Niya Stoimenova, Christine De Lille, E. Bohemia, C. D. Bont, L. S. Holm
{"title":"Building Design-led Ambidexterity in Big Companies","authors":"Niya Stoimenova, Christine De Lille, E. Bohemia, C. D. Bont, L. S. Holm","doi":"10.33114/ADIM.2017.133","DOIUrl":"https://doi.org/10.33114/ADIM.2017.133","url":null,"abstract":"Organisational ambidexterity is considered a crucial capability for long term firm survival and development. However, adopting and successfully implementing it presents multiple challenges. Furthermore, despite being increasingly popular in the last two decades, the role design can play in achieving it is notably missing from the discussion. This paper analyses the attempts to accelerate the innovation pace of two large international companies in the consumer electronics and healthcare and airline industries. Both attempt to combine design and agile elements in fast-paced environments, while working in multidisciplinary teams early in the NPD process. However, one is guided by designers, the other by people with a background in operational functions. As such, they provide a good foundation to study design’s role and its implications in achieving ambidexterity in two large international companies. The collected insights helped us to define a new form of ambidexterity and devise a model for building ambidextrous organisations through design.","PeriodicalId":344521,"journal":{"name":"Conference Proceedings of the Academy for Design Innovation Management","volume":"392 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-12-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"131677638","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The what, how and who of social service design","authors":"M. V. D. Bijl-Brouwer","doi":"10.33114/ADIM.2017.84","DOIUrl":"https://doi.org/10.33114/ADIM.2017.84","url":null,"abstract":"Services are an important type of intervention used to address complex societal problems such as chronic health problems and climate change. Social services are defined as services that have a social purpose, and are based on high-quality social interactions between service deliverer and service consumer. This paper shows through three case studies what we are designing, how we design, and who designs when designing social services. The case studies show that while some are focused on the interface between service deliverer and consumer, an important type of intervention is a ‘social infrastructure’, which is a structured way of bringing service deliverers together to incrementally redesign their own service. Practices that support the design of social services include: developing a deep understanding of the needs of both service consumers and service deliverers, using design expertise to frame complex problems, and playing an active role in prototyping and implementing the intervention.","PeriodicalId":344521,"journal":{"name":"Conference Proceedings of the Academy for Design Innovation Management","volume":"26 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-12-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115463004","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Tracing the tensions surrounding understandings of agency and knowledge in technology design","authors":"Ruth Neubauer, E. Bohemia, K. Harman","doi":"10.33114/adim.2017.70","DOIUrl":"https://doi.org/10.33114/adim.2017.70","url":null,"abstract":"The literature suggests that prevailing understandings of the makeup of design knowledge and agency in producing design knowledge in technology is not helpful for design processes and its practitioners. \u0000Tensions arise within processes of designing, when design knowledge is understood as objective, whilst subjectivity is experienced in the research methods employed. In the same time, knowledge production is pursued in an individualist manner, where the situated nature of knowing as an interplay of factors, likely reaching beyond personal traits and human intention, is not acknowledged. In this way, design processes are currently working against their inherent potential with likely effects on designers and subsequently design outcomes. The arising tensions cause issues for practitioners, who are stuck in between an objectivity demand and experienced subjectivity, without an alternative conception of their work. Practice-oriented conceptualisations of social dynamics, how things are, and come to be, as well as existing research in consumption practices and sustainable design, have shown that agency and knowing conceptualised as emerging from practice might reconcile this tension. It is therefore that we argue for a reconceptualization of the makeup of knowledge and agency in knowledge production, so that these advancements in conceptualising practices can be of service to the technology design discipline","PeriodicalId":344521,"journal":{"name":"Conference Proceedings of the Academy for Design Innovation Management","volume":"60 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-12-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115616517","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Using proximity in sustainable product design","authors":"L. Magnier, R. Mugge, J. Schoormans","doi":"10.33114/ADIM.2017.110","DOIUrl":"https://doi.org/10.33114/ADIM.2017.110","url":null,"abstract":"This research examines proximity as a new interesting strategy to include in the