Proceedings of the International Conference on Applied Management Advances in the 21st Century 2020最新文献

{"title":"INNOVATION PRACTICES THROUGH KNOWLEDGE NETWORKS: PARTICIPANT OBSERVATION IN THE BRAZILIAN NAVY MANAGEMENT SCHOOL","authors":"É. Maia, F. Braga, Liliane Furtado","doi":"10.33965/ama2020_202003c021","DOIUrl":"https://doi.org/10.33965/ama2020_202003c021","url":null,"abstract":"The New Public Governance paradigm, which arose as a response to the needs of a public management that is oriented towards the satisfaction of real demands from citizens, has at its core the defense of networks as an essential element to the creation of public value. Assuming that an enabling public management environment, typical of this new context, permeates the management of the social capital, it is the social relations in the public sector that comprise an invaluable source of value creation. Therefore, this paper aims at investigating how the elements of the intellectual dimension may be articulated by public organizations in the process of solving real management problems, by means of knowledge networks. To this end, there has been carried out a participant observation (PO), which entailed the structuring and monitoring of the discipline “Improvement of Navy Logistical Support Processes”, conducted at the Brazilian Navy Management School and taught within the graduate certificate program for supply officers. The research results show positive impacts of knowledge networks as a source of public value creation, confirming previous studies on the development of practices of public governance, with a focus on the coordination of resources of human, social, and organizational capital.","PeriodicalId":263215,"journal":{"name":"Proceedings of the International Conference on Applied Management Advances in the 21st Century 2020","volume":"365 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-02-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"122478359","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"AN EXPANDED APPROACH TO URBAN RESILIENCE: THE CASE OF ACCRA, GHANA","authors":"L. Queiroz, Marie Anne Macadar","doi":"10.33965/ama2020_202003l015","DOIUrl":"https://doi.org/10.33965/ama2020_202003l015","url":null,"abstract":"Urban resilience refers to “the ability of a [urban] system, entity, community or person to adapt to a variety of change conditions and to withstand shocks while still maintaining its essential functions” (World Bank Group, 2015). This ability to adapt and change in response to shocks and stressors becomes increasingly important in an urban context. We can consider three significant reasons for this situation: (1) increased urbanization often leads to poorly-managed growth and unsustainable land use; (2) rapid urbanization is associated with an increased vulnerability to environmental and social shocks and stressors; and (3) urban poor populations are more likely to be impacted by these shocks and stressors. When urbanization is carried out in an inclusive and resilient manner, it enables the sustained reduction of poverty and improvements in shared prosperity. The main objective of this paper is presenting a case study argument about the efficacy and deficiency of some city policies, as well as propose recommendations on how technology can improve the city infrastructure and build resilient systems to withstand shocks and stressors in Accra. For this study, an expanded literature review on urban resilience, ICT technologies, and smart cities practices was conducted. Data analysis, mapping techniques, and field trip images complete the analysis of the case study. As part of the data collection strategy, interviews were conducted, from 2017 to 2018, with officials from the national and local governments, ministries, and World Bank Group staff in Accra, Ghana.","PeriodicalId":263215,"journal":{"name":"Proceedings of the International Conference on Applied Management Advances in the 21st Century 2020","volume":"28 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-02-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128500726","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"COST MANAGEMENT IN HIGHER EDUCATION FEDERAL INSTITUTIONS IN BRAZIL: A MANAGEMENT REPORT ANALYSIS","authors":"S. Mota, Antonio Rafael Valério de Oliveira, Naiara Taise Sousa Nunes, H. S. D. F. Junior","doi":"10.33965/ama2020_202003l004","DOIUrl":"https://doi.org/10.33965/ama2020_202003l004","url":null,"abstract":"Cost management in the public sector has proved to be a difficult task, especially in higher education institutions. The purpose of this research is to investigate the recent experiences of cost management in Brazilian federal universities, under a new scenario of performance requirements and availability of compulsory functionalities for cost assessment in the Integrated System for Financial Management (SIAFI) of the Federal Government. This is a qualitative research, conducted through content analysis of management reports provided by the existing Brazilian federal universities, with the assistance of the software Atlas.ti. The analysis reveals that, out of the studied federal universities, 40% do not utilise any cost assessment system and that the integration barriers with supporting information systems often serve as excuses not to implement cost management. The mandatory insertion of information on cost centres within SIAFI, as well as legal requirements are the main motivations for federal universities