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Journal of Applied Sport Management最新文献

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Analytics on Service Quality in Spectator Sports 观赏性体育服务质量分析
IF 0.5
Journal of Applied Sport Management Pub Date : 2022-01-01 DOI: 10.7290/jasm14h59c
A. Ozkul, Gazi Duman
{"title":"Analytics on Service Quality in Spectator Sports","authors":"A. Ozkul, Gazi Duman","doi":"10.7290/jasm14h59c","DOIUrl":"https://doi.org/10.7290/jasm14h59c","url":null,"abstract":"Spectator sport events are made possible by the contributions of many different participants ranging from fans and players to coaches, managers and sponsors. Through the lens of co-creation of value in the spectator sports, we discuss how sport analytics can relate to spectator sport service quality by collecting and analyzing data from each participating actor.","PeriodicalId":43607,"journal":{"name":"Journal of Applied Sport Management","volume":"1 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71084425","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Progressive Analytics Diffusions: Rewiring our Software 渐进式分析扩散:重新布线我们的软件
IF 0.5
Journal of Applied Sport Management Pub Date : 2022-01-01 DOI: 10.7290/jasm14mxjx
Liz Wanless
{"title":"Progressive Analytics Diffusions: Rewiring our Software","authors":"Liz Wanless","doi":"10.7290/jasm14mxjx","DOIUrl":"https://doi.org/10.7290/jasm14mxjx","url":null,"abstract":"The sport industry is no stranger to the pursuit of innovation (Slack & Thurston, 2021). The sport analytics realm represents the continual emergence of innovation diffusion curves. This essay shows how innovating both research and education in response to diffusion curves in sport analytics, we can create the space to not only keep but also generate pace.","PeriodicalId":43607,"journal":{"name":"Journal of Applied Sport Management","volume":"1 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71084814","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
Bringing Students with Low Agreeableness to Attend Collegiate Sports: A Moderated Mediation Model with Team Identification and Student Involvement 低亲和力学生参与大学体育:团队认同与学生参与的调节中介模型
IF 0.5
Journal of Applied Sport Management Pub Date : 2022-01-01 DOI: 10.7290/jasm14t7qn
Chanwook Do, Jun-Phil Uhm, Heetae Cho, Hyun-Woo Lee
{"title":"Bringing Students with Low Agreeableness to Attend Collegiate Sports: A Moderated Mediation Model with Team Identification and Student Involvement","authors":"Chanwook Do, Jun-Phil Uhm, Heetae Cho, Hyun-Woo Lee","doi":"10.7290/jasm14t7qn","DOIUrl":"https://doi.org/10.7290/jasm14t7qn","url":null,"abstract":"In a college athletics setting, we investigated a moderated mediation model of the effect of team identification on attendance intention where student involvement was the mediator and agreeableness was the moderator. Results showed that student involvement mediated the relationship between team identification and attendance intention, and agreeableness moderated the effect of student involvement on attendance intention. In particular, the interaction effect by agreeableness indicated how less agreeable students would be more willing to attend games when they are more involved in campus activities. Details of this study, including theoretical and practical implications, research limitations, and future directions, are discussed.","PeriodicalId":43607,"journal":{"name":"Journal of Applied Sport Management","volume":"1 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71085196","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Home Fare Advantage: An examination of the Role of Food and Beverages in Mercedes-Benz Stadium’s Event Experience 主场票价优势:食品和饮料在梅赛德斯-奔驰体育场活动体验中的作用研究
IF 0.5
Journal of Applied Sport Management Pub Date : 2022-01-01 DOI: 10.7290/jasm145du3
Mark A. Slavich, Gregg Rich, Dylan Williams
{"title":"Home Fare Advantage: An examination of the Role of Food and Beverages in Mercedes-Benz Stadium’s Event Experience","authors":"Mark A. Slavich, Gregg Rich, Dylan Williams","doi":"10.7290/jasm145du3","DOIUrl":"https://doi.org/10.7290/jasm145du3","url":null,"abstract":"Through the lens of Expectation Disconfirmation Theory and with consideration of other event experience factors, our study examines how strategic concessions changes implemented by the Arthur M. Blank (AMB) Group with the building of Mercedes-Benz Stadium affect the fan experience at its professional sport events. These changes differ significantly from operational practices at most sport venues, with emphasis on eliminating bottlenecks to increase throughput and allowing for reduced costs without negatively affecting quality. Data were collected through an online survey of Atlanta United match attendees and an online observation. Results from this study suggest that management prioritization of concession services may be the most effective approach for engendering positive, overall event experiences from patrons.","PeriodicalId":43607,"journal":{"name":"Journal of Applied Sport Management","volume":"1 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71083883","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Examining Retro Merchandise Consumers in Sport: Who Prefers Throwback Merchandise and Why? 调查体育界的复古商品消费者:谁更喜欢复古商品，为什么?
