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Handbuch Marketing-Controlling最新文献

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Balanced Scorecard 平衡计分卡
Handbuch Marketing-Controlling Pub Date : 1900-01-01 DOI: 10.1007/978-3-662-62837-9_25
S. Götte
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引用次数: 0
Strategische Frühaufklärung und Risikomanagement 战略性早期教育和风险管理
Handbuch Marketing-Controlling Pub Date : 1900-01-01 DOI: 10.1007/978-3-662-50406-2_7
D. Drechsler
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引用次数: 1
Delphi-Analyse Delphi-Analyse
Handbuch Marketing-Controlling Pub Date : 1900-01-01 DOI: 10.1007/978-3-662-62837-9_9
M. Häder
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引用次数: 0
Controlling der Werbung 广告的控制面板
Handbuch Marketing-Controlling Pub Date : 1900-01-01 DOI: 10.1007/978-3-662-50406-2_8
Hans Pechtl
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引用次数: 0
Innovationsmanagement und -controlling 创新管理和控制
Handbuch Marketing-Controlling Pub Date : 1900-01-01 DOI: 10.1007/978-3-662-50406-2_16
R. Gleich, Jan Christoph Munck, Alexander Tkotz
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引用次数: 1
Marktforschung als Grundlage für das Marketing-Controlling 市场审计和市场研究基础
Handbuch Marketing-Controlling Pub Date : 1900-01-01 DOI: 10.1007/978-3-662-50406-2_3
A. Guber
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引用次数: 0
E-Commerce-Controlling E-Commerce-Controlling
Handbuch Marketing-Controlling Pub Date : 1900-01-01 DOI: 10.1007/978-3-662-50406-2_18
M. Ehlbeck, Stephan Schosser, J. Wind
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引用次数: 0
Marketing-Controlling in der Versicherungsbranche 营销-控制在versicherungbranch
Handbuch Marketing-Controlling Pub Date : 1900-01-01 DOI: 10.1007/978-3-662-50406-2_24
M. Dorka
{"title":"Marketing-Controlling in der Versicherungsbranche","authors":"M. Dorka","doi":"10.1007/978-3-662-50406-2_24","DOIUrl":"https://doi.org/10.1007/978-3-662-50406-2_24","url":null,"abstract":"","PeriodicalId":404073,"journal":{"name":"Handbuch Marketing-Controlling","volume":"C-19 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126767048","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Markencontrolling
Handbuch Marketing-Controlling Pub Date : 1900-01-01 DOI: 10.1007/978-3-8349-9662-6_4
F. Esch
{"title":"Markencontrolling","authors":"F. Esch","doi":"10.1007/978-3-8349-9662-6_4","DOIUrl":"https://doi.org/10.1007/978-3-8349-9662-6_4","url":null,"abstract":"","PeriodicalId":404073,"journal":{"name":"Handbuch Marketing-Controlling","volume":"60 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128605592","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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