Proceedings Of International Conference On Communication Science最新文献

{"title":"Repressive Measures Against Journalists and Media as Advocacy Medium","authors":"Mohammad Solihin, Warhi Pandapotan Rambe, Ika Resaliya, Bambang Srigati, Dian Rhesa Rahmayanti, Umar Basuki, Yanus Purwansyah Sriyanto, T. Triyanto","doi":"10.29303/iccsproceeding.v2i1.67","DOIUrl":"https://doi.org/10.29303/iccsproceeding.v2i1.67","url":null,"abstract":"Cases of violence against journalists continue to occur from year to year. Based on AJI Indonesia's records, during the last 5 years there were 265 cases reported including 64 cases in 2018, 58 cases in 2019, 84 cases in 2020, 43 cases in 2021, and the last 16 cases until May in 2022. Advocacy is a solution in solving this case. The involvement of the mass media for advocacy campaigns is an interesting thing. This article aims to find out the media used by AJI in Semarang City and how AJI in Semarang City uses these media in the process of advocating for journalists who experience repressive actions in 2020. The research method uses a qualitative approach with a case study method. The data sources used were obtained from interviews, observations, and documentation related to repressive actions against journalists that occurred in 2020 in Semarang, Central Java. The data were analyzed by triangulation method. Based on the data analysis carried out, the results of this study concluded that the use of mass media was considered effective in the process of advocating repressive actions against journalists in 2020 in Semarang, Central Java. The media used by AJI in Semarang City are online media and electronic media. Online media in the form of social media (Instagram, Twitter, and Facebook), Youtube Serat.ID, website advokasi.aji.or.id, and online news portals (tirto.id, serat.id, kompas.com, suara.com, ayosemarang.com, news.demokrasi.co.id, beritamerdekaonline.com, suarajawatengah.id). Meanwhile, electronic media are television (Metro TV) and radio (Radio Elshinta). The use of the Semarang City AJI network media is based on the characteristics of the media itself, so that the range of messages conveyed is more focused.\u0000 ","PeriodicalId":236553,"journal":{"name":"Proceedings Of International Conference On Communication Science","volume":"53 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"126795779","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"EDUCATION-BASED MARKETING COMMUNICATION STRATEGY","authors":"Ringgo Eldapi Yozani, Welly Wirman, Sherley Gucci Permata Sari","doi":"10.29303/iccsproceeding.v2i1.95","DOIUrl":"https://doi.org/10.29303/iccsproceeding.v2i1.95","url":null,"abstract":"This study discusses the diffusion of innovation in the field of marketing, where the strategy used is an education-based marketing communication strategy. The education-based marketing communication strategy carried out by Green Smoothies in educating consumers regarding healthy food also has the ultimate goal of selling products and creating awareness of the importance of healthy food for the community. The purpose of this study was to determine the diffusion of Green Smoothie Factory's marketing innovations by using educational strategies in attracting buying interest and educating consumers about healthy food. This study uses the theory of diffusion of innovation from Everret Rogers. The method used is descriptive qualitative. The data collection technique that the author uses in this research is observation, interviews and documentation. While the data analysis technique that the author uses is the Miles and Hubermand Results model, and data analysis activities, namely data reduction, display data, and conclusion drawing/verification. This study explains that the education-based marketing communication strategy carried out by Green Smoothies Pekanbaru in educating the public, among others, with electronic word of mouth (e-WOM), personal selling, and social media marketing is able to attract consumer buying interest in Pekanbaru City. Of course, in the messages conveyed in the marketing communication activities, persuasive educative messages are conveyed in the hope that it will create awareness for the public to apply healthy food patterns and maintain consumer loyalty to Green Smoothies Factory Pekanbaru.\u0000 ","PeriodicalId":236553,"journal":{"name":"Proceedings Of International Conference On Communication Science","volume":"14 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"128092512","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"THE CONTRIBUTION OF USER-GENERATED ONLINE VIDEO TO EMPOWER INDONESIAN MIGRANT WORKERS: A DISCUSSION PAPE","authors":"Rahmatul Furqan, Sudirman Karnay","doi":"10.29303/iccsproceeding.v2i1.131","DOIUrl":"https://doi.org/10.29303/iccsproceeding.v2i1.131","url":null,"abstract":"The marginalization of Indonesian migrant workers is not a new story. Their dream of success abroad ended as a nightmare since some of them were physically and mentally abused, especially those who work in the informal sector. A series of innovation in technologies have offered an opportunity for improvements in freedom and justice. This particular paper addresses the gap in the academic literature by analyzing the role of citizen-generated video for advocacy purposes and hasten social changes, particularly for Indonesian migrant workers. Desk research was used as the methodology in this