IF 0.5
Journal of Applied Sport Management Pub Date : 2022-01-01 DOI: 10.7290/jasm149q6p
Zach Scola, Brian S. Gordon, B. Dwyer
{"title":"Examining Retro Merchandise Consumers in Sport: Who Prefers Throwback Merchandise and Why?","authors":"Zach Scola, Brian S. Gordon, B. Dwyer","doi":"10.7290/jasm149q6p","DOIUrl":"https://doi.org/10.7290/jasm149q6p","url":null,"abstract":"Retro marketing in sport has been relied upon for years. Sport fans see more teams and leagues implement retro marketing and merchandise into marketing plans. Despite this, we have little understanding behind the success of retro marketing in sport. Therefore, this paper sought to gain a better understanding of the demographic characteristics of retro merchandise consumers and to examine the impact of two psychographic factors. Surveys collected from fans of various professional sport teams in the United States (N = 1,509), demonstrated novel findings. In this study retro merchandise was preferred overall, younger fans were more likely to prefer retro merchandise, and household income did not explain much of the preference. Most telling was that nostalgic proneness significantly and positively predicted a retro preference. The implications from this study should guide marketers in their usage of retro merchandise and marketing practices and lead to future practical research on the topic.","PeriodicalId":43607,"journal":{"name":"Journal of Applied Sport Management","volume":"1 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71084406","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
Relationship Between a Reflective-Formative Model of Team Brand Associations and Behavioral Intentions: The Mediating Effect of Fan Identification 团队品牌联想的反思-形成模型与行为意向的关系:球迷认同的中介作用
IF 0.5
Journal of Applied Sport Management Pub Date : 2022-01-01 DOI: 10.7290/jasm141np9
Hoyeol Yu, Neal C. Ternes, Claudia B. Ambs, Sanghoon Kim
{"title":"Relationship Between a Reflective-Formative Model of Team Brand Associations and Behavioral Intentions: The Mediating Effect of Fan Identification","authors":"Hoyeol Yu, Neal C. Ternes, Claudia B. Ambs, Sanghoon Kim","doi":"10.7290/jasm141np9","DOIUrl":"https://doi.org/10.7290/jasm141np9","url":null,"abstract":"Understanding fans’ perceived associations with their favorite teams is crucial for the successful management of sport teams. In the current study, team brand associations are measured as a reflective-formative construct to examine the role of the fan identification on the relationship between team brand associations and behavioral intentions. Data from professional soccer spectators (n = 101) were analyzed using PLS-SEM. The results indicated that the reflective-formative construct of team brand associations and fan identification influence behavioral intention, whilst fan identification was found to mediate the relationship between team brand associations and behavioral intentions. Managerial implications include strategic marketing how sport team managers can alter their team brand associations to foster the relationship between fans and teams.","PeriodicalId":43607,"journal":{"name":"Journal of Applied Sport Management","volume":"47 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71083917","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Efficiency Analytics of NCAA Division I College Football Programs NCAA一级大学橄榄球项目的效率分析
IF 0.5
Journal of Applied Sport Management Pub Date : 2022-01-01 DOI: 10.7290/jasm146725
F. Bouchet, M. Troilo, Wen-Chyuan Chiang, Jennifer Shang
{"title":"Efficiency Analytics of NCAA Division I College Football Programs","authors":"F. Bouchet, M. Troilo, Wen-Chyuan Chiang, Jennifer Shang","doi":"10.7290/jasm146725","DOIUrl":"https://doi.org/10.7290/jasm146725","url":null,"abstract":"College athletics are a multi-billion dollar industry in the United States, but how well do university athletic programs employ their resources? The question is germane in light of increasing costs of higher education and scrutiny of university budgets. This study furnishes a template to weigh the tradeoffs inherent in collegiate sports, which is the main contribution of the paper. A dataset of 117 American college football programs from 2011-2015 is analyzed using DEA and AHP methods to assess the efficiency and perception of these programs. The result is the aforementioned framework measuring the programs' success and answers the question of program efficiency.","PeriodicalId":43607,"journal":{"name":"Journal of Applied Sport Management","volume":"1 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71084182","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Determinants of Competitive Advantage for Sport Firms: Using Public Big Data in Korea 体育企业竞争优势的决定因素:利用韩国的公共大数据
