Ekonomis: Journal of Economics and Business最新文献_第2页

Strategi Penempatan Pegawai Berdasarkan Sistem Merit pada Direktorat Pembinaan dan Pengawasan Tenaga Kesehatan Kementerian Kesehatan 卫生部卫生工作者发展和监督局基于择优录取制度的员工安置战略

Ekonomis: Journal of Economics and Business Pub Date : 2024-03-15 DOI: 10.33087/ekonomis.v8i1.1284

M. Yani, Edy Sutrisno, Neneng Sri Rahayu

{"title":"Strategi Penempatan Pegawai Berdasarkan Sistem Merit pada Direktorat Pembinaan dan Pengawasan Tenaga Kesehatan Kementerian Kesehatan","authors":"M. Yani, Edy Sutrisno, Neneng Sri Rahayu","doi":"10.33087/ekonomis.v8i1.1284","DOIUrl":"https://doi.org/10.33087/ekonomis.v8i1.1284","url":null,"abstract":"Human Resources have an important role and become the key to success in carrying out activities to achieve the vision and mission of the organization. HR problems in Government Agencies are not only in HR Professionalism. In addition, organizational changes need to be made to face national development and global competition. In organizational changes, employee placement based on qualifications, competencies and performance needs to be done properly so that employee professionalism is maintained. The purpose of this study is to find employee placement strategies based on the merit system at the Directorate of Health Worker Development and Supervision to run optimally. This study used a descriptive method of qualitative approach with data collection using observation, interviews, and documentation. The number of informants in this study was 5 people with data analysis techniques using data reduction, data presentation, and conclusions. The results of this study state that the placement of employees based on the merit system has not run optimally, there are still problems including there are employees who have not been improved in competence, performance appraisals have not been consistently carried out based on organizational and employee performance targets, and have not carried out competency development mapping based on performance and competency gaps. The age factor is still a consideration in employee placement so that the application in the concept of performance achievement has not been carried out optimally. The resulting strategy is by mapping and improving competency development based on competency and performance gaps, conducting objective and measurable performance appraisals based on organizational and employee performance goals, changing organizational culture and implementing talent management in accordance with applicable regulations.","PeriodicalId":174087,"journal":{"name":"Ekonomis: Journal of Economics and Business","volume":" 20","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140391402","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Strategi Pengembangan Kompetensi Pegawai Negeri Sipil di Kepolisian Daerah Metro Jaya 大城警署公务员能力发展战略

Ekonomis: Journal of Economics and Business Pub Date : 2024-03-15 DOI: 10.33087/ekonomis.v8i1.1591

Windhy Puspitaningrum, Hamka Hamka, Edy Sutrisno

引用次数: 0

Pengaruh Citra Merek, Kesadaran Merek, dan Loyalitas Merek Terhadap Proses Keputusan Pembelian Kopi Janji Jiwa di Kota Bandung 品牌形象、品牌认知度和品牌忠诚度对万隆市 Soul Promise 咖啡购买决策过程的影响

Ekonomis: Journal of Economics and Business Pub Date : 2024-03-15 DOI: 10.33087/ekonomis.v8i1.1315

Maria Cyntia Damayanti, Imanuddin Hasbi

{"title":"Pengaruh Citra Merek, Kesadaran Merek, dan Loyalitas Merek Terhadap Proses Keputusan Pembelian Kopi Janji Jiwa di Kota Bandung","authors":"Maria Cyntia Damayanti, Imanuddin Hasbi","doi":"10.33087/ekonomis.v8i1.1315","DOIUrl":"https://doi.org/10.33087/ekonomis.v8i1.1315","url":null,"abstract":"In the current era, drinking coffee is a trend that is carried out by almost all groups, especially among young people. Coffee is part of the lifestyle of modern society so that coffee is a very popular drink in the world, including in Indonesia. Kopi Janji Jiwa is the most popular coffee shop in Indonesia by being ranked first out of seven other coffee shops. Janji Jiwa until now has more than 800 outlets spread across cities in Indonesia including in Bandung. The main objective of this study was to determine the effect of brand image, brand awareness, and brand loyalty on the buying decision process of Kopi Janji Jiwa in Bandung City. The type of research used in this study is a quantitative method. The sampling technique uses nonprobability sampling with purposive sampling in which the number of respondents is 385 people. In this study using multiple linear regression data analysis techniques were processed using IBM SPSS Version 26. Based on the results of the descriptive analysis, it shows that each variable in this study as a whole is in the good category. All of the independent variables are brand image, brand awareness, and brand loyalty and have a positive and significant influence on the dependent variable, namely the purchasing decision process.","PeriodicalId":174087,"journal":{"name":"Ekonomis: Journal of Economics and Business","volume":" 21","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140391663","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Pengaruh Social Media Marketing terhadap Customer Engagement dan Brand Loyalty di Zalora Indonesia 社交媒体营销对印度尼西亚 Zalora 公司客户参与度和品牌忠诚度的影响

Ekonomis: Journal of Economics and Business Pub Date : 2024-03-15 DOI: 10.33087/ekonomis.v8i1.1791