research. A large volume of bibliographic materials related to the  use of user generated content to empower marginalized people was scanned and a limited number of documents have been critically reviewed. Articles were included in the review if the author discussed UGC along with debates related to its capacity for empowerment. As a result, this paper develops the argument that the capacity to participate in both video production and dissemination would enable Indonesian migrant workers to fight against injustice and discrimination and enhance their democratic engagement. With a set of camera in their hand and supported by the networked platform, Indonesian migrant workers are now able to create first-hand evidence which is powerful to encourage or boost public social and political action. As a promising feature, the user-generated video is a way for Indonesian migrant workers to be “visible” and to have the “voice” and challenge the negative stereotype that existed in society or negative framing in mainstream media towards them.","PeriodicalId":236553,"journal":{"name":"Proceedings Of International Conference On Communication Science","volume":"92 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"134073319","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"POLITICAL CAMPAIGN FOR SOUTH TANGERANG REGIONAL ELECTIONS","authors":"Sa'diyah El Adawiyah, Nurhayat, Tria Patrianti, Agus Hermanto","doi":"10.29303/iccsproceeding.v2i1.98","DOIUrl":"https://doi.org/10.29303/iccsproceeding.v2i1.98","url":null,"abstract":"Community participation in this direct election as a form of political participation. The election of the Mayor of South Tangerang is an event for the people's democratic party that must take place in an atmosphere of joy, to build a country in diversity. information needs, as well as other matters related to the Regional Head Election, one of which is Political Campaigns. Research objectives, problems, audiences, objectives, selecting media, formulating messages, planning program management, monitoring and evaluation. The research method used is a qualitative method with the subject of informants from regional heads, consultants, success teams, and volunteer teams. The results and discussion of political campaigns must know what are the priorities to be resolved. The audience that will be addressed in a political campaign affects the form of the message that will be packaged. Political actions defined in political campaigns. The right media determines the formation of public opinion carried out in the campaign process. the power of the media to reach large audiences and spread greatly helps campaign success. Messages are constructed and packaged appropriately according to the target audience. Messages are packaged and produced in various forms in mass media, social media, and outdoor media with good management program planning. And carry out continuous monitoring and evaluation.\u0000 ","PeriodicalId":236553,"journal":{"name":"Proceedings Of International Conference On Communication Science","volume":"193 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"132951383","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"THE MEANING OF PSEUDO-HAPPINESS IN THE BNI ADVERTISEMENT COVID 19 PREVENTION EDITION","authors":"Indiwan Seto Wahjuwibowo, Delfiero Senna","doi":"10.29303/iccsproceeding.v2i1.136","DOIUrl":"https://doi.org/10.29303/iccsproceeding.v2i1.136","url":null,"abstract":"Advertising are divided into two types, such as commercial advertising and noncommercial advertising. Public Service Annoucement or noncommercial advertising is usually created to invite others to be interested in the ideas it offers. In this study titled \"The Representation of the meaning of happiness pseudo in banking advertising\" aims to know the representation of the meaning of happiness pseudo in Public Service Announcement made by BNI. This research is a qualitatively descriptive research using research methods i.e. semiotics research. The analytical techniques used in this research use the technique of Umberto Eco semiotics analysis with the aim to describe any sign that is considered to contain the meaning of \"lie\" so as to explain about the pseudo-part that is in the scene in the advertisement. The result of this research is that the false happiness that is reflected in this advertisement is seen in the settings of the scene divided into two categories, such as Setting the scene in the process of transmission Corona virus and in setting the scene that shows the prevention process of the Corona virus. Each Setting of the scene that displays a pseudo-happiness is evidenced by some scenes that do not match what is happening in the association and community Environment in general. A representation of the meaning of pure happiness is also depicted through the happy expression that continues to be displayed in each scene. This can be said to contradict the real state of society \u0000 ","PeriodicalId":236553,"journal":{"name":"Proceedings Of International Conference On Communication Science","volume":"66 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"133070495","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"ACEH GOVERNMENT POLITICAL COMMUNICATION IN THE PROCESS OF DETERMINING OFFICER (Pj) GOVERNOR, REGENT AND MAYOR 2022 (Reflecting on the history of post-Tsunami Aceh Political communication)","authors":"Kamaruddin