{"title":"Impact of photo manipulation and visual literacy on consumers’ responses to persuasive communication","authors":"A. Lazard, M. Bock, M. Mackert","doi":"10.1080/1051144X.2020.1737907","DOIUrl":"https://doi.org/10.1080/1051144X.2020.1737907","url":null,"abstract":"Abstract As digital manipulation capabilities in image-based advertising become more ubiquitous, this project investigated whether knowledge of photo manipulation techniques might alter the way audiences perceive photography-based appeals. Using an experimental design with images manipulated to communicate product effectiveness (e.g. fuller hair, longer lashes and smoother skin), we found photo manipulation is a persuasive advertising technique to positively influence consumer choices and attitudes towards brands, regardless of higher societal knowledge that digital images are easily manipulated. These findings call into question the efficacy of visual literacy skills as a defence against visual manipulation.","PeriodicalId":36535,"journal":{"name":"Journal of Visual Literacy","volume":"39 1","pages":"110 - 90"},"PeriodicalIF":0.0,"publicationDate":"2020-03-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/1051144X.2020.1737907","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43589800","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Understanding contemporary images using iconography: Migration to the European Union and the representation of refugees and asylum seekers","authors":"Serena Clark","doi":"10.1080/1051144X.2020.1737908","DOIUrl":"https://doi.org/10.1080/1051144X.2020.1737908","url":null,"abstract":"Abstract Attaining visual literacy is becoming of growing importance, and iconography is an approach that allows people to become visually literate. Globalisation and technological advancements have transformed the way people communicate and understand the social and political realities that inform their everyday lives. The generation of information that guides these realities has become progressively more visual and accessible to a global audience. People’s visual worlds have expanded to incorporate those that are not part of their environments. The increasing interconnectedness of the world and the rapid dissemination of information through visual mediums make visual literacy important and iconography relevant. This article explores the use of iconography to understand images and provides a framework for exploring their meaning. To accomplish this goal, iconography is discussed alongside the issue of migration to the European Union and the image of Alan Kurdi.","PeriodicalId":36535,"journal":{"name":"Journal of Visual Literacy","volume":"39 1","pages":"111 - 124"},"PeriodicalIF":0.0,"publicationDate":"2020-03-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/1051144X.2020.1737908","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42170243","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Exploring infographic design in higher education context: towards a modular evaluation framework","authors":"Olga Fragou, Maria Papadopoulou","doi":"10.1080/1051144X.2020.1737904","DOIUrl":"https://doi.org/10.1080/1051144X.2020.1737904","url":null,"abstract":"Abstract Today’s society is highly visual, imposing the use of respective practices in Higher Education; under this scope the importance of images and multimedia alters the way 21st digital literacy is perceived. As technology advances, it is important for education professionals to learn how to read visuals through practicing and analyzing techniques, but also support learners to use visuals as tools for effective communication in educational contexts. Recently, infographic activities have been introduced to the learning process as a new method of communication, supporting students in content generation. This paper aims to report on experience of using an addressed, modular evaluation framework for assessing twenty four (24) infographics produced by students in the context of the Module ‘Design and Development of Educational Material and Digital Media’ of the ‘Language for Refugees and Migrants’ (LRM) Post Graduate Programme hosted and run by the Hellenic Open University, the most prominent Greek educational institution in adult and distance learning. The combined application and conversion of two already available rubrics, led to the initial formation of a modular evaluation framework; identification and use of key concepts and specific criteria has taken place in the context of practically experiencing its implementation for evaluating Higher Education students’ infographics. The data revealed important information regarding the students’ visual literacy skills as reflected in their infographic artefacts in respect of content generation, information and data visualization.","PeriodicalId":36535,"journal":{"name":"Journal of Visual Literacy","volume":"39 1","pages":"1 - 