{"title":"The Impulse Buying Phenomenon: A Comparative Study in Skin Care Purchase At Live Streaming Tiktok Shops Moderating By Gender","authors":"Ferry Aditya, Lenda Panambunan, Rimon Siregar, Pantri Heriyati","doi":"10.57096/return.v2i10.159","DOIUrl":"https://doi.org/10.57096/return.v2i10.159","url":null,"abstract":"This research aims to examine the role of social presence in live streaming TikTok Shop segmented in Indonesia on arousal and pleasure emotion that leads to consumer impulse buying who buy skincare moderated by gender. The data collection method for this research will be using quota sampling by online survey with 300 respondents as a representative sample. The results of this study showed that the role of social presence will positively influence or not positively influence impulse buying from arousal and pleasure emotion and whether the consumer gender will moderate and show any different result. It's not common to focus this study in Indonesia and focus on skincare products consumers while researching the role of social presence in live streaming TikTok Shop toward impulsive buying that are moderated by gender.","PeriodicalId":471892,"journal":{"name":"Return Study of Management Economic and Bussines","volume":"57 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135665856","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Exploration of User Acceptance Level of I-Bontang Mobile Application Technology with Technology Acceptance Model (TAM) Approach at Bontang City Regional Library","authors":"Retno Febriaryanti","doi":"10.57096/return.v2i10.166","DOIUrl":"https://doi.org/10.57096/return.v2i10.166","url":null,"abstract":"In the era of globalization, people are increasingly demanding to always want to get fast, cheap, comfortable, and precise services. As a service that runs library affairs, this phenomenon is a challenge for libraries to always make transformations in a better direction to maintain regional literacy levels. Therefore, this research was conducted to assess the factors of user acceptance of the application of the i-Bontang digital library system to users of Perpustakaan Daerah Kota Bontang. Based on the Technology Acceptance Model (TAM) framework, researchers analyzed the locus of perceived ease of use and perceived usefulness of various latent variables including behavior intention to use, actual system to use, relevance, subjective norms, screen design, mobility, trust in content, library assistance, computer literacy, trust in content, and level of infrastructure. Not only that, measurements were also carried out using Structural Equation Modeling (SEM) through the overall model fit test, validity test, and reliability test with a t-value > 1.96. The results of this study indicate that perceived ease of use is influenced by several variables such as screen design, mobility, librarian assistance, and computer literacy, while perceived usefulness is influenced by variables perceived ease of use, relevance, subjective norms, trust in content, and level of infrastructure. From this research it is proven that the actual system to use variable shows the strongest influence on the behavioral intention to use variable. In the end, the TAM model has helped assess the components in digital library acceptance with the hope that management in implementing systems such as i-Bontang can develop further.","PeriodicalId":471892,"journal":{"name":"Return Study of Management Economic and Bussines","volume":"54 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135665568","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Development of Superior Human Resources (HR) In Facing The Era of Globalization","authors":"Ferdy Leuhery","doi":"10.57096/return.v2i10.169","DOIUrl":"https://doi.org/10.57096/return.v2i10.169","url":null,"abstract":"The existence of the world today is full of openness, the world seems to be unified or known as globalization. As a consequence of the era of globalization, is the high level of competition and the challenges it poses. Like it or not, this is a reality that every citizen must face. The fundamental question of this reality is whether humans are able and ready to be conditioned as resources of social transformation or anticipated resources as actors of development. One of the efforts to anticipate it is to create various superior human resources who have the ability to do something for their nation. The method used in this study is descriptive analytic, which describes phenomena that exist or are happening then analyzed with theory and produce a solution (solution). The results of this study show that the urgency of human resource development is a key factor in winning global competition, which has consequences for increasingly fierce competition amid uncertainty, this strategic step deserves full support from all stakeholders. Strengthening human resources towards superior humans has a close correlation with increasing work productivity, in winning competition amid rapid changes in the world of business, political economy and culture in the midst of world turmoil that is increasingly competitive and developing.","PeriodicalId":471892,"journal":{"name":"Return Study of Management Economic and Bussines","volume":"281 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135665732","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Role of Mosque Management in Optimizing The Function of The Mosque As A Center of Worship, (Case Study on The Management of Sholihin, Tangkil, Manang, Grogol, Sukoharjokan Mosques)","authors":"Sarwan Uya, Yetty Faridatul Ulfah, Sukari Sukari","doi":"10.57096/return.v2i10.162","DOIUrl":"https://doi.org/10.57096/return.v2i10.162","url":null,"abstract":"The purpose of this study is to find out: 1). The role of management at Sholihin Mosque, Tangkil, Manang, Grogol, Sukoharjo is a process to prosper the mosque and the role of management at Sholihin Tangkil Mosque is also to optimize all mosque activities and activities. 2). Optimization of the function of the mosque as a center of worship at Sholihin, Tangkil, Grogol, Sukoharjo Mosques, namely by maximizing all aspects of activities, infrastructure and facilities to provide comfort in worship (five daily prayers) in the mosque and centralizing da'wah and social activities at the Sholihin Tangkil Mosque. 