EManagementPub Date : 2023-07-24DOI: 10.26425/2658-3445-2023-6-2-114-124
V. Stroev, M. Magomedov, E. Alekseycheva
{"title":"Assortment management digitalization as a factor of increasing the competitiveness of beer and beverage producers in the Russian region","authors":"V. Stroev, M. Magomedov, E. Alekseycheva","doi":"10.26425/2658-3445-2023-6-2-114-124","DOIUrl":"https://doi.org/10.26425/2658-3445-2023-6-2-114-124","url":null,"abstract":"The article studies current trends in consumer behavior that affect the beer and beverages market with the help of electronic technology. The peculiarities of behavior of beer and alcoholic beverages buyers during a crisis have been noted. The paper presents an analysis of alcoholic beverage groups sales structure in natural and monetary terms, identifies structural shifts in the beer market, and shows a trend for an increase in the market share of local brands. Dynamics of retail price of one liter of beer compared with the volume of the Russian beer and beer drinks market in 2017–2022 has been analyzed. The article concludes that the range of local brands and production of innovative products should be expanded. The possibilities of using electronic technologies in assortment management in the beer and beverage market have been shown. Enterprises producing beer and soft drinks need to analyze big data on an ongoing basis, as well as use digital tools for interacting with consumers. The possible path of consumers in the beer and beverages market based on these tools has been described. The article also shows dynamics of the emergence of new brands in the carbonated drinks market, considers possibilities of developing the assortment policy of domestic beer and beverage producers in this direction, and describes global and regional features of growing segments, such as functional, energy and sports drinks, non-alcoholic cocktails, as well as non-alcoholic beer and wine options.","PeriodicalId":34005,"journal":{"name":"EManagement","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48401341","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
EManagementPub Date : 2023-07-24DOI: 10.26425/2658-3445-2023-6-2-82-90
A. Shatsky
{"title":"Assessing the role of the Russian regional economy digitalization in modern conditions","authors":"A. Shatsky","doi":"10.26425/2658-3445-2023-6-2-82-90","DOIUrl":"https://doi.org/10.26425/2658-3445-2023-6-2-82-90","url":null,"abstract":"This study is dedicated to the analysis of the Russian economy under conditions of the sanctions and digitalization. The article assesses the main economic indicators that characterize the Russian regional economy development under conditions of the sanctions, as well as gross regional product indicator assessment based on data from Rosstat and the Ministry of Economic Development of the Russian Federation. The purpose of the research is to study gross regional product, digitalization in the Russian regions, and the impact of sanctions imposed by foreign countries on them. On the basis of the study ways of the Russian economy further development and digitalization in the Russian regions have been considered. Analytical materials on the issue have been studied resulting in the conclusion that, despite the negative impact of existing restrictions, the growth of the Russian economy should be expected in the future.","PeriodicalId":34005,"journal":{"name":"EManagement","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46311887","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
EManagementPub Date : 2023-07-24DOI: 10.26425/2658-3445-2023-6-2-73-81
N. Gabdullin, I. Kirshin
{"title":"Network human capital formation in the conditions of digital transformation of economy","authors":"N. Gabdullin, I. Kirshin","doi":"10.26425/2658-3445-2023-6-2-73-81","DOIUrl":"https://doi.org/10.26425/2658-3445-2023-6-2-73-81","url":null,"abstract":"The article reveals the pattern of network human capital formation. Network human capital has been proved to be closely connected and conditioned by digital transformation. On this basis, the relationship between network human capital formation and digital human capital has been substantiated. The purpose of the article is to consider a number of basic theoretical, methodological, and empirical foundations in the field of analysis of network human capital formation. Based on the analysis of a number of key studies in the area, it has been concluded that in the modern network economy, network human capital is determined by one of the most important strategic assets of organizations. It has been proposed to use the methodology of the Network Readiness Index to quantify network human capital. The theoretical and practical value of the proposed approach lies in the application of a methodology that gives priority to the human factor of network readiness and reflects the impact of individuals’ choices regarding technologies and management methods on innovative networks creation in the process of innovative technologies development and implementation. The emerging concept of network human capital is aimed at overcoming the digital inequality and using the Internet to implement positive social changes. This concept considers digital education in the context of the formation of an active socio-political position of human influence on society development.","PeriodicalId":34005,"journal":{"name":"EManagement","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48787008","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
