{"title":"Implementation of Digital Marketing Technology and Product Quality Improvement Training for Palm Sugar Entrepreneurs In Makasili Village","authors":"Tirsa Julianti Saruan, Anggela A. Adam","doi":"10.25170/mitra.v7i2.4328","DOIUrl":"https://doi.org/10.25170/mitra.v7i2.4328","url":null,"abstract":"Digital marketing is an effective and efficient strategy in the marketing process and attracts consumers to get to know the products and services offered. Makasili Village is a village where one of the livelihoods is palm sugar entrepreneurs, the community makes palm sugar as a source of income, but the income from selling palm sugar is still mediocre. The purpose of this service is to increase knowledge in operating digital marketing and increase knowledge about the quality of palm sugar products to increase partner income. The methods used are (1) Outreach (2) Implementation of digital marketing technology and product quality improvement training. Based on the analysis of the results of improving product quality, partners who feel helped by giving a yes answer of 90%. after being given training and assistance in using digital marketing, 95% had a good opinion about the benefits of digital marketing. Analysis of the results of an increase in income obtained has increased, that is, each partner has an increase in income of 100%. It was concluded that after receiving training supported by sales using digital marketing there has been an increase in income.","PeriodicalId":134452,"journal":{"name":"MITRA: Jurnal Pemberdayaan Masyarakat","volume":" 48","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-11-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139207343","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Widya Agustinah, Listya Utami Karmawan, Renna Eliana Warjoto, Daru Seto Bagus Anugrah Bagus, Daniel Imanuel Yaurentus, Christian Kenneth
{"title":"BioTech Talk: A Virtual Social Campaign Activity to High School Students on a Healthy Lifestyle","authors":"Widya Agustinah, Listya Utami Karmawan, Renna Eliana Warjoto, Daru Seto Bagus Anugrah Bagus, Daniel Imanuel Yaurentus, Christian Kenneth","doi":"10.25170/mitra.v7i1.3329","DOIUrl":"https://doi.org/10.25170/mitra.v7i1.3329","url":null,"abstract":"Siswa SMA termasuk dalam kategori usia (12-18 tahun) yang baru mulai memperoleh vaksin COVID-19 pada bulan Juni 2021. Tidak lama setelah itu pembelajaran tatap muka di sekolah dan kampus sudah mulai diberlakukan. Kegiatan pengabdian ini bertujuan melakukan sosialisasi virtual yang mengajak para siswa SMA, khususnya yang menjadi calon mahasiswa baru di Fakultas Teknobiologi (FTb) Unika Atma Jaya, untuk memahami pentingnya gaya hidup sehat, disiplin mengikuti protokol kesehatan, fakta tentang vaksin COVID-19, dan bijak mengurangi limbah masker agar dapat mencegah peningkatan kembali kasus penularan dan kematian akibat infeksi COVID-19. BioTech Talk dilakukan secara virtual dan asinkronus menggunakan akun media sosial resmi FTb Unika Atma Jaya, seperti Instagram dan Youtube. Kegiatan ini dilaksanakan selama 6 minggu pada tanggal 1 Oktober s.d. 16 November 2021 dalam bentuk publikasi materi infografik sebanyak 6 buah dan video mini talkshow sebanyak 4 episode. Hasil kegiatan ini dilihat dari jumlah pembaca (viewer) dan penyuka (likes) setiap materi yang cukup banyak. Materi infografik dan video yang diunggah pada Instagram memperoleh jumlah pembaca dan penyuka jauh lebih banyak dibandingkan Youtube. Para pembaca juga diminta untuk mengisi post-test dan kuesioner acara sebagai bentuk evaluasi terhadap keterikatan dan ketertarikan pembaca pada setiap episode video sosialisasi. Skor rerata post-test minimal 77 dan sebanyak 60% responden kuesioner menyatakan materi disampaikan dengan jelas dan relevan. BioTech Talk telah terselenggara dengan baik dan sesuai jadwal serta mampu menambah pengetahuan pembaca/penonton tentang gaya hidup sehat melalui pengenalan pangan fermentasi dan bijak dalam membaca label pangan, pentingnya protokol kesehatan dan vaksin, serta bijak dalam mengurangi limbah masker.","PeriodicalId":134452,"journal":{"name":"MITRA: Jurnal Pemberdayaan Masyarakat","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131291698","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Peningkatan Kapasitas SDM di Kawasan Ekonomi Khusus (KEK) Mandalika dalam Mendukung event MOTOGP","authors":"Surayyal Hizmi, Putri Rizkiyah, Herman, Achlan