{"title":"Innovation of Arduino Uno-Based Physics Practicum Tool with MAX4466 Sound Sensor","authors":"Muhammad Khairul, Annam Najahy, Lita Rahmasari","doi":"10.20473/ajim.v4i1.45314","DOIUrl":"https://doi.org/10.20473/ajim.v4i1.45314","url":null,"abstract":"The purpose of this study was to make an Arduino Uno-based doppler effect practicum tool with a Max4466 sensor, to find out the results of testing an Arduino Uno-based doppler effect practicum tool with a Max446 sound sensor. The research methodology used is linear regression of the instrument calibration experiment. The data of this research is data from the experimental results of practicum tools made with the calibration tool. This study states that the Max4466 Sound Sensor reads the frequency of sound then the data is processed and sent by Arduino Uno via commands on the Arduino IDE and the Data Streamer menu to Microsoft Excel. After that, the tool calibration process is carried out by comparing the frequency value between what is read on the sensor and the calibrator (digital multi-meter). This practicum tool innovation could directs teachers and students. The benefit of this research is to provide learning media that supports the teaching and learning process and improves students' skills. This research suggestion is for future researchers to look for other calibrators that can record data automatically to facilitate instrument calibration and conduct further research on the effect of air (environment) on a sound.","PeriodicalId":109778,"journal":{"name":"Airlangga Journal of Innovation Management","volume":"15 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126613737","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"India’s Strategy in Reducing Palm Oil Import and Its Impacts to Bilateral Trade with Indonesia","authors":"Tofan Mahdi","doi":"10.20473/ajim.v4i1.43417","DOIUrl":"https://doi.org/10.20473/ajim.v4i1.43417","url":null,"abstract":"This article tries to analyze the strategy of Indian government in reducing its trade deficit through the import reduction of several main commodities including the palm oil. This research also seeks the impacts of the palm oil reduction in India towards India-Indonesia bilateral trade, as Indonesia is one of India’s main trade partners and largest exporter of palm oil to India. This research used literature study within content analysis to find the bilateral trade between India and Indonesia, also the impacts of India palm oil import’s reduction. The main data of research are secondary data from trusted and reputable news relating India palm oil imports from Indonesia. The result of study found that Indonesia needs to pursue efforts of trade diplomacy effectively so that the Indian strategy to cut imports will not be too impactful to the performance of its exports to India. This research enriches literature study about bilateral trade especially in India-Indonesia palm oil context. In practical implication, this research bring any recommendation to related stakeholder about bilateral trade strategy taken by Indonesian government.","PeriodicalId":109778,"journal":{"name":"Airlangga Journal of Innovation Management","volume":"80 9 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131124219","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Determinants of Consumer Purchase Intentions on Halal Products","authors":"Ariestio Amrullah","doi":"10.20473/ajim.v4i1.46825","DOIUrl":"https://doi.org/10.20473/ajim.v4i1.46825","url":null,"abstract":"Indonesia is one of the countries with the highest Muslim population in the world. This affects the demand for halal products in various industrial sectors, including the food and beverage industry. The high demand for halal products in Indonesian food and beverage industry is a challenge for MUI, the party authorized to issue halal certification, according to an opportunity for business actors as the first link in distribution of goods to consumers. Cafetelo D-9 SMEs are very concerned about opportunities and challenges posed by demand for halal-verified products. This study aims to evaluate consumer perceptions of attitudes towards D-9 Salatiga products and consumer purchase intentions towards D-9 Salatiga products. Data was collected through simple random sampling and shared on social media. This research used Partial Least Squares within Structural Equation Model. Data processing was conducted using SmartPLS 3.0 software and the (SEM-PLS) method. The results of this study indicate that consumer knowledge about halal has a significant and favorable influence on purchase intention. Knowledge about halal has a big impact on attitudes, and attitudes have a big impact on consumer intention to buy. This research is expected to help SMEs as business actors to pay more attention to halal product certification given the enthusiasm and public response to halal food and beverage products.","PeriodicalId":109778,"journal":{"name":"Airlangga Journal of Innovation Management","volume":"94 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116179179","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"peran penting dewan pengawas syariah untuk lembaga keuangan berbasis syariah","authors":"Muhammad Syarofi, L. Putri","doi":"10.20473/ajim.v4i1.45357","DOIUrl":"https://doi.org/10.20473/ajim.v4i1.45357","url":null,"abstract":"Abstract \u0000 \u0000Semakin berkembangnya