Jurnal Office最新文献_第10页

Analysis of Marketing Strategies to Increase Sales at PT. Karya Tunggal Properti 东嘉物业提高销售的营销策略分析

Jurnal Office Pub Date : 2018-12-04 DOI: 10.26858/JO.V4I2.13374

Aidil Amin Effendy

{"title":"Analysis of Marketing Strategies to Increase Sales at PT. Karya Tunggal Properti","authors":"Aidil Amin Effendy","doi":"10.26858/JO.V4I2.13374","DOIUrl":"https://doi.org/10.26858/JO.V4I2.13374","url":null,"abstract":"Innovative and creative marketing strategies must always be carried out so that the company does not experience a loss in sales so that if it is unable to compete with other companies. The purpose of this study was to determine the implementation of the marketing strategy of PT. Karya Tunggal Properti Pamulang Tangerang Selatan and know the implementation of the marketing strategy of PT. Karya Tunggal Properti Pamulang, Tangerang Selatan to increase sales. In this study, the research approach used is to use qualitative methods. Qualitative research is aimed at gaining a deep understanding of the situation at hand. In this study, data collection techniques used in qualitative methods are interviews, observation, and documentation. The research results obtained, namely in general property products managed by PT. Karya Tunggal Properti experienced sales growth from year to year, but the target of the company has not been achieved. The unit sales data obtained are a total of 20 housing units sold from 2017 totaling 8 units and in 2018 totaling 12 units, while the target given by the company is 36 units so that the realization of the percentage obtained only reaches 22.22% and 33.33 %, but sales from 2017 to 2018 increased by 11.11%. The success of increasing sales of PT. Karya Tunggal Properti for 1 year was obtained from the implementation of marketing strategies, including product strategy, price, promotion, and place.","PeriodicalId":150862,"journal":{"name":"Jurnal Office","volume":"38 2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-12-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130587152","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 4

Anteseden dari Purchase Intention pada Konsumen Columbia Cash dan credit Metropolitan Mall Bekasi 安特塞登达购买意向帕达康苏曼哥伦比亚现金丹信贷大都市购物中心别加西

Jurnal Office Pub Date : 2018-09-17 DOI: 10.26858/jo.v4i1.6845

M. Said

{"title":"Anteseden dari Purchase Intention pada Konsumen Columbia Cash dan credit Metropolitan Mall Bekasi","authors":"M. Said","doi":"10.26858/jo.v4i1.6845","DOIUrl":"https://doi.org/10.26858/jo.v4i1.6845","url":null,"abstract":"The background of this research is many factor can influence the customer purchase intention, some determinant have been study. This study is to understand the way of brand and store name, and the price to influence customer purchase intention at Colombia cash and credit electronics shoppers in Bekasi, West Java. The objective (s) of this research was to understand if they are having an effect between price discout toward internal reference price and perceived brand quality; an effect between brand name dan store name toward perceived brand quality and perceived store image; and then effect between internal reference price, perceived brand quality and perceived store image toward perceived value can mount purchase intention at consumers comments Columbia Cash and Credit in area Metropolitan Mall Bekasi. Data analyze used in this research is primer data and using simple random sampling to collect the data, analysis data method in this research is using Multiple Regression Method. Respondent in this research are the consumers Columbia Cash and credit in Metropolitan Mall Bekasi. The result of this research found that this study have a evidance that price discount, brand name and store name is very effective in influence and stimulating effort to the customer purchase intention, so the suggested from the study it’s possible to run the price discount, but it’s must been run at the right moment, so it will be give fascination to draw consumer enthusiasm and the finally conduct the tansaction.","PeriodicalId":150862,"journal":{"name":"Jurnal Office","volume":"19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-09-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128160509","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Efektivitas Pemanfaatan Komputer pada Kantor Pengadilan Tata Usaha Negara Makassar 计算机利用马卡萨县行政办公室的有效性

Jurnal Office Pub Date : 2018-09-17 DOI: 10.26858/JO.V4I1.6846

Andi Agiskawati, J. Jamaluddin, M. Nasrullah, Rudi Salam

引用次数: 1

Keefektifan Tata Ruang Kantor pada Bagian Arsip di PT Bosowa Berlian Motor Makassar 办公室布局在PT Bosowa钻石Makassar电机档案室的工作效率

Jurnal Office Pub Date : 2018-09-17 DOI: 10.26858/JO.V4I1.6849

R. Rahmawati, A. Baharuddin, Nasaruddin Nasaruddin, H. Haerul

引用次数: 2

Motivasi Belajar Siswa di Madrasah Aliyah Annur Nusa Kecamatan Kahu Kabupaten Bone

Jurnal Office Pub Date : 2018-06-17 DOI: 10.26858/jo.v4i1.6848

M. Reski, Risma Niswaty, Sirajuddin Saleh

引用次数: 1

Efektivitas Penggunaan Metode Pembelajaran Demonstrasi di SMK Negeri 4 Pangkep 在SMK国家4个回合中使用演示方法的有效性

Jurnal Office Pub Date : 2018-06-17 DOI: 10.26858/JO.V4I1.6847

Ayu Purwandira, Risma Niswaty, M. Darwis

{"title":"Efektivitas Penggunaan Metode Pembelajaran Demonstrasi di SMK Negeri 4 Pangkep","authors":"Ayu Purwandira, Risma Niswaty, M. Darwis","doi":"10.26858/JO.V4I1.6847","DOIUrl":"https://doi.org/10.26858/JO.V4I1.6847","url":null,"abstract":"This study aims to determine the effectiveness of the use of demonstration methods in class X archival subjects around it. This study uses a qualitative approach. The informants in this study were 5 (five) people. Data collection is done through observation, interview and documentation techniques. The results of this study indicate that archival subject teachers in State Vocational High School 4 Pangkep in implementing the demonstration method have carried out the preparation stage quite well. In addition to the preparation stage, the implementation phase consists of opening steps and implementation steps. In the opening step the teacher still missed some activities that were enough to influence the course of the demonstration process, therefore the opening step was said to be still not good enough. But this is reversed with the implementation steps that have been done well, the activities in this step are carried out optimally. In the final stage, the end stage, assignment and evaluation are also carried out quite well. So that from the overall assessment results starting from the opening stage, then the implementation phase and finally at the end stage of the demonstration method in the archival subjects of class X at Pangkep State Vocational High School 4 has run quite effectively. ","PeriodicalId":150862,"journal":{"name":"Jurnal Office","volume":"4 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2018-06-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123494223","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Efektivitas Pembelajaran Mata Kuliah Manajemen Usaha Kecil pada Program Studi Pendidikan Administrasi Perkantoran Fis UNM 新办事处行政教育研究计划小企业管理课程的教学成效

Jurnal Office Pub Date : 1900-01-01 DOI: 10.26858/jo.v3i2.8946

Sabahuddin Sabahuddin, Risma Niswaty, M. Darwis

引用次数: 0