{"title":"RETAIL INNOVATIONS: THE ESSENCE OF CONCEPT AND FEATURES","authors":"L. Petrenko, A. Proskokova","doi":"10.36059/978-966-397-163-6/142-159","DOIUrl":"https://doi.org/10.36059/978-966-397-163-6/142-159","url":null,"abstract":"INNOVATIVE ENTREPRENEURSHIP: APPROACH TO FACING RELEVANT SOCIO-HUMANITARIAN AND TECHNOLOGICAL CHALLENGES","PeriodicalId":355524,"journal":{"name":"Innovative entrepreneurship: approach to facing relevant socio-humanitarian and technological challenges","volume":"49 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-01-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"117263708","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"PATENT SEARCH IN STRATEGIC DECISIONS MAKING OF COMPANY","authors":"H. Makhova, V. Vostriakova, O. Vostriakov","doi":"10.36059/978-966-397-163-6/179-196","DOIUrl":"https://doi.org/10.36059/978-966-397-163-6/179-196","url":null,"abstract":"INTRODUCTION Modern companies act in specific conditions that create new requirements for their efficient function. Powerful manufacturing facilities or raw material advantages have long been insufficient to provide competitive advantages. Intangible assets of the company, such as trademarks, patents, goodwill, and know-how become more and more important. Character of intangible assets differs significantly in different industries such as their influence on business models of companies. But share of intangible assets in forming of companies’ income achieves 30-40 %. For example, in area of food, beverages and tobacco product income share of intangible assets is 31 %, in petroleum products – 42.1 %, pharmaceutical products – 34.7 %, printing products – 27.1 %. 1","PeriodicalId":355524,"journal":{"name":"Innovative entrepreneurship: approach to facing relevant socio-humanitarian and technological challenges","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130818665","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"CORPORATE REPUTATION MANAGEMENT: THEORY AND APPLIED RATING APPROACH","authors":"O. Derevianko","doi":"10.36059/978-966-397-163-6/118-141","DOIUrl":"https://doi.org/10.36059/978-966-397-163-6/118-141","url":null,"abstract":"","PeriodicalId":355524,"journal":{"name":"Innovative entrepreneurship: approach to facing relevant socio-humanitarian and technological challenges","volume":"18 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126486214","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"POTENTIAL OF EDUCATIONAL INNOVATIONS IN FORMING DIGITAL COMPETENCE OF ENTREPRENEURS IN UKRAINE","authors":"O. Hrebeshkova, O. Kyzenko","doi":"10.36059/978-966-397-163-6/160-178","DOIUrl":"https://doi.org/10.36059/978-966-397-163-6/160-178","url":null,"abstract":"INTRODUCTION The expansion of the post-industrial economy exacerbates the problem of the formation of digital competence as an integral characteristic of a modern specialist in any field of activity. This problem acquires particular relevance in the context of the development of the business environment as a driver of economic development with its inherent innovative type of thinking, an increased level of riskiness, and high dynamics of organizational and business processes. Digitalization is a global trend in the society development in the 21st century. T. Mesenburg formulated three main components of the digital economy concept in 2001 1 : 1) supportive infrastructure (hardware, software, telecommunications, networks, etc.); 2) electronic business (business through computer networks); 3) e-commerce (transfer of goods online). According to PWC experts who conducted digital economy development studies in 150 countries, Ukraine was in the group of 28 transformational countries – the penultimate on the way to the highest level 2 . In order to accelerate the spread of information and communication technologies in Ukraine, in January 2018, the Concept of Development of the Digital Economy and Society of Ukraine for 2018-2020 was approved 3 . The defining directions for the development of a digital society are:","PeriodicalId":355524,"journal":{"name":"Innovative entrepreneurship: approach to facing relevant socio-humanitarian and technological challenges","volume":"163 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121614099","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"ENERGY SECURITY PROVIDING IN THE CONTEXT OF THE FOSTERING THE INNOVATION AND INVESTMENT BUSINESS ACTIVITIES","authors":"M. Tepliuk","doi":"10.36059/978-966-397-163-6/100-117","DOIUrl":"https://doi.org/10.36059/978-966-397-163-6/100-117","url":null,"abstract":"","PeriodicalId":355524,"journal":{"name":"Innovative entrepreneurship: approach to facing relevant socio-humanitarian and technological challenges","volume":"5 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128542513","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"VENTURE BUSINESS DEVELOPMENT: THE UKRAINIAN CONTEXT","authors":"I. Riepina, O. Kuzmenko, N. Yakusheva","doi":"10.36059/978-966-397-163-6/44-62","DOIUrl":"https://doi.org/10.36059/978-966-397-163-6/44-62","url":null,"abstract":"","PeriodicalId":355524,"journal":{"name":"Innovative entrepreneurship: approach to facing relevant socio-humanitarian and technological challenges","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127780019","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"ENTERPRISE DEVELOPMENT ASYMMETRY DURING THE TECHNOLOGICAL CHANGES","authors":"G. Shvidanenko, O. Kyryliuk","doi":"10.36059/978-966-397-163-6/1-23","DOIUrl":"https://doi.org/10.36059/978-966-397-163-6/1-23","url":null,"abstract":"","PeriodicalId":355524,"journal":{"name":"Innovative entrepreneurship: approach to facing relevant socio-humanitarian and technological challenges","volume":"28 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128586757","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"INNOVATIVE BUSINESS MODELS IN THE INTERNET BUSINESS ENVIRONMENT","authors":"O. Shulha","doi":"10.36059/978-966-397-163-6/80-99","DOIUrl":"https://doi.org/10.36059/978-966-397-163-6/80-99","url":null,"abstract":"","PeriodicalId":355524,"journal":{"name":"Innovative entrepreneurship: approach to facing relevant socio-humanitarian and technological challenges","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129568023","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"EVOLUTIONARY PRECONDITIONS FOR THE ENTREPRENEURIAL ACTIVITY DIGITALIZATION","authors":"M. Rudenko, L. Hariaha","doi":"10.36059/978-966-397-163-6/63-79","DOIUrl":"https://doi.org/10.36059/978-966-397-163-6/63-79","url":null,"abstract":"","PeriodicalId":355524,"journal":{"name":"Innovative entrepreneurship: approach to facing relevant socio-humanitarian and technological challenges","volume":"13 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134148196","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}