Hasan, Muslem Ibnu, Harinawati, Awaludin Arifin","doi":"10.29303/iccsproceeding.v2i1.58","DOIUrl":"https://doi.org/10.29303/iccsproceeding.v2i1.58","url":null,"abstract":"Reflecting on the history of Aceh's political communication in ensuring peace stability and sustainable development, 2022, as the beginning of the political year, the 2024 General Election stage is also a new milestone in the dynamics of Aceh's political communication. Considering that the legal, legal and democratic leadership elections will only be held in 2024. Maintaining the stability of the regional government in the midst of the complexity of the problems, including in preparation for the implementation of the grand celebration of democracy is both a challenge and an opportunity. One of them is filling the acting head of the region by involving the process of regional and national political communication. Moreover, the tenure of almost three years. In July 2022, Aceh has 10 regional heads whose terms of service have ended. The transition of government in addition to filling vacancies, of course, is to maintain the stability of the running of the government which ensures the sustainability of regional and national development until a definitive regional head is elected. This research is important and interesting to understand the political communication process of the Aceh government in determining the official (Pj) based on the history of Aceh's political communication. This study focuses on reflecting on the history of post-peace Aceh political communication into lessons learned in the application of political communication in the process of determining officials (Pj). This research is a literature review, observations and interviews of characters. The research data was examined qualitatively descriptively. The results of the study are that understanding the history of the dynamics of Aceh's political communication can foster effective contemporary political communication for the Aceh government and stakeholders in the process of determining the acting (Pj) Governor, including Regents and Mayors. Political communication is applied directly or indirectly. Directly, the Aceh government conducts executive and legislative political communication both at the central and regional levels, recommends candidates to the Ministry of Home Affairs, and carries out political communication efforts with the President. Meanwhile, indirectly by involving all elements, among others; Universities, Ulama, Non-Governmental Organizations and mass media. An incumbent (Pj) who is expected in general, who has integrity, credibility, capacity, capability, understands Aceh's local wisdom.\u0000 ","PeriodicalId":236553,"journal":{"name":"Proceedings Of International Conference On Communication Science","volume":"2 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121221931","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Mojo in Tribun Jogja: A 21st Century Journalism Landscape","authors":"Filosa Gita Sukmono","doi":"10.29303/iccsproceeding.v2i1.42","DOIUrl":"https://doi.org/10.29303/iccsproceeding.v2i1.42","url":null,"abstract":"The academic tradition studies the process of digitization and innovation in newsrooms such as exploring network society and technological reach, mediamorphosis, news digitization, media convergence, and mobility in the use of new media. In addition, the launch of the Apple iPhone in 2007 marked the start of a new era in a new process for understanding the meaning of cellular communication. These two things are related and give rise to the practice of mobile journalism which uses fully mobile devices (Mojo) as the main instrument for 21st-century journalists in processing and producing an event. Especially in Indonesia, the author sees that studies on Mojo in Indonesian media are something new for academics and practitioners, Tribun with the hashtag #MataLokalMenjangkauIndonesia (Local Eyes to Reach Indonesia) is the only Online News Portal that has the largest regional news channel network in Indonesia, which has adopted the practice. Mojo in the editorial. This study explores Mojo's practice at Tribun Jogja by using a descriptive qualitative approach through interviews with related journalists. Based on the findings, the authors see that this media utilizes Facebook Live and the news is used as further information that will be made news on other platforms at Tribun Jogja. With the characteristics of agile, flexibility, and accessibility, this Mojo practice can produce news with on-demand and just-in-time principles anytime, anywhere, however. \u0000KEYWORDS: Journalism; Mojo; News; Social Media; Tribun Jogja","PeriodicalId":236553,"journal":{"name":"Proceedings Of International Conference On Communication Science","volume":"10 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"125796954","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Communication Ethics in Online Learning at Vocational School of Sebelas Maret University During the Pandemic","authors":"Endang Martini, Afita Nur Hayati","doi":"10.29303/iccsproceeding.v2i1.37","DOIUrl":"https://doi.org/10.29303/iccsproceeding.v2i1.37","url":null,"abstract":"For almost four semesters online learning has been implemented. From it, we want to describe the communication ethics of Vocational School of student class of 2020 at the University of Sebelas Maret (UNS) in online lectures during the pandemic by using the Zoom Meeting application.  