Jurnal IPTAPub Date : 2022-07-28DOI: 10.24843/ipta.2022.v10.i01.p13
Theresia Mardiani Tirza Poriesti, Lglk. Dewi, Ngas. Dewi
{"title":"PENGARUH MOTIVASI EXISTENCE, RELATEDNESS, GROWTH (ERG) TERHADAP RESILIENSI PRAMUWISATA BALI PADA ERA MENUJU NEW NORMAL","authors":"Theresia Mardiani Tirza Poriesti, Lglk. Dewi, Ngas. Dewi","doi":"10.24843/ipta.2022.v10.i01.p13","DOIUrl":"https://doi.org/10.24843/ipta.2022.v10.i01.p13","url":null,"abstract":"COVID-19 pandemic affects tourism actors, one of which is tour guides who are in direct contact with tourists. In order to survive, it is necessary to have resilience and motivation from within the Bali tour guides. This study aims to determine the characteristics and motivations of ERG possessed and the influence of these motivations on the resilience of Bali tour guides in the era towards the new normal. The sampling technique used is cluster sampling with a total of 258 Bali tour guide respondents who is living in Denpasar City. Data collection techniques using questionnaires and literature study and data analysis using simple regression method. The result show that the characteristics are dominated by male, age range 21-30 years, the last formal education is college and the length of time working is more than 4 years. In addition, there is a positive influence of motivation on resilience in the era towards the new normal where the influence of motivation as much as 2.3% on resilience, the rest is influenced by other unknown factors. Overall, the motivation variable is high, where growth needs are in the highest position and existence needs are in the lowest position, so they still need government assistance and HPI in the form of training programs. While the resilience variable is high where the equity aspect is in the highest position and the perseverance aspect is in the lowest position so it is necessary to increase the perseverance and self-discipline of Bali tour guides.","PeriodicalId":31660,"journal":{"name":"Jurnal IPTA","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-07-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"68891533","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal IPTAPub Date : 2022-07-28DOI: 10.24843/ipta.2022.v10.i01.p11
Putri Amibiyah Ihlasul Amalia, Nms. Wijaya, Ni Putu Eka Mahadewi
{"title":"PENGARUH FASILITAS DAN AKSESIBILITAS TERHADAP KEPUASAN WISATAWAN MILLENIAL DI PARALAYANG WAYU, SULAWESI TENGAH","authors":"Putri Amibiyah Ihlasul Amalia, Nms. Wijaya, Ni Putu Eka Mahadewi","doi":"10.24843/ipta.2022.v10.i01.p11","DOIUrl":"https://doi.org/10.24843/ipta.2022.v10.i01.p11","url":null,"abstract":"Accessibility and facility are regarded as important component for tourist satisfaction and development of tourist attraction. Central Sulawesi is currently developing regional tourism potential with optimize tourism in three priority tourist destinations, one of them is paralayang wayu. The purpose of this research is to know the tourist characteristic and analyse the effect of facilility and accessibility on tourist satisfaction in paralayang wayu. Data was collected through questionnaires using purposive random sampling. The respondent were 110 tourist. Beside surveys, data was obtained through observation, interview and literature studies. It’s analyzed using multiple linear regression, hypothesis testing and coefficient of determination and classical assumption test. The results of the study partially show that the facilities have a significant effect on millennial tourist satisfaction with a tcount of 6.331 and a significant value of 0.000. Accessibility variables have a significant effect on millennial tourist satisfaction with a tcount of 3.603, a significance of 0.003. Simultaneously facilities and accessibility have a significant effect on millennial tourist satisfaction with tcount of 55,191 and a significant value of 0.000. Based on data analysis, the influence of facilities and accessibility on millennial tourist satisfaction is 50.8%, while 49.2% is explained by other variables not examined.","PeriodicalId":31660,"journal":{"name":"Jurnal IPTA","volume":"1 1","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-07-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41520215","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal IPTAPub Date : 2022-07-28DOI: 10.24843/ipta.2022.v10.i01.p06
Muhammad Dio Fitriadi, Nms. Wijaya, Ni Putu Eka Mahadewi
