Journal of Personal Selling and Sales Management最新文献

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Personal selling and sales management abstracts 个人销售与销售管理摘要
Journal of Personal Selling and Sales Management Pub Date : 2023-11-14 DOI: 10.1080/08853134.2023.2268294
Stephanie M. Mangus
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引用次数: 0
Frontline ambidexterity: a systematic review and future research agenda 前线的两面性:系统回顾和未来的研究议程
Journal of Personal Selling and Sales Management Pub Date : 2023-11-09 DOI: 10.1080/08853134.2023.2263172
Kristina K. Lindsey-Hall, Candice L. Marti, Nicole M. Boylan, Thomas L. Baker, Jessica L. Ogilvie
{"title":"Frontline ambidexterity: a systematic review and future research agenda","authors":"Kristina K. Lindsey-Hall, Candice L. Marti, Nicole M. Boylan, Thomas L. Baker, Jessica L. Ogilvie","doi":"10.1080/08853134.2023.2263172","DOIUrl":"https://doi.org/10.1080/08853134.2023.2263172","url":null,"abstract":"AbstractAmbidexterity in a business context has focused primarily on how organizations can strategically coordinate multiple, often competing tasks. Within the marketing function, ambidexterity has centered specifically on how frontline employees can best coordinate sales and service activities manifesting at the frontline. This paper systematically reviews the frontline literature to provide a framework that encompasses and reconciles the many forms of ambidexterity that arise at the frontline interface. This work identifies critical areas for future research to better unify the field, allowing for an inclusive understanding of frontline ambidexterity that encompasses any firm or firm representative involvement in the multiple routine and non-routine demands that emerge within a dynamic frontline interface. Notably, this review suggests a nuanced perspective of frontline ambidexterity, including three distinct forms that are labeled dueling, holistic, and synergistic ambidexterity. Thus, the objectives are to (1) assess the current state of the literature pertaining to a broader understanding of frontline ambidexterity, (2) identify classifications of frontline ambidexterity interactions that allow us to better understand the status of our knowledge base, and (3) critically evaluate this understanding to identify gaps and provide insights regarding extensive directions for future research in this domain.Keywords: frontline ambidexteritysalesservicesystematic reviewresearch agenda Declaration of interestNo potential conflict of interest was reported by the author(s).Notes1 Chain searching, also referred to as backward reference searching, involves searching the references listed in strong articles for additional relevant articles for review. Chain searching was performed on articles published from 2016-2023 that were identified through a Web of Science search (N = 26 articles including “sales ambidexterity,” “service ambidexterity,” “frontline ambidexterity,” or “Ambidextrous sales” anywhere in the article).2 VOSViewer is a software program that allows for constructing and visualizing bibliometric networks using terms and co-occurrences extracted from scholarly literature (see https://www.vosviewer.com/).","PeriodicalId":16697,"journal":{"name":"Journal of Personal Selling and Sales Management","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-11-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135242184","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Sales technology research: a review and future research agenda 销售技术研究:回顾与未来研究议程
Journal of Personal Selling and Sales Management Pub Date : 2023-10-27 DOI: 10.1080/08853134.2023.2260108
Raj Agnihotri, Nawar N. Chaker, Riley Dugan, John M. Galvan, Edward Nowlin
{"title":"Sales technology research: a review and future research agenda","authors":"Raj Agnihotri, Nawar N. Chaker, Riley Dugan, John M. Galvan, Edward Nowlin","doi":"10.1080/08853134.2023.2260108","DOIUrl":"https://doi.org/10.1080/08853134.2023.2260108","url":null,"abstract":"Abstract Expecting improvements in productivity and performance, organizations continue to invest considerably in sales technology tools and platforms such as customer relationship management, social media, and artificial intelligence. Accordingly, scholars in this area have produced a rich literature stream. Nevertheless, a fragmented picture remains regarding sales technology’s role within the sales process and the factors leading to its adoption, use, and subsequent effectiveness. Hence, synthesizing extant scholarship that can be easily approached by managers and which can offer a guide for future research represents a worthy scholarly endeavor. In this study, we comprehensively (e.g. 115 articles) review the sales