Fahlevi Royanow, Muhammad Aswad, Nawawi Nawawi","doi":"10.25170/mitra.v7i1.4160","DOIUrl":"https://doi.org/10.25170/mitra.v7i1.4160","url":null,"abstract":"The existence of SEZ Mandalika as a Special Economic Zone in Lombok as well as one of the super-priority destinations brings an opportunity to Indonesia, especially the Province of West Nusa Tenggara to recover from the impact of economic recession due to the COVID-19 pandemic and 8.0 Earthquake. One of the greatest opportunities is the international event of MOTOGP which will be held in Mandalika Circuit for about ten years. As a vocational institution, Lombok Tourism Polytechnic conducted several programs to support the acceleration of tourism recovery, especially in the SEZ Mandalika and its supporting areas through increasing the capacity of human resources, particularly in SEZ Mandalika and its surroundings. These programs are workshops in hospitality service, technical guidance in creating foods and beverages from local sources, making beds, and improving skills in a foreign language. After conducting the programs, most participants argue that the programs supported and facilitated their work, and they could improve their knowledge and skills in many aspects. However, intensive coaching is needed, especially in small groups to optimize the results of these programs. ","PeriodicalId":134452,"journal":{"name":"MITRA: Jurnal Pemberdayaan Masyarakat","volume":"63 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125838997","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Ambalegin Ambalegin, Sunargo Sunargo, N. Handayani
{"title":"PELATIHAN PEMBUATAN PROPOSAL PENELITIAN TINDAKAN KELAS DI PONDOK PESANTREN MANBA’UL HIDAYAH BATAM","authors":"Ambalegin Ambalegin, Sunargo Sunargo, N. Handayani","doi":"10.25170/mitra.v7i1.3707","DOIUrl":"https://doi.org/10.25170/mitra.v7i1.3707","url":null,"abstract":"Penelitian Tindakan kelas adalah salah satu syarat dalam pengurusan kenaikkan pangkat dan golongan untuk setiap guru. Guru dituntut untuk mampu meneliti di dalam kelasnya dan memecahkan permasalahan yang terjadi di dalam kelasnya sendiri. Pengabdian ini bertujuan membantu guru-guru Pondok Pesantren Manba’ul Hidayah Batam menulis proposal penelitian tindakan kelas. Pengabdian kepada masyarakat yang dilaksanakan di Pondok Pesantren Manba’ul Hidayah Batam sebanyak lima pertemuan dari bulan Januari sampai Juni 2022 melibatkan 17 guru dengan menggunakan metode pendidikan masyarakat berupa diskusi dan mentoring. Setiap pertemuan mendiskusikan materi yang berbeda seperti menjelaskan gambaran umum tentang penelitian tindakan kelas, model-model penelitian tindakan kelas, permasalah yang ada di kelas, metode pengajarann untuk pemecahan masalah, dan pengenalan aplikasi Turnitin dan Mendelay. Hasil dari pengabdian kepada masyarakat ini adalah peserta memiliki pengetahuan dan pengalaman menulis penelitian tindakan kelas. Diharapkan guru-guru mampu melakukan penelitian tindakan kelas di kelas masing-masing untuk meningkatkan kualitas siswa. keberlanjutan kegiatan pengabdian diharapkan dapat melanjutkan kepada pembuatan artikel yang dapat dipublikasikan.","PeriodicalId":134452,"journal":{"name":"MITRA: Jurnal Pemberdayaan Masyarakat","volume":"28 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133843356","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
B. T. Santi, Nurlina Supartini, T. Marliana, Nurul Fitriah
{"title":"Remote Health Screening for the Elderly at the Posyandu during the Covid-19 Pandemic","authors":"B. T. Santi, Nurlina Supartini, T. Marliana, Nurul Fitriah","doi":"10.25170/mitra.v7i1.2964","DOIUrl":"https://doi.org/10.25170/mitra.v7i1.2964","url":null,"abstract":"Anxiety, cognitive impairment function, hypertension, obesity, cardiovascular disease, and stroke in elderly is increasing in Covid-19 pandemic. This can lower their quality of life. Meanwhile, Integrated elderly health service (posyandu) have been temporary suspended to prevent infection on elderly who are high risk for severe illness Covid-19. The aim of this activity is to facilitate elderly to access health service and connected the role of some institutions for providing appropriate intervention. The method of this activity was a discussion with related institutions in online health screening of elderly integrated health service. Then, we conduct health screening using online questionnaire. Based on