PlaridelPub Date : 2022-10-25DOI: 10.52518/2022-13tgno
Axle Christien Tugano
{"title":"Ang popularidad ng phallic jokes: Isang kritikal na pagsusuri sa mga phallokratikong pahayag ni Rodrigo Duterte sa midya","authors":"Axle Christien Tugano","doi":"10.52518/2022-13tgno","DOIUrl":"https://doi.org/10.52518/2022-13tgno","url":null,"abstract":"Abstract In Philippine society, jokes are an integral element, whether polemical or verbal. But at no instance should any sexist, patriarchal, machismo, or misogynistic remark that reinforces a culture of impunity such as touching, rape, pain, and abuse be considered a “good joke.” Duterte jokes, especially his phallic jokes, became popular in media and was viewed as a “ridiculous” statement that, in fact, ran over some Filipino customs and culture. The purpose of this study is to take a critical analysis at Duterte’s remarks that are directly related to his being a phallocrat, a type of leader who is a sexist patriarch. From its two statements regarding his virile organ with length that reaches his navel (2019) and his own interpretation of utog (2017 and 2019), it examined how this type of jokes prevailed, accepted, and laughed at by the audience. This part of the study focuses on the context of the popularity of Duterte’s obscene jokes. It is a myth that his phallocratic jokes have descended on the understanding of the masses and reflect the image of the Filipino people, because when examined, he actually desecrated the culture and consciousness of the Filipinos. Through this, the phenomenon of how and why post-colonial phallocrats like Duterte managed to win over the hearts of the people, via jokes is demonstrated.","PeriodicalId":40520,"journal":{"name":"Plaridel","volume":"08 1","pages":""},"PeriodicalIF":0.3,"publicationDate":"2022-10-25","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86196527","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Netspeak virtual ethnography as culture in the Kaskus virtual community","authors":"Gema Nusantara Bakry, Rulli Nasrullah, Amin Shabana","doi":"10.52518/2022.19.1-05banash","DOIUrl":"https://doi.org/10.52518/2022.19.1-05banash","url":null,"abstract":"The Internet’s rapid development has created a new space, namely digital space, in people’s life. This digital space, which is created by the advancement in information and communication technology, provides an alternative for the community to get an advantage. The community can engage in a variety of activities. One of them is to communicate. Due to the presence of digital space, a new communication culture by using Internet has emerged. The purpose of this research is to discover how Internet speech (Netspeak) is used in conversation in the Kaskus online community. Virtual ethnography was used as a research method. This study attempted to find out how culture, interactions, and structures shape the cybersocial reality in the Kaskus forum. This study describes various Internet languages that users use to express and communicate what they have in mind. The slang language is used by the Kaskusers to: (1) familiarize themselves with others, (2) express themselves, (3) inform about something, (4) give their regret, (5) insinuate, and (6) to buy and sell. In comparison, emoticons are used as: (1) the sign of friendship, (2) the sign of expressing emotions, (3) the sign of satire, and (4) the sign of telling something.","PeriodicalId":40520,"journal":{"name":"Plaridel","volume":"36 1","pages":""},"PeriodicalIF":0.3,"publicationDate":"2022-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85123804","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Gender in Philippine advertisements: Portrayal patterns and platform differences immediately before the COVID-19 pandemic","authors":"F. Paragas, Czekaina Esrah Rapanot, Marrhon Mangalus, Catherine Faith Hoggang,, Mariam Jayne Agonos","doi":"10.52518/2022.19.1-04prmha","DOIUrl":"https://doi.org/10.52518/2022.19.1-04prmha","url":null,"abstract":"Informed by the pioneering work of Erving Goffman, subsequent studies by Mee-Eun Kang, recent innovations in the Geena Davis Institute, and local approaches by Philippine scholars, this study sought to determine the portrayal of gender in Philippine advertising across various media. Specifically, it located gender across products, storylines, characters, pitch, and setting. It provided the baseline data for the depiction of gender immediately before the pandemic, and served as the benchmark against how gender may be portrayed differently in ads in the next normal. The population of TV, print, and radio advertisements was based on a database maintained by Aries Insights and Media Solutions (AIMS), access to which was facilitated by Kantar Media. The study covered two TV stations, three broadsheets, two tabloids, two FM stations, and two AM stations. The researchers constructed two weeks from January – December 2018 for TV and print, while one week was constructed from October to December 2018 for radio. Across platforms, the most advertised products were food and non-alcoholic beverages, pharmaceutical/health/herbal products, and restaurants, retail outlets, and malls. Ads focused on product/brand prestige, appealed to any of the five human senses, or concentrated on health. Certain ad pitches showed noticeable gendered differences. Women rather than men were associated with beauty, youth, and value for money. Print and radio ads featured more men than women, while TV featured more women than men. The study found that while overt objectification was no longer prevalent in advertisements, stereotypically gendered portrayals remain in subtle forms across platforms.","PeriodicalId":40520,"journal":{"name":"Plaridel","volume":"68 1","pages":""},"PeriodicalIF":0.3,"publicationDate":"2022-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"82854684","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