A descriptive survey is used in this research, data collection uses open-ended questionnaires. The unit being sampled is 20% of the population with simple random sampling and 34 lecturers returned the questionnaire with fill out google form, from a total sample of 40 lecturers.  Purposeful sampling was also used for the first time to know legal rules regarding online lecture etiquette.  The principal results are students adapt more quickly but the frequency that often appears in online lectures is students closing the camera, communication is more one-way, even though some show their IT skills above their friends.  This major conclusion is normative ethics in online learning is not fully owned. \u0000 ","PeriodicalId":236553,"journal":{"name":"Proceedings Of International Conference On Communication Science","volume":"116 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"124724024","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"How People (dis)Connect with the Public Issues through Cross Media Consumption?","authors":"Vitania Yulia","doi":"10.29303/iccsproceeding.v2i1.115","DOIUrl":"https://doi.org/10.29303/iccsproceeding.v2i1.115","url":null,"abstract":"Media have played a central role in developing democracy. It expects to provide citizens with the space or sphere where issues of importance to a community are discussed and debated. It encourages deliberation and civic participation. Since the New Order regime (1966-1998) collapsed, the media system in Indonesia has not only experienced ‘democratization but has given way to increasing corporations and liberalization of the media market. This condition has led to media oligopoly and the concentration of ownership which endangered the process of democracy in Indonesia. Meanwhile, the advancement of digital technologies and converged platforms are making media more ubiquitous. They also offer opportunities to reshape citizen media practices, especially in relation to the political and cultural spheres. The complexity of the citizen-consumers relationship with the media and the ways in which the practices of media consumption may contribute to the democratic condition in Indonesia. The objectives of this study aim to explore the theoretical framework of how people are (dis)connected toward public concerns and how they develop skills to cope with the range of civic practices (from access to information and evaluation to deliberative process and civic engagement) as part of the role as a citizen. Moreover, this study investigates the ways in which media interact both in developing or undermining civic practices.","PeriodicalId":236553,"journal":{"name":"Proceedings Of International Conference On Communication Science","volume":"45 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"121742993","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

{"title":"Mapping Research of Social Change in Indonesia During 2016-2021","authors":"Anak Agung Ayu Mirah Krisnawati, Yulanda Trisula Sidarta Yohanes","doi":"10.29303/iccsproceeding.v2i1.21","DOIUrl":"https://doi.org/10.29303/iccsproceeding.v2i1.21","url":null,"abstract":"Social change has a broad meaning that includes various lives that exist in society. The explanation above can be said that social change occurs unavoidably. Thus, the community in it must be able to predict and anticipate the possibility of social change. One way to be able to predict and analyze as a form of anticipation of social change is in the form of research on social change. Research on social change is one of the important materials for studying social change itself. Thus, this research will focus on discussing mapping research on social change carried out in indonesia in 2015-2021. The method approach used in this study is bibliometric analysis. Document used as data to be analyzed are document in the form of scientific papers such as articles and conference papers. The use of bibliometric methods can measure and know the Development of research studies on social change research that occurs within a certain period. In this study the period used was between 2015-2021. While the data used is data on scopus database, based on may 11, 2022.Based on the exposure of the above data to documents related to social change research sourced from scopus database found a few results. The first result is that a document related to social change shows an increasing trend, especially starting from 2018 to 2021. In 2018 there were 50 documents that continued to increase to 131 documents in 2021. The dominant type of document is articles with 462 more documents compared to conference papers which only amount to 29 documents. The largest source of documents is in the publication of international journal of innovation creativity and change, which is 30 documents throughout 2019 to 2020. Mapping themes related to social change is there are four clasters which is the red cluster \"opportunity\", the blue cluster \"social change\", the green cluster \"observation\", and the yellow cluster \"improvement\".\u0000 ","PeriodicalId":236553,"journal":{"name":"Proceedings Of International Conference On Communication Science","volume":"54 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2022-11-10","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"115806143","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}