Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah最新文献_第10页

Analisis Strategi Promosi Melalui Pemanfaatan Media Sosial Instagram dalam Meningkatkan Penjualan pada Bitween Coffee Surabaya 利用 Instagram 社交媒体提高泗水 Bitween Coffee 销售额的促销策略分析

Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Pub Date : 2024-06-01 DOI: 10.47467/alkharaj.v6i6.1820

Vania Regita Lailia, Acep Samsudin

{"title":"Analisis Strategi Promosi Melalui Pemanfaatan Media Sosial Instagram dalam Meningkatkan Penjualan pada Bitween Coffee Surabaya","authors":"Vania Regita Lailia, Acep Samsudin","doi":"10.47467/alkharaj.v6i6.1820","DOIUrl":"https://doi.org/10.47467/alkharaj.v6i6.1820","url":null,"abstract":"This research aims to determine promotion strategies through the utilization of Instagram social media in increasing sales at Bitween Coffee Surabaya. This research uses descriptive qualitative research methods. The research was conducted at Bitween Coffee Surabaya. The subjects of this study include the owner, employees, and consumers of Bitween Coffee Surabaya. Data sources will be collected using data collection techniques such as interviews, observations, documentation, and triangulation. The collected data will then be analyzed using data reduction techniques, data presentation, and drawing conclusions. The results of this study reveal that Bitween Coffee Surabaya employs a promotion strategy based on the 4C concept, which includes Context, Communication, Collaboration, and Connection. Bitween Coffee Surabaya also makes various efforts to optimize its promotion strategy through Instagram social media. These efforts include creating an attractive Instagram profile, generating visually appealing content, utilizing Instagram stories and reels, using popular hashtags, actively engaging with customers, organizing contests, collaborating with influencers, monitoring content using analytics tools, and partnering with other businesses.","PeriodicalId":517158,"journal":{"name":"Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah","volume":"28 2","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141234708","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Faktor – Faktor yang Menentukan Financial Distress pada Perusahaan di Industri Manufaktur yang Terdaftar di BEI Tahun 2020 - 2022 决定 2020 - 2022 年在 IDX 上市的制造业公司财务困境的因素

Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Pub Date : 2024-06-01 DOI: 10.47467/alkharaj.v6i6.1931

Margareta Dwi Saputri, Bambang Sudiyatno

引用次数: 0

Pengaruh E-Service Quality dan E-Trust terhadap E-Loyalty Melalui E-Satisfaction Sebagai Variabel Intervening: Studi pada Pengguna BSI Mobile PT. BSI di Kota Malang 电子服务质量和电子信任通过电子满意度作为干预变量对电子忠诚度的影响：马兰市PT.BSI移动用户研究

Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Pub Date : 2024-06-01 DOI: 10.47467/alkharaj.v6i6.1541

Aisyah Nur Rahmadina, Irmayanti Hasan

引用次数: 0

Studi Literatur: Peranan Perkembangan Fintech pada Kekuatan dan Peluang di Bank Syariah Berdasarkan Perspektif Ekonomi Islam 文献研究：基于伊斯兰经济视角的金融科技发展对伊斯兰银行优势与机遇的作用

Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Pub Date : 2024-06-01 DOI: 10.47467/alkharaj.v6i6.1527