lembaga-lembaga keuangan syariah trend mengunakan lembaga keuagan islam seperti lembaga keuangan syariah yang didalamnya terdiri atas dua jenis yaitu lembaga perbankan dan juga lembaga keuangan non perbankan ini di Indonesia semakin banyak para penggunanya/nasabahnya dan semakin berkembang pula lembaga-lembaga tersebut, maka dari itu didalam sebuah lembaga yang menawarkan produk-produk yang berbasis syariah ini dibutuhkan suatu badan yang bernama Dewan Pengawas Syariah di setiap lembaga keuangan syariah tersebut. Artikel ini dibuat oleh penulis yang memiliki tujuan agar para pembaca nantinya mengetahui seberapa pentingnya keberadan DPS dalam dunia lembaga keuangan syariah, hal tersebut sangat penting karena dalam menjalankan sebuah kegiatan ini lembaga keuangan syariah diharuskan agar sesuai dengan prinsip ketaatan syariah. \u0000","PeriodicalId":109778,"journal":{"name":"Airlangga Journal of Innovation Management","volume":"327 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116121682","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"TALENT MANAGEMENT IN ORGANIZATIONS","authors":"Emi Amelia, R. Rofaida","doi":"10.20473/ajim.v4i1.44981","DOIUrl":"https://doi.org/10.20473/ajim.v4i1.44981","url":null,"abstract":"This research aims to take a more comprehensive and in-depth look at the articles that have appeared on Talent Management in the last 5 years (2017- 2022). This research method uses the Systematic Literature Review by following the PRISMA stages. There were 40 articles selected in this study from an initial search of 969 articles. Results The findings of this study indicate that the scope of talent management is related to roles, processes, definitions and issues, as well as talent management strategies in an organization and the impact of talent management on employees and organizational performance","PeriodicalId":109778,"journal":{"name":"Airlangga Journal of Innovation Management","volume":"41 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116606141","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Pengaruh Digital Marketing, Brand Preference dan Product Quality Terhadap Buying Decision Product skincare Avoskin","authors":"Nur Hanifah, Ari Susanti","doi":"10.20473/ajim.v4i1.45494","DOIUrl":"https://doi.org/10.20473/ajim.v4i1.45494","url":null,"abstract":"Tujuan dari penelitian ini yakni untuk mengetahui pengaruh digital marketing (pemasaran digital), preferensi merek, dan kualitas produk terhadap keputusan pembelian produk perawatan kulit Avoskin. Penelitian ini menggunakan metode survei dengan objek penelitian yaitu pelanggan kosmetik yang membeli Skincare Avoskin. Pengambilan sampel masyarakat pengguna Avoskin Skincare yang tidak diketahui jumlahnya menggunakan pendekatan purposive sampling dengan jumlah sampel sekitar 100 responden pengguna Avoskin Skincare. Kuesioner digunakan untuk mengumpulkan data.Uji validitas dan reliabilitas digunakan untuk menguji instrumen; uji asumsi klasik meliputi uji normalitas, multikolinearitas, dan heteroskedastisitas; pengujian hipotesis meliputi analisis regresi linier berganda, uji t, uji F, dan uji koefisien determinasi. Hasil analisis data menunjukkan bahwa variable digital marketing (pemasaran digital) memiliki pengaruh yang cukup besar terhadap keputusan pembelian. Telah dibuktikan bahwa preferensi merek memiliki pengaruh besar terhadap Keputusan Pembelian Produk Perawatan Kulit Avoskin. Kualitas Produk pengaruhnya besar terhadap pembelian Produk Avoskin Skincare.Kata Kunci : Marketing, Brand Preference, Product Quality dan Buying Decision","PeriodicalId":109778,"journal":{"name":"Airlangga Journal of Innovation Management","volume":"41 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115624345","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PENGARUH BRAND AMBASSADOR, SALES PROMOTION DAN BRAND AWARENESS TERHADAP KEPUTUSAN PEMBELIAN PADA E-COMMERCE SHOPEE","authors":"Oky Pujianto, Andhatu Achsa, Ivo Novitaningtyas","doi":"10.20473/ajim.v4i1.45502","DOIUrl":"https://doi.org/10.20473/ajim.v4i1.45502","url":null,"abstract":"Semakin banyaknya e-commerce yang ada di Indonesia menjadikan persaingan diantara para e-commerce semakin ketat. Shopee merupakan e-commerce yang ada di Indonesia yang berhasil menempati posisi pertama sebagai platform e-commece pilihan masarakat indonesia pada tahun 2022, selain itu pada kuartal pertama tahun 2022 Shopee juga mengalami peningkatan pendapat mencapai 64,4 persen serta shopee mengalami peningkatan nilai transaksi bruto sebesar 38.7 persen. Keputusan pembelian yang dilakukan pada E-commerce ini menjadi faktor penting dari adanya pencapaian peningkatan yang diraih oleh e-commerce shopee tentunya sebelum konsumen melakukan transaksi konsumen akan mempertimbangkan dari aspek brand ambassador, sales promotion, dan juga brand awareness. Penelitian ini merupakan penelitian kuantitatif. Pengumpulan data yang digunakan pada penelitian ini melalui survei secara langsung kepada 150 responden penelitian dengan menggunakan Uji Asumsi Klasuk dan Uji Regresi Linear Berganda dengan bantuan alat olah data SPSS 24. Hasil penelitian menunjukan bahwa variabel brand ambassador, sales promotion dan brand awareness berpengaruh dan signifikan terhadap keputusan pembelian di e-commerce Shopee. Hasil Uji f menunjukan hasil bahwa variabel brand ambssador, sales promotion, dan brand awareness secara simultan berpengaruh