{"title":"Influence of destination attractiveness factors and travel motivations on rural homestay choice: the moderating role of need for uniqueness","authors":"B. Dey, Jones Mathew, Chin Chee-Hua","doi":"10.1108/ijcthr-08-2019-0138","DOIUrl":"https://doi.org/10.1108/ijcthr-08-2019-0138","url":null,"abstract":"Rural homestays have emerged as an interesting option for tourists. This study aims to assess the role of destination attractiveness factors and travel motivations in homestay choice. The moderating role of need for uniqueness towards enhancing these relationships is also examined.,A survey of 201 Indian tourists who had visited rural homestays in the Uttarakhand state of India was conducted. Data were analyzed using SPSS and WarpPLS, based on structural equation modelling approach.,Results indicate that two destination attractiveness factors – (a) cultural and rural attractions and (b) destination location and transportation – have a significant association with rural homestay choice. Further, need for uniqueness enhances the relationship between natural attractions and choosing rural homestays.,Although there are several studies on rural homestays, there is scant research on the factors influencing the choice of rural homestays from a tourists’ perspective. Besides, studies on rural homestay tourism have not assessed the role of need for uniqueness in influencing such choices. The implications of the study for destination marketers, homestay operators and owners are discussed which would hopefully aid in attracting discerning tourists to the rural homestays to such regions.","PeriodicalId":51561,"journal":{"name":"International Journal of Culture Tourism and Hospitality Research","volume":"14 1","pages":"639-666"},"PeriodicalIF":2.5,"publicationDate":"2020-08-26","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1108/ijcthr-08-2019-0138","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45559781","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"How the consumer’s attitude and behavioural intentions are influenced: A case of online food delivery applications in India","authors":"Vikas Gupta, Shelley Duggal","doi":"10.1108/ijcthr-01-2020-0013","DOIUrl":"https://doi.org/10.1108/ijcthr-01-2020-0013","url":null,"abstract":"\u0000Purpose\u0000This study aims to identify various risk and benefit perceptions related to the consumers’ use and selection of online food delivery applications (OFDAs) in India. It also discovers the reasons behind consumers’ OFDAs selection behaviour and how it influences their inclusive attitudes and behavioural intentions (word of mouth and re-use intentions).\u0000\u0000\u0000Design/methodology/approach\u0000Responses from 337 OFDAs users were subjected to exploratory factor analysis for 5 risk and 2 benefit factors which were tested on a factor model using 31 constructs followed by the structural model.\u0000\u0000\u0000Findings\u0000It was found that consumers’ usage and selection behaviour related to OFDAs are not only influenced by the perceived risk and benefit factors but are also responsible for their overall attitudinal and behavioural variations. It was also found that a decrease in risk perception or an increase in benefit perception of consumers will positively influence their overall attitude towards the use of OFDAs.\u0000\u0000\u0000Originality/value\u0000Though a lot of studies related to OFDAs have been conducted in India, but they were limited to identifying the technology used in the apps, analysing the user interface or promoting them as start-ups. Moreover, previous literature related with the risk/benefit perceptions linked with the OFDAs is addressed towards Western countries such as USA, Italy and UK. To the best of the authors’ knowledge, this is one of the first studies that explored the risk/benefit perceptions related to the use and selection of OFDAs in the context of India. Besides, it may also help the stakeholders in OFDA business to align their OFDA features as per the needs of the consumers.\u0000","PeriodicalId":51561,"journal":{"name":"International Journal of Culture Tourism and Hospitality Research","volume":" ","pages":""},"PeriodicalIF":2.5,"publicationDate":"2020-08-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1108/ijcthr-01-2020-0013","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45624800","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Activity-based pricing in small and medium-sized restaurants. Evidence from the Italian context","authors":"Domenico Raucci, Dominique Lepore, R. Sabatiello","doi":"10.1108/ijcthr-02-2020-0046","DOIUrl":"https://doi.org/10.1108/ijcthr-02-2020-0046","url":null,"abstract":"Purpose This paper aims to present an extension of price sensitive measurement (PSM) combined with activity-based costing (ABC) for supporting activity-based pricing approaches in the small and medium-sized restaurants. Design/methodology/approach The joint model of PSM and ABC is applied to the fixed menu pricing analysis of a typical medium-small Italian restaurant. Findings The outcomes confirm the potential of the activity-based pricing approach for supporting pricing decision-making in the small and medium-sized restaurants. However, the complexity of the model for these contexts suggests testing simplified versions of ABC, proposed for other sectors, to exploit integration with PSM. Further, the authors find evidence of the need to further investigate the role of informal conditions, characterizing small-medium enterprises, which may play for the successful implementation of the approach proposed. Originality/value There is no analysis using the suggested approach for supporting menu pricing in medium-small restaurants. This case study contributes to the literature on activity-based pricing for small and medium-sized restaurants, based on the ABC approaches.","PeriodicalId":51561,"journal":{"name":"International