Agung Budiman, Irvan Widi Santoso, Agus Eko Sujianto

{"title":"Studi Literatur: Peranan Perkembangan Fintech pada Kekuatan dan Peluang di Bank Syariah Berdasarkan Perspektif Ekonomi Islam","authors":"Agung Budiman, Irvan Widi Santoso, Agus Eko Sujianto","doi":"10.47467/alkharaj.v6i6.1527","DOIUrl":"https://doi.org/10.47467/alkharaj.v6i6.1527","url":null,"abstract":"In today's increasingly advanced era, all human needs cannot be separated from technology. The development of technology in the financial sector, known as Financial Technology (Fintech), has made all entities, especially banking, including Islamic banks, use the role of fintech as an opportunity and strength in developing their business. The development and use of sharia banking technology has become a matter of debate because it is feared that it will not be in accordance with sharia economic views in its operations. The aim of this research is to find out the strengths and opportunities of the development of Financial Technology for Islamic banks based on an Islamic economic perspective. By using a qualitative approach in the form of literature study. Data collection in this research was by observation, reading and concluding existing data collected from various sources, journals, websites, articles. The results of this research show that the role of fintech development in the strengths and opportunities in Islamic banks has a positive impact regarding the strengths and opportunities that make Islamic banks able to compete with conventional banks in attracting customer attention. Apart from that, sharia banking continues to use Islamic teachings as a reference in carrying out all operational flows in sharia banking so that this does not deviate from the provisions of Islamic economics. There are several points in the main sources of Islamic law which make the existence of fintech in sharia banking permitted as long as it does not contain elements of elements that are forbidden in Islam.","PeriodicalId":517158,"journal":{"name":"Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah","volume":"55 46","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141274953","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Analisis Cost Volume Profit (CVP) Sebagai Alat Perencanaan Laba: Studi pada UMKM Keripik Q-Jho, Poncokusumo Malang 作为利润规划工具的成本量利润 (CVP) 分析：对马兰市 Q-Jho Chips 微小中型企业的研究

Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Pub Date : 2024-06-01 DOI: 10.47467/alkharaj.v6i6.2292

Dimas Sultoni, Yona Octiani Lestari

{"title":"Analisis Cost Volume Profit (CVP) Sebagai Alat Perencanaan Laba: Studi pada UMKM Keripik Q-Jho, Poncokusumo Malang","authors":"Dimas Sultoni, Yona Octiani Lestari","doi":"10.47467/alkharaj.v6i6.2292","DOIUrl":"https://doi.org/10.47467/alkharaj.v6i6.2292","url":null,"abstract":"MSMEs are in a positive trend with their numbers continuing to increase every year. In determining the selling price of MSME products, they must manage and plan their finances efficiently. Q-Jho Chips MSMEs have never used cost volume profit analysis in planning their profits. CVP analysis will help Q-Jho Chips MSMEs to understand the relationship between production costs, production volume, selling price and profits generated. By understanding this relationship, Q-Jho Chips MSMEs can make smarter decisions regarding setting selling prices, optimal production volumes and cost control strategies. The research method used is a descriptive qualitative research method. The location of this research was carried out at the , Q-Jho Chips MSMEs . The data analysis method used in this research is descriptive with a case study approach. Furthermore, in 2024 Q-Jho Chips wants to increase profits by 5%, so a cost volume profit analysis is carried out. According to the calculations that have been made, it can be seen that the sales that must be made in 2024 are IDR 227,608,575 and generate a profit of IDR 96,442,521.","PeriodicalId":517158,"journal":{"name":"Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah","volume":"45 4","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141280554","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Penggunaan Sosial Media Marketing Sebagai Upaya Meningkatkan Jumlah Pengunjung di Blitar Park 利用社交媒体营销努力增加布利塔公园的游客数量

Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Pub Date : 2024-06-01 DOI: 10.47467/alkharaj.v6i6.1727

