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The Effects of Targeted Campaign Messages on Candidate Evaluations 针对性竞选信息对候选人评价的影响
3区 社会学
American Politics Research Pub Date : 2023-10-16 DOI: 10.1177/1532673x231206144
Taewoo Kang
{"title":"The Effects of Targeted Campaign Messages on Candidate Evaluations","authors":"Taewoo Kang","doi":"10.1177/1532673x231206144","DOIUrl":"https://doi.org/10.1177/1532673x231206144","url":null,"abstract":"Campaigns use different strategies across communication channels. How does this affect voters? What are the consequences of being exposed to targeted campaign messages? How do voters react when they are exposed to campaign messages that are aimed at different voters? Does mistargeting always punish candidates or does it reward them under certain conditions? In a survey experiment relying on a sample of 1137 U.S. adults, participants evaluated a fictional candidate running for the U.S. Senate after being exposed to various sets of campaign messages originally delivered via e-mail and TV. A fictional candidate was used to prevent the effects of prior knowledge while the campaign information given to the participants was based on a real campaign’s e-mails and television ads to achieve a degree of realism. Voters perceive the same candidate differently depending on the messages they receive. Politicians may benefit or suffer from mistargeting.","PeriodicalId":51482,"journal":{"name":"American Politics Research","volume":"32 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136079049","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Party Realignment, Education, and the Turnout Advantage: Revisiting the Partisan Effect of Turnout 政党重组、教育和投票率优势:重新审视投票率的党派效应
3区 社会学
American Politics Research Pub Date : 2023-10-09 DOI: 10.1177/1532673x231206149
Spencer Goidel, Thiago MQ Moreira, Brenna Armstrong
{"title":"Party Realignment, Education, and the Turnout Advantage: Revisiting the Partisan Effect of Turnout","authors":"Spencer Goidel, Thiago MQ Moreira, Brenna Armstrong","doi":"10.1177/1532673x231206149","DOIUrl":"https://doi.org/10.1177/1532673x231206149","url":null,"abstract":"Party realignment is occurring along the lines of education in the United States. As college-educated voters increasingly align with the Democratic Party, it is necessary to revisit the partisan effect of turnout. We predict that, since 2016, the Democratic Party no longer benefits from higher turnout. Using validated voter turnout from the Cooperative Election Study (CES), we simulate election results across turnout rates for the 2010, 2012, 2014, 2016, 2018, and 2020 elections. Our findings show that increases in turnout greatly benefit the Democratic Party in the pre-Trump era. However, this pattern has drastically changed. In 2016, 2018, and 2020, the Democratic Party sees a much smaller gain in vote share as simulated turnout increases, but also a large vote share advantage when voter turnout is extremely low. These results indicate that continued party realignment along the lines of education could lead to a persistent reversal in the expected partisan effect of turnout—where Democrats perform better in low-turnout local or primary elections and Republicans perform better in high-turnout general elections.","PeriodicalId":51482,"journal":{"name":"American Politics Research","volume":"117 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135095932","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Encouraging Black and Latinx Radio Audiences to Register to Vote: A Field Experiment 鼓励黑人和拉丁裔电台观众登记投票：一项实地实验
IF 1.5 3区 社会学
American Politics Research Pub Date : 2023-06-23 DOI: 10.1177/1532673X231184437
Hayley Cohen, Ignacio Aguaded, Donald P. Green, Joseph L. Sutherland, Michelle A. Zee
