Journal of Business Administration (JBA)最新文献

Pengaruh Pelatihan Terhadap Kinerja Melalui Motivasi Pada Karyawan PT PLN Unit Pelaksana Pengendalian Pembangkitan Tello 通过激励培训对 PT PLN Tello 发电控制实施单位员工绩效的影响

Journal of Business Administration (JBA) Pub Date : 2023-12-20 DOI: 10.31963/jba.v3i2.4331

Fastabiqul Khaira, S. Syamsuddin

{"title":"Pengaruh Pelatihan Terhadap Kinerja Melalui Motivasi Pada Karyawan PT PLN Unit Pelaksana Pengendalian Pembangkitan Tello","authors":"Fastabiqul Khaira, S. Syamsuddin","doi":"10.31963/jba.v3i2.4331","DOIUrl":"https://doi.org/10.31963/jba.v3i2.4331","url":null,"abstract":"This research aimed to determine the effect of training on performance through motivation among employees of PT PLN Unit Pelaksana Pengendalian Pembangkitan Tello. The research used an associative research design. The sampling technique used was proportionate sampling with a total of 70 employees. Data analysis included tests for instrument validity and reliability, classica assumption tests, descriptive data analysis, inferential data analysis using T-test and F-testco efficient of determination analysis, path analysis, and Sobel test. The data was processed using SPSS for Windows version 25.0.Based on the research conducted by the researcher at PT PLN Unit Pelaksana Pengendalian Pembangkitan Tello, it was found that the training, performance, and employee motivation were excellent. The training significantly influenced performance, and it also had a significant effect on employee work motivation. Employee motivation had a significant effect on performance. The indirect effect of training on performance through motivation was smaller than the direct effect of training on employee performance, indicating that motivation mediated the relationship between training and performance improvement.","PeriodicalId":350017,"journal":{"name":"Journal of Business Administration (JBA)","volume":"88 20","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138957946","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

PERANCANGAN SISTEM INFORMASI PENJUALAN BERBASIS WEBSITE PADA DIVISI PERCETAKAN CV MEDIA ONE MART MAKASSAR 为马卡萨 CV MEDIA ONE MART 印刷部门设计基于网站的销售信息系统

Journal of Business Administration (JBA) Pub Date : 2023-12-20 DOI: 10.31963/jba.v3i2.4410

Adisha Ramdani Safitri, Andi Nur Inayatul Zahra, A. Amiruddin, Syahriah Sari

{"title":"PERANCANGAN SISTEM INFORMASI PENJUALAN BERBASIS WEBSITE PADA DIVISI PERCETAKAN CV MEDIA ONE MART MAKASSAR","authors":"Adisha Ramdani Safitri, Andi Nur Inayatul Zahra, A. Amiruddin, Syahriah Sari","doi":"10.31963/jba.v3i2.4410","DOIUrl":"https://doi.org/10.31963/jba.v3i2.4410","url":null,"abstract":"This research aimed to determine: 1) the design of a web-based sales information system in the Printing Division of CV Media One Mart Makassar; 2) customer perceptions of the web-based sales information system in the Printing Division of CV Media One Mart Makassar. The issue examined in this study was the digital marketing (Facebook, Instagram, Tokopedia, and Shopee) utilized in the Printing Division of CV Media One Mart Makassar, which was not managed properly. The method used in this study was the waterfall method, consisting of: 1) requirement analysis; 2) design; 3) implementation; 4) verification; 5) maintenance. Data collection techniques employed were questionnaires and interviews. The data analysis technique used was quantitative data analysis. The result of this research indicated that: 1) The design of the web-based sales information system was created using a Content Management System (CMS) through the stages of planning, visualization, designing the interface, and integrating separate elements into a cohesive whole; 2) Customer perceptions of the web-based sales information system were categorized as \"strongly agree\" for utilization.","PeriodicalId":350017,"journal":{"name":"Journal of Business Administration (JBA)","volume":"21 26","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138994278","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

PENGARUH ULASAN PELANGGAN ONLINE DAN IKLAN TERHADAP MINAT BELI PADA PENGGUNA APLIKASI TIKTOK DI DKI JAKARTA 在线客户评论和广告对雅加达 Tiktok 应用程序用户购买兴趣的影响。

Journal of Business Administration (JBA) Pub Date : 2023-12-20 DOI: 10.31963/jba.v3i2.4333