{"title":"PENGARUH MOTIVASI DAN SIKAP WISATAWAN NUSANTARA TERHADAP PEMBELIAN PRODUK WISATA BAHARI DI TANJUNG BENOA PADA MASA PANDEMI COVID-19","authors":"Muhammad Dio Fitriadi, Nms. Wijaya, Ni Putu Eka Mahadewi","doi":"10.24843/ipta.2022.v10.i01.p06","DOIUrl":"https://doi.org/10.24843/ipta.2022.v10.i01.p06","url":null,"abstract":"The decline in the number of tourists related to the current Covid-19 pandemic situation has made marine tourism bussiness offering tourism product to attract tourist visiting Bali, especially Tanjung Benoa. The number offers provided by marine tourism businesses to tourist makes companies need to analyze the effect of motivation and attitudes of domestic tourist purchasing descision on marine tourism product during covid-19 Pandemic in Tanjung Benoa. This research was conducted online to domestic tourists who had purchased marine tourism products in Tanjung Benoa in the last 1 year during the pandemic. The sample in this study was selected using the theory of Hair, et al (2006) with the number of respondents are 75 tourists. Data were collected through an online questionnaire, and then analyzed using multiple linear regression using the SPSS version 21.0 program. The results of this study are motivation (X1) has a significant effect on purchasing decisions (Y), attitudes (X2) have a significant effect on purchasing decisions (Y), also motivation (X1) and attitudes (X2) simultaneously affect purchasing decisions (Y) on marine tourism products in Tanjung Benoa.","PeriodicalId":31660,"journal":{"name":"Jurnal IPTA","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-07-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44323829","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal IPTAPub Date : 2022-07-28DOI: 10.24843/ipta.2022.v10.i01.p14
Adella Sari Br Sitepu, I. M. Sendra, I. Sasrawan Mananda
{"title":"PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN WISATAWAN NUSANTARA DI PELABUHAN TELAGA PUNGGUR BATAM PADA ERA NEW NORMAL","authors":"Adella Sari Br Sitepu, I. M. Sendra, I. Sasrawan Mananda","doi":"10.24843/ipta.2022.v10.i01.p14","DOIUrl":"https://doi.org/10.24843/ipta.2022.v10.i01.p14","url":null,"abstract":"Covid-19 Pandemic impacted in various activites carried out with observe to the principle of 3M. Telaga Punggur Seaport as facilities and infrastructure tourists applied health protocols 3M. in the conditions at the field found out that there are still many tourists who do not obey the regulations such as wearing the masks, and the incompleteness of 3M facilities that causes many complaints from tourists. This study aims to find out the influence of service quality to the satisfaction of Indonesian tourists at Telaga Punggur Seaport. This type of research used in this research is descriptive quantitative technique and using simple linear regression. Data collection technique in this research using observations, interviews, documentation, literature studies, and questionnaires were distributed to 100 domestic tourists who had used Telaga Punggur Seaport in the era of the pandemic Covid-19 pandemic. Sampling techniques using purposive sampling techniques. This study using SPSS 25 as data analysis tool. The results showing that the quality service that consist of tangibles, Reliability, Responsiveness, Assurance, and Emphaty significantly influenced the variable satisfaction of tourists in the amount of 42.4%. The level of quality of service in Telaga Punggur Port is relatively good. Just need to increase the dimensions of physical evidence on the health protocol facility indicators because it is still in the range of sufficient/hesitant. It is expected that Telaga Punggur Seaport improves the quality of service bt adding health protocol tools such as thermo gun, hand sanitizer, and physcal distancing.","PeriodicalId":31660,"journal":{"name":"Jurnal IPTA","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-07-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"47654865","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal IPTAPub Date : 2022-07-28DOI: 10.24843/ipta.2022.v10.i01.p15
I. K. Suwena, N. K. Arismayanti
{"title":"THE FACTORS AFFECTING THE LEVEL OF TOURIST SATISFACTION USING TRAVEL AGENTS AND DESTINATIONS OF CHOICE: CASE STUDY IN BALI","authors":"I. K. Suwena, N. K. Arismayanti","doi":"10.24843/ipta.2022.v10.i01.p15","DOIUrl":"https://doi.org/10.24843/ipta.2022.v10.i01.p15","url":null,"abstract":"Nowadays, tourism is a common thing done by anyone. In the digital era, there is a shift of tourists in traveling in terms of the use of travel agents in planning their trips. There are tourists who plan their trips independently and there are also tourists who continue to use travel agents in traveling. The level of satisfaction of tourists in using the services of travel agents and destinations that tourists choose to travel is important to know the factors that influence the level of tourist satisfaction. This study aims to determine and analyze the factors that influence the level of satisfaction of tourists in using travel agents and choosing tourism destinations. This research was conducted in Bali by distributing questionnaires to tourists and interviewing informants. Data collected techniques with observation, interviews, questionnaires, literature study. The data analysis technique uses descriptive qualitative, factor analysis, and Likert Scale technique. The number of samples was 400 tourists, consisting of 200 domestic tourists and 200 overseas tourists. The results of this study are expected to be used as a basis for evaluation and policy making for the government in tourism as an effort to increase the level of satisfaction and loyalty of tourists who travel to Bali.","PeriodicalId":31660,"journal":{"name":"Jurnal IPTA","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-07-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44071887","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal IPTAPub Date : 2022-07-28DOI: 10.24843/ipta.2022.v10.i01.p03
