Studia Philologica最新文献

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Diversity and Specificity of the Product Names of IKEA. Analysis of the Catalog 1955 宜家产品名称的多样性和特殊性。目录分析1955
Studia Philologica Pub Date : 1900-01-01 DOI: 10.54664/cnzj2429
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引用次数: 0
Internet memes as a tool of facilitating strategic communication 网络模因作为促进战略沟通的工具
Studia Philologica Pub Date : 1900-01-01 DOI: 10.28925/2311-2425.2021.174
M. Zabotnova
{"title":"Internet memes as a tool of facilitating strategic communication","authors":"M. Zabotnova","doi":"10.28925/2311-2425.2021.174","DOIUrl":"https://doi.org/10.28925/2311-2425.2021.174","url":null,"abstract":"This article treats the internet memes as a way of realizing strategic communication. The paper attempts to assess the potential of internet memes of functioning as soft power tools implemented by world leaders in the field of strategic communication. The paper highlights basic notions pertaining to the respective sphere of activity: internet memes, strategic communication, political discourse, and political memes. Moreover, the work stresses the possibility of using internet memes for the purpose of manipulation based on the so called Mandela Effect. The intention of memes’ creation fully depends on the conditions of their verbalization including a need in political thoughts and ideology formation. Thus, the article highlights the ways of transforming entertaining internet memes into means of manipulation. The paper introduces an inventory of factors that can influence and manipulate the internet users' choice. The article suggests a classification of political memes (textual, non-textual, and animated) and determines the description of the concept “political memes” which is based on its narration and content. Language material was selected from the Instagram network, primarily from the official pages of English news agencies: BBC, CNN, Politico and Fox News. The paper discusses the ways of implementing Mandela Effect and its connections with political internet memes. The paper interprets the results of the research conducted by the journal \"Slate\" that prove the assumption concerning the internet memes' capability of facilitating of strategic communication as well as providing manipulative impact.","PeriodicalId":377023,"journal":{"name":"Studia Philologica","volume":"4 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127086581","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Role of the Communicative Tactics of 𝐷𝑖𝑣𝑒𝑟𝑠𝑖𝑜𝑛 and 𝑂𝑝𝑝𝑜𝑠𝑖𝑡𝑖𝑜𝑛 in Extraordinary Briefings 交际策略的角色𝐷𝑖𝑣𝑒𝑟𝑠𝑖𝑜𝑛和𝑂𝑝𝑝𝑜𝑠𝑖𝑡𝑖𝑜𝑛非凡的简报
Studia Philologica Pub Date : 1900-01-01 DOI: 10.54664/oeux4448
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引用次数: 0
Identity and Narratives in These are the Names of Tommy Wieringa 《这些是汤米·维林加的名字》中的身份与叙事
Studia Philologica Pub Date : 1900-01-01 DOI: 10.54664/mhlu8562
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引用次数: 0
STRUCTURAL AND FUNCTIONAL PECULIARITIES OF INTRODUCTORY CONSTRUCTIONS IN UKRAINIAN SCIENTIFIC DISCOURSE 乌克兰科学语篇中介绍性结构的结构和功能特点
Studia Philologica Pub Date : 1900-01-01 DOI: 10.28925/2311-2425.2019.13.11
O. Novikova
{"title":"STRUCTURAL AND FUNCTIONAL PECULIARITIES OF INTRODUCTORY CONSTRUCTIONS IN UKRAINIAN SCIENTIFIC DISCOURSE","authors":"O. Novikova","doi":"10.28925/2311-2425.2019.13.11","DOIUrl":"https://doi.org/10.28925/2311-2425.2019.13.11","url":null,"abstract":"Scientific style is one of the functional styles, which is now actively and dynamically developing. It aims to reflect the phenomena of linguistic reality and the processes of the society modern development. The mandatory features of the scientific texts syntax can be completed to the abstractivness and generalization, which are manifested as the exception of a personal subject of action (deagency) from the sentence structure and the wide applicability of nominalizing structures (the nominal nature of a statement). One of the ways to implement the deagency and nominal nature of a statement of scientific thought is the use of introductory constructions.\u0000Activation of introductory units in modern Ukrainian scientific speech is an innovative phenomenon. They have different extralinguistic nature and perform tasks that implement various communication patterns.\u0000The use of introductory constructions in a scientific text is necessary not only for the expressiveness of the message, but also for semantic integrity, which is ensured by combining all parts of the text around one topic. They help to realize such categories of the text as coherence, modality, consistency, and articulation. The specificity of the choice of introductory units depends on author's individual style, his thoughts about a particular problem, and predetermines the choice of linguistic means for conducting scientific discussion or argumentation.\u0000The article traces new trends in the communicative and pragmatic organization of modern Ukrainian scientific discourse due to the use of various types of introductory constructions. Their main functions and stylistic manifestations within the most important semantic groups are identified; the ways of structural and grammatical, and functional and stylistic diversity of introductory words, word combinations and sentences are established.\u0000Analyzing the actual material regarding the use of introductory words, phrases and sentences in modern Ukrainian scientific discourse, we state that they acquire a wider use and stylistic weight, serve as a means of implementing several communicative and pragmatic functions: text and connectedness, accent and affirmative, accent and hypothetical, and appraisal functions. There is a noticeable tendency towards the predominant use of the Ukrainian proper introductory words, phrases and sentences, which are increasingly confidently squeezing out of use common early introductory units, which testifies to the Ukrainization of scientific speech.","PeriodicalId":377023,"journal":{"name":"Studia Philologica","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127400548","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Bulgarian Education of Latin Language in the Context of the Contemporary World 当代世界背景下的保加利亚拉丁语教育