PlaridelPub Date : 2022-06-29DOI: 10.52518/2022.19.1-01tbada
M. T. A. Tabada
{"title":"“Gendered space”: A study of newspaper opinion journalism as emergent and oppositional to the dominant culture in journalism","authors":"M. T. A. Tabada","doi":"10.52518/2022.19.1-01tbada","DOIUrl":"https://doi.org/10.52518/2022.19.1-01tbada","url":null,"abstract":"This paper reviews the literature in academic journals and books and asserts the importance of studying opinion journalism as a genre of emergent and oppositional journalism and a form of public engagement. Using Raymond Williams’s Marxist cultural theory of base and superstructure, this writer takes the perspective that newspaper columns are a genre that contributes to residual and emergent forms of alternative and oppositional culture which counters the texts and values in the dominant culture of journalism. Exercising traditional public scholarship, op-ed writers utilize columns, essays, and other forms of creative nonfiction to address issues that concern women, the working class, and other vulnerable groups that are kept at the periphery of public discourse.","PeriodicalId":40520,"journal":{"name":"Plaridel","volume":"7 1","pages":""},"PeriodicalIF":0.3,"publicationDate":"2022-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81869631","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
PlaridelPub Date : 2022-06-29DOI: 10.52518/2022.19.1-07jlgat
Joseph Ryann J. Jalagat
{"title":"From “welcome to my channel” to “please like, share, & subscribe”: A conversational analysis of the opening and closing strategies of Filipino Youtube vlogs","authors":"Joseph Ryann J. Jalagat","doi":"10.52518/2022.19.1-07jlgat","DOIUrl":"https://doi.org/10.52518/2022.19.1-07jlgat","url":null,"abstract":"In the field of communications much is still to be known about Filipino vlogs. And yet vlogs are subject to much public discourse. Anchored in Jessica De Boeck’s (2015) work, this study determines the purposes that vlogs serve in this computer-mediated communication by examining the opening and closing strategies in 10 Filipino YouTube vlogs. Generally, the results of the study are constitutive of De Boeck’s findings. However, Filipino vlogs have interesting additions to these identified strategies. For the opening strategies, some Filipino vloggers identify their viewers by denoting names to their fan base. They also include short clips or video previews, which I argue as “digital markers.” And as for the closing strategies, some Filipino vloggers operate the discourse marker “so” as a final closing strategy. Lastly, the topic shading forecasts vloggers’ arrangement and framing. By and large, the vlogs’ employed strategies are deemed to provide a profound sense of involvement, engagement, and belongingness.","PeriodicalId":40520,"journal":{"name":"Plaridel","volume":"86 1","pages":""},"PeriodicalIF":0.3,"publicationDate":"2022-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81602579","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
PlaridelPub Date : 2022-06-29DOI: 10.52518/2022.19.1-02ccpel
Bonne Cañal, Ira Capuyan, Hannah Jelsy T. Del Pilar, Myril Eloise Enolpe, Susan Loseo
{"title":"Not your ordinary catfishing story: The role of cancel culture behind the hashtag #SamMoralesisOver","authors":"Bonne Cañal, Ira Capuyan, Hannah Jelsy T. Del Pilar, Myril Eloise Enolpe, Susan Loseo","doi":"10.52518/2022.19.1-02ccpel","DOIUrl":"https://doi.org/10.52518/2022.19.1-02ccpel","url":null,"abstract":"This study examined the role of cancel culture behind the hashtag #SamMoralesIsOver to determine how it affected the LGBTQ+ catfishing victims’ courage to speak out. The hashtag refers to the online “cancellation” of multimedia artist Sam Morales after trans woman Jzan Vern Tero disclosed how Sam catfished her into an 8-month relationship. A focus group discussion was conducted among eight LGBTQ+ members who were either catfishing victims or shared or retweeted tweets with the said hashtag. Responses were analyzed using the theories of Convergence Culture, Spiral of Silence, and Empowerment. Findings showed that LGBTQ+ members define cancel culture as an online phenomenon involving a group of persons condemning offensive and displeasing acts, beliefs, or certain stigmas in an attempt to demand accountability from the perceived offender. Participants find Twitter the most convenient platform for cancel culture. The catfishing victims’ decision to speak out are influenced by these factors: relatability, raising awareness, and the perpetrator’s reason for catfishing. Cancel culture has a significant role in promoting awareness about the ongoing struggles of minority groups like the LGBTQ+ community.","PeriodicalId":40520,"journal":{"name":"Plaridel","volume":"4 1","pages":""},"PeriodicalIF":0.3,"publicationDate":"2022-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74288634","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
