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Jurnal PIKOM Penelitian Komunikasi dan Pembangunan最新文献

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Strategi Komunikasi Sains LIPI dalam Kegiatan Diseminasi Pupuk Organik Hayati Kepada Masyarakat 有机肥料分配活动中的生物传播科学传播战略
Jurnal PIKOM Penelitian Komunikasi dan Pembangunan Pub Date : 2021-09-17 DOI: 10.46937/19202136320
Kapat Yuriawan
{"title":"Strategi Komunikasi Sains LIPI dalam Kegiatan Diseminasi Pupuk Organik Hayati Kepada Masyarakat","authors":"Kapat Yuriawan","doi":"10.46937/19202136320","DOIUrl":"https://doi.org/10.46937/19202136320","url":null,"abstract":"Lembaga penelitian di Indonesia memiliki peran penting dalam meningkatkan pengetahuan, keterampilan, dan perekonomian masyarakat melalui pemanfaatan hasil penelitian. Namun, hingga saat ini, hasil penelitian dalam negeri belum disebarluaskan dengan baik. Salah satu faktor yang mempengaruhinya adalah belum optimalnya kolaborasi antara peneliti dan humas sebagai komunikator sains dalam mengkomunikasikan hasil penelitian kepada publik. Penelitian ini menggunakan metode kualitatif dengan pendekatan studi kasus diseminasi Pupuk Organik Hayati Beyonic Startmik-LIPI tahun 2021. Penelitian ini menggunakan sumber data primer percakapan antara peneliti dan humas melalui media whatsapp. Teknik wawancara dilakukan secara daring melalui zoom meeting. Dalam menganalisa percakapan antara peneliti dan humas, penelitian ini menggunakan Teori Manajemen Makna Terkoordinasi. Sumber data sekunder diperoleh melalui dokumen laporan kegiatan diseminasi serta pemberitaan POH Beyonic Startmik-LIPI di website. Hasil penelitian menunjukkan strategi komunikasi humas dan peneliti dalam kegiatan diseminasi POH Beyonik Startmik melalui tiga tahapan yaitu: (1) tahap persiapan meliputi pengkoordinasian penginformasian jadwal dan konfirmasi narasumber, (2) tahap pelaksanaan meliputi pengkoordinasian persiapan perjalanan dan metode presentasi, (3) tahap evaluasi meliputi pengkoordinasian penyusunan konten berita.","PeriodicalId":32878,"journal":{"name":"Jurnal PIKOM Penelitian Komunikasi dan Pembangunan","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-09-17","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80864387","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 3
Fenomena Akun Instagram Food Photography (Studi Fenomenologi Akun Instagram @Rizkianisanti) 美食摄影的Instagram账号(现象研究现象学@Rizkianisanti)的Instagram账号
Jurnal PIKOM Penelitian Komunikasi dan Pembangunan Pub Date : 2021-07-13 DOI: 10.32897/buanakomunikasi.2021.2.1.714
Sandra Irawaty, Sri Diana Amelianda
{"title":"Fenomena Akun Instagram Food Photography (Studi Fenomenologi Akun Instagram @Rizkianisanti)","authors":"Sandra Irawaty, Sri Diana Amelianda","doi":"10.32897/buanakomunikasi.2021.2.1.714","DOIUrl":"https://doi.org/10.32897/buanakomunikasi.2021.2.1.714","url":null,"abstract":"Tujuan penelitian ini adalah untuk mengetahui mengenai konsep diri, motif dan pengalaman yang dimiliki oleh akun instagram @rizkianisanti yang bertujuan untuk mengungkap fenomena aku instagram food photography. Penelitian ini menggunakan pendekatan kualitatif dengan menggunakan studi metode fenomenologi. Teknik pengumpulan data dilaksanakan dengan cara observasi, wawancara mendalam, dan dokumentasi. Teknik penentuan informan menggunakan purposive sampling. Teknik analisisdata dilakukan dengan cara pengumpulan data, reduksi data, penyajian data, dan penarikan kesimpulan. Teknik keabsahan data menggunakan triangulasi data","PeriodicalId":32878,"journal":{"name":"Jurnal PIKOM Penelitian Komunikasi dan Pembangunan","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"80295862","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Perancangan Photobook New Normal (Pendekatan Photo Story Deskriptif)
Jurnal PIKOM Penelitian Komunikasi dan Pembangunan Pub Date : 2021-07-13 DOI: 10.32897/buanakomunikasi.2021.2.1.699
Tanto Trisno Mulyono, Juyo Kemsen Modok