3). Obstacles to mosque management in optimizing the function of the mosque as a center of worship at Sholihin, Tangkil, Grogol, Sukoharjo Mosques are busy mosque administrators with their responsibilities outside the Sholihin Tangkil Mosque. This research method uses qualitative research methods. Qualitative research is a type of research that produces findings that cannot be achieved using statistical procedures or other means of quantification. The techniques used by researchers in collecting data on qualitative research methods are carried out in natural settings, both through observation, interviews and documentation. While the place of research is at Sholihin Tangkil Mosque, Manang, Grogol, Sukoharjo. The results of this study show that: 1). The role of management at Sholihin Tangkil Mosque, Manang, Grogol, Sukoharjo has implemented its role starting from planning, organizing, mobilizing and supervising. 2). Optimization of the function of the mosque as a center of worship at Sholihin, Tangkil, Grogol, Sukoharjo Mosques by maximizing all activities, activities and programs of the mosque. 3). The constraints of mosque management in optimizing the function of the mosque as a center of worship at Sholihin, Tangkil, Grogol, Sukoharjo Mosques are certainly inseparable from obstacles or things that can be obstacles in the optimization process, namely the busyness of takmir administrators, the financial crisis of mosques and disruptions in worship.","PeriodicalId":471892,"journal":{"name":"Return Study of Management Economic and Bussines","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135665855","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Creative Management and Innovation: Building Competitive Advantage in The Contemporary Era","authors":"Rokhmad Slamet, Harries Madiistriyatno, Munir Azhari","doi":"10.57096/return.v2i10.163","DOIUrl":"https://doi.org/10.57096/return.v2i10.163","url":null,"abstract":"In the world of business and enterprise, competition is something that cannot be avoided. Especially in this contemporary era, business practices are experiencing very rapid changes due to advances in digital technology which requires business people to be ready to face competition. In an effort to face competition in business, an attitude of discipline, creativity and innovation is needed by business people or businesses. In an effort to maintain market share, an entrepreneur must be able to see an opportunity and have the courage to take a risk. It is through courage and opportunity that an entrepreneur becomes equipped to remain capable and even win market competition. This research aims to find out what kind of creativity and innovation are carried out by business actors in dealing with changes in market share in the current era. This research uses a qualitative research method using a case study approach. The results of this research are that the application of creative management and innovation carried out by the UMKM industry, Ms. Sumiatin's peanut brittle business and the restaurant industry, namely Lim's Cafe Kisaran and Bang Kendik Cafe Rantauparat, has had a positive impact and is able to create competitive advantages in the contemporary era.","PeriodicalId":471892,"journal":{"name":"Return Study of Management Economic and Bussines","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135666220","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Effect of Retailer Awareness, Retailer Quality Perception, Retailer Relationship Quality on Customer Loyalty Mediated Customer Satisfaction (A Study of Perahu Salt Brands)","authors":"Febry Aditya Pratama, Susilo Toto Raharjo","doi":"10.57096/return.v2i10.170","DOIUrl":"https://doi.org/10.57096/return.v2i10.170","url":null,"abstract":"Salt is a basic need that is no less important than sugar. Almost every household needs consumption salt every day. The existence of salt in everyday life cannot be ignored. The problem that arises in this study is that in recent years sales at perahu salt have experienced fluctuating sales, some complaints about the services provided by Perahu salt principal sales are still unsatisfactory to retailers, especially wholesalers. The purpose of this study is expected to be used by company management as a reference to provide customer satisfaction through the services provided by the principal of the Perahu salt producer through retailer awareness, perceived retailer quality, relationship quality, customer satisfaction and customer loyalty. Quantitative data is taken directly from filling out questionnaires from shops, especially wholesalers in the Central Java area. The results showed that in order to increase customer loyalty in purchasing Perahu salt through retailers, Perahu salt customer satisfaction through retailers needs to be improved. Increasing Perahu salt customer satisfaction through retailers can be done through retailer awareness, perceived retailer quality and relationship quality. Retailers have a big role in driving sales of Perahu salt. When the retailer has the power where the customer realizes the existence of the retailer, the customer will want to make a purchase at the retailer, especially when the customer and the retailer have a good quality relationship such as the customer has a long transaction relationship with the retailer, then this will satisfy the customer more. When customers feel this satisfaction, there is an increase in customer loyalty where customers will want to continue making purchases.","PeriodicalId":471892,"journal":{"name":"Return Study of Management Economic and Bussines","volume":"44 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135666115","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Homestay Digital Marketing in Tourism Villages in South Sulawesi (Case Study in 3 Featured Tourism Village)","authors":"Daniel Adolf Ohyver, Hamsu Hanafi, Ali Muhtasom","doi":"10.57096/return.v2i10.168","DOIUrl":"https://doi.org/10.57096/return.v2i10.168","url":null,"abstract":"One type of accommodation that is widely found in tourist villages is homestay. Homestay is an