SEGMEN Jurnal Manajemen dan Bisnis最新文献

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EVALUASI PROSES PENGANGGARAN DANA BANTUAN OPERASIONAL SEKOLAH DI KABUPATEN PURWOREJO 评估普沃雷霍区学校业务援助的预算流程
SEGMEN Jurnal Manajemen dan Bisnis Pub Date : 2021-07-17 DOI: 10.37729/sjmb.v17i2.6557
Rusmiyatun _ Rusmiyatun
{"title":"EVALUASI PROSES PENGANGGARAN DANA BANTUAN OPERASIONAL SEKOLAH DI KABUPATEN PURWOREJO","authors":"Rusmiyatun _ Rusmiyatun","doi":"10.37729/sjmb.v17i2.6557","DOIUrl":"https://doi.org/10.37729/sjmb.v17i2.6557","url":null,"abstract":"This study aims to evaluate the budgeting process for School Operational Assistance Funds in Purworejo Regency. Evaluation measurement uses indicators issued by the United Nations Development Program (UNDP) on Good Governance with Transparency and Accountability variables in the Budgeting Process in Purworejo Regency. The samples of this study were 477 schools in Purworejo Regency and the BOS Management Team in Purworejo Regency in the Education, Youth and Sports Office of Purworejo Regency. The results showed that in general the implementation of the principles of good governance for accountability had been carried out well and met the principles of accountability. Even the overall Performance Accountability Score of Purworejo Regency gets a performance score of AA (Very satisfying). Meanwhile, for the Transparency Principle as measured by the legal framework, the availability of public information, open plan planning, implementation and reporting have been carried out quite well, but several schools still do not comply with the transparency of openness in the reporting sector. there are still 26,7% of schools that have not reported online on the Ministry of Education and Culture's website.Keywords: Good Governance, Accountability, Transparency, Purworejo Regency, Budget, BOS Funds.","PeriodicalId":166914,"journal":{"name":"SEGMEN Jurnal Manajemen dan Bisnis","volume":"64 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134304792","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENGARUH KUALITAS PRODUK, PERSEPSI HARGA, PROMOSI, LOKASI, KUALITAS PELAYANAN TERHADAP LOYALITAS KONSUMEN MELALUI KEPUASAN KONSUMEN DI RUMAH MAKAN BEBEK KALEO TEBET JAKARTA SELATAN DIMASA PANDEMI COVID-19 COVID-19大流行期间,雅加达南部凯里奥·泰贝特鸭餐厅的消费者满意度对消费者忠诚度的影响
SEGMEN Jurnal Manajemen dan Bisnis Pub Date : 2021-07-13 DOI: 10.37729/sjmb.v17i2.6868
Ari Budiono
{"title":"PENGARUH KUALITAS PRODUK, PERSEPSI HARGA, PROMOSI, LOKASI, KUALITAS PELAYANAN TERHADAP LOYALITAS KONSUMEN MELALUI KEPUASAN KONSUMEN DI RUMAH MAKAN BEBEK KALEO TEBET JAKARTA SELATAN DIMASA PANDEMI COVID-19","authors":"Ari Budiono","doi":"10.37729/sjmb.v17i2.6868","DOIUrl":"https://doi.org/10.37729/sjmb.v17i2.6868","url":null,"abstract":"ABSTRACT This study analyzes the effect of product quality, price perception, promotion, location, service quality on consumer loyalty through customer satisfaction at Bebek Kaleo Restaurant, Tebet, South Jakarta during the Covid-19 pandemic.Data collection through surveys with 105 respondents incidentally in October 2020. Data analysis techniques through Path Analysis, The Simultaneous Influence of Product Quality, Price, Promotion, Location, and Service Quality on Customer Satisfaction as well as Consumer Loyalty, Product quality, price perception, promotion have no effect on consumer satisfaction, location, service quality has a significant effect on customer satisfaction. Product Quality, Location Service Quality has no effect on Consumer Loyalty, Promotion and Satisfaction has a significant effect on Consumer Loyalty, all independent variables can directly influence the consumer loyalty variable without intervening customer satisfaction.Keywords : Product Quality, Price Perception, Promotion, Location, Service Quality, Customer Satisfaction, Consumer Loyalty","PeriodicalId":166914,"journal":{"name":"SEGMEN Jurnal Manajemen dan Bisnis","volume":"49 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129243085","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 5