R. Rini, Imanuddin Hasbi

{"title":"Pengaruh Social Media Marketing terhadap Customer Engagement dan Brand Loyalty di Zalora Indonesia","authors":"R. Rini, Imanuddin Hasbi","doi":"10.33087/ekonomis.v8i1.1791","DOIUrl":"https://doi.org/10.33087/ekonomis.v8i1.1791","url":null,"abstract":"Problems regarding Zalora Indonesia's Instagram social media marketing are the background for this research. Followers after visiting the Zalora Indonesia Instagram account tend to be less interested in making purchases. This is related to the decline in brand loyalty among consumers, as can be seen from data on visits to Zalora Indonesia from the third quarter to the fourth quarter of 2022. This research aims to find out how social media marketing influences customer engagement and brand loyalty on Zalora Indonesia's Instagram. The method used in this research is quantitative with descriptive and causal types. There were 400 respondents in this study using a non-probability sampling technique, purposive sampling type. Descriptive analysis techniques and path analysis. The research results concluded that social media marketing had a significant influence on customer engagement of 61.6%. Customer engagement has a significant influence on brand loyalty of 9.1%. Social media marketing has a significant influence on brand loyalty of 25.5%; and social media marketing has an indirect influence on brand loyalty through customer engagement of 23.7%.","PeriodicalId":174087,"journal":{"name":"Ekonomis: Journal of Economics and Business","volume":" 69","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140392051","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

The Role of Job Engagement in Mediating Work Life Balance in Turnover Intention 工作投入在调解离职意向中的工作生活平衡方面的作用

Ekonomis: Journal of Economics and Business Pub Date : 2024-03-15 DOI: 10.33087/ekonomis.v8i1.1229

Aynul Musthofa S, F. Suaedi

引用次数: 0

Pengaruh Influencer dan Inovasi Produk Terhadap Keputusan Pembelian Kahf dengan E-Commerce sebagai Moderating 以电子商务为调节因素，影响因素和产品创新对 Kahf 购买决策的影响

Ekonomis: Journal of Economics and Business Pub Date : 2024-03-15 DOI: 10.33087/ekonomis.v8i1.1322

Dwi Subianto, Kustiadi Basuki

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Pengaruh Value Added of Capital Employed, Human Capital Structural Capital Value Added, Intelectual Coeffisients, Return on Assets terhadap Nilai Perusahaan 已用资本增加值、人力资本结构资本增加值、整体系数、资产回报率terhadap Nilai Perusahaan

Ekonomis: Journal of Economics and Business Pub Date : 2024-03-15 DOI: 10.33087/ekonomis.v8i1.1788

Ghadah Ghadah, Mufidah Mufidah, M.Ag. Masnun, Ira Febrianti, R. Adisetiawan

引用次数: 0

Faktor-Faktor yang Mempengaruhi Kepatuhan Wajib Pajak Orang Pribadi di Kota Jambi 影响占碑市个人纳税人遵纪守法的因素

Ekonomis: Journal of Economics and Business Pub Date : 2024-03-15 DOI: 10.33087/ekonomis.v8i1.1790

Novita Senusi, Wiwik Tiswiyanti, Salman Jumaili

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Pengaruh Kompensasi, Budaya Organisasi dan Kepuasan Kerja Terhadap Kinerja (Studi pada Aparatur Sipil Negara Kecamatan Argomulyo Kota Salatiga) 报酬、组织文化和工作满意度对绩效的影响（萨拉蒂加市阿戈姆尤约分区国家民事机构研究）

Ekonomis: Journal of Economics and Business Pub Date : 2024-03-15 DOI: 10.33087/ekonomis.v8i1.1344

Ryan Widya Ningrum, Agus Sugiarto

引用次数: 0

Pengaruh Kompetensi dan Beban Kerja Terhadap Motivasi Kerja yang Berimplikasi Terhadap Kinerja Pegawai pada Badan Penelitian dan Pengembangan Daerah Kabupaten Tanjung Jabung Timur 能力和工作量对工作动机的影响及对东丹戎遮榜地区研究与发展机构员工绩效的影响

Ekonomis: Journal of Economics and Business Pub Date : 2024-03-15 DOI: 10.33087/ekonomis.v8i1.1731

Candra Dwi Putra, Arna Suryani, S. Sudirman

{"title":"Pengaruh Kompetensi dan Beban Kerja Terhadap Motivasi Kerja yang Berimplikasi Terhadap Kinerja Pegawai pada Badan Penelitian dan Pengembangan Daerah Kabupaten Tanjung Jabung Timur","authors":"Candra Dwi Putra, Arna Suryani, S. Sudirman","doi":"10.33087/ekonomis.v8i1.1731","DOIUrl":"https://doi.org/10.33087/ekonomis.v8i1.1731","url":null,"abstract":"This research aims to understand the correlation between three main factors, namely workload, skill level, and worker motivation in carrying out their duties at the Regional Research and Development Agency of East Tanjung Jabung Regency. The focus of this research is to evaluate the impact of competency and workload on work motivation through analysis of employee performance in the institution. The research method used was a combination of quantitative and descriptive verification approaches, using path analysis techniques and involving 65 respondents as samples. The results of the research show that the competency and motivation of employees in the Balitbangda of East Tanjung Jabung Regency have a very high level, while the workload is considered very appropriate, and employee performance is considered high. These findings support the research premise. The analysis states that the combination of skills and workload has a significant influence on employee motivation. Motivation is also slightly influenced by competence and workload. Employee performance is identified as a variable that is significantly influenced by competency and workload. In addition, it was found that there was a partial and statistically significant relationship between competency and workload and employee performance. Motivation was also proven to have a significant influence on employee performance. Overall, the analysis shows that the performance of employees at Balitbangda East Tanjung Jabung Regency is influenced by a combination of competency, workload and motivation. The direct influence reached 35.6%, while the indirect and total influence were 11.8% and 47.4% respectively.","PeriodicalId":174087,"journal":{"name":"Ekonomis: Journal of Economics and Business","volume":" 31","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-03-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140391684","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0