E. Arifin, P. Sudana, Putu Agus Wikanatha Sagita
{"title":"PENGARUH PROMOSI INSTAGRAM TERHADAP KEPUTUSAN BERKUNJUNG WISATAWAN MILLENIAL DOMESTIK KE CURUG CIHERANG BOGOR","authors":"E. Arifin, P. Sudana, Putu Agus Wikanatha Sagita","doi":"10.24843/ipta.2022.v10.i01.p03","DOIUrl":"https://doi.org/10.24843/ipta.2022.v10.i01.p03","url":null,"abstract":"Social media is considered the most effective media in promoting both goods and services. One form of social media used for tourism promotion is Instagram which is a photo and video sharing application. Curug Ciherang uses Instagram as a promotional medium that can bring tourists from various regions in search of information about Curug Ciherang. The purpose of this study was to determine the effect of Instagram social media promotion on the visiting decision of domestic tourists millennial to Curug Ciherang. This study used mixed methods techniques which include qualitative and quantitative descriptive analysis. The sampling technique was taken by purposive sampling with a total of 100 respondents of domestic millennial tourists who had visited Curug Ciherang. Data collection techniques in this study by observation, interviews, questionnaires, literature study, and documentation. This research uses validity test, reliability test, simple linear regression analysis test, classical assumption test, t test, and determination test with the help of SPSS version 24 software for Windows. The results of the research based on the t-test showed that the significance value was 0.000 <0.05 and the t-count value was 11.868> t-table 1.985. So that promotion on social media Instagram has a positive effect on the visiting decision of domestic millennial tourists to Curug Ciherang. The magnitude of the coefficient of determination is equal to 59%.","PeriodicalId":31660,"journal":{"name":"Jurnal IPTA","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-07-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"41827344","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal IPTAPub Date : 2022-07-28DOI: 10.24843/ipta.2022.v10.i01.p16
I. Aditya, Ni Nyoman Arini
{"title":"PERAN MARKETPLACE GO DESTINATION VILLAGE (GODEVI) DALAM MEMPROMOSIKAN DESA WISATA","authors":"I. Aditya, Ni Nyoman Arini","doi":"10.24843/ipta.2022.v10.i01.p16","DOIUrl":"https://doi.org/10.24843/ipta.2022.v10.i01.p16","url":null,"abstract":"Government through The Ministry of Tourism and Creative Economy focuses on increasing digitization in the tourism sector. Godevi stands for Go Destination Village supports Government programs through digital applications specifically designed to tourism village empowerment. Godevi is a start up company specializing in tourism village development. Godevi is a digital platform that provides a marketplace for tourism village product and for tourist who love the authentic tourism village. Godevi also provide marketplace for local community to promote their village product. This study analyzes the roles of Godevi in promoting the Sayan Tourism Village. Sayan Village is designated as one of the tourist villages in Gianyar Regency and also is part of Godevi's partner village. Godevi's platform helps tourism villages that have difficulty in developing village potential. The existence of a tourist village platform such as Godevi in the digitalization era is expected to increase tourist visits to Sayan Village, Ubud. This study aims to identify Godevi's role in promoting Sayan Village through digital platforms. The relevant research approach used in this study is a qualitative approach. Data were collected through observation, interviews, and documentation. The result of this study refer to the presence of the Godevi marketplace is very helpful for village tourism managers in developing village product. There are four roles of Godevi in promoting the Sayan Tourism Village namely the role of digital platforms as developers, tourism village assistance, facilitator, and cooperation partner.","PeriodicalId":31660,"journal":{"name":"Jurnal IPTA","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-07-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"49308856","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal IPTAPub Date : 2022-07-28DOI: 10.24843/ipta.2022.v10.i01.p01
Adela Vania Angwyn, I. M. Kusuma Negara, I. Sasrawan Mananda