PlaridelPub Date : 2022-06-29DOI: 10.52518/2022.19.1-03glnza
G. Lanuza
{"title":"Duterte as misogynist fascist: A discourse analysis of Duterte’s misogynist criticisms against women","authors":"G. Lanuza","doi":"10.52518/2022.19.1-03glnza","DOIUrl":"https://doi.org/10.52518/2022.19.1-03glnza","url":null,"abstract":"This paper is an attempt to explain the cultural and political consequences of President Duterte’s misogynistic microassaults against women in his public speeches and personal behaviors that brazenly demean women. Employing critical discourse analysis on relevant material found in online sources covering the period from the precampaign to the year 2018 (the second year of Duterte’s presidency), this study will explore how Duterte’s microassaults against strong women who dare stand up against his hypermasculine power serve to further consolidate his fascist power while instilling among the population the traditional sex-roles assigned to women such as passivity, obedience, and docility.","PeriodicalId":40520,"journal":{"name":"Plaridel","volume":"20 1","pages":""},"PeriodicalIF":0.3,"publicationDate":"2022-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"75181085","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
PlaridelPub Date : 2022-06-29DOI: 10.52518/2022.19.1-08cybyb
Angeline Cayabyab
{"title":"Happily ever after: Representations of gender politics in This Guy’s in Love with U Mare!","authors":"Angeline Cayabyab","doi":"10.52518/2022.19.1-08cybyb","DOIUrl":"https://doi.org/10.52518/2022.19.1-08cybyb","url":null,"abstract":"","PeriodicalId":40520,"journal":{"name":"Plaridel","volume":"11 1","pages":""},"PeriodicalIF":0.3,"publicationDate":"2022-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74745831","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
PlaridelPub Date : 2022-06-29DOI: 10.52518/2022.19.1-06soknu
Muria Endah Sokowati, Frizki Yulianti Nurnisya
{"title":"Patriotic heroes on screen; Strategy of demonstrating power: Reading police’s images in the winning films of the Police Movie Festival 2019","authors":"Muria Endah Sokowati, Frizki Yulianti Nurnisya","doi":"10.52518/2022.19.1-06soknu","DOIUrl":"https://doi.org/10.52518/2022.19.1-06soknu","url":null,"abstract":"This article analyzes the winning films at Indonesia’s 2019 Police Movie Festival “Together We Are Strong.” This film festival was organized by the Public Relations of the Indonesian National Police, which is allegedly one of the police’s efforts to control the media. We argue that the festival became the vehicle for police to build positive images since the media published some violent cases perpetrated by the police against civilians; or negative sentiment toward the police because several police officers held strategic positions in government. In order to find out the positive image raised by the police, we analyze the police figures in these film festival winners. The analyses include the basic ideas, characters, setting, iconography, and narrative events of the police figures. The results show that the film festival winners portrayed police as patriotic heroes who defend the country from crimes that threaten the nation’s integrity through genre analysis. According to the discursive practice in film, police’s images as patriotic heroes become an attempt by the police to perform their power in socio-political life, especially in Indonesia.","PeriodicalId":40520,"journal":{"name":"Plaridel","volume":"25 1","pages":""},"PeriodicalIF":0.3,"publicationDate":"2022-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"72528966","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
PlaridelPub Date : 2022-06-29DOI: 10.52518/2020-04rosisi
Imron Rosidi
{"title":"Symbolic Distancing: Indonesian Muslim Youth Engaging With Korean Television Dramas","authors":"Imron Rosidi","doi":"10.52518/2020-04rosisi","DOIUrl":"https://doi.org/10.52518/2020-04rosisi","url":null,"abstract":"This article deals with Indonesian Muslim youth engaging with Korean television dramas. This article employs observation and interview among 43 Indonesian Muslim youth. This study has shown that there is symbolic distancing that happens in Indonesia because of Islamic and Hallyu’s interaction and negotiation. Based on symbolic distancing concept, Indonesian Muslim youth engaging with Korean TV dramas involves the localized appropriation. Indonesian young Muslims believe that it is crucial to preserve Islamic values while consuming Korean TV dramas. Images and representations of Korean TV dramas basically do not reduce their Islamic identity. Ultimately, images and representations in Korean television dramas support their Muslim identity. Indonesian Muslim youth who enjoy watching Korean television dramas learn from the scenes depicted. However, these young Muslims also negotiate or even oppose the representations which contradict with their Islamic understandings. These images and representations have been appropriated based on their Islamic values.","PeriodicalId":40520,"journal":{"name":"Plaridel","volume":"121 1","pages":""},"PeriodicalIF":0.3,"publicationDate":"2022-06-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"79442180","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}