technology literature covering over fifty years (1971 to 2023). In so doing, we identify themes from past research and discuss implications for sales managers in the current technological era while offering potential research avenues that speculate on the future of the sales technology landscape.","PeriodicalId":16697,"journal":{"name":"Journal of Personal Selling and Sales Management","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-10-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136317210","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Social media in response to COVID-19: how increased social media usage affects the performance of B2B salespeople in the “new normal” 应对COVID-19的社交媒体:社交媒体使用量的增加如何影响“新常态”下B2B销售人员的绩效
Journal of Personal Selling and Sales Management Pub Date : 2023-10-06 DOI: 10.1080/08853134.2023.2243542
Simon Barner, Dirk Totzek
{"title":"Social media in response to COVID-19: how increased social media usage affects the performance of B2B salespeople in the “new normal”","authors":"Simon Barner, Dirk Totzek","doi":"10.1080/08853134.2023.2243542","DOIUrl":"https://doi.org/10.1080/08853134.2023.2243542","url":null,"abstract":"AbstractExternal shocks such as the COVID-19 pandemic can fundamentally change the working conditions of salespeople and their customer interactions. This paper examines whether and how a change in social media usage by B2B salespeople following the first wave of lockdowns in response to COVID-19 in 2020 affected their sales performance. The results of a survey of 568 B2B salespeople show that an increase in social media usage following this external shock can lead to an increase in salespeople’s performance under certain conditions: This effect is contingent on the salespeople’s level of training in social media and their customer focus in social media usage. If these conditions are not met, an increase in social media usage following this external shock may even decrease salespeople’s performance. These findings provide insights into how firms can better understand what helps to be prepared for a crisis such as the COVID-19 pandemic and successfully further embed social media in the functioning of their sales organizations.Keywords: B2Bpersonal sellingsalesforce managementsocial mediasales performanceCOVID-19 Disclosure statementNo potential conflict of interest was reported by the author(s).Notes1 We did not contact salespeople working as specialists and in special roles but focused on those having dedicated sales territories.","PeriodicalId":16697,"journal":{"name":"Journal of Personal Selling and Sales Management","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-10-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135351198","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Team selling: a review, implications, and an agenda for sales team research 团队销售:销售团队研究的回顾、启示和议程
Journal of Personal Selling and Sales Management Pub Date : 2023-10-03 DOI: 10.1080/08853134.2023.2257391
Adam Rapp, Tammy Rapp
{"title":"Team selling: a review, implications, and an agenda for sales team research","authors":"Adam Rapp, Tammy Rapp","doi":"10.1080/08853134.2023.2257391","DOIUrl":"https://doi.org/10.1080/08853134.2023.2257391","url":null,"abstract":"AbstractToday’s business organizations are faced with increased competition and growing customer expectations which require varying approaches to market opportunities. These opportunities necessitate that organizational decision makers determine how to allocate resources based on the potential of the opportunity. Human capital is arguably the most important resource within an organization and many firms have moved from a single salesperson model to a team selling modality. While the adoption of a sales team approach has been growing in practice for decades, academic research has not kept pace with the changes in the field. The intent of this team selling literature review is to: 1) define team selling, 2) review recent and relevant literature that focuses on team selling both within and outside of the marketing discipline, 3) identify themes evident in the current team selling research, and 4) outline promising areas for future investigations that stem from each research theme.Keywords: TeamsTeam SellingSelling CentersSales Teams Declaration of interestNo potential conflict of interest was reported by the authors.","PeriodicalId":16697,"journal":{"name":"Journal of Personal Selling and Sales Management","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-10-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135695527","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
One does not fit all: what is in a salesperson sample? 一个不适合所有人:销售人员的样本是什么?