to conduct cost assessment. The presentation of cost information just referring to the costs website of the federal government was a recurrent approach in the federal universities’ management reports. For benchmarking, there is a clear need to standardize a cost assessment methodology for Higher Education Federal Institutions (HEFI) and to train the universities’ staff in the application of such a methodology. From this study, it is possible to realise the magnitude of the challenge still ahead for the HEFI to adapt to the financially constrained higher education scenario in Brazil.","PeriodicalId":263215,"journal":{"name":"Proceedings of the International Conference on Applied Management Advances in the 21st Century 2020","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-02-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130205218","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"ARE CRYPTOCURRENCIES UNBIASED? THE CASE OF BITCOIN IN BRAZIL","authors":"Joao Valente Filho, Denis Forte, E. Júnior","doi":"10.33965/ama2020_202003c019","DOIUrl":"https://doi.org/10.33965/ama2020_202003c019","url":null,"abstract":"Cryptocurrencies are nowadays one of the most important alternative investment markets and therefore have been in spot for regulatory purposes. One of the main characteristics is to be easy traded all over the world without governmental interference and without incurring in conversions costs whatsoever. A cryptocurrency like Bitcoin, the most renown and liquid, is traded at the same time in many different particular markets denominated exchanges. According to Financial theory, assets with these characteristics would be priced seemingly (considering transactions costs) in any exchange simultaneously, thanks to international arbitrage among agents. Any exception should be a regulator concern. Results of this study indicates that prices in different exchanges in USD, EUR and BRL are cointegrated and they have a balanced price response up to four lags of 15 minutes, making some predictability possible. A yellow light for regulators, since Bitcoin prices would not be neutral in their expectations but would have a pattern, raising concerns on market efficiency, regulations and practices.","PeriodicalId":263215,"journal":{"name":"Proceedings of the International Conference on Applied Management Advances in the 21st Century 2020","volume":"63 8","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-02-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"120842336","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"GROUP BEHAVIOUR AFFECTS FINANCIAL DECISIONS","authors":"Marcelo Henrique de Brito, Paula Esteban do Valle Jardim","doi":"10.33965/ama2020_202003l011","DOIUrl":"https://doi.org/10.33965/ama2020_202003l011","url":null,"abstract":"This work presents a new approach to behavioral finance with a conceptual contribution by suggesting and discussing with examples a list of group behavioral biases, bringing, hence, an additional outlook on how behavioral biases affect financial decisions. While individual behavioral biases are detected in individuals acting alone, group behavioral biases require the scrutiny of group behavior. Thus, a conceptual contribution of this paper, which may be particularly relevant for institutional investors, is to explain with examples - after research and experience - which are the group behavioral biases and their impact upon financial decisions.","PeriodicalId":263215,"journal":{"name":"Proceedings of the International Conference on Applied Management Advances in the 21st Century 2020","volume":"81 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-02-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"127724141","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"SOCIAL MEDIA AND ACCESS TECHNOLOGIES AS FACTORS OF INFORMATION AND INFLUENCE IN FRESHMEN STUDENTS OF A HIGHER EDUCATION INSTITUTION","authors":"Péricles José Pires, B. A. C. Filho, Rômulo Barreto Castelo Branco","doi":"10.33965/ama2020_202003l001","DOIUrl":"https://doi.org/10.33965/ama2020_202003l001","url":null,"abstract":"Social media has revolutionized the way people communicate and interact, making it easier and faster for people to get in touch with each other. This study aimed to evaluate the influence of social media on incoming students selected and chosen by the Higher Education Institution (HEI). Based on recent research, this paper proposes the application of a Dutch (Constantinides, 2001) and a Brazilian study (Branco, 2018), about the influence of social media in the decision process of selecting higher education institutions. In order to carry out the research, a survey with 464 respondents was applied in a Brazilian university, with freshmen students in the courses of the Applied Social Sciences area like business administration, accounting and others. The questionnaire was constructed using five point Likert scale. Data treatment was made via cluster, factor analysis and analysis of variance. The questions were structured in 5 (five) main groups: Use of Social Media; Social Media Activities; Channels used to search for information about HEIs; Influence factors in choosing a HEI and Socioeconomic and Demographic Information. The findings of the research indicate the existence of three distinct segments in the population of incoming students regarding social media activities: social engagement; information seeking and content contribution. The results showed that this sample is