MENGUKUR TINGKAT KESEHATAN PT. BANK TABUNGAN NEGARA (Persero) Tbk. MENGGUNAKAN METODE RISK PROFILE, GOOD CORPORATE GOVERNANCE, EARNINGS, DAN CAPITAL 测量Tbk国家储蓄银行的健康状况。使用有风险的方法,良好的公司治理,听觉和资本
SEGMEN Jurnal Manajemen dan Bisnis Pub Date : 2021-07-13 DOI: 10.37729/sjmb.v17i2.6839
Permaisita Tiara Suci, Agus Dwi Cahya
{"title":"MENGUKUR TINGKAT KESEHATAN PT. BANK TABUNGAN NEGARA (Persero) Tbk. MENGGUNAKAN METODE RISK PROFILE, GOOD CORPORATE GOVERNANCE, EARNINGS, DAN CAPITAL","authors":"Permaisita Tiara Suci, Agus Dwi Cahya","doi":"10.37729/sjmb.v17i2.6839","DOIUrl":"https://doi.org/10.37729/sjmb.v17i2.6839","url":null,"abstract":"Penelitian ini bertujuan untuk mengukur tingkat kesehatan PT. Bank Tabungan Negara (Persero) Tbk. periode tahun 2014-2019 dengan menggunakan metode RGEC. Beberapa penelitian tentang kesehatan bank telah banyak dilakukan oleh para peneliti terdahulu, dan kesemuanya menunjukkan hasil beragam.Penelitian ini menggunakan pendekatan kuantitatif dengan metode deskriptif. Teknik analisis data merujuk pada Surat Edaran OJK No.14/SEOJK.03/2017 tentang penilaian tingkat kesehatan bank umum dengan pendekatan risiko (Risk-based Bank Rating) dimana indikatornya adalah; risk profile, Good Corporate Governance, earnings, dan capital (RGEC). Hasil penelitian menunjukkan bahwa PT. Bank Tabungan Negara (Persero) Tbk. selama periode tahun 2014-2019 dikatakan sebagai bank yang sehat. Rasio NIM dan CAR mendapat predikat sangat sehat, dan untuk rasio NPL, LDR, serta ROA mendapat predikat sehat.Kata Kunci: Tingkat kesehatan bank, Metode RGEC, Risk profile, Good Corporate Governance, Earnings, Capital, Bank BTN.","PeriodicalId":166914,"journal":{"name":"SEGMEN Jurnal Manajemen dan Bisnis","volume":"206 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132684222","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENGARUH DESAIN PRODUK DAN GAYA HIDUP TERHADAP KEPUTUSAN PEMBELIAN KAOS DISTRO HEURAS GENGGERONG 产品设计和生活方式对购买无尾衬衫的决定的影响
SEGMEN Jurnal Manajemen dan Bisnis Pub Date : 2021-07-13 DOI: 10.37729/sjmb.v17i2.6776
A. Fatah, Dhiya Ulhaq Jundullah, Julian Abdillah, Jijah Hilyatul Ajijah
{"title":"PENGARUH DESAIN PRODUK DAN GAYA HIDUP TERHADAP KEPUTUSAN PEMBELIAN KAOS DISTRO HEURAS GENGGERONG","authors":"A. Fatah, Dhiya Ulhaq Jundullah, Julian Abdillah, Jijah Hilyatul Ajijah","doi":"10.37729/sjmb.v17i2.6776","DOIUrl":"https://doi.org/10.37729/sjmb.v17i2.6776","url":null,"abstract":"Heuras Genggerong distro is a creative industry in the fashion sector. The tighter competition between the existing distributions in Karawang has made the Heuras Genggerong distro face serious challenges from its competitors, because of the similarities in the products offered. This study aims to determine the effect of product design and lifestyle on purchasing decisions for Heuras Genggerong Distro t-shirts. In this study the authors used descriptive and verification methods with incidental sampling techniques to 100 respondents. The types of data collection through questionnaires, interviews, observation, and literature study. Qualitative and quantitative are analytical techniques used by the author. It is known that the results of statistical analysis of product design and lifestyle have a positive and significant effect on purchasing decisions. Between product design and lifestyle, the effect simultaneously on purchasing decisions is 73.7% and for 26.3% it is influenced by other variables. It can be concluded from these results that product design and lifestyle have an influence on purchasing decisions partially or simultaneously.","PeriodicalId":166914,"journal":{"name":"SEGMEN Jurnal Manajemen dan Bisnis","volume":"1168 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124721679","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENGARUH WEBSITE QUALITY TERHADAP MINAT BELI PRODUK START UP BUSINESS MAHASISWA