{"title":"Encouraging Black and Latinx Radio Audiences to Register to Vote: A Field Experiment","authors":"Hayley Cohen, Ignacio Aguaded, Donald P. Green, Joseph L. Sutherland, Michelle A. Zee","doi":"10.1177/1532673X231184437","DOIUrl":"https://doi.org/10.1177/1532673X231184437","url":null,"abstract":"Traditional in-person voter registration drives increase voter registration rates in minority communities but became infeasible during the 2020 COVID-19 epidemic. An alternative approach is to promote registration through mass media, such as local radio. We present results from a large-scale experiment testing the effects of radio ads on voter registration. During the run up to the November 2020 election, we identified 186 radio stations with predominantly Latinx or African American audiences; 50 randomly selected stations were assigned to a week-long advertising campaign each week for 3 weeks. Nonpartisan messages encouraged voter registration by stressing the importance of the election and featured celebrity voices. The number of new registrants rose slightly in treated areas during the week when the ads aired. No further gains were apparent one or 2 weeks later.","PeriodicalId":51482,"journal":{"name":"American Politics Research","volume":"51 1","pages":"559 - 569"},"PeriodicalIF":1.5,"publicationDate":"2023-06-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45656403","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
What Explains a Representative’s Staffing “Style”? Exploring the Relationship between Congressional Staffing Decisions and Electoral Considerations 如何解释代表的人员配置“风格”？国会人员配置决策与选举考量之间的关系探讨
IF 1.5 3区 社会学
American Politics Research Pub Date : 2023-06-16 DOI: 10.1177/1532673X231184432
Jason S. Byers, Laine P. Shay
{"title":"What Explains a Representative’s Staffing “Style”? Exploring the Relationship between Congressional Staffing Decisions and Electoral Considerations","authors":"Jason S. Byers, Laine P. Shay","doi":"10.1177/1532673X231184432","DOIUrl":"https://doi.org/10.1177/1532673X231184432","url":null,"abstract":"Students of legislative politics are divided over the relationship between electoral vulnerability and the type of “home style” members of Congress adopt in terms of their district staffing decisions. The conventional wisdom asserts that an increase in electoral vulnerability corresponds with a legislator increasing the number of district staffers. However, another body of works implies that the inverse relationship should occur. To settle these competing claims, we explore the staffing decisions of legislators serving in the House of Representatives between the 101st and 113th Congress. We find that an increase in electoral vulnerability is associated with a decrease in district staffers. These results cast doubt on the widely held view that a legislator’s electoral vulnerability results in an increase in district attentiveness at least in terms of their district staff. Additionally, our findings provide several insights into the relationship between elections and representation.","PeriodicalId":51482,"journal":{"name":"American Politics Research","volume":"51 1","pages":"749 - 762"},"PeriodicalIF":1.5,"publicationDate":"2023-06-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43572134","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Electoral Crisis Communications: Combatting Disinformation & the Contest for Electoral Legitimacy 选举危机传播：打击虚假信息与选举合法性的竞争
IF 1.5 3区 社会学
American Politics Research Pub Date : 2023-06-16 DOI: 10.1177/1532673X231184440
Gregory H. Winger, B. Calfano, Jelena Vićić, Richard J. Harknett
{"title":"Electoral Crisis Communications: Combatting Disinformation & the Contest for Electoral Legitimacy","authors":"Gregory H. Winger, B. Calfano, Jelena Vićić, Richard J. Harknett","doi":"10.1177/1532673X231184440","DOIUrl":"https://doi.org/10.1177/1532673X231184440","url":null,"abstract":"In the age of weaponized disinformation, the question for democracies is not merely who will win an election, but whether the outcome will be accepted as legitimate. To assess the challenge faced by U.S. electoral officials in convincing the public of the security of election procedure we conducted a survey experiment on a national sample of 4987 U.S. adults in the lead-up to the 2020 election. Subjects were exposed to claims about voter fraud as well as crisis communication counter-messaging attributed to election officials. We find that regardless of the messaging strategy, subjects were unmoved