Journal of Culture Tourism and Hospitality Research","volume":"14 1","pages":"565-577"},"PeriodicalIF":2.5,"publicationDate":"2020-08-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1108/ijcthr-02-2020-0046","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49125318","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Moderating effect of optimum stimulation level on the relationship between satisfaction and revisit intention: the case of Turkish cultural tourists","authors":"S. Evren, Emine Şimşek Evren, A. Çakici","doi":"10.1108/ijcthr-03-2019-0052","DOIUrl":"https://doi.org/10.1108/ijcthr-03-2019-0052","url":null,"abstract":"The purpose of this study is to determine the optimum stimulation levels (OSLs) of cultural tourists within the context of their novelty seeking tendencies and to determine whether their OSLs have a moderating effect on the relationship between their satisfaction and revisit intentions.,To collect data, an online survey was conducted for Turkish cultural tourists (n = 563) in May 2018, and the data were analysed with PROCESS by Hayes.,The study’s findings demonstrated that Turkish cultural tourists were high-level novelty seekers and that novelty seeking has a moderating effect on the relationship between their satisfaction and short-term revisit intentions.,This study contributes to the literature by revealing the moderator effect of novelty seeking tendency on the relationship between satisfaction and revisit intention within the scope of cultural tourism, which has not been examined before.","PeriodicalId":51561,"journal":{"name":"International Journal of Culture Tourism and Hospitality Research","volume":"14 1","pages":"681-695"},"PeriodicalIF":2.5,"publicationDate":"2020-08-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1108/ijcthr-03-2019-0052","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47513879","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Travelling and travelled landscapes: imaginations, politics and mobilities of tourism: introduction to the special issue","authors":"Maarja Kaaristo, Steven Rhoden","doi":"10.1108/ijcthr-08-2020-234","DOIUrl":"https://doi.org/10.1108/ijcthr-08-2020-234","url":null,"abstract":"","PeriodicalId":51561,"journal":{"name":"International Journal of Culture Tourism and Hospitality Research","volume":" ","pages":""},"PeriodicalIF":2.5,"publicationDate":"2020-08-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1108/ijcthr-08-2020-234","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43231847","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Gema Gómez-Casero, Carol Angélica Jara Alba, T. López-Guzmán, Jesús Claudio Pérez-Gálvez
{"title":"Theatre festival as a tourist attraction: a case study of Almagro International Classical Theatre Festival, Spain","authors":"Gema Gómez-Casero, Carol Angélica Jara Alba, T. López-Guzmán, Jesús Claudio Pérez-Gálvez","doi":"10.1108/ijcthr-04-2019-0061","DOIUrl":"https://doi.org/10.1108/ijcthr-04-2019-0061","url":null,"abstract":"Researchers have become aware of the importance of festivals as a phenomenon worthy of studying, but in-depth studies of cultural festivals are lacking. The purpose of this study is to describe the attributes of cultural festivals, specifically theatre festivals and examine the motivations to organise them. Similarly, this study seeks to discover the type of tourist that attends these types of festivals.,A questionnaire was applied to a representative sample of tourists who visited one of the most prestigious festivals in the international panorama: Almagro International Festival of Classical Theatre. A non-probabilistic technical sample was used. Tabulation of the data was performed by the study group using the SPSS, v. 23.,This study makes a segmentation of the tourists who attend the festival based on their motivations. Using this segmentation, the authors analyse the socio-demographic characteristics and tourists’ behaviour, as well as their experience at the festival. Amongst the higher-rated attributes of the festival are care and service organisation and interpretative quality of the actors and/or theatre company.,The main practical application of this study is to help understand the peculiarities of each segment of visitors and their evaluation of the destination to create tourist and cultural products that provide greater satisfaction with respect to their needs.,The main value is the novelty of studying this kind of cultural event. The authors analyse the reasons to visit it in relation to the motivations that move the visitors. The authors also study the assessment the tourist does of the qualities of the festival.","PeriodicalId":51561,"journal":{"name":"International Journal of Culture Tourism and Hospitality Research","volume":"14 1","pages":"599-617"},"PeriodicalIF":2.5,"publicationDate":"2020-07-31","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1108/ijcthr-04-2019-0061","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44459372","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Onboard activity choice of Chinese cruise tourists","authors":"Na Li","doi":"10.1108/ijcthr-08-2019-0150","DOIUrl":"https://doi.org/10.1108/ijcthr-08-2019-0150","url":null,"abstract":"The purpose of this study is to explore the onboard activity choice of Chinese cruise tourists on three international cruise ships departing Shanghai, China.,A qualitative research method was adopted for this study. Data was collected using participant observation, casual conversation and semi-structured in-depth interviews from 76 Chinese cruise respondents. The data was analysed using thematic analysis.,Chinese cruise tourists were offered various onboard activities, most of which were Western. Booking these activities involved tourists searching information and assessing and choosing what appealed to them. They chose these activities according to the consumption values, and