{"title":"Perancangan Photobook New Normal (Pendekatan Photo Story Deskriptif)","authors":"Tanto Trisno Mulyono, Juyo Kemsen Modok","doi":"10.32897/buanakomunikasi.2021.2.1.699","DOIUrl":"https://doi.org/10.32897/buanakomunikasi.2021.2.1.699","url":null,"abstract":"For more than a year, Indonesia has been in uncertainty by Coronavirus Disease 2019 (COVID-19). Around March 2020, President Jokowi announced the first case of an Indonesian citizen infected with COVID-19. After the first case was found, this virus spread rapidly throughout Indonesia. To date, more than two million cases have been recorded with more than fifty thousand deaths 1 . One of the factors for the rapid spread of COVID-19 is the lack of public compliance in implementing a new life (New Normal). After data collection and analysis through library study methods, observations, etc., the authors can find out that a persuasive approach is needed through a media with the delivery of messages that can provide inspiration to further increase public awareness in order to reduce the spread of COVID-19. The result of the collection and analysis is the design of the New Normal Photobook.","PeriodicalId":32878,"journal":{"name":"Jurnal PIKOM Penelitian Komunikasi dan Pembangunan","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"83891932","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
The Implementation LAZISMU Communication Strategy To Achieve The Reputation 实施LAZISMU传播策略，实现美誉度
Jurnal PIKOM Penelitian Komunikasi dan Pembangunan Pub Date : 2021-07-13 DOI: 10.32897/buanakomunikasi.2021.2.1.600
Adzan Desar Deryansyah
{"title":"The Implementation LAZISMU Communication Strategy To Achieve The Reputation","authors":"Adzan Desar Deryansyah","doi":"10.32897/buanakomunikasi.2021.2.1.600","DOIUrl":"https://doi.org/10.32897/buanakomunikasi.2021.2.1.600","url":null,"abstract":"Lazismu performs its duties and functions to collect donations from Muzzaki for the benefit of Zakat, Infaq and Shadaqah It is not separated from communication activities, one of which is conducting communication strategy activities. Communication strategies are inseparable from the functions of the organization carrying out its series of activities. The importance of strategy is one of the supporting programs that have been determined. The purpose of this study is to find out Lazismu's communication strategy. The research method used in this study is descriptive qualitative method. From the findings of research and discussion can be known that socialization strategy using the media is an inevitability because it will directly present the institution to the middle of the community, the selection of media that has been done is appropriate because Lazismu chose to socialize through social media while the social media chosen is 3 media platforms that are very favored by the public, especially young people as their potential target for the achievement of Lazismu's goals and the achievement of ZIS targets in Indonesia.","PeriodicalId":32878,"journal":{"name":"Jurnal PIKOM Penelitian Komunikasi dan Pembangunan","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"86295050","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Pengaruh Iklan Mie Sedaap Versi Choi Siwon Terhadap Minat Beli Konsumen Choi Siwon的炒面广告对消费者兴趣的影响
Jurnal PIKOM Penelitian Komunikasi dan Pembangunan Pub Date : 2021-07-13 DOI: 10.32897/buanakomunikasi.2021.2.1.715
Adi Permana Sidik, Nanda Nafiri Natanael
{"title":"Pengaruh Iklan Mie Sedaap Versi Choi Siwon Terhadap Minat Beli Konsumen","authors":"Adi Permana Sidik, Nanda Nafiri Natanael","doi":"10.32897/buanakomunikasi.2021.2.1.715","DOIUrl":"https://doi.org/10.32897/buanakomunikasi.2021.2.1.715","url":null,"abstract":"Tujuan penelitian ini adalah untuk mengetahui dan menganalisis seberapa besar tanggapan responden tentang iklan Mie Sedaap versi Choi Siwon, seberapa besar minta beli produk Mie Sedaap Korean Spicy Chicken, dan besaran pengaruh iklan Mie Sedaap versi Choi Siwon terhadap minat beli konsumen di area Kota Bandung. Penelitian ini menggunakan metode kuantitatif dengan jenis penelitian deskriptif-kausalitas. Pengambilan sampel dilakukan dengan metode non-probability sampling  jenis incidental sampling, dengan