Muhammad Teguh Himawan, Siti Ning, Farida

{"title":"Penggunaan Sosial Media Marketing Sebagai Upaya Meningkatkan Jumlah Pengunjung di Blitar Park","authors":"Muhammad Teguh Himawan, Siti Ning, Farida","doi":"10.47467/alkharaj.v6i6.1727","DOIUrl":"https://doi.org/10.47467/alkharaj.v6i6.1727","url":null,"abstract":"In the continually evolving digital era, social media plays a crucial role in influencing consumer behavior and decisions, particularly in the tourism sector. Blitar Park, as a recreational destination in Blitar, East Java, experiences significant impacts from the penetration of social media. With diverse facilities and activities, Blitar Park must leverage social media as an effective marketing tool to attract more visitors. Social media has become a vital source of information, and understanding how social media content influences visitor decisions is key. This research identifies effective types of social media content in capturing the attention and interest of the public to visit Blitar Park. The study employs a qualitative method with observations and literature reviews to delve into the meanings and characteristics of social media usage at Blitar Park. Insight analysis from social media platforms provides an overview of visitor responses to published content. The research findings indicate that Blitar Park has successfully utilized social media, but a decline in content publication consistency led to a performance decrease in certain months. Consistency in publication, diverse content types, and more active engagement with visitors are essential elements for enhancing the effectiveness of marketing through social media.","PeriodicalId":517158,"journal":{"name":"Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah","volume":"36 3","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141277379","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Strategi E-Marketing dengan Pemanfaatan Influencer terhadap Keputusan Pembelian : Studi Kasus Brand Miniletics 利用影响者对购买决策施加影响的电子营销战略：品牌 Miniletics 案例研究

Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Pub Date : 2024-06-01 DOI: 10.47467/alkharaj.v6i6.1506

Laisya Kezia Clarinta, R. Hidayat

引用次数: 0

Analisis Harga Pokok Produksi Sebagai Dasar Penentuan Harga Jual Air Minum pada Perusahaan Umum Daerah (PERUMDA) Air Minum Muara Tirta Kota Gorontalo 作为确定戈伦塔洛市 Muara Tirta 饮用水地区公共公司（PERUMDA）饮用水销售价格依据的商品生产成本分析

Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Pub Date : 2024-06-01 DOI: 10.47467/alkharaj.v6i6.2160

Khairon Nur, Annisa Laleno, Mahdalena Fachrudin

{"title":"Analisis Harga Pokok Produksi Sebagai Dasar Penentuan Harga Jual Air Minum pada Perusahaan Umum Daerah (PERUMDA) Air Minum Muara Tirta Kota Gorontalo","authors":"Khairon Nur, Annisa Laleno, Mahdalena Fachrudin","doi":"10.47467/alkharaj.v6i6.2160","DOIUrl":"https://doi.org/10.47467/alkharaj.v6i6.2160","url":null,"abstract":"This research aims to determine the calculation of the selling price of drinking water at the Regional Public Company (PERUMDA) Muara Tirta Drinking Water, Gorontalo City. The data sources used in this research are primary data obtained directly from the Regional Public Company (PERUMDA) Muara Tirta Drinking Water, Gorontalo City and secondary data in the form of time series performance report data over a three year period, namely from 2020 to 2022. This research uses observation, interview and documentation methods by looking at company performance report documents. The data analysis technique used in this research is quantitative descriptive analysis, namely calculating the cost of production using the Full Costing method and selling price calculations using the Cost Plus Pricing method. The results of this research show that the calculation of the cost of production using the full costing method is fast and accurate as a basis for determining the selling price for each cubic meter of water produced at the Regional Public Company (PERUMDA) Muara Tirta Drinking Water, Gorontalo City. This research shows that the selling price of water from 2020 to 2022 is above the cost price, which indicates that the company is making a profit.","PeriodicalId":517158,"journal":{"name":"Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah","volume":"45 16","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141280428","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Pengaruh Customer Experience, Trust, dan Customer Satisfaction Terhadap Repurchase Intention pada Pemesanan Tiket di Aplikasi Access by KAI: Studi pada Penumpang Kereta Api di Stasiun Gubeng Surabaya 客户体验、信任和客户满意度对 KAI 应用程序订票的再购买意愿的影响：对泗水古蚌站火车乘客的研究

Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Pub Date : 2024-06-01 DOI: 10.47467/alkharaj.v6i6.2108