SEGMEN Jurnal Manajemen dan Bisnis Pub Date : 2021-07-13 DOI: 10.37729/sjmb.v17i2.6869
Deandra Vidyanata
{"title":"PENGARUH WEBSITE QUALITY TERHADAP MINAT BELI PRODUK START UP BUSINESS MAHASISWA","authors":"Deandra Vidyanata","doi":"10.37729/sjmb.v17i2.6869","DOIUrl":"https://doi.org/10.37729/sjmb.v17i2.6869","url":null,"abstract":"During the past decade, people around the world has experienced a rapid change in relation with technology, such as a website. The purpose of this research is to find out the impact of website quality towards purchase intention. In this research website quality is examined using the WebQual dimension, therefore the variables used are usefulness, ease of use, entertainment, and complementary relationships. The data collection process needed in this research using a purposive sampling method with sample criteria of individuals who have bought and visited start up business’ website. This research uses a sample of 85 respondents. The analytical method used in this research is quantitative method with multiple linear regression analysis to find out the influence of the variables of usefulness, ease of use, entertainment and complementary relationships on purchase intention. It is found that the usefulness positively significant towards purchase intention as well as the entertainment and complementary relationship that have a positive influence on purchase intention. While the ease of use is known not to have a significant influence towards purchase intention","PeriodicalId":166914,"journal":{"name":"SEGMEN Jurnal Manajemen dan Bisnis","volume":"280 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123431140","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENGARUH ROA, ASSET GROWTH, DAN FIRM SIZE TERHADAP DPR DENGAN DER SEBAGAI VARIABEL INTERVENING
SEGMEN Jurnal Manajemen dan Bisnis Pub Date : 2021-07-13 DOI: 10.37729/sjmb.v17i2.6841
Verawati Agustina, Sri Hermuningsih, Agus Dwi Cahya
{"title":"PENGARUH ROA, ASSET GROWTH, DAN FIRM SIZE TERHADAP DPR DENGAN DER SEBAGAI VARIABEL INTERVENING","authors":"Verawati Agustina, Sri Hermuningsih, Agus Dwi Cahya","doi":"10.37729/sjmb.v17i2.6841","DOIUrl":"https://doi.org/10.37729/sjmb.v17i2.6841","url":null,"abstract":"Penelitian ini bertujuan untuk mengetahui pengaruh ROA, asset growth, dan firm size terhadap DPR, dengan DER sebagai variabel intervening. Pengambilan sampel pada penelitian ini menggunakan teknik purposive sampling dan teknik analisis data menggunakan analisis regresi linear berganda dan sobel test. Hasil penelitian ini menunjukkan bahwa ROA berpengaruh signifikan negatif terhadap DER, asset growth dan firm size berpengaruh signifikan positif terhadap DER, ROA dan firm size berpengaruh positif dan tidak signifikan terhadap DPR, asset growth dan DER berpengaruh signifikan negatif terhadap DPR. Dalam penelitian ini DER sebagai variabel intervening mampu memediasi pengaruh ROA terhadap DPR, namun tidak mampu memediasi pengaruh asset growth dan firm size terhadap DPR.","PeriodicalId":166914,"journal":{"name":"SEGMEN Jurnal Manajemen dan Bisnis","volume":"62 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127960178","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
DAMPAK PERUBAHAN ORGANISASI PADA KINERJA DENGAN LINGKUNGAN KERJA SEBAGAI INTERVENING (Studi pada Guru SMA Swasta di Kota Madiun) 组织改变对工作环境的影响(马迪安市私立高中教师的研究)
SEGMEN Jurnal Manajemen dan Bisnis Pub Date : 2021-07-13 DOI: 10.37729/sjmb.v17i2.6582
S. Kusuma, P. Utama