jumlah responden sebanyak 100 orang. Teknik analisis data yang digunakan adalah analisis deskriptif dan analisis regresi linier sederhana. Kesimpulan penelitian ini adalah iklan Mie Sedaap versi Choi Siwon berpengaruh secara positif dan signifikan trerhadap minat beli Iklan Mie Sedaap versi Choi Siwon sudah masuk kedalam kategori baik, namun masih ada beberapa item yang perlu diperbaiki seperti konten iklan yang kurang memiliki daya tarik yang membuat konsumen tidak berminat untuk melihatnya berulang kali.","PeriodicalId":32878,"journal":{"name":"Jurnal PIKOM Penelitian Komunikasi dan Pembangunan","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"74940230","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Komunikasi Organisasi di Hotel (Analisis Deskriptif Kualitatif Komunikasi Organisasi di Hotel Malaka Bandung) 酒店组织沟通(万隆马拉卡酒店组织沟通描述性质质性分析)
Jurnal PIKOM Penelitian Komunikasi dan Pembangunan Pub Date : 2021-07-13 DOI: 10.32897/buanakomunikasi.2021.2.1.684
Widyapuri Prasastiningtyas, Taofik Robiyanto
{"title":"Komunikasi Organisasi di Hotel (Analisis Deskriptif Kualitatif Komunikasi Organisasi di Hotel Malaka Bandung)","authors":"Widyapuri Prasastiningtyas, Taofik Robiyanto","doi":"10.32897/buanakomunikasi.2021.2.1.684","DOIUrl":"https://doi.org/10.32897/buanakomunikasi.2021.2.1.684","url":null,"abstract":"","PeriodicalId":32878,"journal":{"name":"Jurnal PIKOM Penelitian Komunikasi dan Pembangunan","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88786504","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
Komunikasi Persuasif Dakwah Dr. Zakir Naik 扎基尔博士的说服力沟通正在上升
Jurnal PIKOM Penelitian Komunikasi dan Pembangunan Pub Date : 2021-07-13 DOI: 10.32897/buanakomunikasi.2021.2.1.713
Erwan Komara
{"title":"Komunikasi Persuasif Dakwah Dr. Zakir Naik","authors":"Erwan Komara","doi":"10.32897/buanakomunikasi.2021.2.1.713","DOIUrl":"https://doi.org/10.32897/buanakomunikasi.2021.2.1.713","url":null,"abstract":"Penelitian ini bertujuan untuk mengetahui penerapan teknik-teknik komunikasi persuasif oleh DR. Zakir Naik. Dia adalah seorang pendakwah internasional yang selalu dihadiri oleh ribuan orang pada saat berceramah langsung. Juga ceramah di channel Youtubenya didengarkan oleh jutaan orang. Metode yang digunakan adalah deskriptip kualitatif sebagaimana yang dinyatakan oleh Taylor dan Bogdan. Serta peneliti menggunakan analisis wacana (Nurhadi, 2015) yaitu menganalisis kalimat atau ujaran yang mempunyai kesatuan dan konteks, dalam hal ini berupa rekaman dakwah-dakwah DR. Zakir Naik yang terdapat di channel Youtubenya. Penelitian ini menemukan berbagai teknik komunikasi persuasif yang diterapkan oleh DR. Zakir Naik. Tekni asosiasi, teknik integrasi, teknik ganjaran, dan teknik tataan.Yang palimg domina dimiliki adalah teknik yang kelima yaitu teknik  teknik red herring. DR. Zakir Naik memiliki kemampuan menguasai argumentasi-argumentasi yang dapat mengalahkan argumentasi-argumentasi lawan bicaranya. Dengan  kemampuan penguasaan teknik komunikasi persuasif yang dimiliki oleh DR. Zakir Naik ini, banyak di antara nonmuslim yang masuk Islam. Bukan karena mereka dipaksa atau diintimidasi, tapi karena mereka telah mendengarkan penjelasan dari DR. Zakir Naik yang jelas, mendalam, mendasar, lugas, namun tegas. ","PeriodicalId":32878,"journal":{"name":"Jurnal PIKOM Penelitian Komunikasi dan Pembangunan","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-07-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"81885307","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 2
The Utilization of New Media in the Establishment of Virtual Community 新媒体在虚拟社区建设中的应用
Jurnal PIKOM Penelitian Komunikasi dan Pembangunan Pub Date : 2021-07-02 DOI: 10.46426/jp2kp.v25i1.143
Ellya Pratiwi