Sheila Sabina Adelia Rizka, Siti Ning Farida

{"title":"Pengaruh Customer Experience, Trust, dan Customer Satisfaction Terhadap Repurchase Intention pada Pemesanan Tiket di Aplikasi Access by KAI: Studi pada Penumpang Kereta Api di Stasiun Gubeng Surabaya","authors":"Sheila Sabina Adelia Rizka, Siti Ning Farida","doi":"10.47467/alkharaj.v6i6.2108","DOIUrl":"https://doi.org/10.47467/alkharaj.v6i6.2108","url":null,"abstract":"The purpose of this research is to analyze and determine the effect of customer experience, trust, and customer satisfaction on repurchase intention on train passengers who use the Access by KAI application at Gubeng Station Surabaya. In the research method used, namely this quantitative method with an associative approach. The sample used in this study amounted to 100 respondents. In this study, the sampling technique used was purposive sampling with the criteria that train passengers at Gubeng Station Surabaya, are at least 17 years old, and have used or are using the Access by KAI application in purchasing train tickets at least 1 transaction. The data analysis technique in this study uses validity test, reliability test, classical assumption test, multiple liner regression test, determination coefficient test and hypothesis testing using IBM SPSS Statistic 25 application. The results in this study show that simultaneously customer experience, trust and customer satisfaction have a positive and significant influence on repurchase intention. The customer experience variable partially has a positive and significant effect on the repurchase intention variable, the trust variable has a positive and significant effect partially on repurchase intention, and partially customer satisfaction has a positive and significant effect on the repurchase intention of ordering train tickets in the Access by KAI application.","PeriodicalId":517158,"journal":{"name":"Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah","volume":"58 19","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141277241","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Keputusan Pembelian Ditinjau dari Lifestyle, Brand Image dan Kualitas Produk Kosmetik Merk Emina di Cabang Distributor Sinar Kosmetik Surakarta 从生活方式、品牌形象和产品质量的角度看苏腊卡尔塔 Sinar Kosmetik 分销商分店购买 Emina 品牌化妆品的决定

Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Pub Date : 2024-06-01 DOI: 10.47467/alkharaj.v6i6.1850

Maylan Nur Arifin, Sri Hartono, Suparwi Pawenang

{"title":"Keputusan Pembelian Ditinjau dari Lifestyle, Brand Image dan Kualitas Produk Kosmetik Merk Emina di Cabang Distributor Sinar Kosmetik Surakarta","authors":"Maylan Nur Arifin, Sri Hartono, Suparwi Pawenang","doi":"10.47467/alkharaj.v6i6.1850","DOIUrl":"https://doi.org/10.47467/alkharaj.v6i6.1850","url":null,"abstract":"This research aims to determine (1) the influence of Lifestyle on the decision to purchase Emina brand cosmetic products at the Sinar Kosmetik Surakarta store, (2) the influence of Brand Image on the decision to purchase Emina brand cosmetic products at the Sinar Kosmetik Surakarta store, (3) the influence of Product Quality on decisions purchase Emina brand cosmetic products at the Sinar Kosmetik Surakarta store. A quantitative descriptive design was used for this research. The population was taken from sales data for the last 3 months, with a sample size of 100 respondents. This research uses a purposive sampling technique. Data collection uses a questionnaire. The data analysis techniques used are statistical analysis, namely multiple linear regression test, F test, t test and coefficient of determination. The results show that Lifestyle has a significant influence on purchasing decisions for Emina brand cosmetic products at the Sinar Kosmetik Distributor Branch in Surakarta. Brand Image has a significant influence on purchasing decisions for Emina brand cosmetic products at the Sinar Kosmetik Distributor Branch in Surakarta. Product quality has a significant influence on purchasing decisions for Emina brand cosmetic products at the Sinar Kosmetik Distributor Branch in Surakarta","PeriodicalId":517158,"journal":{"name":"Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah","volume":"24 12","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"141278831","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Al-Kharaj: Jurnal Ekonomi, Keuangan &amp; Bisnis Syariah最新文献

Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah最新文献