EManagementPub Date : 2023-07-24DOI: 10.26425/2658-3445-2023-6-2-37-48
A. Kostikova, S. Kuznetsov, P. Tereliansky
{"title":"Application of the fuzzy sets theory in the problem of products competitiveness evaluation","authors":"A. Kostikova, S. Kuznetsov, P. Tereliansky","doi":"10.26425/2658-3445-2023-6-2-37-48","DOIUrl":"https://doi.org/10.26425/2658-3445-2023-6-2-37-48","url":null,"abstract":"The article considers an example of using the tools of fuzzy sets theory in the problem of studying competitiveness of goods and firms. The competitiveness of goods has been defined through their utility in both subjective and objective manifestations. The transformation of utility indicators value from the simplest scales to the scale of equal relations has been carried out through the graphical membership functions. The general model of multi-criteria choice of optimal alternatives based on the intersection of fuzzy sets has been defined. The construction method and non-dominant alternatives set analysis on the basis of fuzzy preference relation has been considered. The problem of ranking alternatives, that are complex technical devices, considering several comparison criteria, some of which are qualitative, has been assessed by dimensionless scales with expert evaluations. Weighting coefficients have been determined for all criteria, alternatives functions belonging to the subset of optimal and matrices of fuzzy preference relations constructed, and a subset of non-dominant alternatives formed. The optimal alternative has been determined by the maximum value of subset elements. Calculation results can be used for further informed decision making in the absence of clear numerical data and presence of weakly formalized expert statements. Thus, the effectiveness and practicality of applying fuzzy sets methodology in ranking problems and optimal choice of alternatives has been shown.","PeriodicalId":34005,"journal":{"name":"EManagement","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45337453","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
EManagementPub Date : 2023-07-24DOI: 10.26425/2658-3445-2023-6-2-102-113
A. Plakhin, S. Novikov, E. Schislyaeva
{"title":"Management of the productiveness of higher education in the development of branches of the national economy","authors":"A. Plakhin, S. Novikov, E. Schislyaeva","doi":"10.26425/2658-3445-2023-6-2-102-113","DOIUrl":"https://doi.org/10.26425/2658-3445-2023-6-2-102-113","url":null,"abstract":"The scientific problem of the article is the need to create scientific approaches to the formation of a higher education output management model for the sectors of the national economy. The relevance of the problem is caused by absence of direct positive influence of separate results formed by higher education sphere on indicators of national economy output. The article is devoted to the formation of conceptual approaches to managing the effectiveness of higher education from the position of national economy branches output growth. The methodological basis of the study is the theories of economic growth factors, including innovation theory and models of exogenous and endogenous economic growth, human capital theory, knowledge economy theory, management theory, methodological and experimental studies confirming a significant impact of the results of university educational and scientific activities on national economy output. The results of the effects produced by higher education sphere in the implementation of national economy sectors output has been analyzed. The analysis allows to determine the directions of improving the mechanisms of higher education producibility management for national economy – changing the forms of university teachers’ scientific attestation, systems of graduates’ regional distribution, and algorithms concerning international activity of universities.","PeriodicalId":34005,"journal":{"name":"EManagement","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-24","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45272047","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
EManagementPub Date : 2023-07-21DOI: 10.26425/2658-3445-2023-6-2-14-24
N. Kalashnikov
