quality and safety of its products can be guaranteed. In addition to direct sales, UD.Mete Mubaraq Lombe Kendari also made a breakthrough by conducting online marketing. It is known that the sales volume of processed cashew products at UD. Mete Mubaraq Lombe Kendari over the last 5 years has tended to increase. This study aims to determine the marketing strategy at UD. Mete Mubaraq Lombe Kendari. This study uses SWOT analysis as a data analysis consisting of an analysis of internal and external conditions. The research results show that the strategy used by UD. Mete Mubaraq Lombe Kendari, namely by providing various types of products, both their own products and products from small and medium enterprises (SMEs) in Sulawesi Tenggara Province.","PeriodicalId":189759,"journal":{"name":"Sultra Journal of Economic and Business","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-04-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126412794","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}