22"},"PeriodicalIF":0.0,"publicationDate":"2020-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/1051144X.2020.1737904","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44098957","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Identity chains in newspaper cartoon narratives: an integrative model","authors":"A. Abdel-Raheem","doi":"10.1080/1051144X.2020.1737905","DOIUrl":"https://doi.org/10.1080/1051144X.2020.1737905","url":null,"abstract":"Abstract The literature on political cartoons and narrative has revolved around the question of how single-panel images can have narrative potential. This rests on the apparently erroneous assumption that most editorial cartoons, in contrast to comic strips or comic books, lack a continuing story arc that plays out over an n-issue series. Thus, drawing primarily on cognitive discourse analysis and social semiotic theories, this article focuses on the diachronic/temporal tracking of global texture and coherent narrativity in political cartoons. Specifically, it proposes that every cartoon panel is a portion of a narrative, and hence examines how narrative entities (including people, places, and things) are cohesively tied together as cartoon stories unfold. The integrative approach is illustrated on the basis of an analysis of 20 cartoons published in the Egyptian newspaper Al-Ahram.","PeriodicalId":36535,"journal":{"name":"Journal of Visual Literacy","volume":"39 1","pages":"23 - 48"},"PeriodicalIF":0.0,"publicationDate":"2020-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/1051144X.2020.1737905","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46129078","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Making the invisible visible: practical applications of visual metaphors in teaching and learning accounting","authors":"N. Schwartz","doi":"10.1080/1051144X.2020.1737906","DOIUrl":"https://doi.org/10.1080/1051144X.2020.1737906","url":null,"abstract":"Abstract Current accounting graduates will be engaged in a constantly changing and visual world, and educators can help them by harnessing the power of visual metaphors. This article illustrates how hand-drawings by student groups can reveal negative perceptions of accountants as a potential career choice for new students, making such perceptions something to overcome. In addition, it shows how drawings can make novel and complex concepts more accessible for novice learners. The article demonstrates that student-generated drawings can be a tool to identify and dispel misconceptions in the learning of accounting. Finally, the article shows how drawings can aid in the teaching of difficult accounting concepts. Visual metaphor is a powerful interdisciplinary communication skill that is necessary in the field of accounting reporting. Educators and their students benefit from using hand drawing as active learning for developing visual intelligence in the field of accounting.","PeriodicalId":36535,"journal":{"name":"Journal of Visual Literacy","volume":"39 1","pages":"49 - 71"},"PeriodicalIF":0.0,"publicationDate":"2020-01-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/1051144X.2020.1737906","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45790097","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Justified’s visual rhetoric: television’s subtle unmasking of the myth of the south","authors":"Nick J. Sciullo","doi":"10.1080/1051144X.2019.1690320","DOIUrl":"https://doi.org/10.1080/1051144X.2019.1690320","url":null,"abstract":"Abstract In this article, I argue that the television show Justified represents a critique of the Myth of the South. I argue that Justified critiques the representation of the U.S. South and it does so by invoking the Myth of the West, which affords viewers the opportunity to identify with something they know and in so doing makes the critique of the Myth of the South more palatable. I further argue that critiquing regional identities is necessary because these identities continue to structure much of the way we think about people and places in the United States. Through a rhetorical investigation of the Myth of the South and a critical reading of Justified, I demonstrate the ways in which the Myth of the West can help do important work to critique another popular cultural myth and that Justified is an important text to investigate because of its viewership (vis-à-vis identification and escapism), relationship to popular genres, and use of one myth to critique another.","PeriodicalId":36535,"journal":{"name":"Journal of Visual Literacy","volume":"38 1","pages":"335 - 349"},"PeriodicalIF":0.0,"publicationDate":"2019-10-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/1051144X.2019.1690320","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48910804","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Lauren Bratslavsky, Anna M. Wright, A. Kritselis, David Luftig
