Journal of Wine Research最新文献

{"title":"The relationships between the satisfaction, value for money and repurchase intent constructs in the context of wine tasting room","authors":"Matti J. Haverila, Jenny C. Twyford","doi":"10.1080/09571264.2022.2081539","DOIUrl":"https://doi.org/10.1080/09571264.2022.2081539","url":null,"abstract":"ABSTRACT This study aims to examine the relationships customer centric measures in wine tasting rooms. Furthermore, moderating role of customer satisfaction in value for money and repurchase intent relationship was examined.The data were collected in wineries in British Columbia, Canada. Analysis was conducted using the partial least squares structural equation modelling (PLS-SEM). In order to test the moderating role of satisfaction, the respondents were divided into two groups of unsatisfied and satisfied customers. The multi-group analysis of PLS-SEM was used to detect possible heterogeneity.The findings show that there is a significant relationship between value for money and repurchase intent. A significant relationship between value for money and repurchase intent was also detected, when satisfaction as a dichotomous variable was present in the model. A moderating role of satisfaction was discovered, where the strength of the relationship between value for money and repurchase intent appeared to decrease with higher levels of satisfaction.This study provides an overview in the triangle relationships between value for money, customer satisfaction and repurchase intent, and how the dichotomous satisfaction construct moderates the value for money and repurchase intent relationship. Surprisingly, the moderating impact was found to be negative and at the same time significant.","PeriodicalId":52456,"journal":{"name":"Journal of Wine Research","volume":"33 1","pages":"66 - 87"},"PeriodicalIF":0.0,"publicationDate":"2022-04-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45783439","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"How does self-reported knowledge influence the effect of extrinsic cues on wine choice? A qualitative approach","authors":"Carla Ferreira, L. Lourenço-Gomes, L. Pinto","doi":"10.1080/09571264.2022.2045921","DOIUrl":"https://doi.org/10.1080/09571264.2022.2045921","url":null,"abstract":"ABSTRACT Evaluation of wine quality before tasting requires more than simple access to information; it demands the knowledge and the experience to interpret the information provided. This paper intends to contribute to an in-depth understanding of the role that self-reported wine knowledge plays on individual attitudes and behavior towards choice and evaluation of wine. Five focus groups involving 45 regular red wine consumers were conducted in 4 Portuguese wine regions. Qualitative data were transcribed verbatim and content analysis was applied. Three main dimensions emerged, highlighting the importance of self-reported wine knowledge on the decision-making process: (1) conceptualization, (2) product adaptation to the market, and (3) promotion. Results suggest that for least knowledgeable participants, the consumption moment is very important, they consume occasionally, and they choose and evaluate wine quality based on brand, food pairing, alcohol content, and wine image. Inversely very knowledgeable participants consume wine often and choose and evaluate wine quality based on information such as region of origin, grape variety, and alcohol content. This study adds the effect of self-reported knowledge on wine choice to the related literature. A source triangulation combining qualitative and quantitative methods is applied.","PeriodicalId":52456,"journal":{"name":"Journal of Wine Research","volume":"33 1","pages":"17 - 39"},"PeriodicalIF":0.0,"publicationDate":"2022-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48805461","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"What does ‘buying local’ mean to wine consumers?","authors":"Belinda Kemp, Hannah Charnock, Gary Pickering","doi":"10.1080/09571264.2022.2036111","DOIUrl":"https://doi.org/10.1080/09571264.2022.2036111","url":null,"abstract":"ABSTRACT This study sought to understand what buying ‘local’ means to Ontario wine consumers and determine how local wine purchase behaviour varies with select demographic and environmental belief factors. Few studies concerning the perception of and reasons for purchasing local wine have been conducted, and none in the context of Ontario wine consumers. An online survey of Ontario wine consumers (N = 521) was carried out and results showed that perceptions of localness differed between food products (‘coming from within a 100 km radius of home’) and wine (‘coming from anyway in North America and Canada’). The most important motivational factors reported for purchasing local wine were directly linked to economic and hedonic factors, specifically; ‘support local vineyards and wineries’, ‘build the local economy’ and ‘taste and flavour’. High frequency purchasers of local wines also bought local foods more often and were more likely to seek information about the origin of their food than were lower frequency purchasers. A pro-ecological worldview is associated with higher purchasing frequency of Ontario wine. These results can assist Ontario wineries with respect to market segmentation and development of campaigns focused on local wine.","PeriodicalId":52456,"journal":{"name":"Journal of Wine Research","volume":"33 1","pages":"1 - 16"},"PeriodicalIF":0.0,"publicationDate":"2022-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46427508","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Internationalization and the wine industry: an entrepreneurial marketing approach","authors":"Sussie C. Morrish, Hannah Wolf, Laura Meriluoto","doi":"10.1080/09571264.2022.2045922","DOIUrl":"https://doi.org/10.1080/09571264.2022.2045922","url":null,"abstract":"ABSTRACT The aim of this paper is to present a conceptualization of entrepreneurial marketing approaches that wineries can adopt in internationalization. Bringing together literature on