{"title":"DAMPAK PERUBAHAN ORGANISASI PADA KINERJA DENGAN LINGKUNGAN KERJA SEBAGAI INTERVENING (Studi pada Guru SMA Swasta di Kota Madiun)","authors":"S. Kusuma, P. Utama","doi":"10.37729/sjmb.v17i2.6582","DOIUrl":"https://doi.org/10.37729/sjmb.v17i2.6582","url":null,"abstract":"ABSTRAK                 Latar belakang dari penelitian ini adalah perubahan organisasi khususnya yang terjadi di Sekolah Menengah Atas (SMA) swasta di Kota Madiun yang terjadi secara massif. Perubahan-perubahan yang terjadi tersebut berpotensi memberikan dampak pada kinerja guru yang ada didalamnya. Macam-macam perubahan organisasi yang terjadi, seperti: teknologi, lingkungan kerja, tata tertib sekolahan, dan regulasi aturan dari pemerintah. Tujuan dari penelitian ini adalah untuk menjelaskan pengaruh perubahan organisasi dan lingkungan kerja terhadap kinerja.Populasi dalam penelitian adalah guru-guru yang ada di SMA swasta di Kota Madiun. Sampel dalam penelitian ini adalah 81 orang guru. Alat analisis instrument yang digunakan adalah IBM SPSS dan uji hipotesis yang dilakukan adalah uji t dan analisis jalur. Berdasarkan uji statistic yang dilakukan, ditemukan bukti bahwa perubahan organisasi berpengaruh positif siginifikan terhadap kinerja, peubahan organisasi berpengaruh positif signifikan terhadap lingkungan kerja, lingkungan kerja tidak berpengaruh terhadap kinerja, serta lingkungan kerja memdiasi hubungan antara perubahan organisasi terhadap kinerja. Kata kunci: perubahan organisasi, lingkungan kerja, kinerja karyawan","PeriodicalId":166914,"journal":{"name":"SEGMEN Jurnal Manajemen dan Bisnis","volume":"37 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116888478","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
PENGARUH PENGGUNAAN LABEL HALAL DAN KUALITAS PRODUK TERHADAP KEPUTUSAN KONSUMEN UNTUK PEMBELIAN PIRANTI MASAK 使用清真标签和产品质量对消费者购买厨具的决定的影响
SEGMEN Jurnal Manajemen dan Bisnis Pub Date : 2021-07-13 DOI: 10.37729/sjmb.v17i2.7231
Aloysius Rangga Aditya Nalendra, S. Winarno, Agus Priadi
{"title":"PENGARUH PENGGUNAAN LABEL HALAL DAN KUALITAS PRODUK TERHADAP KEPUTUSAN KONSUMEN UNTUK PEMBELIAN PIRANTI MASAK","authors":"Aloysius Rangga Aditya Nalendra, S. Winarno, Agus Priadi","doi":"10.37729/sjmb.v17i2.7231","DOIUrl":"https://doi.org/10.37729/sjmb.v17i2.7231","url":null,"abstract":"Halal certification programs for various types of products, both food and non-food, have become a necessity at this time, as a form of corporate responsibility in marketing products that are safe for use. It is believed that halal labeling on each brand will be able to be a determining factor for consumers to buy goods. However, to what extent is the effectiveness of this, it is necessary to research to prove it. This study aims to find the relationship or influence of halal labeling and the quality of non-food product brands on purchasing decisions, especially Teflon Maxim products. The method used in this research is descriptive quantitative using correlation analysis techniques that determine the level of relationship and influence between variables. The results showed that partially the halal label (X1) and product quality (X2) variables had a significant effect on purchasing decisions, as well as simultaneously the two variables showed a significant effect on purchasing decisions, as well as answering the proposed hypothesis.","PeriodicalId":166914,"journal":{"name":"SEGMEN Jurnal Manajemen dan Bisnis","volume":"39 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133414914","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
STUDI KOMPARATIF KINERJA SAHAM SYARIAH DAN KONVESIONAL DI INDONESIA DENGAN PENDEKATAN STOCHASTIC DOMINANCE 伊斯兰教法股票表现与政治控制方法的比较研究
SEGMEN Jurnal Manajemen dan Bisnis Pub Date : 2021-07-13 DOI: 10.37729/sjmb.v17i2.7177
Agus Saur Utomo