data, we analyze elderly with health problems to get home visit for further examination and give therapy and education. Result of these activity, we found 58 persons (16,02%) with health problem, 42 (11,6%) persons are having mental emotional disorder, 205 (69,05%) with risk of fall, and 53 (14,6%) are having cognitive impairment, 37 and 133 are low nutrition and obesity. Only health institutions give intervention for those elderly with health problem and have to gain awareness and advocation for planning action for elderly based on their roles.","PeriodicalId":134452,"journal":{"name":"MITRA: Jurnal Pemberdayaan Masyarakat","volume":"24 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134497443","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
D. Soukotta, T. E. Matrutty, Beni Setha, Alfonsina Marthina Tapotubun, Jusuf Leiwakabessy, J. Tupan
{"title":"Penerapan Teknologi Surimi dari Tetelan Ikan Tuna dan Pengolahan Produk Kaki Naga","authors":"D. Soukotta, T. E. Matrutty, Beni Setha, Alfonsina Marthina Tapotubun, Jusuf Leiwakabessy, J. Tupan","doi":"10.25170/mitra.v7i1.3328","DOIUrl":"https://doi.org/10.25170/mitra.v7i1.3328","url":null,"abstract":"Industri tuna loin menyisakan limbah berupa tetelan daging tipis bercampur serat yang cukup banyak. Tetelan tuna memiliki prospek pengembangan yang cukup baik karena dapat digunakan sebagai bahan dasar pembuatan surimi. Surimi merupakan intermediate product memiliki kandungan protein fungsional yang tinggi dan telah dikenal di seluruh dunia. Surimi merupakan bahan baku fish jelly product seperti kaki naga, bakso, nuget dan lain-lain. Berdasarkan hasil observasi ternyata bahwa tetelan tuna belum dimanfaatkan secara optimal untuk meningkatkan kesejahteraan masyarakat. Masyarakat di wilayah Klasis Pulau Ambon Utara belum mengetahui pengolahan surimi dan peluang pengembangannya menjadi berbagai produk yang berdaya saing. Tujuan kegiatan pengabdian kepada masyarakat ini adalah untuk memanfaatkan tetelan tuna melalui penerapan teknologi surimi dan pengolahan produk kakinaga kepada ibu rumahtangga dari beberapa desa di pulau Ambon Utara sehingga dapat menjadikannya sebagai sumber pendapatan baru untuk meningkatkan ekonomi keluarga. Hasil uji T sampel berpasangan menunjukkan bahwa terdapat perbedaan yang signifikan pengetahuan khalayak sasaran antara sebelum dan sesudah diberikan penyuluhan tentang teknologi surimi dan pengolahan surimi menjadi produk kaki naga. Rata-rata skor nilai post test dari 30 peserta pelatihan meningkat sebesar 59,39% setelah diberikan penyuluhan dan pelatihan. Hasil evaluasi akhir untuk praktek uji coba pengolahan surimi dan kaki naga menunjukkan bahwa 90 % peserta cukup trampil dalam melakukan pengolahan kedua produk tersebut.","PeriodicalId":134452,"journal":{"name":"MITRA: Jurnal Pemberdayaan Masyarakat","volume":"691 5","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"120883094","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Imanuel Adhitya Wulanata Chrismastianto, Wahyu Irawati, A. Munthe, L. R. Sitompul, Kristin Armis Pasaribu, Damai Yanti Manalu
{"title":"Perencanaan Keuangan Keluarga Indonesia (PK2I) di GKAI Gading Serpong, Tangerang","authors":"Imanuel Adhitya Wulanata Chrismastianto, Wahyu Irawati, A. Munthe, L. R. Sitompul, Kristin Armis Pasaribu, Damai Yanti Manalu","doi":"10.25170/mitra.v7i1.3579","DOIUrl":"https://doi.org/10.25170/mitra.v7i1.3579","url":null,"abstract":"Analisis situasi terhadap permasalahan mitra menunjukkan bahwa alokasi biaya hidup sehari-hari yang cenderung tidak proporsional karena total pengeluaran untuk belanja kebutuhan hidup sehari-hari melampaui jumlah pendapatan sehingga menyebabkan mereka kesulitan dalam merencanakan pendapatan yang diperoleh setiap bulannya sehingga berujung pada persoalan ekonomi dan konflik dalam keluarga. Oleh sebab itu, diperlukan kegiatan PkM yang dapat memberikan solusi riil guna menjawab persoalan ekonomi keluarga yang dialami oleh mitra melalui praktik PK2I sehingga dapat mendukung terwujudnya keluarga bahagia dan sejahtera di masa kini dan di masa yang akan datang. Kegiatan PkM dilakukan dalam bentuk pelatihan PK2I telah dilaksanakan secara tatap muka dengan tetap menerapkan protokol kesehatan pencegahan penyebaran Covid-19 oleh empat orang dosen dibantu dua mahasiswa dari Fakultas Ilmu Pendidikan (FIP)-Teachers College, UPH di Gereja Kristen Alkitab Indonesia (GKAI) Gading Serpong, Tangerang