Sepa最新文献

筛选

英文中文

POLA KONSUMSI DAN KOMPONEN YANG DIPERTIMBANGKAN OLEH KONSUMEN TEH HITAM DAN TEH HIJAU DI KECAMATAN PURWOKERTO SELATAN 黑茶和绿茶消费者在普沃克尔托区考虑的消费模式和分量

Sepa Pub Date : 2023-09-30 DOI: 10.20961/sepa.v20i2.58512

Muthia Auralia, Bambang Sumanto, Irene Kartika Eka Wijayanti

{"title":"POLA KONSUMSI DAN KOMPONEN YANG DIPERTIMBANGKAN OLEH KONSUMEN TEH HITAM DAN TEH HIJAU DI KECAMATAN PURWOKERTO SELATAN","authors":"Muthia Auralia, Bambang Sumanto, Irene Kartika Eka Wijayanti","doi":"10.20961/sepa.v20i2.58512","DOIUrl":"https://doi.org/10.20961/sepa.v20i2.58512","url":null,"abstract":"People consume black tea and green tea with certain characteristics in accordance with their wishes and needs. The rating of the product shows the attitude of the people towards a product as well and also reflects their preferences in spending and consuming a product. The aim of this research is to analyse the characteristics of black tea and green tea consumers, to analyse green tea and black tea consumption patterns, and to analyse the components that consideration the preferences of black tea and green tea consumers. Research was held in Southern Purwokerto Sub-district, started from February until March 2020. The number of samples for each black tea and green tea consumers are 50 respondents taken by using multistage random sampling. The analysis which is used is Descriptive Analysis and Factor Analysis. The results show that characteristics of black tea and green tea consumers are women in various range of age. Additionally, married consumers buy black tea and green tea to be consumed together with their family. Perspective of consumption patterns black tea and green tea once a day in the morning breakfast for black tea and in other activities for green tea. The consumption number for family is an average of 50g/months. There are three main components that form preferences on green tea, those are: personality from the tea, identity, and the image of the product. On the other hand, main components that form preferences on black tea are two, those are: image, and identity product.","PeriodicalId":34746,"journal":{"name":"Sepa","volume":"37 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135040808","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

ANALISIS SUPPLY CHAIN MANAGEMENT (SCM) BUAH JERUK DI DESA PONCOKUSUMO, KABUPATEN MALANG 分析马兰省庞库苏莫市的供应链管理（SCM）问题

Sepa Pub Date : 2023-09-30 DOI: 10.20961/sepa.v20i2.59451

Sultan Aldavi Soenarsyach, Rahayu Relawati, Fithri Mufriantie

{"title":"ANALISIS SUPPLY CHAIN MANAGEMENT (SCM) BUAH JERUK DI DESA PONCOKUSUMO, KABUPATEN MALANG","authors":"Sultan Aldavi Soenarsyach, Rahayu Relawati, Fithri Mufriantie","doi":"10.20961/sepa.v20i2.59451","DOIUrl":"https://doi.org/10.20961/sepa.v20i2.59451","url":null,"abstract":"Citrus fruit commodities cultivated by farmers have supply chain management problems at distribution agents and citrus fruit enthusiasts on a local scale. This study aimed to analyze the supply chain management (SCM) channel, the smoothness of SCM, and the efficiency of SCM in citrus fruits. The research was conducted in Poncokusumo Village, Malang Regency. Collecting data using interviews with respondents farmers and traders of oranges. Measurement of data using a Likert scale ranging from 1 to 5. The descriptive analysis method is used to describe the SCM phenomenon of citrus fruits, including information flow, commodity flow, and financial flow. The results showed 2 channel citrus fruits ended up in small traders. The smoothness analysis of SCM shows that the financial flow from small traders to middlemen is less smooth than the flow of commodities from small traders to large traders. The efficiency index and farmer share results indicate that channel two is efficient. It is recommended that middlemen apply a pre-order system so that packaging costs and transportation costs do not increase and wholesalers should communicate intensely with farmers so that sales information is conveyed directly to wholesalers.","PeriodicalId":34746,"journal":{"name":"Sepa","volume":"35 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2023-09-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"135040816","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

首页上一页