{"title":"STUDI KOMPARATIF KINERJA SAHAM SYARIAH DAN KONVESIONAL DI INDONESIA DENGAN PENDEKATAN STOCHASTIC DOMINANCE","authors":"Agus Saur Utomo","doi":"10.37729/sjmb.v17i2.7177","DOIUrl":"https://doi.org/10.37729/sjmb.v17i2.7177","url":null,"abstract":"ABSTRAKPenelitian komparatif kinerja saham syariah dan saham konvensional ini dilakukan untuk menguji perbedaan kinerja saham syariah dan saham konvensional di Indonesia dalam periode keseluruhan, periode non krisis dan periode krisis. Penelitian ini menggunakan metode stochastic dominance (SD) model Davidson Duclos (2000). Uji parametrik dengan parameter Rasio Sharpe, Indeks Treynor dan Alpha Jensen dilakukan sebagai uji pembanding. Robustness check dilakukan dengan membentuk portofolio dengan firm size, rasio book to market (B/M) dan Beta yang berbeda. Sampel penelitian menggunakan saham murni syariah dan saham murni konvensional Indonesia. Screening saham syariah menggunakan Daftar Efek Syariah (DES). Periode penelitian dilakukan selama 10 tahun.Hasil penelitian menunjukan bahwa kinerja saham syariah mendominasi (outperform) kinerja saham konvensional pada periode keseluruhan dan periode non krisis. Pada periode krisis ekonomi global kinerja saham syariah menurun sehingga kinerja saham syariah sama dengan kinerja saham konvensional. Hasil penelitian ini bermanfaat bagi investor secara umum dan investor syariah secara khusus. Investor syariah dapat berinvestasi pada saham yang sesuai dengan prinsip syariah dan mendapatan return yang kompetitif. Adapun investor secara umum dapat melakukan diversifikasi portofolionya dengan lebih baik dan dapat meningkatkan expected wealth dan expected utilities-nyaKata Kunci:  Saham Syariah, Saham Konvensional, Stochastic Dominance","PeriodicalId":166914,"journal":{"name":"SEGMEN Jurnal Manajemen dan Bisnis","volume":"28 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131780089","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
INTEGRASI TRUST DAN TECHNOLOGY ACCEPTANCE MODEL (TAM) DALAM INTENTION TO TRANSACT (Studi pada Konsumen Pengguna Tokopedia)
SEGMEN Jurnal Manajemen dan Bisnis Pub Date : 2021-07-13 DOI: 10.37729/sjmb.v17i2.7322
B. Budiyanto, Dewi Utami
{"title":"INTEGRASI TRUST DAN TECHNOLOGY ACCEPTANCE MODEL (TAM) DALAM INTENTION TO TRANSACT (Studi pada Konsumen Pengguna Tokopedia)","authors":"B. Budiyanto, Dewi Utami","doi":"10.37729/sjmb.v17i2.7322","DOIUrl":"https://doi.org/10.37729/sjmb.v17i2.7322","url":null,"abstract":"Increasing advanced technology makes online shopping continue to grow from time to time. An easy, simple way to shop, and even consumers can get cheaper prices compared to traditional shops, is indeed a choice for consumers. Very high internet speed also supports the rapid e-commerce business in Indonesia. The purposes of this study is 1) the effect of trust on perceived usefulness, 2) the effect of trust on perceived ease of use, 3) the effect of trust on perceived risk, 4) the effect of trust on intention to transact, 5) the effect of perceived usefulness on intention to transact, 6) the effect of perceived ease of use on the intention to transact and 7) the effect of perceived risk on the intention to transact.Population in this study is all consumers who use Tokopedia marketplace. The sample of this study amounted to 120 people. The sampling technique used in this research is purposive sampling. Testing the hypothesis used multiple linear regression. The results show that 1) trust has a significant positive effect on perceived usefulness, 2) trust has a significant positive effect on perceived ease of use, 3) trust has a significant negative effect on perceived risk, 4) trust has a significant positive effect on intention to transact, 5) perceived usefulness has a significant positive effect on intention to transact, 6) perceived ease of use has a significant positive effect on intention to transact, 7) perceived risk is significant negative on intention to transact.Keywords: trust, perceived usefulness, perceived ease of use, perceived risk, intention to transact, tokopedia ","PeriodicalId":166914,"journal":{"name":"SEGMEN Jurnal Manajemen dan Bisnis","volume":"26 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2021-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125167383","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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