design of more sustainable products. Drawing from the construal level theory, we posit that the environmental sustainability of a product embedding a form of proximity to an environmental solution in its design will be perceived as more concrete and will trigger higher prosocial product experience. To test this assumption, we used spatial proximity by manipulating the location from where the recycled plastic of a bottle of dishwashing soap was reclaimed. Based on the responses of 130 individuals recruited from a panel of consumers, we found that product environmental sustainability is perceived as more concrete and prosocial product experience is higher when proximity is embedded in product design than when far distance or no distance are embedded in the product design. This paper contributes by investigating how product design itself can help to enhance the acceptance of more sustainable products and by applying the Construal Level Theory to the field of product design.","PeriodicalId":344521,"journal":{"name":"Conference Proceedings of the Academy for Design Innovation Management","volume":"56 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-12-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122082774","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Learning about others","authors":"Demir Özümcan, P. Kaygan","doi":"10.33114/adim.2017.51","DOIUrl":"https://doi.org/10.33114/adim.2017.51","url":null,"abstract":"Recently we witness a rising interest in interdisciplinary collaboration in both industrial design and engineering education. Since developing technology and innovation invites more complex design problems that are usually beyond the professional skills and competences of a single person, learning how to work in interdisciplinary teams becomes a central concern within the undergraduate programs of these fields. With the aim of contributing to interdisciplinary design education, this paper explores a four-week extra-curricular education activity called Interdisciplinary Design Studio (IDS) that was carried out at Middle East Technical University. The empirical data comes from the accounts of the students who participated in the IDS, from the Departments of Industrial Design, Architecture, Mechanical Engineering, Electrical and Electronics Engineering, Metallurgical and Materials Engineering, Computer Engineering, Industrial Engineering and Business Administration, who came together in six interdisciplinary teams to develop innovative products following the stages of a design process. Drawing on their accounts the paper seeks to answer two questions: First, how and in what ways students learned about other disciplines; and second, to what extent and how these learning experiences shape their approaches towards developing ways to collaborate with people (both tutors and students) from other disciplines.","PeriodicalId":344521,"journal":{"name":"Conference Proceedings of the Academy for Design Innovation Management","volume":"30 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-12-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115320868","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The design capabilities of dynamic teams pursuing innovation in an academic context","authors":"Saskia Coulson, M. Woods","doi":"10.33114/adim.2017.121","DOIUrl":"https://doi.org/10.33114/adim.2017.121","url":null,"abstract":"Design research is moving beyond the study of industry based practices and towards the stewardship of design-led innovation for business development and economic growth. To this end, it is now required to evidence the benefits it creates. To examine these notions further this paper presents an approach for design-led innovation within an academic context. The authors build on the concept of design capabilities to develop a framework of evaluation that provides a platform for which the impact and value of design to industry and the formation of diverse teams can be critically discussed. Furthermore, this study contributes to the burgeoning cognisance of design capabilities as a means to understand value, by indicating potential pathways towards yet further application of design research in the industry context. It closes with reflections and reveals how lessons from this study can contribute to future of university-industry partnership working. ","PeriodicalId":344521,"journal":{"name":"Conference Proceedings of the Academy for Design Innovation Management","volume":"6 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-12-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122806234","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Using Design Thinking to improve Strategic Decisions during Collaborative Sensemaking","authors":"E. Kotina, M. Koria, S. Prendeville","doi":"10.33114/adim.2017.74","DOIUrl":"https://doi.org/10.33114/adim.2017.74","url":null,"abstract":"Human cognitive limitations affect strategic decision-making. One of such effects is emergence of cognitive biases, deviations from rationality in judgment. These biases can negatively influence an organisation's capability to capture and utilize new ideas, thus inhibiting innovation. Researchers have documented different strategies for mitigating cognitive biases – and many of them overlap with the ones emphasised in design thinking. However, research so far does not offer any specific “recipes” for mitigation of cognitive