their decision was influenced by both context-dependent variables—the variety and style of the activities and their capacity to appeal, and the personal variable—age. Chinese tourists were satisfied with the array of onboard activity options and viewed them as an opportunity to experience Western culture. However, when they were unfamiliar with or did not understand some activities, they preferred Chinese activities.,This study formulates propositions to underlie a conceptual framework of how cruise tourists choose an onboard activity. The findings derived from the data will be valuable to cruise lines seeking to better manage tourists’ onboard experiences.","PeriodicalId":51561,"journal":{"name":"International Journal of Culture Tourism and Hospitality Research","volume":"14 1","pages":"489-506"},"PeriodicalIF":2.5,"publicationDate":"2020-07-27","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1108/ijcthr-08-2019-0150","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48112631","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Foreigners, fakes and flycatchers: stereotypes, social encounters and the problem of discomfort on the street in Arusha, Tanzania","authors":"Martin Loeng","doi":"10.1108/ijcthr-10-2019-0182","DOIUrl":"https://doi.org/10.1108/ijcthr-10-2019-0182","url":null,"abstract":"This paper aims to contribute to research on the interrelations between urban tourism, travelling and landscapes. It shows how young visitors to the tourism-reliant city of Arusha, northern Tanzania, experience and interpret discomfiting encounters with street sellers by drawing on stereotypes circulating in guidebooks, online forums and in the tourism industry. In turn, such re-interpreted encounters are increasingly seen as problematic for the city’s development of urban tourism.,The author draws on extensive ethnographic fieldwork with tourist-product street sellers in Arusha and Moshi, Tanzania in 2015–2017. With detail-oriented focus on social interaction and communication, the author has used participant observation and interviews to understand the perspectives and actions involved. Complementing this, the author draws on interviews with tour companies and local authorities to connect everyday occurrences with broader political, economic and urban transformations.,This paper explores the interrelation between changing urban landscapes, gentrification and burgeoning urban tourism by highlighting not only how streets are created and sought to be re-created but how also re-interpreted stories and stereotypes fundamentally influence how it is understood by local authorities. As the consumption of place, shopping and foreigners’ experiences take centre stage in Arusha’s urban development project, practices and people that are re-interpreted as causes of discomfort, become objects of ordering and discipline.,This paper emphasizes that the social encounters beyond dichotomies of host–guest relationships are a fruitful and important means of investigating how “encounters” connect space to power, the street to urban planning and mundane on-the-street interactions to processes of transformation and gentrification. This paper presents a reading of “landscapes” not as a text, but as a series of encounters that catch our attention when and where they break our norms, or the norms of others.","PeriodicalId":51561,"journal":{"name":"International Journal of Culture Tourism and Hospitality Research","volume":"14 1","pages":"401-416"},"PeriodicalIF":2.5,"publicationDate":"2020-07-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1108/ijcthr-10-2019-0182","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47858961","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Exploring the embodied narrations of the city","authors":"Suvi Satama, Juulia Räikkönen","doi":"10.1108/ijcthr-10-2019-0180","DOIUrl":"https://doi.org/10.1108/ijcthr-10-2019-0180","url":null,"abstract":"\u0000Purpose\u0000This study aims to explore how people bodily narrate and use collective memory to clarify their embodied experiences regarding a city which they memorise.\u0000\u0000\u0000Design/methodology/approach\u0000Drawing on 1,359 short stories collected by the online travel portal Visit Turku about ‘How the city feels’, the fine-grained embodied experiences of people are represented through descriptions of their feelings towards the city of Turku.\u0000\u0000\u0000Findings\u0000Based on the analysis, two aspects through which the respondents narrated their embodied experiences of cities have been identified: (1) the sociomaterial entanglements with the city and (2) the humane relationship with the city.\u0000\u0000\u0000Research limitations/implications\u0000This study is limited to short stories acquired online, raising questions of anonymity and representativeness. Thus, these narrations are constructions which have to be interpreted as told by specific people in a certain time and place.\u0000\u0000\u0000Practical implications\u0000Tourist agencies should pay attention to the value of looking at written stories as bodily materialisations of people’s experiences of city destinations. Understanding this would strengthen the cities’ competitiveness.\u0000\u0000\u0000Originality/value\u0000By empirically highlighting how people memorise a city through narrations, the study offers novel viewpoints on the embodied experiences in cities as well as the cultural constructs these narrations are based on, thus broadening our understanding of how cities become bodily entangled with us.\u0000","PeriodicalId":51561,"journal":{"name":"International Journal of Culture Tourism and Hospitality Research","volume":" ","pages":""},"PeriodicalIF":2.5,"publicationDate":"2020-07-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1108/ijcthr-10-2019-0180","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48744829","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}