IF 0.5
Journal of Applied Sport Management Pub Date : 2022-01-01 DOI: 10.7290/jasm14ykeb
Iksu Jun, H. Sung, Juho Park, Hyun-Woo Lee
{"title":"Determinants of Competitive Advantage for Sport Firms: Using Public Big Data in Korea","authors":"Iksu Jun, H. Sung, Juho Park, Hyun-Woo Lee","doi":"10.7290/jasm14ykeb","DOIUrl":"https://doi.org/10.7290/jasm14ykeb","url":null,"abstract":"This study examines the determinants of competitive advantage with respect to economic performance of sport firms. Logit regressions estimated dependent variables of economic performance measures based on sales per capita of firms. Determinants of competitive advantage were estimated by efficiency indicators, organization characteristic indicators, and industry classification indicators. Increase in efficiency was a significant determinant of competitive advantage as well as organizational type, size of human resource, diversification of products, and sales growth rate. Operationalizing competitive advantage as outperforming the market average and better than the top 10%, the logit regression model provides means for sport firms to analyze industry data to evaluate their own performance. In particular, including efficiency estimates showed practical significance for market analysis.","PeriodicalId":43607,"journal":{"name":"Journal of Applied Sport Management","volume":"179 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71086030","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Perspectives on the Sports Analytics Revolution: An Introduction to the Special Issue 体育分析革命的观点:特刊导论
IF 0.5
Journal of Applied Sport Management Pub Date : 2022-01-01 DOI: 10.7290/jasm14eslv
Jun Kim
{"title":"Perspectives on the Sports Analytics Revolution: An Introduction to the Special Issue","authors":"Jun Kim","doi":"10.7290/jasm14eslv","DOIUrl":"https://doi.org/10.7290/jasm14eslv","url":null,"abstract":"The goal of this special issue is to add to the academic literature on analytics by offering a diverse array of perspectives on the use of analytics and technology in sports. Sticking with the overall scope of the Journal of Applied Sport Management, the “think pieces” in this special issue are meant to be grounded in existing scholarship while allowing the invited authors a great deal of originality and flexibility to consider what may be coming next and how we, as sport professionals and scholars, can be prepared to meet the challenges and opportunities that are on the horizon.","PeriodicalId":43607,"journal":{"name":"Journal of Applied Sport Management","volume":"1 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71084166","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Monetizing Athlete Brand Image: An Investigation of Athlete Managers’ Perspectives 运动员品牌形象货币化:运动员管理者视角的调查
IF 0.5
Journal of Applied Sport Management Pub Date : 2022-01-01 DOI: 10.7290/jasm148967
Olzhas Taniyev, K. C. Mayer, Brian S. Gordon
{"title":"Monetizing Athlete Brand Image: An Investigation of Athlete Managers’ Perspectives","authors":"Olzhas Taniyev, K. C. Mayer, Brian S. Gordon","doi":"10.7290/jasm148967","DOIUrl":"https://doi.org/10.7290/jasm148967","url":null,"abstract":"In a highly competitive sport marketplace, personal branding is a top priority for athletes. Thusly, marketers should leverage athletes’ talents and influence in creative ways to maximize their earning potential. This research explored the attributes of a marketable athlete, as well as promotional strategies to help secure athlete sponsorships. Semi-structured interviews were conducted with purposefully selected talent marketing practitioners with sport marketing agencies. The findings revealed relatable story, as well as perceived persona, as prevalent themes for a marketable athlete. Additionally, the themes of athlete-brand alignment and social media marketing were important to securing client promotion and sponsorships. These findings extended previous conceptualizations by illuminating the essential role of brand authenticity not only in quality of fan-athlete interaction, but in appeal to prospective sponsors.","PeriodicalId":43607,"journal":{"name":"Journal of Applied Sport Management","volume":"11 1","pages":""},"PeriodicalIF":0.5,"publicationDate":"2022-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"71084357","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
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