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International Journal of Sport Management and Marketing最新文献

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Applying the Rasch model to sport management research: the case of the psychological capital questionnaire for sport employees Rasch模型在体育管理研究中的应用:以体育员工心理资本问卷为例
International Journal of Sport Management and Marketing Pub Date : 2021-01-01 DOI: 10.1504/ijsmm.2021.10042356
Minsoo Kang, Heontae Kim, Minjung Kim
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引用次数: 3
Does home location put young athletes under pressure 家乡的位置会给年轻运动员带来压力吗
International Journal of Sport Management and Marketing Pub Date : 2021-01-01 DOI: 10.1504/ijsmm.2021.10042357
M. Schnitzer, B. Houlihan, E. Kristiansen
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引用次数: 0
Do soccer player registrations meet the accounting concepts behind the recognition of intangible assets A discussion of the European context 足球运动员注册是否符合无形资产确认背后的会计概念——关于欧洲背景的讨论
International Journal of Sport Management and Marketing Pub Date : 2021-01-01 DOI: 10.1504/ijsmm.2021.10043932
Domenico Campa
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引用次数: 0
Non-professional sport academies in Spain: the parents perspective 西班牙非职业体育院校:家长视角
International Journal of Sport Management and Marketing Pub Date : 2021-01-01 DOI: 10.1504/IJSMM.2021.10036148
Á. F. Luna, P. Burillo, B. Gonzalez, Jairo León Quismondo, José Bonal
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引用次数: 1
Exploring the involvement of athletes in influencing a host country's image via social media: the case of the Rio 2016 Olympic Games 探索运动员通过社交媒体影响东道国形象的参与:以2016年b里约热内卢奥运会为例
International Journal of Sport Management and Marketing Pub Date : 2021-01-01 DOI: 10.1504/ijsmm.2021.10042355
N. O'Reilly, Gashaw Abeza, M. Berdnikov
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引用次数: 0
It is not about the problem you face but how you define it: the case of the gentlemen's pact in the Mexican football league 关键不在于你面临什么问题，而在于你如何定义这个问题:墨西哥足球联赛的君子协定就是一个例子
International Journal of Sport Management and Marketing Pub Date : 2021-01-01 DOI: 10.1504/ijsmm.2021.10043930
Rogelio Puente Díaz
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引用次数: 0
From start-up nation to sports-tech nation A SWOT analysis of Israel's use of sports for nation branding 从创业之国到体育科技之国——以色列利用体育打造国家品牌的SWOT分析
International Journal of Sport Management and Marketing Pub Date : 2021-01-01 DOI: 10.1504/IJSMM.2021.10036910
Yoav Dubinsky
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引用次数: 3
Consuming team sports: individual versus collective flow experiences and well-being 消费团队运动:个人与集体心流体验和幸福感
International Journal of Sport Management and Marketing Pub Date : 2021-01-01 DOI: 10.1504/ijsmm.2021.10043933
Kirstin Hallmann, Laura Bogner, Kathrin Sander, Konrad Reuß
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引用次数: 0
CSR communication in the outdoor sports industry: a content analysis of CSR disclosures by seven international corporate brands 户外运动行业的企业社会责任传播:七个国际品牌企业社会责任披露的内容分析
International Journal of Sport Management and Marketing Pub Date : 2021-01-01 DOI: 10.1504/ijsmm.2021.10043935
N. Heutte, A. François, Benjamin Harant
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引用次数: 0
How does spectator marketing in women's leagues differ from that in men's leagues 女足联赛的观众营销与男足联赛有何不同
International Journal of Sport Management and Marketing Pub Date : 2021-01-01 DOI: 10.1504/ijsmm.2021.10044919
Hirotaka Matsuoka
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引用次数: 0
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