Jesslyn Jesslyn, Salam Fadillah Alzah, Serpian Serpian, Ai Heni Novianti

{"title":"PENGARUH ULASAN PELANGGAN ONLINE DAN IKLAN TERHADAP MINAT BELI PADA PENGGUNA APLIKASI TIKTOK DI DKI JAKARTA","authors":"Jesslyn Jesslyn, Salam Fadillah Alzah, Serpian Serpian, Ai Heni Novianti","doi":"10.31963/jba.v3i2.4333","DOIUrl":"https://doi.org/10.31963/jba.v3i2.4333","url":null,"abstract":"Technology is a community need, knowing that the internet can help people in many ways such as connectivity and a very wide range, reducing communication costs, interaction, flexibility, and being able to spread knowledge quickly and easily for online transactions. The theory used in this research is Online Customer Reviews, Advertising and Purchase Intention. The variables in this study are divided into two types, namely the independent variable and the dependent variable. The independent variables in this study are Online Customer Reviews and Advertising, while the dependent variable in this study is Purchase Interest. Data was collected by distributing questionnaires to 112 respondents in the sample of TikTok consumers in DKI Jakarta. Sampling was done by purposive sampling. The analytical methods used include Validity Test, Reliability Test, Normality Test, Multicollinearity Test, Heteroscedasticity Test, Multiple Regression Analysis Test, T Test and F Test. The test was carried out using the help of SPSS 26. The conclusion of this study is that the results of the data show that there is an effect of online customer reviews on Purchase Intention while advertising is not affected by Purchase Intention.","PeriodicalId":350017,"journal":{"name":"Journal of Business Administration (JBA)","volume":"20 26","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-12-20","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"138955297","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

PENGARUH BRAND IMAGE DAN BRAND AWARENESS TERHADAP PURCHASE DECISION LAZUNA CHICKEN PADA MAHASISWA POLITEKNIK NEGERI UJUNG PANDANG 品牌形象和品牌意识对乌中班当州立理工学院学生购买 Lazuna 鸡肉决策的影响

Journal of Business Administration (JBA) Pub Date : 2023-12-20 DOI: 10.31963/jba.v3i2.4512

Andi Husnul, Jayadi Jayadi, A. Usman

引用次数: 0

PENGARUH KUALITAS PRODUK DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE IPHONE PADA MAHASISWA POLITEKNIK NEGERI UJUNG PANDANG 美国理工学院学生购买IPHONE智能手机的决定对产品质量和品牌形象的影响是最重要的

Journal of Business Administration (JBA) Pub Date : 2023-06-09 DOI: 10.31963/jba.v3i1.4213

R. Akbar, Jayadi Jayadi, Syahriah Sari

{"title":"PENGARUH KUALITAS PRODUK DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE IPHONE PADA MAHASISWA POLITEKNIK NEGERI UJUNG PANDANG","authors":"R. Akbar, Jayadi Jayadi, Syahriah Sari","doi":"10.31963/jba.v3i1.4213","DOIUrl":"https://doi.org/10.31963/jba.v3i1.4213","url":null,"abstract":"This study aims to determine (1) To determine the quality of Smartphone Iphone products on students at the State Polytechnic of Ujung Pandang. (2) To determine the brand image of Smartphone Iphone on students of the State Polytechnic of Ujung Pandang. (3) To find out the decision to purchase Smartphone Iphone on students of the State Polytechnic of Ujung Pandang. (4) To find out the quality of the product has a partial effect on the decision to purchase Smartphone Iphone. (5) To find out the quality of the product has a partial effect on the decision to purchase Smartphone Iphone. (6) To find out the product quality and brand image have a simultaneous effect on the purchasing decision of Smartphone Iphone. The research population is Smartphone Iphone users at the Ujung Pandang State Polytechnic students. The results of this study are: (1) Product quality has a positive and significant effect on purchasing decisions with a regression value of 0.286 and the results of the t test where the t count value of 6.158 is greater than the t table value of 1.98447 and the significant level is less than 0 .05 which is 0.00. (2) Brand image has a positive and significant effect on purchasing decisions with a regression value of 0.085 and a significance level of 0.000. (3) Product Quality and Brand Image simultaneously have a positive and significant effect on purchasing decisions with a significance level of 0.000 less than 0.05 (p<0.05), and the adjusted R2 of Product Quality and Brand Image on Purchase Decisions is 3.050 . The limitation of this research is only the students of the State Polytechnic of Ujung Pandang. Keywords: Product Quality and Brand Image and Purchase Decision. ","PeriodicalId":350017,"journal":{"name":"Journal of Business Administration (JBA)","volume":"49 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133735224","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

PENGARUH KESADARAN LINGKUNGAN TERHADAP MINAT BELI GENERASI MILINEAL 环境意识对米兰一代的购买力的影响

Journal of Business Administration (JBA) Pub Date : 2023-06-09 DOI: 10.31963/jba.v3i1.4248

Mawardi Mawardi

引用次数: 0

PENGARUH CELEBERITY ENDORSER TERHADAP BUYING DECISION PRODUK MS GLOW PADA MAHASISWI POLITEKNIK NEGERI UJUNG PANDANG

Journal of Business Administration (JBA) Pub Date : 2023-06-09 DOI: 10.31963/jba.v3i1.4208

