Journal of Sport Management最新文献

Authenticity Negotiation: How Elite Athletes (Re)Present Themselves as Personal Brands 真实性谈判：精英运动员如何（重新）展示自己的个人品牌

IF 3.6 2区管理学

Journal of Sport Management Pub Date : 2023-11-28 DOI: 10.1123/jsm.2022-0089

Nataliya Bredikhina, Thilo Kunkel, Ravi Kudesia

{"title":"Authenticity Negotiation: How Elite Athletes (Re)Present Themselves as Personal Brands","authors":"Nataliya Bredikhina, Thilo Kunkel, Ravi Kudesia","doi":"10.1123/jsm.2022-0089","DOIUrl":"https://doi.org/10.1123/jsm.2022-0089","url":null,"abstract":"Projecting authenticity is crucial for athletes engaged in personal branding. Prior scholarship has emphasized the “frontstage” of authenticity: what tactics athletes use to present themselves and how audiences perceive such tactics. But it has not yet examined the “backstage”: why athletes pursue authenticity and the strategic considerations involved in such ongoing self-presentations. Using a constructivist grounded theory that draws on interviews with 30 elite athletes engaged in personal branding, we unpack these backstage processes, which are not straightforward but entail an ongoing cycle of authenticity negotiation. Our model of authenticity negotiation identifies conflicting authenticity demands and constraints imposed by various actors, which athletes attempt to resolve over time using a range of authenticity management tactics. By modeling the backstage processes in authenticity negotiation, our research integrates, contextualizes, and suggests extensions to the existing frontstage work on authenticity. It offers guidance to athletes and practitioners on managing athlete brands and stakeholder collaborations.","PeriodicalId":50042,"journal":{"name":"Journal of Sport Management","volume":"4 1","pages":""},"PeriodicalIF":3.6,"publicationDate":"2023-11-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"139038820","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Anti-Racism in Sport Organizations 体育组织中的反种族主义

IF 3.6 2区管理学

Journal of Sport Management Pub Date : 2023-11-28 DOI: 10.1123/jsm.2023-0287

Krystina B. Sarff

引用次数: 0

The Olympics That Never Happened: Denver ‘76 and the Politics of Growth 从未举办过的奥运会：76 年丹佛奥运会与增长政治

IF 3.6 2区管理学

Journal of Sport Management Pub Date : 2023-11-28 DOI: 10.1123/jsm.2023-0247

Craig M. Crow

引用次数: 0

“What Have I Learned … ” and How Did I Get There? Reflection on a Research Journey "我学到了什么......？研究之旅的反思

IF 3.6 2区管理学

Journal of Sport Management Pub Date : 2023-11-22 DOI: 10.1123/jsm.2023-0296

Marijke Taks

引用次数: 0

The Oxford Handbook of Sport and Society 牛津体育与社会手册

2区管理学

Journal of Sport Management Pub Date : 2023-11-01 DOI: 10.1123/jsm.2023-0039

Katja Sonkeng

引用次数: 0

Professional Team Sports and the Soft Budget Constraint 职业团队运动与软预算约束

IF 3.6 2区管理学

Journal of Sport Management Pub Date : 2023-08-16 DOI: 10.1123/jsm.2023-0036

Jeffrey R. Farr

引用次数: 0

Business the NHL Way: Lessons From the Fastest Game on Ice 以NHL的方式经营:从冰上最快的比赛中学到的经验

IF 3.6 2区管理学

Journal of Sport Management Pub Date : 2023-08-10 DOI: 10.1123/jsm.2023-0124

Farah J. Ishaq

引用次数: 0

The New Wave of Influencers: Examining College Athlete Identities and the Role of Homophily and Parasocial Relationships in Leveraging Name, Image, and Likeness 新一波影响者:考察大学运动员的身份以及同质性和副社会关系在利用姓名、形象和相似性方面的作用