positif dan signifikan terhadap variabel keputusan pembelian di e-commerce Shopee.","PeriodicalId":109778,"journal":{"name":"Airlangga Journal of Innovation Management","volume":"77 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117239891","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Does Social Media Marketing Influences Consumer Purchase Decisions at Marketplace?","authors":"Febri Rakhmawati","doi":"10.20473/ajim.v4i1.45460","DOIUrl":"https://doi.org/10.20473/ajim.v4i1.45460","url":null,"abstract":"The purpose of this study was to explore the role that social media marketing plays on purchasing decision making process at Shopee marketplace. This research uses quantitative methods using SPSS with simple linear regression. Data collection was obtained by distributing questionnaires online via the Googleform link to 100 respondents. Testing in this study using hypothesis testing using the t test and f test. The results of this study indicate that social media marketing variables have no significant effect on consumer purchasing decisions at Shopee marketplace. Therefore, effective application of social media should be a part of any business’ marketing strategy. For example, social media visuals, content, promotional activities, and use of opinion leader influence should be deployed to positively influence the buying behaviors of consumers. This research brings any managerial implication, especially Shopee management to take concern business marketing strategy to optimize social media marketing impacts on customer in purchasing decisions.","PeriodicalId":109778,"journal":{"name":"Airlangga Journal of Innovation Management","volume":"7 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125072890","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Febry Nabila Syahrani, Aqwa Naser Daulay, N. Nurbaiti
{"title":"The Influence of Self Service Technology (SST) on Customer Satisfaction of Digital Services Users at Indonesia Islamic Bank","authors":"Febry Nabila Syahrani, Aqwa Naser Daulay, N. Nurbaiti","doi":"10.20473/ajim.v4i1.45458","DOIUrl":"https://doi.org/10.20473/ajim.v4i1.45458","url":null,"abstract":"This research aims to analyze the effect of Self-Service Technology on customer satisfaction of digital service users at Indonesia Islamic Bank especially BSI KCP Kisaran. BSI KCP Kisaran Self-Service Technology consists of Automatic Teller Machine (ATM), internet banking, and mobile banking. This research also analyze how is the influence of these three SST facilities simultaneously on customer satisfaction. This research uses a quantitative approach with multiple linear regression analysis. Research data sources use primary and secondary data. According to the results of data analysis shows that ATM has a significant effect on customer satisfaction. In other side, internet banking and mobile banking also have a significant effect on customer satisfaction. Based on results found that customers still experience high benefits from transaction by ATM, internet banking, and mobile banking. These results indicate that customers are satisfied within BSI KCP Kisaran Self-Service Technology that consists of ATM, internet banking, and mobile banking. This study bring an implication that the optimizing Self-Service Technology would increase the Islamic Bank customer satisfaction.","PeriodicalId":109778,"journal":{"name":"Airlangga Journal of Innovation Management","volume":"14 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-08-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115637499","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"DISTRIBUTOR SELECTION ON THE IMPACT OF DEMAND FOR COFFEE PRODUCTS: AHP – SINGLE EXPONENTIAL SMOOTHING","authors":"Johan Alfian Pradana, Rizki Puspita Dewanti, Mohamad Fauzin Abdulloh, Andrean Pradana Hidayat","doi":"10.20473/ajim.v3i1.39655","DOIUrl":"https://doi.org/10.20473/ajim.v3i1.39655","url":null,"abstract":"The purpose of this study is to assess the performance of suppliers based on the AHP method at the highest weight level, the consistency level of supplier performance based on the smallest consistency value and predict demand with the selected value in the conversion in the kilogram model. The research methodology is quantitative integration of AHP- Single Exponential Smoothing. The data of this study is primary data covering the AHP of the questionnaire, secondary data covering the data of actual requests. This study states that the performance of suppliers includes Quality, Cost and Delivery with consistency with the smallest criteria, namely Delivery, Quality and Flexybility. Meanwhile, the demand prediction with a capacity of 1336 cups of arabica coffee was converted to a capacity of arabica coffee beans of 27 kg in April 2022. The implications of this study are expected to be carried out in determining the dumping factor is experiment with a dumping factor decision-making model that is adjusted to the needs of the TKP Coffee Shop. The suggestion of this study for researchers can then determine the estimated capacity of safety supplies and an economical ordering model.","PeriodicalId":109778,"journal":{"name":"Airlangga Journal of Innovation Management","volume":"66 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-19","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127210151","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}