{"title":"The strategically ambiguous assignment: an approach to promoting critical and creative thinking in visual communication","authors":"Lauren Bratslavsky, Anna M. Wright, A. Kritselis, David Luftig","doi":"10.1080/1051144X.2019.1673999","DOIUrl":"https://doi.org/10.1080/1051144X.2019.1673999","url":null,"abstract":"Abstract This study begins with the assumption that visual and related literacies are essential frameworks to foster not only students’ learning of visual communication principles, but also 21st century skills such as creative problem solving and self-directed learning. We focus on assignment directions as a particular instructional component. In contrast to step-by-step directions, strategically ambiguous assignments prompt students to determine the best solutions and course of actions that meet project criteria and suit their abilities. Using a thematic analysis, we analysed student reflections to inquire how students felt about these differences and how students articulated their creative process. In both cases, students learned essential components of visual communication. Notably, the strategically ambiguous assignment prompted students to be more aware of how messages are constructed and take greater pride in their work whereas the clear directions prompted more reflection about the technicalities of working with software.","PeriodicalId":36535,"journal":{"name":"Journal of Visual Literacy","volume":"38 1","pages":"285 - 304"},"PeriodicalIF":0.0,"publicationDate":"2019-10-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/1051144X.2019.1673999","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43774187","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"LIST OF REVIEWERS","authors":"Rhonda S. Robinson","doi":"10.1080/1051144x.2019.1699239","DOIUrl":"https://doi.org/10.1080/1051144x.2019.1699239","url":null,"abstract":"Malka Ben-Peshat, Kibuttzim College of Education, Tel Aviv, Israel Eva Brumberger, Arizona State University, Phoenix, AZ, USA Carolina Cambre, University of Alberta, Alberta, Canada Geri Chesner, National Louis University, Milwaukee, WI, USA Paula Csillag, Sao Paulo School of Design, S~ao Paulo, Brazil Ann DeVaney, Professor Emerita, University of WisconsinMadison, WI, USA Despina Kalessopoulou, National Archaeological Museum, Athens, Greece Karen Kaminski, Colorado State University, Fort Collins, CO, USA Janet Karvouniaris, Retired Faculty, American Community Schools (ACS) Athens, Greece Luc Pawels, Univesity of Antwerp, Antwerp, Belgium Rune Pettersson, Professor Emeritus, M€alardalen University, Eskilstuna, Sweden Rhonda S. Robinson, Professor Emerita, Northern Illinois University, DeKalb, IL, USA Steven Seidman, Retired Professor, Ithaca College, Ithaca, NY, USA Carla Spinillo, Federal University of Parana, Curitiba, Brazil Linn ea Stenliden, Link€ oping University, Link€ oping, Sweden","PeriodicalId":36535,"journal":{"name":"Journal of Visual Literacy","volume":"38 1","pages":"(350) - (350)"},"PeriodicalIF":0.0,"publicationDate":"2019-10-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/1051144x.2019.1699239","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44929660","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Tomes/consume this! Engaging patron expertise through artists’ books","authors":"Stephanie Beene, Suzanne M. Schadl","doi":"10.1080/1051144X.2019.1611698","DOIUrl":"https://doi.org/10.1080/1051144X.2019.1611698","url":null,"abstract":"Abstract This article presents one way that librarians, archivists, and educators can create new knowledge by connecting communities with rare material culture. The authors share how they engaged critically reflective practices while gathering descriptions of rare Mexican artists' books at community-engaged outreach events. The books took on new meanings once they were removed from the context of the archives, and were centered within diverse communities. Participants interacted with the books in places where culinary bites and libations overlapped with the themes presented within the books. Polysensory, transcultural, tactile, embodied, visual, and gustatory literacies were observed as well as bilingual narratives of food, drink, memories, and personal recipes. The authors learned that bringing unique archival objects to communities made them more accessible both in and out of the archives. This project speaks to larger issues facing academic libraries and archives, such as engaging diverse audiences in inclusive programming, and building outreach into existing services, spaces, and collections.","PeriodicalId":36535,"journal":{"name":"Journal of Visual Literacy","volume":"38 1","pages":"199 - 220"},"PeriodicalIF":0.0,"publicationDate":"2019-06-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.1080/1051144X.2019.1611698","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43200751","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}