IF 3.6 2区管理学

Journal of Sport Management Pub Date : 2023-08-02 DOI: 10.1123/jsm.2022-0192

Yiran Su, Xuan Guo, Christine Wegner, Thomas Baker

{"title":"The New Wave of Influencers: Examining College Athlete Identities and the Role of Homophily and Parasocial Relationships in Leveraging Name, Image, and Likeness","authors":"Yiran Su, Xuan Guo, Christine Wegner, Thomas Baker","doi":"10.1123/jsm.2022-0192","DOIUrl":"https://doi.org/10.1123/jsm.2022-0192","url":null,"abstract":"This article brings together scholarship on communication theory, influencer marketing, and personal branding to examine a new type of social media influencer—the college athlete influencer. Previous research in the field of sports has not specifically explored the distinct characteristics of college athletes that contribute to their effectiveness as marketing influencers. By adopting a sequential explanatory mixed-methods approach, this study provides a comprehensive understanding of the source of college athletes’ influence via social media. Quantitative results indicate that projecting an athletic identity on social media enhances the influencer’s credibility and increases the likelihood of consumers purchasing the products they endorse. Furthermore, qualitative findings indicated that the shared school identity acts as the ultimate impetus for the bond between the influencer and the consumer, which subsequently impacts the consumer’s purchasing decisions. This study provides actionable implications for schools, colleges, and brands seeking to build compelling sponsorships in the name, image, and likeness era.","PeriodicalId":50042,"journal":{"name":"Journal of Sport Management","volume":"50 7","pages":""},"PeriodicalIF":3.6,"publicationDate":"2023-08-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"50167306","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 2

Special Issue Introduction: Name, Image, and Likeness and the National Collegiate Athletic Association 特刊简介:名称、形象、肖像与全国大学体育协会

IF 3.6 2区管理学

Journal of Sport Management Pub Date : 2023-08-02 DOI: 10.1123/jsm.2023-0168

Steven Salaga, Natasha Brison, Joseph Cooper, Daniel Rascher, Andy Schwarz

引用次数: 1

Charting a New Path: Regulating College Athlete Name, Image and Likeness After NCAA v. Alston Through Collective Bargaining 开辟新道路:NCAA诉阿尔斯通案后通过集体谈判规范大学生运动员的名称、形象和相似性

IF 3.6 2区管理学

Journal of Sport Management Pub Date : 2023-08-02 DOI: 10.1123/jsm.2022-0149

Alicia Jessop, Thomas A. Baker, Joanna Wall Tweedie, John T. Holden

{"title":"Charting a New Path: Regulating College Athlete Name, Image and Likeness After NCAA v. Alston Through Collective Bargaining","authors":"Alicia Jessop, Thomas A. Baker, Joanna Wall Tweedie, John T. Holden","doi":"10.1123/jsm.2022-0149","DOIUrl":"https://doi.org/10.1123/jsm.2022-0149","url":null,"abstract":"This study examines the remaining options for sport managers to balance the interests of college athletes and the National Collegiate Athletic Association (NCAA) in regulating college athlete name, image, and likeness (NIL). The paper is divided into six substantive sections. The first section, “Background: The NCAA’s Defense of NIL Restrictions,” provides a brief history of the NCAA’s legal defense to challenges against its NIL regulations. The second section, “U.S. Congress Is Unlikely to Regulate College Athletes’ NIL Rights,” addresses proposed federal legislation and Congress’ willingness to regulate the use of NIL by college athletes. The third section, “The Impact of O’Bannon and Alston on NCAA’s NIL Restraints,” examines controlling case law, specifically O’Bannon v. NCAA and NCAA v. Alston, and how current antitrust law precedent shapes the scope by which the NCAA can regulate college athletes’ NIL. The fourth section, “State Laws Regulating the NIL Marketplace,” addresses state legislation regulating college athlete NIL use. The fifth section, “The Applicability of Labor Law to Regulating College Athletes’ NIL,” discusses the current college athlete NIL marketplace and analyzes whether labor law presents an optimal way forward for the NCAA to regulate NIL post-Alston. The sixth section, “College Athletes’ Employee Status as a Pathway to Redefine the NCAA’s Amateurism,” concludes by examining the law’s role in regulating NIL and discussing stakeholder implications.","PeriodicalId":50042,"journal":{"name":"Journal of Sport Management","volume":"50 6","pages":""},"PeriodicalIF":3.6,"publicationDate":"2023-08-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"50167307","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":2,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1