marketing, entrepreneurship, internationalization, networks and serendipity, we argue that adopting an entrepreneurial marketing orientation (EMO) is appropriate for the wine industry and offer a set of propositions based on networks and serendipity literature to support an EMO and internationalization framework. EMO allows the wine industry to navigate the competitive and turbulent nature of the industry and overcome the challenges during the early stage of the internationalization journey. The paper offers a foundation to better understand the internationalization process of the wine sector and the benefits of EMO to wineries entering international markets.","PeriodicalId":52456,"journal":{"name":"Journal of Wine Research","volume":"33 1","pages":"40 - 55"},"PeriodicalIF":0.0,"publicationDate":"2022-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44930901","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Evaluation of metal contents of selected red wines consumed in South-East Nigeria","authors":"N. Ekere, B. U. Ngang, U. Onoja","doi":"10.1080/09571264.2021.2004540","DOIUrl":"https://doi.org/10.1080/09571264.2021.2004540","url":null,"abstract":"ABSTRACT\u0000 Some metals (aluminium, lead, zinc and cadmium) contents and their potential health risks in 36 different brands of red wines locally produced and imported to South-East Nigeria are reported. The metals were determined using flame atomic absorption spectrometry after digestion with HNO3 and HClO4 mixture. The results revealed their mean concentration ranges as: Al (0.14 ± 0.01–16.02 ± 0.04 mg/L); Cd (not detected (ND) to 0.012 ± 0.02 mg/L); Pb (nd to 0.65 ± 0.01 mg/L) and Zn (0.08 ± 0.10–12.10 ± 0.12 mg/L). The concentration values obtained for the metals in some of the wines studied were higher than the maximum allowable limits established by Office International de la Vigne et du Vin. The brands of wines (made in Nigeria and imported ones) popularly consumed in the region are contaminated by these metals especially Zn and Cd. This is a source of concern due to possible health risks associated with their ingestion.","PeriodicalId":52456,"journal":{"name":"Journal of Wine Research","volume":"33 1","pages":"100 - 109"},"PeriodicalIF":0.0,"publicationDate":"2021-12-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45918560","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Business tourism in the wine sector: an exploratory study","authors":"Yosr Ben Tahar, Coralie Haller, Charlotte Massa","doi":"10.1080/09571264.2021.2012442","DOIUrl":"https://doi.org/10.1080/09571264.2021.2012442","url":null,"abstract":"ABSTRACT Wine tourism is developing in vineyards around the world with activities increasingly based on experience. These activities are designed for all consumers including business tourists, a category with high potential for wine tourism development. This exploratory research aims (1) to define business wine tourism by clarifying its features and (2) to understand the role of each category of actor operating in the industry. It applies a qualitative methodology based on nine semi-directive interviews with different actors from the tourism and wine industry. The use of the Swarbrooke and Horner (2001) model highlights the importance of the roles of stakeholders, and particularly Destination Management Organizations (DMOs). A revised version of the model adapted to the context of business wine tourism is proposed which emphasises the importance of co-creating individual and collective strategies in wine tourism destination attractiveness development. The main contribution of the study lies in the central role played by DMOs in the coordination of a collective and coherent wine tourism strategy and more specifically for business wine tourists.","PeriodicalId":52456,"journal":{"name":"Journal of Wine Research","volume":"32 1","pages":"262 - 280"},"PeriodicalIF":0.0,"publicationDate":"2021-10-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45086846","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Internationalization, premiumization and diversity of the world's winegrape varieties","authors":"K. Anderson, S. Nelgen","doi":"10.1080/09571264.2021.2012444","DOIUrl":"https://doi.org/10.1080/09571264.2021.2012444","url":null,"abstract":"ABSTRACT This article reveals the extent to which national mixes of winegrape varieties (in terms of vineyard bearing area) have become more ‘internationalized’ and of arguably higher quality since wine globalization accelerated from the 1990s, and what that means for diversity of the varietal mix in the global vineyard and in consumer choice. It does so using an updated global database involving 800+ wine regions that account for 99% of the world's winegrape vineyard area and 1,700+ DNA-distinct prime winegrape varieties and 1350+ synonyms, for 2000, 2010 and 2016. It shows that vignerons’ winegrape varietal choices are narrowing in the various wine-producing countries of the world by converging on the major ‘international’ varieties, especially French ones. This is not inconsistent with the fact that wine consumers in most countries are enjoying an ever-wider choice range in terms of varieties, thanks to far greater international trade in wine associated with the current wave of globalization. Nor is it inconsistent with strengthening vigneron interest in ‘alternative’ and native varieties. The data also suggest the quality of the current global mix of varieties has been rising well above the average quality of the most-planted varieties as of 1990 or 2000.","PeriodicalId":52456,"journal":{"name":"Journal of Wine Research","volume":"32 1","pages":"247 - 261"},"PeriodicalIF":0.0,"publicationDate":"2021-10-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42071308","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Winemakers and wine industry developments in Italy (1884–1914)","authors":"L. Maffi, P. Tedeschi, M. V. Piñeiro","doi":"10.1080/09571264.2021.2012443","DOIUrl":"https://doi.org/10.1080/09571264.2021.2012443","url":null,"abstract":"ABSTRACT The association of Italian wine growers was founded