Journal of Personal Selling and Sales Management Pub Date : 2023-09-22 DOI: 10.1080/08853134.2023.2252610
Brian N. Rutherford, Martha Troncoza, Scott C. Ambrose, Nwamaka Anaza, Ryan Matthews
{"title":"One does not fit all: what is in a salesperson sample?","authors":"Brian N. Rutherford, Martha Troncoza, Scott C. Ambrose, Nwamaka Anaza, Ryan Matthews","doi":"10.1080/08853134.2023.2252610","DOIUrl":"https://doi.org/10.1080/08853134.2023.2252610","url":null,"abstract":"AbstractThis study conducts a systematic review of salesperson sampling within the pages of the Journal of Personal Selling and Sales Management from 2013 to 2022. A total of 284 papers (all inclusive) were identified in the first step of the review. Next articles were qualified based on article types, methodology (research approach), and respondent type before additional analysis was conducted. This resulted in 109 published manuscripts with 147 unique salesperson samples for further review. Specifically, sample scope and participant profiles were examined based on the 109 articles. The sample scope included response metrics, study deployment, and contextual aspects. Participant profile includes the examination of demographics, experience, work details, and performance. Ensuing the systematic review, managerial importance and implications, best practices, and research insights and future research directions are provided. This includes guidance on the sampling frame overview, data collection, and sample contexts of participants for a better understanding of what information should be included in research studies. In turn, this study puts forth evidence that one type of salesperson sample does not fit all sales research, and the generalizability of the sample should be carefully considered.Keywords: Systematic reviewsalespersonsamplingbest practices Disclosure statementNo potential conflict of interest was reported by the author(s).","PeriodicalId":16697,"journal":{"name":"Journal of Personal Selling and Sales Management","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-09-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136015771","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
Reclaiming the contingent nature of the determinants of salesperson performance: an extended meta-analysis 重新确定销售人员绩效决定因素的偶然性质:扩展元分析
Journal of Personal Selling and Sales Management Pub Date : 2023-09-18 DOI: 10.1080/08853134.2023.2250561
Peter D. Kerr, Javier Marcos-Cuevas
{"title":"Reclaiming the contingent nature of the determinants of salesperson performance: an extended meta-analysis","authors":"Peter D. Kerr, Javier Marcos-Cuevas","doi":"10.1080/08853134.2023.2250561","DOIUrl":"https://doi.org/10.1080/08853134.2023.2250561","url":null,"abstract":"AbstractProfessional selling has been transformed over the last decade and is in constant flux. Fundamental changes have occurred in how best to achieve salesperson performance and how to measure it. In this article, we present a meta-analysis of the determinants of salesperson performance using 150 studies, 936 raw effects, and ten moderating variables captured from 2009 to 2020. Our findings enable us to identify 19 key determinants of performance and to classify these within a sales determinant continuum, ranging from universal, to context-specific to necessary but insufficient predictors of performance. Our results show the significant influence the operationalization of salesperson performance has on the relationship between sales determinants and performance outcomes. Our study offers more nuanced guidelines for sales management practice than previous studies and suggests a greater alignment between research sampling and performance measurement methods to further our understanding of sales performance going forward.Keywords: Sales performancesalespeoplemeta-analysisperformance measurement Declaration of interestNo potential conflict of interest was reported by the authors.","PeriodicalId":16697,"journal":{"name":"Journal of Personal Selling and Sales Management","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-09-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135148649","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Sustainability and professional sales: a review and future research agenda 可持续发展与专业销售:回顾与未来研究议程
Journal of Personal Selling and Sales Management Pub Date : 2023-09-18 DOI: 10.1080/08853134.2023.2244675
Colin B. Gabler, V. Myles Landers, Omar S. Itani
