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How to Win with the Use of Creative Thinking—The Integration of Theory and Practice in Tertiary Education 如何以创新思维取胜——论高等教育理论与实践的结合
Strategic Innovative Marketing Pub Date : 2017-09-06 DOI: 10.1007/978-3-030-16099-9_12
Marcela Göttlichová
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引用次数: 0
Work-Related Stress in Public Health Care: A Case Study in Greece During Economic Crisis 公共卫生保健中的工作压力:经济危机期间希腊的个案研究
Strategic Innovative Marketing Pub Date : 2017-09-06 DOI: 10.1007/978-3-030-16099-9_26
A. Syngelakis, F. Kitsios, Maria Kamariotou
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引用次数: 1
Modelling and Simulation of Pedestrian Behaviour on Museum Exhibition Spaces 博物馆展览空间行人行为的建模与模拟
Strategic Innovative Marketing Pub Date : 2017-09-06 DOI: 10.1007/978-3-030-16099-9_29
M. Liakou, O. Kosmas
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引用次数: 2
Assessing Reputation of an Enterprise as a Socially Responsible Organization 评估企业作为社会责任组织的声誉
Strategic Innovative Marketing Pub Date : 2017-09-06 DOI: 10.1007/978-3-030-16099-9_19
T. Nawrocki, Danuta Szwajca
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引用次数: 0
Public Policies and Benchmarking in Tourism as a Key to Success for Destinations 公共政策和标杆管理是旅游目的地成功的关键
Strategic Innovative Marketing Pub Date : 2017-09-06 DOI: 10.1007/978-3-030-16099-9_7
Ruben Molina, M. Ochoa, B. Ledesma
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引用次数: 0
Spontaneous Brand Awareness and Consumer Attitudes to Brands in the Czech Republic and Slovakia 捷克共和国和斯洛伐克的自发品牌意识和消费者对品牌的态度
Strategic Innovative Marketing Pub Date : 2017-09-06 DOI: 10.1007/978-3-030-16099-9_20
P. Štarchoň, Dagmar Weberová
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引用次数: 5
Tourism and Destination Marketing the Case of Greece 旅游与目的地营销——以希腊为例
Strategic Innovative Marketing Pub Date : 2017-09-06 DOI: 10.1007/978-3-030-16099-9_9
Dimitrios Belias, Efstathios Velissariou, L. Vasiliadis, D. Kyriakoy, Chris Mantas, Konstantinos Varsanis, L. Sdrolias, A. Koustelios, D. Tselios
{"title":"Tourism and Destination Marketing the Case of Greece","authors":"Dimitrios Belias, Efstathios Velissariou, L. Vasiliadis, D. Kyriakoy, Chris Mantas, Konstantinos Varsanis, L. Sdrolias, A. Koustelios, D. Tselios","doi":"10.1007/978-3-030-16099-9_9","DOIUrl":"https://doi.org/10.1007/978-3-030-16099-9_9","url":null,"abstract":"","PeriodicalId":153433,"journal":{"name":"Strategic Innovative Marketing","volume":"58 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-09-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115934457","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Partial Least Square Modeling Measurement and Technology Evaluation of Exporting Companies 出口企业偏最小二乘建模、测度与技术评价
Strategic Innovative Marketing Pub Date : 2017-09-06 DOI: 10.1007/978-3-030-16099-9_24
Ruben Molina, J. Bonales
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引用次数: 0
Customer Relationship Management and Social Media in Greek Tourism 希腊旅游业中的客户关系管理和社交媒体
Strategic Innovative Marketing Pub Date : 2017-09-06 DOI: 10.1007/978-3-030-16099-9_8
Dimitrios Belias, Efstathios Velissariou, D. Kyriakoy, L. Vasiliadis, Chris Mantas, L. Sdrolias, G. Aspridis, A. Koustelios
{"title":"Customer Relationship Management and Social Media in Greek Tourism","authors":"Dimitrios Belias, Efstathios Velissariou, D. Kyriakoy, L. Vasiliadis, Chris Mantas, L. Sdrolias, G. Aspridis, A. Koustelios","doi":"10.1007/978-3-030-16099-9_8","DOIUrl":"https://doi.org/10.1007/978-3-030-16099-9_8","url":null,"abstract":"","PeriodicalId":153433,"journal":{"name":"Strategic Innovative Marketing","volume":"30 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-09-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114245934","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
Modeling and Simulation of the Strategic Use of the Internet Forum Aiming at Business Success of High-Technology Companies 面向高科技企业商业成功的互联网论坛战略运用建模与仿真
Strategic Innovative Marketing Pub Date : 2017-09-06 DOI: 10.1007/978-3-030-16099-9_22
D. Sakas, Dimitrios K. Nasiopoulos, P. Reklitis
{"title":"Modeling and Simulation of the Strategic Use of the Internet Forum Aiming at Business Success of High-Technology Companies","authors":"D. Sakas, Dimitrios K. Nasiopoulos, P. Reklitis","doi":"10.1007/978-3-030-16099-9_22","DOIUrl":"https://doi.org/10.1007/978-3-030-16099-9_22","url":null,"abstract":"","PeriodicalId":153433,"journal":{"name":"Strategic Innovative Marketing","volume":"122 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2017-09-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116500622","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 5
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