by the counter-messaging with partisanship being a clear predictor of increased skepticism towards election security. Our findings illustrate the difficulties election officials face in convincing the publics about election legitimacy and highlight the systemic dangers posed by electoral disinformation.","PeriodicalId":51482,"journal":{"name":"American Politics Research","volume":"51 1","pages":"608 - 618"},"PeriodicalIF":1.5,"publicationDate":"2023-06-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47700192","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Building Support Through the Personalization of Twitter Messages in a Permanent Campaign 通过在永久活动中个性化Twitter消息来建立支持
IF 1.5 3区 社会学
American Politics Research Pub Date : 2023-06-16 DOI: 10.1177/1532673X231184434
S. Gaynor, J. Gimpel
{"title":"Building Support Through the Personalization of Twitter Messages in a Permanent Campaign","authors":"S. Gaynor, J. Gimpel","doi":"10.1177/1532673X231184434","DOIUrl":"https://doi.org/10.1177/1532673X231184434","url":null,"abstract":"Not all aspects of a campaign are issue-oriented, nor are many voters. A candidate builds mass support largely by appearing warm, friendly, and likable, not only by propagating their viewpoints on controversial issues. Based on a prominent candidate’s Twitter accounts and the associated analytics, our research analyzes the online content and reaction to every post across a four-year period, both before and after a major general election. Twitter’s analytic measures demonstrate how a campaign uses social media to accomplish very different outreach goals. Warm and non-politically oriented messages attract broad support in the form of audience likes but are not retweeted with as much frequency as messages that are less liked but more politically pointed. The undeniable popularity of personal, earnest messages underscores the power of the social media platform to present candidates in an approachable and convivial way, despite the necessity of taking positions on difficult issues.","PeriodicalId":51482,"journal":{"name":"American Politics Research","volume":"51 1","pages":"570 - 587"},"PeriodicalIF":1.5,"publicationDate":"2023-06-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41397827","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Response Latencies as Evidence of Social Desirability Bias in Voter Turnout Overreports 反应延迟作为选民投票率高估中社会期望偏差的证据
IF 1.5 3区 社会学
American Politics Research Pub Date : 2023-06-16 DOI: 10.1177/1532673X231184436
Ivelisse Cuevas-Molina
{"title":"Response Latencies as Evidence of Social Desirability Bias in Voter Turnout Overreports","authors":"Ivelisse Cuevas-Molina","doi":"10.1177/1532673X231184436","DOIUrl":"https://doi.org/10.1177/1532673X231184436","url":null,"abstract":"Most vote validation studies assume that socially desirable responding is the cause of turnout overreports. Still, very little has been done to test this assertion. Using response latency measures from the 2020 Cooperative Election Study and its vote validation data, I examine the relationship between overreporting turnout and response latencies. Emulating research on the effect of deception on response latencies I test whether turnout overreports have a similar effect to that of deception on the response latencies for self-reported turnout. I find that the respondents who overreport turnout have higher mean response times than validated voters on average, and address the role memory in predicting the length of response latencies for the turnout self-reports. This study sheds light on the cognitive mechanism that underlies the occurrence of overreports in survey research, and provides new evidence to support the view that overreports of voter turnout occur due to socially desirable responding.","PeriodicalId":51482,"journal":{"name":"American Politics Research","volume":"51 1","pages":"670 - 680"},"PeriodicalIF":1.5,"publicationDate":"2023-06-16","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43016476","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Does the U.S. Congress Respond to Public Opinion on Trade? 美国国会回应公众对贸易的意见吗?