very adherent to the use of social media and the Internet as an information agent. In addition, it was possible to group individuals into three clusters, based on their social media habits and the main influences on the choice of higher education. Among the social media access platforms, WhatsApp (98.7%) has a large daily adherence, with concentrated uses between 3 to 6 hours per day (62.1%) and also amazing uses by 6.7% of respondents with more than 10 hours a day. Youtube as well has a great use, concentrating between 1 to 3 hours a day. Social media is an important source of “information for students”, with about 65% claiming to use such platforms for this matter. It is worth highlighting the great importance of the “Higher Education Institution websites” as much as “families, friends and acquaintances”. Among the items with low membership are blogs, forums, flyers and billboards, visiting programs, as well as traditional radio and television ads. Decisive factors in the process of choosing an HEI were the perception that it forms skilled professionals for the market, the interest in the courses offered and the quality of education. The research also points out the influence of friends and family in the decision making. The offering of cultural activities has a low appeal when making this decision. As presented by the research conducted by Constantinides and Stagno (2011), and Branco (2108), the results show the possibility of replicating the methodology as a basis for understanding social media as a factor of influence, as well as allowing the comparison of results among stu","PeriodicalId":263215,"journal":{"name":"Proceedings of the International Conference on Applied Management Advances in the 21st Century 2020","volume":"16 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-02-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125335586","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"THE INFLUENCE OF COMMUNICATION ON THE PURCHASE OF GIFTS ON COMMEMORATIVE DATES","authors":"F. M. Alves, L. Almeida, Eduardo Eugênio Spers","doi":"10.33965/ama2020_202003l008","DOIUrl":"https://doi.org/10.33965/ama2020_202003l008","url":null,"abstract":"The research evaluates different attributes explored by communication that may influence the choice of gift by the consumer (Gift Giving), in this case, in the category of Panettones (seasonal product, present only in the Brazilian's Christmas) during Christmas. Using tools such as eye tracking, it is possible to identify the effectiveness of the advertising message to the consumer, especially in seasonal seasons (commemorative dates), where the flow of advertising messages is very high. The commemorative date market allows retailers to incrementally grow and stream more consumers and make individuals consume and give more naturally. Christmas is considered to be the main of these retail commemorative dates. Understanding this relationship of choosing a brand as a gift is the subject of this dissertation. Among the managerial and academic contributions is the enrichment of studies that correlate the importance of investment in communication campaigns in seasonal periods (commemorative dates), allowing to identify elements for actions that generate a closer relationship between target audience and advertiser, as well as understand What are the factors that can increase purchase intent at the moment of choosing one, approaching and reinforcing consumer identification. The object of study chosen for the empirical test is the Panettones category. Research will be conducted with potential consumers of this product through the use of eye tracking equipment to analyze the product present in different scenarios with different elements in order to understand what is most appealing in a panettone advertising piece. The literature review is based on gift giving, seasonal periods and how important they are to retailers focusing on Christmas.","PeriodicalId":263215,"journal":{"name":"Proceedings of the International Conference on Applied Management Advances in the 21st Century 2020","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-02-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"130100642","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"ORGANIZATIONAL CULTURE AND INNOVATION: AN EXPLORATORY STUDY IN BRAZILIAN COMPANIES","authors":"L. Gambi, F. Lizarelli, M. Gerolamo","doi":"10.33965/ama2020_202003p025","DOIUrl":"https://doi.org/10.33965/ama2020_202003p025","url":null,"abstract":"Organizational culture is viewed as an important variable to innovation success; it can stimulate creativity and innovative behavior among employees. Besides, companies have adopted different practices to improve its social aspects into innovation direction. Moreover, the growth of international companies with foreign subsidiaries, forces them to adopt the most effective organizational practices to all business units in order to build a sustainable competitive advantage. In this context, this work uses data from 42 large manufacturing companies located in Brazil to investigate the organizational culture profile and the adoption of organizational innovation practices. Furthermore, uses Kruskal-Wallis Test to investigate if there is difference in the adoption of practices if the companies’ headquarters is located in Brazil or abroad. Results show that the characteristics of innovative organizational culture profile called Developmental culture were the less identified, as a