pada hari Sabtu, 23 Juli 2022 mulai pukul 18.00-20.30 WIB dengan jumlah peserta 20 orang. Pelaksanaan kegiatan PkM pada sesi pertama tentang penjelasan konsep perihal pentingnya perencanaan keuangan bagi keluarga masa kini melalui PK2I dilanjutkan simulasi PK2I menggunakan lembar simulasi yang telah disediakan oleh narasumber dengan pendampingan secara langsung. Hasil rekapitulasi formulir evaluasi pasca pelatihan menunjukkan bahwa kegiatan PkM dalam bentuk pelatihan PK2I telah memenuhi tujuan dan mampu memberikan manfaat signifikan bagi para peserta. \u0000 ","PeriodicalId":134452,"journal":{"name":"MITRA: Jurnal Pemberdayaan Masyarakat","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125745677","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Peran Akademisi dalam Peningkatan Kualitas SDM melalui Penggunaan Platform Teknologi Digital","authors":"Sutarmin Sutarmin","doi":"10.25170/mitra.v7i1.4161","DOIUrl":"https://doi.org/10.25170/mitra.v7i1.4161","url":null,"abstract":"Salah satu organisasi yang sadar diri dan harus selalu berubah adalah Kementrian Pendidikan, Kebudayaan dan Pendidikan Tinggi (Kemendikbuddikti). Kementrian Kependidikan dan Kebudayaan dan Pendidikan Tinggi terus berupaya mengejar ketertinggalan melalui penyempurnaan kurikulum dan membuat terobosan melalui 5 intervensiprogram sekolah penggerak. Kelima intervensi tersebut adalah (1) Pendampingan konsutatif dan asimetris, (2) Penguatan SDM Sekolah, (3) Pembelajaran Paradigma baru, (4) Perencanaan Berbasis Data serta (5) Digitalisasi Sekolah. Pelaksanan implementasi kegiatan dilaksanakan secara daring dengan media Gmeet. Narasumber berasal dari para akademisi yang telah memperoleh pembekalan. Khalayak sasaran adalah para kepala sekolah, pengawas dan komite pembelajaran dari masing-masing satuan pendidikan. Pada saat bimtek dimulai denganperkenalan, icebreaking dan pembelajaran dengan tahapan MERRDEKA yang merupakan rangkuman atau kependekan dari Mulai dari diri, Eksplorasi konsep, Ruang Kolaborasi, Refleksi Terbimbing, Demonstrasi Kontekstual, Elaborasi Pemahaman dan Aksi Nyata. Platform Merdeka Mengajar menyediakan referensi bagi guru untuk mengembangkan praktik mengajar sesuai dengan Kurikulum Merdeka. Ada menu-menu utama dalam platform merdeka mengajar, yaitu: Asesmen Murid, Perangkat Ajar, Pelatihan Mandiri, Bukti Karya, Komunitas dan Video Inspirasi.","PeriodicalId":134452,"journal":{"name":"MITRA: Jurnal Pemberdayaan Masyarakat","volume":"34 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122307346","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Multazam Abubakar, Annisa Shofa Tsuraya, Muthi'ah Muthi'ah, N. Nur, M. Nawir
{"title":"Training of Thesis Conversion into Scientific Articles","authors":"Multazam Abubakar, Annisa Shofa Tsuraya, Muthi'ah Muthi'ah, N. Nur, M. Nawir","doi":"10.25170/mitra.v7i1.3380","DOIUrl":"https://doi.org/10.25170/mitra.v7i1.3380","url":null,"abstract":"Final-year students encounter problems in converting their thesis into scientific articles as one of the requirements from Ministry of Higher Education to graduate from university. This community service aimed at providing understanding to final-year students about writing scientific articles which are from their theses, how to use referencing manager, such as Mendeley and how to submit research article in scientific journal using OJS. The participant of this activitiy was the final-year students and fresh graduates of English Education Department, Faculty of Tarbiyah dan Teaching Science, UIN Alauddin Makassar. The method used in this activity named ’training’ by applying The Training Cyrcle approach. The training was held in four steps, they were identifying training needs, deciding the aims and planning of training, the implementation of training and evaluation. The result showed that the participants were enthusiastic in taking part in this training since the materials met their needs. Meanwhile, after the training, the students are able to understand to convert their theses into scientific articles, use referencing manager and make an account as well as submit their articles in journals using OJS.","PeriodicalId":134452,"journal":{"name":"MITRA: Jurnal Pemberdayaan Masyarakat","volume":"42 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-05-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116982859","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}