{"title":"Digitalization of management systems in retail industry: Russia in the context of global transformation","authors":"N. Kalashnikov","doi":"10.26425/2658-3445-2023-6-2-14-24","DOIUrl":"https://doi.org/10.26425/2658-3445-2023-6-2-14-24","url":null,"abstract":"Digitalization today is one of the most relevant trends on Russian and world retail market that has repeatedly proven its efficiency not only in communications with consumers and store-level operations but also in organizational management. The purpose of the study is to conduct a comparative research of Russian and foreign practice of integrating digital technologies in management systems. The analysis has been based on author’s own model – “technology – management area” matrix – developed through a review of normative and scientific literature. It also has been carried out for ten largest retailers in Russia and ten ones in the world. As a result of the study, key current areas of management systems’ digitalization have been identified for both Russian and foreign retailers. Those areas between the ones, in which Russian companies have already reached global benchmarks, and the ones, in which Russian retail still retains potential for future development, have been distinguished. Recommendations for management systems’ digitalization in retail industry formulated by the author following the results of the analysis can be successfully used not only in research and methodological purposes but also in real-life business practice to increase efficiency of the process concerned.","PeriodicalId":34005,"journal":{"name":"EManagement","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"43048602","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
EManagementPub Date : 2023-07-21DOI: 10.26425/2658-3445-2023-6-2-4-13
A. R. Bulina, N. Solopova
{"title":"Maturity model for assessing digitalization process of construction industry companies","authors":"A. R. Bulina, N. Solopova","doi":"10.26425/2658-3445-2023-6-2-4-13","DOIUrl":"https://doi.org/10.26425/2658-3445-2023-6-2-4-13","url":null,"abstract":"The construction industry is on the verge of large–scale changes as Industry 4.0 is preparing industrial enterprises for serious challenges. Digital transformation can bring significant changes in all areas of enterprise activity. Maturity models are usually used to assess the current situation and measure the digital maturity of an organization. The authors’ four-stage model of digital maturity assessment for construction industry companies has been proposed. When developing the model, it had been decided to move away from general assessments and use specific changes that would occur at construction industry companies in the process of digital transformation as an assessment tool. The model contains fifteen assessment factors, changes of which at various stages are indicators of digital maturity. The proposed model contains a detailed description of the four stages of digital maturity, therefore it can serve not only to assess the digital maturity of industrial enterprises in the construction industry, but can also be used to indicate the goals planned to be achieved in the future as part of digital transformation, in strategies or business models of enterprises. A distinctive feature of the model is evaluation factors reflecting the degree of integration of the digital environment of industrial enterprises with BIM models of construction organizations.","PeriodicalId":34005,"journal":{"name":"EManagement","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-07-21","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48936515","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
EManagementPub Date : 2023-04-22DOI: 10.26425/2658-3445-2023-6-1-51-60
N. S. Kozyr
{"title":"Eventuality issues of digital transformation of socio-economic systems","authors":"N. S. Kozyr","doi":"10.26425/2658-3445-2023-6-1-51-60","DOIUrl":"https://doi.org/10.26425/2658-3445-2023-6-1-51-60","url":null,"abstract":"The article examines the possible prospects for the development of the Russian economy due to the intensification of the processes of digital transformation. The eventuality of Russia’s digital transformation is due to many mutually influencing aspects: the development of Industry 4.0; the processes of redistribution of world domination; the accumulated potential of the Russian Federation and ambitious tasks that need to be solved in an accelerated mode to achieve the national goal of competitiveness and stability of the state. In the presented study a review of scientific publications on the topic of the digital economy and its transformation is made, the article identifies the areas of study of the issue. Along with this, an analysis of the regulatory framework of the Russian Federation in terms of ensuring the processes of digital transformation is made. An important aspect of the study is the analysis of foreign experience of digital transformation, which has both success and certain problems that need to be addressed in medium– and long-term state planning programs. The unconditional parameter of the implementation of the digital transformation of the Russian Federation is the participation in the global confrontation of countries with the target of accelerated technological development, and in the future – the formation of digital superiority to ensure the stability of the state development. The success of the national program «Digital Economy» depends on the targeted order of impact on all objects of the socio–economic systems of the Russian Federation, and in the next five years the Russian state should improve the efficiency of the use of information technologies.","PeriodicalId":34005,"journal":{"name":"EManagement","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-04-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"48620016","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
