Electronic Commerce Research最新文献_第10页

Supervising or assisting? The influence of virtual anchor driven by AI–human collaboration on customer engagement in live streaming e-commerce 监督还是协助?人工智能协同驱动的虚拟主播对电商直播客户参与度的影响

IF 3.9 4区管理学

Electronic Commerce Research Pub Date : 2023-11-24 DOI: 10.1007/s10660-023-09783-5

Yuexian Zhang, XueYing Wang, Xin Zhao

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引用次数: 0

IoT in retail and e-commerce 零售和电子商务中的物联网

IF 3.9 4区管理学

Electronic Commerce Research Pub Date : 2023-11-22 DOI: 10.1007/s10660-023-09785-3

Shakir Khan, Manju Khari, Mourade Azrour

引用次数: 0

Learning consumer preferences through textual and visual data: a multi-modal approach 通过文本和视觉数据学习消费者偏好:一种多模式方法

IF 3.9 4区管理学

Electronic Commerce Research Pub Date : 2023-11-18 DOI: 10.1007/s10660-023-09780-8

Xinyu Liu, Yezheng Liu, Yang Qian, Yuanchun Jiang, Haifeng Ling

引用次数: 0

Knowledge graph-based graph neural network models for multi-perspective modeling of group preferences 基于知识图的多视角群体偏好图神经网络模型

IF 3.9 4区管理学

Electronic Commerce Research Pub Date : 2023-11-18 DOI: 10.1007/s10660-023-09771-9

Zongyu Wang, Yan Li

{"title":"Knowledge graph-based graph neural network models for multi-perspective modeling of group preferences","authors":"Zongyu Wang, Yan Li","doi":"10.1007/s10660-023-09771-9","DOIUrl":"https://doi.org/10.1007/s10660-023-09771-9","url":null,"abstract":"<p>The purpose of group recommendation is to recommend items that all users in a group may like; therefore, the modeling target of group recommendation is not individual preference features, but group preference features, which are very complex in the context of online social platforms. In this paper, in order to better model group preferences, We propose the model Knowledge graph-based Multi-view Attention Group Recommendation (KMAGR) to model the group preference relationship in three aspects: 1) adding knowledge mapping relationships as side information to the model; 2) using attention mechanisms and graph neural network structures to model group purchase intentions; 3) in addition to modeling group preferences from the user’s perspective, we use group-user and group-intent multiple perspectives to model group preferences. We conducted experiments on two real online social datasets, and the experimental results proved that KMAGR outperformed other state-of-the-art models in group recommendation. Adding knowledge graph information and identifying group intent to the group recommendation system can greatly improve the effectiveness of group recommendation, while the critical path aggregation mechanism improves the explainability of recommendation results.</p>","PeriodicalId":47264,"journal":{"name":"Electronic Commerce Research","volume":"2013 16","pages":""},"PeriodicalIF":3.9,"publicationDate":"2023-11-18","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138496173","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

Watch your Wallet closely with online microloans: a two-stage model for delinquency and default risk management 用在线小额贷款密切关注你的钱包:拖欠和违约风险管理的两阶段模型

4区管理学

Electronic Commerce Research Pub Date : 2023-11-10 DOI: 10.1007/s10660-023-09778-2

Jiayan Han, Tian Lu, Yunjie Xu, Chenghong Zhang

引用次数: 0

Corporate communication during the COVID-19 crisis in a multicultural environment: culture and tweet impact 多元文化环境下新冠肺炎危机中的企业传播:文化与推特影响

4区管理学

Electronic Commerce Research Pub Date : 2023-11-09 DOI: 10.1007/s10660-023-09777-3

Faten F. Kharbat, Yezen Kannan, Kimberly Gleason, Amer Qasim

引用次数: 0

The effect of online shopping channel on consumers’ responses and the moderating role of website familiarity 网络购物渠道对消费者反应的影响及网站熟悉度的调节作用

4区管理学

Electronic Commerce Research Pub Date : 2023-11-07 DOI: 10.1007/s10660-023-09781-7

Lijuan Song, Zan Mo, Jianhua Liu, Huijian Fu

引用次数: 0

The impact of multi-type online advertising on the consumer engagement transition 多类型网络广告对消费者参与转变的影响

4区管理学

Electronic Commerce Research Pub Date : 2023-11-06 DOI: 10.1007/s10660-023-09775-5

Baixue Chen, Li Li, Qixiang Wang, Shun Li

引用次数: 0

An interaction model among enterprise and government actions and public opinion dissemination in negative events 负面事件中企业与政府行为与舆论传播的互动模型

4区管理学

Electronic Commerce Research Pub Date : 2023-11-04 DOI: 10.1007/s10660-023-09767-5

Xiaoli Wang, Shuqin Chen, Yanxi Xie, Jing Zhang

引用次数: 0

Analysis of clothing structure and management in clothing design oriented to market demand via recommendation algorithm 基于市场需求的服装设计中服装结构分析与管理的推荐算法

4区管理学

Electronic Commerce Research Pub Date : 2023-11-01 DOI: 10.1007/s10660-023-09776-4

Yuli Hu

引用次数: 0