accommodation that offers the experience of living together with locals in their homes. Homestay is a popular form of accommodation in tourist villages because it provides a different experience from other accommodations, as well as providing opportunities for tourists to interact with locals. Although homestays are in great demand by tourists, there are still some challenges in marketing them in tourist villages. One of the challenges faced by homestay marketers in tourist villages is the lack of knowledge on how to market effective homestays. In addition, homestays in tourist villages are also faced with competition with other accommodations such as hotels, villas, and other inns. The results showed that the homestay marketing strategy has not been effective enough in Tourism Villages in South Sulawesi, because homestay owners / managers and pokdarwis as homestay marketing coordinators in tourism villages have not had the right concept in their marketing. The role of information technology has not increased the effectiveness of homestay digital marketing in tourism villages in South Sulawesi due to limited digital literacy and resources.","PeriodicalId":471892,"journal":{"name":"Return Study of Management Economic and Bussines","volume":"85 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-10-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135665854","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Effect Of Business Risk, and Financial Risk on Profitability in Mining Sector Companies Listed on The Indonesia Stock Exchange (IDX) for The 2018-2021 Period","authors":"Jesyca Ireyne Duru, Usil Sis Sucahyo","doi":"10.57096/return.v2i9.153","DOIUrl":"https://doi.org/10.57096/return.v2i9.153","url":null,"abstract":"The purpose of this study is to determine how much influence Total Asset Turnover, Debt to Equity Ratio, has on Return On Equity in mining sub-sector companies listed on the Indonesia Stock Exchange (IDX) for the 2018-2021 period. The researcaes take a total of 60 Sample is done by purposive sampling technique. This research uses quantitative methods with descriptive analysis techniques using SPSS version 20 software.the data used is secondary data and obtained through the official website of the Indonesia Stock Exchange (IDX) in the form of annual financial statements (www.idx.co.id). Through this research, it was found that Total Asset Turnover had a significant positive effect on Return On Equity in mining sub-sector companies. Meanwhile, the Debt to Equity Ratio has a significant negative effect on Return On Equity in mining sub-sector companies.","PeriodicalId":471892,"journal":{"name":"Return Study of Management Economic and Bussines","volume":"8 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-09-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136236474","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Effect of Carbon Emission Disclosure and Environmental Information Disclosure on Company Value With Commissioner Size as Moderation","authors":"Fiona Wiryawan","doi":"10.57096/return.v2i9.154","DOIUrl":"https://doi.org/10.57096/return.v2i9.154","url":null,"abstract":"This research aims to determine the effect of disclosure of carbon emissions and environmental information on firm value with board size as a moderating variable. Disclosure of carbon emissions is a form of corporate transparency to shareholders in the context of overcoming global warming and climate change. This is also believed to increase the value of the company in the long term. The population used in this study are non-financial companies at LQ 45 which are listed on the Indonesia Stock Exchange in the period August 2022 to January 2023. This research method is quantitative using purposive sampling. Based on analysis data, the disclosure of carbon emissions and the disclosure of environmental information have significant positive results on the value of the company. On the other hand, the size of the board of commissioners is still unable to moderate the disclosure of carbon emissuons and disclosure of environmental information on the value of the company.","PeriodicalId":471892,"journal":{"name":"Return Study of Management Economic and Bussines","volume":"40 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-09-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136379538","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The Effect of Asset Structure, Size, Growth and Profitability of The Company on The Capital Structure of Manufacturing Companies","authors":"Dikdik Sidik Pamungkas","doi":"10.57096/return.v2i10.161","DOIUrl":"https://doi.org/10.57096/return.v2i10.161","url":null,"abstract":"The purpose of this study is to analyze empirical factors that affect capital structure in manufacturing companies in Indonesia. In this study the independent variables are asset structure, company size, growth and profitability. The dependent variable is the capital structure defined as the ratio of debt to assets. The population in this study is manufacturing companies listed on the Indonesia Stock Exchange during 2007-2016. There were 181 manufacturing companies, using purposive sampling method, 119 manufacturing companies used as a sample of selected population companies that had never been delisted from the Indonesia Stock Exchange during 2007-2016. The sample type is panel data, which is a combination of cross section data with time series data. This research uses quantitative methods and data analysis using panel data regression with a fixed effect model approach. The result is that asset structure, company size and profitability have a significant negative influence on the debt-to-asset ratio, but the growth shows no significant influence of about 69.27% between all independent variables with dependent variables and 30.73% contributed by other parties. Independent variables exclude asset structure, company size, growth and profitability.","PeriodicalId":471892,"journal":{"name":"Return Study of Management Economic and Bussines","volume":"18 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-09-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"136379817","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}