IF 1.5 3区 社会学
American Politics Research Pub Date : 2023-06-01 DOI: 10.1177/1532673X231174854
Boram Lee, Michael Pomirchy, Bryan Schonfeld
{"title":"Does the U.S. Congress Respond to Public Opinion on Trade?","authors":"Boram Lee, Michael Pomirchy, Bryan Schonfeld","doi":"10.1177/1532673X231174854","DOIUrl":"https://doi.org/10.1177/1532673X231174854","url":null,"abstract":"Are U.S. legislators responsive to public opinion on trade? Despite the prevalence of preference-based approaches to international trade, not much work has directly assessed the relationship between constituency opinion and positioning by members of Congress on trade bills. We assess dynamic responsiveness (whether shifting constituency opinion on trade yields corresponding changes among legislators) by exploiting an original dataset on the positions of members of Congress on the North American Free Trade Agreement at various points leading up to the November 1993 roll-call vote. We find no evidence of dynamic re-sponsiveness to shifting constituency opinion on even a highly salient piece of trade legislation. We provide qualitative evidence that interest group influence may instead be the predominant source of shifting legislator positioning on trade.","PeriodicalId":51482,"journal":{"name":"American Politics Research","volume":"51 1","pages":"731 - 748"},"PeriodicalIF":1.5,"publicationDate":"2023-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46455359","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Campaigning Through Cable: Examining the Relationship Between Cable News Appearances and House Candidate Fundraising 通过有线电视竞选:检查有线电视新闻露面与众议院候选人筹款之间的关系
IF 1.5 3区 社会学
American Politics Research Pub Date : 2023-05-29 DOI: 10.1177/1532673X231175675
Seth Benson, Scott Limbocker
{"title":"Campaigning Through Cable: Examining the Relationship Between Cable News Appearances and House Candidate Fundraising","authors":"Seth Benson, Scott Limbocker","doi":"10.1177/1532673X231175675","DOIUrl":"https://doi.org/10.1177/1532673X231175675","url":null,"abstract":"Appearances of elected officials on cable news have become a regular feature of American politics. Do candidates going on cable news see a subsequent bump in fundraising? We evaluate all television appearances for every major party candidate running for the House from 2009–2020 on CNN, MSNBC, and Fox News. We match these with FEC records of every individual campaign contribution made during the same period. We find evidence that candidates who appear on cable news do see a spike in fundraising on the day of the appearance. We find incumbents raise more money from in-state donors while nonincumbents see a bump from out-of-state donors. Also, this money comes more from appearances in primetime slots, not daytime appearances. Given that candidates see a bump in fundraising for TV appearances, it remains likely that this facet of American politics will persist.","PeriodicalId":51482,"journal":{"name":"American Politics Research","volume":"51 1","pages":"633 - 654"},"PeriodicalIF":1.5,"publicationDate":"2023-05-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47330615","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
Did Black Lives Matter Protests Change Public Opinion? 黑人的生命攸关抗议改变了公众舆论吗？
IF 1.5 3区 社会学
American Politics Research Pub Date : 2023-05-22 DOI: 10.1177/1532673X231175625
F. Boehmke, Samuel M. Avery, Marissa S. Good, Thomas C. Dainty, Hyein Ko
{"title":"Did Black Lives Matter Protests Change Public Opinion?","authors":"F. Boehmke, Samuel M. Avery, Marissa S. Good, Thomas C. Dainty, Hyein Ko","doi":"10.1177/1532673X231175625","DOIUrl":"https://doi.org/10.1177/1532673X231175625","url":null,"abstract":"Protest events affect public opinion on the issue of interest. However, the extent to which an individual’s proximity to protests impacts public opinion is less examined. Does a protest event occurring nearby, i.e., within an individual’s neighborhood, impact their opinion? Do protests that happen further away, perhaps in the next county, have the same impact on public opinion? This study analyzes the impact of exposure to protests by focusing on the Black Lives Matter (BLM) movement in 2020 using public opinion data from Iowa merged with protest locations in Iowa. Specifically, we examine public support for BLM and for defunding the police. We evaluate the role of distance through a discrete mileage cut-off and a distance decay function. Our analysis shows that people living closer to protests show greater support for the BLM movement in general and, to a less extent, for defunding the police. The results suggest that protests may affect public opinion, but only within a very narrow range of a few miles.","PeriodicalId":51482,"journal":{"name":"American Politics Research","volume":"51 1","pages":"683 - 700"},"PeriodicalIF":1.5,"publicationDate":"2023-05-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47448274","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":3,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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