Studia Philologica Pub Date : 1900-01-01 DOI: 10.54664/phxz2181
{"title":"The Bulgarian Education of Latin Language in the Context of the Contemporary World","authors":"","doi":"10.54664/phxz2181","DOIUrl":"https://doi.org/10.54664/phxz2181","url":null,"abstract":"","PeriodicalId":377023,"journal":{"name":"Studia Philologica","volume":"140 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127484347","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Spirit of the Law, the Letter of the Law. Problems in the Translation of Criminal Law Texts from German into Bulgarian 法律的精神,法律的文字。德语刑法文本翻译中存在的问题
Studia Philologica Pub Date : 1900-01-01 DOI: 10.54664/kjeu6250
{"title":"The Spirit of the Law, the Letter of the Law. Problems in the Translation of Criminal Law Texts from German into Bulgarian","authors":"","doi":"10.54664/kjeu6250","DOIUrl":"https://doi.org/10.54664/kjeu6250","url":null,"abstract":"","PeriodicalId":377023,"journal":{"name":"Studia Philologica","volume":"3 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132267065","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Textual Coherence and Language Means of Its Expression in German 德语语篇连贯及其语言表达方式
Studia Philologica Pub Date : 1900-01-01 DOI: 10.28925/2311-2425.2021.161
V. Kovalenko, V. Poroshyna
{"title":"Textual Coherence and Language Means of Its Expression in German","authors":"V. Kovalenko, V. Poroshyna","doi":"10.28925/2311-2425.2021.161","DOIUrl":"https://doi.org/10.28925/2311-2425.2021.161","url":null,"abstract":"This article addresses the textual category of coherence and discusses verbal means of its expression. The paper analyzes textual connections that mirror systemic relations between objects, phenomena and processes of a \"primary\" reality. The paper argues that language units of different levels can be addressed as markers of textual connections which contribute to the semantic organization and shaping the text's formal structure. The paper distinguishes the following types of textual connections: lexical, grammatical, word-forming, stylistic, structural-compositional, etc. Special attention is paid to the phenomenon of word-forming textual connections. The paper highlights patterns of the said units' repetition and interaction within the text. The paper focuses on the binary semantics of derivatives and argues that it is responsible for both explicit and implicit representation of textual connections. In particular, derived nouns employing suffixes -ung and -tion are identified as language markers responsible for explicating diverse textual connections. Text-forming and text-binding functions of suffixed derivatives depend on their systemic characteristics i.e. their semantic motivation, a certain isomorphism of their word-forming structure and semantics, as well as semantic correlations of suffixes -ung and -tion in the language system and in the text. Linear unfolding of the text determines the respective arrangement of text's components. This unfolding of the textual space as a surface structure is determined by the components' local micro-arrangements and quantitative representation of different types of connections in the text field. The paper regards these phenomena as both functional and stylistic characteristics of the text.","PeriodicalId":377023,"journal":{"name":"Studia Philologica","volume":"36 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133779396","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
New and Rare Names for Newborns in the Period of 2008 – 2017 (according to data from a survey) 2008 - 2017年新生儿新名和罕见名(根据调查数据)
Studia Philologica Pub Date : 1900-01-01 DOI: 10.54664/rerf5528
{"title":"New and Rare Names for Newborns in the Period of 2008 – 2017 (according to data from a survey)","authors":"","doi":"10.54664/rerf5528","DOIUrl":"https://doi.org/10.54664/rerf5528","url":null,"abstract":"","PeriodicalId":377023,"journal":{"name":"Studia Philologica","volume":"29 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133604087","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Advertising Education Slogans in the Light of Cognitive Metaphor 从认知隐喻看广告教育口号
Studia Philologica Pub Date : 1900-01-01 DOI: 10.54664/lcxq9440
{"title":"Advertising Education Slogans in the Light of Cognitive Metaphor","authors":"","doi":"10.54664/lcxq9440","DOIUrl":"https://doi.org/10.54664/lcxq9440","url":null,"abstract":"","PeriodicalId":377023,"journal":{"name":"Studia Philologica","volume":"27 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122199972","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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