in Rome in 1884. It was the beginning of the history of wine entrepreneurship in Italy. This article analyses the first nucleus of wine entrepreneurship in Italy between 1884 and 1914. During that period the international market made a decisive contribution to the modernization of wineries. The state played an important role in creating a favorable context for the industrialization of the sector and the practice of competitive commercial strategies. The most relevant result was the birth of national entrepreneurship, with a significant contribution from the southern regions of the peninsula. From a social point of view, Italian wine entrepreneurship was the effect of the fusion of noble families and members of the commercial bourgeoisie. The result was that in Italy too, there was a consolidation of a dynamic entrepreneurial group in the wine and spirits sector, open to global markets. Many of these wine companies, born at the end of the nineteenth century, continue to represent solid entrepreneurial realities, demonstrating that wine remains a favorable terrain for the formation of long-term entrepreneurial trajectories.","PeriodicalId":52456,"journal":{"name":"Journal of Wine Research","volume":"32 1","pages":"229 - 246"},"PeriodicalIF":0.0,"publicationDate":"2021-10-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42548609","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Virtual wine tastings – how to ‘zoom up’ the stage of communal experience","authors":"Stefanie Paluch, Thomas Wittkop","doi":"10.1080/09571264.2021.1971640","DOIUrl":"https://doi.org/10.1080/09571264.2021.1971640","url":null,"abstract":"ABSTRACT Due to the COVID-19 wineries had to close their tasting rooms to reduce the spread of the virus. Winemakers spotted an opportunity to engage and connect with their customers through virtual wine tastings. In virtual tastings wine enthusiasts can enjoy their favorite drinks and food pairing from the comfort and safety of their home. Based on 25 qualitative in-depth interviews, this study examines how participants perceive virtual tastings and in how far communal consumption experiences are an integral part of these events. Theoretical and managerial implications for wineries are discussed and the 4 E’s framework is applied to create a memorable virtual wine tasting experience.","PeriodicalId":52456,"journal":{"name":"Journal of Wine Research","volume":"32 1","pages":"206 - 228"},"PeriodicalIF":0.0,"publicationDate":"2021-07-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42172264","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"The communal consumption experience: sharing, rituals, & socialization","authors":"Brittney C. Bauer, A. Mills","doi":"10.1080/09571264.2021.1995709","DOIUrl":"https://doi.org/10.1080/09571264.2021.1995709","url":null,"abstract":"The communal consumption experience is not a new phenomenon. In fact, from an anthropological perspective, this behavior originally developed out of hunter-gatherer and tribal eras where resources that were harder to get and less certain to be acquired were more likely to be shared communally (Kameda et al., 2003). Thus, shared consumption was initially a function of survival. However, as civilization evolved this practice expanded to include motivations related to both survival and sociality. A vast array of different communities throughout time have placed great significance on communal consumption experiences revolving around occasions of drinking, eating, and gift giving as a part of their celebrations, rituals, and traditions (Muniz & O’Guinn, 2001). As such, the communal consumption phenomenon can be thought of as being both environmentallyand culturally driven. In modern society, we typically find that communal consumption is predominately a function of socialization. Communal interactions [e.g. sharing a bottle of wine with others] are thought to provide wide social benefits for individuals. For example, social interactions with both strong ties [i.e. friends & family] and weak ties [i.e. co-workers & acquaintances] are associated with enhanced affective responses, as well as greater social and emotional well-being (e.g. happiness, feelings of belongingness, etc.; Sandstrom & Dunn, 2014). Specifically with regard to social wine consumption, while many aspects of this communal experience have undoubtedly remained consistent throughout time, the way in which we partake or share in this social consumption experience has changed dramatically in contemporary periods. This is especially the case in the past few years when a global pandemic has necessitated social distancing and quarantining procedures that have disrupted traditional methods of communal consumption, while increasing the desire for these kinds of shared experiences and social connections. Considering the prevalence of market-based activities revolving around social wine consumption, as well as recent environmental and cultural changes in communal consumption experiences, we still know relatively little about this phenomenon. As a starting point, prior research on adjacent topics can be applied to our context to spur research in this area. For example, Wakefield and Inman (2003) find that both hedonic consumption occasions [e.g. celebratory drinks] and social consumption occasions [e.g. drinking wine with friends] lead to reductions in price sensitivity. This line of inquiry would suggest that communal wine consumption likely has a positive influence on important brandrelated purchase behaviors. Moreover, as communal consumption has been linked to social and emotional well-being (Sandstrom & Dunn, 2014), it is possible that exclusion from these experiences may have a negative impact on consumers’ mental and emotional health. For instance, exclusion from social consumption activiti","PeriodicalId":52456,"journal":{"name":"Journal of Wine Research","volume":"32 1","pages":"135 - 137"},"PeriodicalIF":0.0,"publicationDate":"2021-07-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46691102","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}