{"title":"The Utilization of New Media in the Establishment of Virtual Community","authors":"Ellya Pratiwi","doi":"10.46426/jp2kp.v25i1.143","DOIUrl":"https://doi.org/10.46426/jp2kp.v25i1.143","url":null,"abstract":"Virtual community is a new form of communication for digital society due to the potential use of new media. New media has led people to live in virtual reality. This study aims to determine the use of the Line application for #WeAreHere virtual community, to analyze the factors that encourage self-dislosure of community members, and to find out how community members build trust in the community. This research is a qualitative research using participatory observation method. Based on social exchange theory, the concept of self-disclosure and the trust building approach showed that self-disclosure and trust building are formed simultaneously. This research found that members' self-disclosures are driven by cost-benefit considerations. The benefits perceived by members from disclosure attitude are a feeling relieved or serenity and getting support from each other when interacting. The members' trust is formed because of trust in others through the attitudes and behavior of members, and trust in Line Square services on the Line application that provides anonymous features.","PeriodicalId":32878,"journal":{"name":"Jurnal PIKOM Penelitian Komunikasi dan Pembangunan","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-07-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"90894710","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
KONFLIK ANTAR GENERASI DALAM RADIO KOMUNITAS 社区广播中几代人发生冲突
Jurnal PIKOM Penelitian Komunikasi dan Pembangunan Pub Date : 2021-07-01 DOI: 10.31346/jpikom.v22i1.3398
Diana Anggraeni
{"title":"KONFLIK ANTAR GENERASI DALAM RADIO KOMUNITAS","authors":"Diana Anggraeni","doi":"10.31346/jpikom.v22i1.3398","DOIUrl":"https://doi.org/10.31346/jpikom.v22i1.3398","url":null,"abstract":"","PeriodicalId":32878,"journal":{"name":"Jurnal PIKOM Penelitian Komunikasi dan Pembangunan","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"88637978","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 1
TEKNOLOGI KOMUNIKASI PEMANDUAN WISATA: PROSPEK DAN TANTANGAN PEMANFAATAN APLIKASI JAWARA 旅游传播技术:推广应用的前景和挑战
Jurnal PIKOM Penelitian Komunikasi dan Pembangunan Pub Date : 2021-07-01 DOI: 10.31346/JPIKOM.V22I1.2852
nfn Purwadi, Nfn Irwansyah
{"title":"TEKNOLOGI KOMUNIKASI PEMANDUAN WISATA: PROSPEK DAN TANTANGAN PEMANFAATAN APLIKASI JAWARA","authors":"nfn Purwadi, Nfn Irwansyah","doi":"10.31346/JPIKOM.V22I1.2852","DOIUrl":"https://doi.org/10.31346/JPIKOM.V22I1.2852","url":null,"abstract":"Penelitian ini berupaya menganalisis perubahan yang disebabkan oleh kehadiran aplikasi teknologi komunikasi pemanduan wisata kebun raya, yang bernama Jelajah, Belajar dan Wisata di Kebun Raya (JAWARA) dalam beberapa hal. Pertama, studi ini mengkaji perkembangan teknologi komunikasi pemanduan wisata kebun raya dari pemanduan konvensional ke pemanduan berbasis aplikasi. Kedua, tulisan ini membahas prospek dan tantangan pemanfaatan aplikasi JAWARA untuk pemanduan kebun raya. Penelitian ini menggunakan pendekatan kualitatif dengan metode studi literatur yang dikombinasikan dengan data hasil wawancara. Hasil penelitian ini menunjukkan bahwa terjadi perkembangan yang signifikan dalam pemanduan wisata kebun raya sejak diluncurkannya aplikasi JAWARA pada 2018. Pemanduan yang semula berbasis konvensional berubah secara perlahan menjadi berbasis aplikasi, meskipun saat ini masih bercampur dengan konvensional. Bukan tidak mungkin jika di masa depan pemanduan berbasis aplikasi akan menggantikan pemanduan konvensional manakala kecerdasan buatan mampu menggantikan peran dari pemanduan konvensional. Penggunaan aplikasi JAWARA memiliki prospek untuk berkembang secara masif seiring pesatnya penggunaan teknologi komunikasi digital yang mendorong meningkatnya jumlah pengunduh dan pengguna aplikasi ini. Adapun tantangan penggunaan aplikasi JAWARA adalah aplikasi ini harus terus terbarukan dengan perkembangan terkini agar dapat digunakan secara maksimal.","PeriodicalId":32878,"journal":{"name":"Jurnal PIKOM Penelitian Komunikasi dan Pembangunan","volume":null,"pages":null},"PeriodicalIF":0.0,"publicationDate":"2021-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"85316083","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
引用次数: 0
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