{"title":"EFEKTIVITAS KOMUNIKASI PEMASARAN MELALUI TIKTOK PADA PANTAI INDAH KAPUK 2 JAKARTA","authors":"Adela Vania Angwyn, I. M. Kusuma Negara, I. Sasrawan Mananda","doi":"10.24843/ipta.2022.v10.i01.p01","DOIUrl":"https://doi.org/10.24843/ipta.2022.v10.i01.p01","url":null,"abstract":"Marketing activities are one of the important things to do in tourism sector. Marketing communication can be done in various ways, one of which is through Tiktok application. One of tourist destination that viral on tiktok lately is Pantai Indah Kapuk 2 and this study aim to acknowledge the Effectiveness of Marketing Communication through Tiktok Application in PIK 2 Jakarta. The operational variables definition of this study used the AIDA model, which consists of attention, interest, desire and action. Data collection techniques were using through observation, literature study, documentation and distributing questionnaires through google form. The sampling technique in this study used a purposive sampling technique by determining the number of respondents using the Lemshow formula as many as 100 respondents. The data analysis technique used is descriptive quantitative by using the Customer Response Index (CRI). In this study, the results of the effectiveness of Pantai Indah Kapuk 2 marketing communications through the Tiktok application obtained an overall AIDA score of 3.26 which included a very effective scale range, and obtained a CRI value of 57%, which means that Pantai Indah Kapuk 2 communication through the Tiktok application effective.","PeriodicalId":31660,"journal":{"name":"Jurnal IPTA","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-07-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"46934332","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal IPTAPub Date : 2022-07-28DOI: 10.24843/ipta.2022.v10.i01.p10
Kresnanda Yuliono, I. N. Sudiarta, I. Sasrawan Mananda
{"title":"PERAN DINAS PARIWISATA PROVINSI BALI DALAM IMPLEMENTASI CHSE PADA HOTEL DAN RESTORAN DI BALI","authors":"Kresnanda Yuliono, I. N. Sudiarta, I. Sasrawan Mananda","doi":"10.24843/ipta.2022.v10.i01.p10","DOIUrl":"https://doi.org/10.24843/ipta.2022.v10.i01.p10","url":null,"abstract":"Bali is a province whose economic sector is dominated by the tourism industry and is one of the victims of the impact of restrictions on the movement of world tourists caused by Covid-19. PHRI published since the beginning of the pandemic until April 2020 there were 281 hotels and 19 restaurants in Bali that had stopped operating. Kemenparekraf helps the Bali Government Tourism in taking a role for the recovery of the tourism industry and continue to operate in the pandemic situations. This study aims to explain the role of the Bali Government Tourism during the Covid-19 pandemic in implementing CHSE in hotel and restaurant businesses in Bali. This study uses a qualitative method with purposive techniques in determining informants, namely the Bali Provincial Tourism Office, PHRI Bali, hotel and restaurant business actors in the Sanur, Ubud and Nusa Dua areas. Data was collected by means of structured and open interviews. The data analysis technique used is descriptive qualitative. The results of the study explain that the role of the Bali Provincial Tourism Office as a facilitator, regulator and catalyst is implemented with programs that is carried out as well as the implementation of CHSE to suppress the spread and education of Covid-19 prevention in hotel and restaurant businesses and gain the trust of potential tourists to come to Bali so that the wheels of the economy Bali goes on. All of these activities involve various parties such as associations, academics, government institutions, national media, business actors, Balinese people to tourists who are stay in and want to go to Bali.","PeriodicalId":31660,"journal":{"name":"Jurnal IPTA","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-07-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"42485513","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}
Jurnal IPTAPub Date : 2022-07-28DOI: 10.24843/ipta.2022.v10.i01.p19
D. Supriadi, Dicky Satria Ramadhan, Irma Suryahani, Nunik Kadarwati
{"title":"TOURISM VILLAGE DEVELOPMENT STRATEGY IN KOTAYASA VILLAGE, SUMBANG DISTRICT, BANYUMAS REGENCY THROUGH MACTOR ANALYSIS APPROACH","authors":"D. Supriadi, Dicky Satria Ramadhan, Irma Suryahani, Nunik Kadarwati","doi":"10.24843/ipta.2022.v10.i01.p19","DOIUrl":"https://doi.org/10.24843/ipta.2022.v10.i01.p19","url":null,"abstract":"The purpose of this study was to analyze the development strategy of the Kotayasa Tourism Village. The research was conducted by surveying 13 stakeholders from each agency and actor involved in it. The study used crosstab to determine the characteristics of respondents, followed by logistic regression to determine the demand for Kotayasa Tourism Village Objects, and used La Prospective Mactor analysis to analyze the relationship of actors to the development of Kotayasa Tourism Village. The results of this study indicate that the linkage of actors, actors who have an important role in the development of the Kotayasa Tourism Village include the Village Head, Pokdarwis, and Dinporabudpar, other actors become the carrying capacity in the development of the Kotayasa Tourism Village.","PeriodicalId":31660,"journal":{"name":"Jurnal IPTA","volume":" ","pages":""},"PeriodicalIF":0.0,"publicationDate":"2022-07-28","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"44077628","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}