biases. This paper links together research on challenges of strategic decision-making, cognitive biases and design thinking. The paper investigates the effects of applying design-thinking tool in collaborative sensemaking stage, within a small business team, aiming to mitigate confirmation bias. The study indicated that newly introduced design-thinking tools did not have the expected positive influence on decision-making. The research contributes to the field by developing a new framework on how to identify and mitigate confirmation bias in strategic decision-making.","PeriodicalId":344521,"journal":{"name":"Conference Proceedings of the Academy for Design Innovation Management","volume":"33 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-12-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129036473","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
M. Gonçalves, K. Thoring, R. Mueller, P. Badke-Schaub, P. Desmet
{"title":"Inspiration Space","authors":"M. Gonçalves, K. Thoring, R. Mueller, P. Badke-Schaub, P. Desmet","doi":"10.33114/adim.2017.19","DOIUrl":"https://doi.org/10.33114/adim.2017.19","url":null,"abstract":"Building on the assumption that the physical environment can have an influence on the creativity of designers and design students in particular, the aim of this paper is to provide theoretical propositions and evidences for this relationship. We develop various propositions about the influence of physical environments on creativity, based on eight expert interviews and supported by literature. A particular focus was given to the environments of design educational institutions. We present a summary of the main insights and visualize the developed propositions as a causal graph addressing how space influences creativity. These propositions can be regarded as a first step towards a theory of creativity-supporting learning environments and they can serve as a reference when designing or adjusting creative learning spaces.","PeriodicalId":344521,"journal":{"name":"Conference Proceedings of the Academy for Design Innovation Management","volume":"15 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-12-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"116541774","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"Using actor-network theory to reveal strategy processes in design firms","authors":"Alison Rieple, Antonius van den Broek","doi":"10.33114/ADIM.2017.132","DOIUrl":"https://doi.org/10.33114/ADIM.2017.132","url":null,"abstract":"In this paper we illustrate the utility of actor-network theory (ANT) as a methodological approach to understand the effect of the eclectic characteristics of design firms on their strategy development processes. The need for creativity, expertise knowledge and the constant need to innovate suggest that the mainstream strategy or decision-making theories provide unsatisfying insights into how strategy of the design firm emerges. These culture laden organisations often operate with limited formality, therefore require attention to the social side of decision-making. To address this rich complex social-fabric of decision-making, we suggest to study strategy development as the result of the formation of actor-networks. By illustration of data collected from 13 interviews with design firms in mainly Europe and a longitudinal study of a global digital design firm, we illustrate how an ANT-based approach allows theorists to analyse the rich cultural complexity of design firms’ decision-making in a focused and coherent manner.","PeriodicalId":344521,"journal":{"name":"Conference Proceedings of the Academy for Design Innovation Management","volume":"31 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-12-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115780317","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
{"title":"The role of service design practices in enabling and embedding the servitization transition","authors":"Christine De Lille, G. Calabretta, C. Beck","doi":"10.33114/ADIM.2017.140","DOIUrl":"https://doi.org/10.33114/ADIM.2017.140","url":null,"abstract":"An increasing number of companies are embracing the transition from a product focus to a service focus in their offering in order to face the challenges of the experience economy. However such transition (i.e., servitization) is challenging, since it requires companies to change both their processes and their mindset. In this paper we propose service design practices as an effective approach for overcoming the challenges of servitization and for achieving such a multi-layered transformation. By means of expert interviews, ethnography and multiple case studies, we empirically show how service design professionals guide companies towards a sustainable adoption of service orientation and successful implementation of service innovations. Specifically, we describe and exemplify a set of practices through which service design professionals establish a service-oriented mindset, introduce a service-specific development process, and a create widespread commitment to the servitization transition","PeriodicalId":344521,"journal":{"name":"Conference Proceedings of the Academy for Design Innovation Management","volume":"40 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2019-12-04","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125132670","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}