{"title":"Sustainability and professional sales: a review and future research agenda","authors":"Colin B. Gabler, V. Myles Landers, Omar S. Itani","doi":"10.1080/08853134.2023.2244675","DOIUrl":"https://doi.org/10.1080/08853134.2023.2244675","url":null,"abstract":"AbstractSustainability has become a consideration for every firm operating in today’s business landscape. Scholars are tasked with uncovering bridges and barriers to successfully implement sustainability strategies, and the academic community has largely responded. However, while sustainability research has proliferated across business disciplines, it is conspicuously missing from professional selling and sales management. This is partly due to conceptual ambiguity, but also because sustainability generally involves firm-level policies and programs, and therefore domains like consumer behavior, marketing strategy, and supply chain management have occupied the space. This is problematic because while executives develop sustainability strategies, the sales force is responsible for conveying those priorities to external stakeholders. Therefore, the goals of our manuscript are to: 1) organize and refine the definition of sustainability in a professional selling context, 2) review relevant literature that examines sustainability in that context, 3) explore emergent themes from this review that 4) reveal gaps in our understanding, and 5) present a research agenda for sales scholars to bridge these gaps and advance our understanding of the role of sustainability in sales and vice versa.Keywords: sustainabilityenvironmental orientationcorporate social responsibilitytriple bottom linesalespeoplestakeholders Notes1 It is important to note that industry dynamics, environmental factors, cultural differences, political circumstances, and other factors outside of a firm’s control can influence these strategies. Further, firms can move up (or down) the pyramid as their motivations change or in response to changing customer expectations. For instance, Unilever is consistently ranked as a top sustainability brand. We discuss their Sustainable Living Plan strategy because it aligned with the bottom level of the hierarchy.","PeriodicalId":16697,"journal":{"name":"Journal of Personal Selling and Sales Management","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-09-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135148865","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
When the brand is your bread and butter: review, synthesis, and directions for future exploration of salespeople-brand relationships 当品牌是你的面包和黄油:回顾,综合,以及未来探索销售-品牌关系的方向
Journal of Personal Selling and Sales Management Pub Date : 2023-09-18 DOI: 10.1080/08853134.2023.2252608
Lisa Beeler, Maria Rouziou, Moumita Das Gyomlai
{"title":"When the brand is your bread and butter: review, synthesis, and directions for future exploration of salespeople-brand relationships","authors":"Lisa Beeler, Maria Rouziou, Moumita Das Gyomlai","doi":"10.1080/08853134.2023.2252608","DOIUrl":"https://doi.org/10.1080/08853134.2023.2252608","url":null,"abstract":"AbstractBrand relationships influence human attitudes, intentions, and behaviors. While past research has generously explored this idea in the customer context, less research has explored the role brand relationships play in the context of frontline employees or salespeople. While much of the customer literature can be used to inform our understanding of salesperson-brand relationships, there are nuances of being an employee, and specifically a salesperson, that have left many research questions unanswered. Consequently, a state of the literature in this domain is warranted to better understand how future research can grow this critical stream. The current research identifies, reviews, and synthesizes 52 salesperson-brand relationship articles. A comprehensive summary of common brand constructs (e.g. brand identification, brand attachment) is employed and supplemented with a social network analysis. To encourage more research in the salesperson-brand domain, we then summarize common themes that pervade the literature and identify a plethora of future opportunities in both established domains (e.g. brand relationships increase effort) and new frontiers (e.g. exploring the dark side of salespeople-brand relationships).Keywords: Brandbrand identificationbrand attachmentsalespersonreview Notes1 For detailed explanations of social network terms and centralities see Table A1 (Web appendix), Borgatti, Everett, and Johnson Citation2018, and Iacobucci et al. Citation2017.","PeriodicalId":16697,"journal":{"name":"Journal of Personal Selling and Sales Management","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2023-09-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135148647","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Antecedents and Consequences of Salesperson Identification with the Brand and the Company 销售人员对品牌和公司认同的前因和后果
Journal of Personal Selling and Sales Management Pub Date : 2014-02-05 DOI: 10.1007/978-3-319-10873-5_25
Bashar S. Gammoh, Michael Mallin, E. Pullins
{"title":"Antecedents and Consequences of Salesperson Identification with the Brand and the Company","authors":"Bashar S. Gammoh, Michael Mallin, E. Pullins","doi":"10.1007/978-3-319-10873-5_25","DOIUrl":"https://doi.org/10.1007/978-3-319-10873-5_25","url":null,"abstract":"","PeriodicalId":16697,"journal":{"name":"Journal of Personal Selling and Sales Management","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2014-02-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81920817","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 15
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