result, companies still need to develop characteristics of innovative culture, such as assumption of risks, employees’ participation. Among the practices, those related to multidisciplinary teams and high variety in employees’ tasks were the most adopted, while job rotation and self-managed team the less adopted. In addition, for most practices, no difference was identified in the adoption if headquarters’ is located in Brazil or abroad, supporting the idea that organizational culture is more important driver of innovation than national culture.","PeriodicalId":263215,"journal":{"name":"Proceedings of the International Conference on Applied Management Advances in the 21st Century 2020","volume":"1 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-02-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115865400","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"INSTITUTIONAL LOGIC AND THE TRANSFORMATION IN THE BANKING SECTOR: FROM TRADITIONAL LOGIC TO FINTECH","authors":"Alana Bauer Lacerda, Felipe Robaski, Fernando Dias Lopes","doi":"10.33965/ama2020_202003l010","DOIUrl":"https://doi.org/10.33965/ama2020_202003l010","url":null,"abstract":"Banking institutions are faced with profound changes coming from the development of technology and the consequent entry of a new player in the field: fintech companies, startups focused on financial services, with strong adherence to the digitally native public, as well as those underserved by traditional banks. From the approach of institutional logic, and the combination of document analysis and in-depth interviews, we contribute with the knowledge of how banks are being able to combine the previously dominant traditional logic and fintech logic into a hybrid model. The analysis shows how traditional banks absorb fintech practices and how the introduction of fintechs in the field promotes changes not only in the banking sector, but also in other spheres. The interaction of the logics that shape this change emphasizes a unidirectional dynamic, in which only the logic of fintechs influencing the traditional banking logic was observed.","PeriodicalId":263215,"journal":{"name":"Proceedings of the International Conference on Applied Management Advances in the 21st Century 2020","volume":"12 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-02-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"123741349","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"ANALYZING THE OPPORTUNITY FOR OPEN BANKING IN BRAZIL","authors":"Rafael Dan Schur, Larissa Campostrini Sily","doi":"10.33965/ama2020_202003l009","DOIUrl":"https://doi.org/10.33965/ama2020_202003l009","url":null,"abstract":"Open Banking sets forth a new way of accessing financial products and services through digital platforms that gathers developers, financial institutions and consumers through application programming interfaces (APIs). On April 24, 2019, the Brazilian Central Bank issued Announcement No. 33.455, disclosing the basic requirements for the implementation in Brazil of the Open Financial System, also known as Open Banking. According to the Brazilian Central Bank, this initiative aims to increase the efficiency of the financial system by bringing more competition to this business environment and making it more inclusive, without compromising consumer safety and protection. Open Banking, as defined by the Central Bank, is “the sharing of data, products and services by financial institutions and other authorized entities, at the discretion of their clients – for data related to them – by opening and integrating information systems infrastructure and platforms in a safe, agile and convenient way”. The incipient regulation and the institutional reaction of banks and tech companies regarding their participation in this new model for the provision of financial services have also raised some questions. Will this regulation be enough for the adoption of Open Banking? What potential factors drive clients to adhere to this new financial business model – or prevent them from doing so? Which digital financial services Brazilian consumers already use? The goal of this article is to help find answers for these questions, exploring the evolution of digital financial services up to now and understanding the consumer sentiment regarding this new service model, based on a survey conducted between January and May 2019, in which 1,024 Brazilian banking consumers answered on their consumption of digital financial services and their sentiment regarding Open Banking. The assessment indicates that the adoption of digital banking services based on an open platform will be higher, the higher are the assurances to consumers regarding their privacy and the risk management of third parties who connect to the platform. Additional studies to evaluate in further detail the incentives and barriers for the adoption of banking services in an open platform and, as a result, to analyze the business model alternatives that financial institutions may adopt and that the Brazilian Central Bank should regulate will certainly contribute for the effective implementation of Open Banking in Brazil in the short term.","PeriodicalId":263215,"journal":{"name":"Proceedings of the International Conference on Applied Management Advances in the 21st Century 2020","volume":"68 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-02-05","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132958237","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}