EManagementPub Date : 2023-04-22DOI: 10.26425/2658-3445-2023-6-1-38-50
L. L. Vinokurov, V. Godin, A. Terekhova, S. P. Tonoyan
{"title":"Analysis of the russian market of software products for real estate management","authors":"L. L. Vinokurov, V. Godin, A. Terekhova, S. P. Tonoyan","doi":"10.26425/2658-3445-2023-6-1-38-50","DOIUrl":"https://doi.org/10.26425/2658-3445-2023-6-1-38-50","url":null,"abstract":"Active sanctions against Russia, including in the field of information technology, lead to a situation where the dependence of organizations on software products non-Russian origin may be a serious problem. Consequently, the task of analyzing the Russian software market, to which this article is devoted, seems relevant. The authors have reviewed one of the software classes – automation systems for real estate management, Computer Aided Facilities Management (hereinafter – CAFM-systems) in a foreign terminology. The article deals with the evaluation and ranking of software products, on the basis of which recommendations for their use in projects are formulated. For this purpose, a list has been formed consisting of twelve Russian CAFM-systems registered in the Unified Register of Russian Computer Programs and Databases; a set of evaluation parameters has been developed, divided into two groups – functional and non-functional parameters; an evaluation methodology using mathematical decision-making methods has been proposed; a group of experts has been formed; an expert evaluation and ranking of systems according to the developed methodology was conducted; a rating of systems with an indication of the companies-developers has been built. The results of the study show that the Russian market of CAFM-systems has been formed and provides customers interested in software products of this class with a fairly wide range of alternatives for choice. The conducted research, on the one hand, has practical value for specialists working with such software products, and, on the other hand, scientific value expressed in the proposed holistic methodology of market analysis, which can be extended to other types of software products by specifying a set of comparison parameters.","PeriodicalId":34005,"journal":{"name":"EManagement","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-04-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"45456645","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
EManagementPub Date : 2023-04-22DOI: 10.26425/2658-3445-2023-6-1-17-28
E. Y. Belova, M. Shevchenko
{"title":"Transformation of enterprise management systems in the context of digitalization","authors":"E. Y. Belova, M. Shevchenko","doi":"10.26425/2658-3445-2023-6-1-17-28","DOIUrl":"https://doi.org/10.26425/2658-3445-2023-6-1-17-28","url":null,"abstract":"The article deals with the issues of qualitative transformation of enterprise management systems in the digital economy, the impact of the introduction of digital intelligence in the market space on the improvement of technologies for building business processes. The relevance of the problem under consideration is due to the huge competition in the existing business space, as well as the need to improve the efficiency of enterprises in the conditions of digitalization, adaptation of their business models to the new digital environment. The purpose of the study is to develop a methodology for the transformation of enterprise management systems that would improve the efficiency of all business processes in practice. The objectives of the study include the following: finding tools for determining the level of digital intelligence of Russian enterprises; establishing dependencies of profitability of enterprises on the level of digitalization of the latter; determining the nature and ways of transformation of management systems in the conditions of digitalization. Sociological and empirical research methods are widely used in the work. The main results of the study can be considered the introduction of an integral indicator of the level of digital intelligence of business systems; the formation of an enterprise business model in the context of digitalization; the derivation of the dependence of the integral indicator of the level of digital intelligence and profitability of enterprises; the establishment of a correlation between the growth of gross income of large enterprises in Russia and its GDP.","PeriodicalId":34005,"journal":{"name":"EManagement","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2023-04-22","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47900707","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}