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Marketing Innovations in the Automotive Industry最新文献

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The “Golden Age” in the U.S.: From a Class-Based Market to a Personal One 美国的“黄金时代”:从阶级市场到个人市场
Marketing Innovations in the Automotive Industry Pub Date : 2019-04-10 DOI: 10.1007/978-3-030-15999-3_6
E. Candelo
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引用次数: 0
Innovation and Digital Transformation in the Automotive Industry 汽车工业的创新和数字化转型
Marketing Innovations in the Automotive Industry Pub Date : 2019-04-10 DOI: 10.1007/978-3-030-15999-3_18
E. Candelo
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引用次数: 2
The 1930s: Europe Behind in Marketing Strategies 20世纪30年代:欧洲在营销策略上落后
Marketing Innovations in the Automotive Industry Pub Date : 2019-04-10 DOI: 10.1007/978-3-030-15999-3_4
E. Candelo
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引用次数: 1
The Metamorphosis of the Automotive Market 汽车市场的蜕变
Marketing Innovations in the Automotive Industry Pub Date : 2019-04-10 DOI: 10.1007/978-3-030-15999-3_3
E. Candelo
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引用次数: 1
The Pioneers: Racing as the Main Sales Promotion Tool 先驱者:将赛车作为主要的促销工具
Marketing Innovations in the Automotive Industry Pub Date : 2019-04-10 DOI: 10.1007/978-3-030-15999-3_1
E. Candelo
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引用次数: 0
Towards the 2030s: Unusual Times Call for Unusual Strategies 迈向21世纪30年代:不同寻常的时代呼唤不同寻常的战略
Marketing Innovations in the Automotive Industry Pub Date : 1900-01-01 DOI: 10.1007/978-3-030-15999-3_19
E. Candelo
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引用次数: 0
Back from the Brink: Europe’s Surprisingly Strong Recovery 从悬崖边缘回来:欧洲出人意料的强劲复苏
Marketing Innovations in the Automotive Industry Pub Date : 1900-01-01 DOI: 10.1007/978-3-030-15999-3_5
E. Candelo
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引用次数: 0
Is Disruption Taking Apart the Carmakers’ World? 颠覆正在瓦解汽车制造商的世界吗?
Marketing Innovations in the Automotive Industry Pub Date : 1900-01-01 DOI: 10.1007/978-3-030-15999-3_15
E. Candelo
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引用次数: 0
The Dawn of Globalisation 全球化的曙光
Marketing Innovations in the Automotive Industry Pub Date : 1900-01-01 DOI: 10.1007/978-3-030-15999-3_8
E. Candelo
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引用次数: 0
The First Oil Shock: A Turning Point in Production and Marketing 第一次石油危机:生产和营销的转折点
Marketing Innovations in the Automotive Industry Pub Date : 1900-01-01 DOI: 10.1007/978-3-030-15999-3_12
E. Candelo
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引用次数: 1
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