Nuraliyah Azizah Harfa, Dian Pane, Syahriah Sari

{"title":"PENGARUH CELEBERITY ENDORSER TERHADAP BUYING DECISION PRODUK MS GLOW PADA MAHASISWI POLITEKNIK NEGERI UJUNG PANDANG","authors":"Nuraliyah Azizah Harfa, Dian Pane, Syahriah Sari","doi":"10.31963/jba.v3i1.4208","DOIUrl":"https://doi.org/10.31963/jba.v3i1.4208","url":null,"abstract":"Penelitian ini bertujuan untuk mengetahui: 1) Persepsi Mahasiswi Politeknik Negeri Ujung Pandang terhadap celebrity endorser pada produk MS Glow, 2) buying decision produk MS Glow pada mahasiswi Politeknik Negeri Ujung Pandang, 3) pengaruh celebrity endorser terhadap buying decision produk MS Glow pada mahasiswi Politeknik Negeri Ujung Pandang. Teknik penarikan sampel yang digunakan adalah teknik stratified purposive sampling. Adapun teknik pengumpulan data yang digunakan yaitu penyebaran kuesioner dan wawancara. Analisis data yang digunakan yaitu analisis kuantitatif dengan menggunakan tiga analisis yaitu analisis regresi linier sederhana, koefisien determinasi (R2), dan uji hipotesis (uji T). Berdasarkan hasil penelitian dan pembahasan dapat disimpulkan bahwa: (1) Persepsi mahasiswi Politeknik Negeri Ujung Pandang terhadap celebrity endorser berada pada kategori “baik”. (2) Persepsi mahasiswi Politeknik Negeri Ujung Pandang terhadap buying decision produk MS Glow berada pada kategori baik. (3) Celebrity endorser berpengaruh signifikan terhadap buying decision produk MS Glow pada Mahasiswi Politeknik Negeri Ujung Pandang dengan berkontribusi sebesar 28,3%.","PeriodicalId":350017,"journal":{"name":"Journal of Business Administration (JBA)","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129285247","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

STRATEGI REVITALISASI PROGRAM SISTEM JAMINAN HARI TUA (JHT) BPJS KETENAGAKERJAAN SEBAGAI MITIGASI BENCANA KEPENDUDUKAN 旧日保障计划(JHT)就业减灾战略

Journal of Business Administration (JBA) Pub Date : 2023-06-09 DOI: 10.31963/jba.v3i1.4210

Serpian Serpian

引用次数: 0

PENGARUH ROTASI KERJA TERHADAP KINERJA KARYAWAN PADA PT BOSOWA BERLIAN MOTOR MAKASSAR 轮岗对PT BOSOWA钻石MAKASSAR电机员工绩效的影响

Journal of Business Administration (JBA) Pub Date : 2023-06-09 DOI: 10.31963/jba.v3i1.4237

Regita Nur Chaerunnisa, S. Syamsuddin, Ahmad Usman

{"title":"PENGARUH ROTASI KERJA TERHADAP KINERJA KARYAWAN PADA PT BOSOWA BERLIAN MOTOR MAKASSAR","authors":"Regita Nur Chaerunnisa, S. Syamsuddin, Ahmad Usman","doi":"10.31963/jba.v3i1.4237","DOIUrl":"https://doi.org/10.31963/jba.v3i1.4237","url":null,"abstract":"Penelitian ini bertujuan untuk mengetahui pengaruh rotasi kerja terhadap kinerja karyawan pada PT Bosowa Berlian Motor Makassar. Jenis penelitian ini adalah penelitian asosiatif yang bertujuan untuk mengetahui hubungan antara dua variabel. Data ini diperoleh dengan menggunakan kuesioner online dan diolah dengan menggunakan aplikasi SPSS versi 25. Populasi dalam penelitian ini adalah seluruh karyawan PT Bosowa Berlian Motor yang telah di rotasi. Adapun jumlah sampel yang digunakan adalah 56 orang yang didasarkan dengan teknik sampel jenuh.Penelitian ini menemukan bahwa hasil uji t pada nilai t hitung yang diperoleh dari variabel rotasi kerja sebesar 4.182 lebih besar dari nilai t tabel sebesar 2.0049 dengan probalitias t yaitu sig 0.000 lebih kecil dari ketentuan signifikansi yaitu 0.05. Berdasarkan hasil tersebut maka dapat dikatakan variabel rotasi kerja berpengaruh positif dan signifikan terhadap variabel kinerja karyawan. Sementara Nilai R Square yang diperoleh sebesar 0.245 atau nilai koefisien determinasi sebesar 24.5%. Angka tersebut menunjukkan bahwa sebesar 24.5% kinerja karyawan dapat dijelaskan oleh rotasi kerja. Sisanya sebesar 75.5% dipengaruhi oleh faktor-faktor lain seperti budaya organisasi, motivasi kerja, serta beban pekerjaan.","PeriodicalId":350017,"journal":{"name":"Journal of Business Administration (JBA)","volume":"162 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-06-09","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133174402","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

OPTIMALISASI KUALITAS PELAYANAN MAHASISWA MELALUI PENGELOLAAN ARSIP DINAMIS DI PERPUSTAKAAN POLITEKNIK NEGERI MANADO 马纳多县理工学院学院动态档案管理改善了学生服务的质量

Journal of Business Administration (JBA) Pub Date : 2022-12-24 DOI: 10.31963/jba.v2i2.3710

Jufrina Mandulangi, Juliet P.T. Makinggung, Sonny Kasenda, Frans Luntungan

引用次数: 0