JURNAL LENTERA BISNIS最新文献

FAKTOR RESIKO YANG MEMPENGARUHI ONLINE PURCHASE INTENTION YANG DIMEDIASI OLEH TRUST PADA MASYARAKAT KOTA BATAM 以对巴淡市人民的信任为中介影响网购意向的风险因素

JURNAL LENTERA BISNIS Pub Date : 2024-05-15 DOI: 10.34127/jrlab.v13i2.1056

Raymond Raymond, Renza Fahlevi, Fitriana Aidnilla Sinambela

{"title":"FAKTOR RESIKO YANG MEMPENGARUHI ONLINE PURCHASE INTENTION YANG DIMEDIASI OLEH TRUST PADA MASYARAKAT KOTA BATAM","authors":"Raymond Raymond, Renza Fahlevi, Fitriana Aidnilla Sinambela","doi":"10.34127/jrlab.v13i2.1056","DOIUrl":"https://doi.org/10.34127/jrlab.v13i2.1056","url":null,"abstract":"The purpose of this study is to analyze and show the influence of risk factors on the trust of the Batam city community which affects online shopping intentions. This research is quantitative in nature. The population of this research is consumers buying goods through online stores. The sample size of this study was 209 respondents. This research data processing uses the SmartPLS application. The data for this study were obtained from primary and secondary sources, primary data were obtained through questionnaires while secondary data were obtained from sources already available from journals, bulletins, and data from the internet. In analyzing the data, researchers used descriptive analysis methods to analyze respondent demographics and quantitative analysis to test variables and relationships between variables using SPSS. The result of this study is that there is a significant positive influence between financial risk, product risk, social risk, security risk and time risk with trust on Online Purchase Intention in Batam. Trust affects online purchase Intention, when trust can be an intermediary that causes consumers' desire to shop in e-commerce, when the higher the level of store trust can affect consumer confidence as well as the resulting online purchase intention. \u0000 \u0000Keywords: Risk, Online Purchase Intentions, Trust, Batam, e-commerce","PeriodicalId":230773,"journal":{"name":"JURNAL LENTERA BISNIS","volume":"15 10","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140976691","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

PENERAPAN PRICING STRATEGY DALAM MANAJEMEN BISNIS PADA UMKM (STUDI KASUS KOPI JANJI JIWA) 定价策略在乌姆克姆商业管理中的应用（咖啡承诺灵魂案例研究）

JURNAL LENTERA BISNIS Pub Date : 2024-05-15 DOI: 10.34127/jrlab.v13i2.1065

Irma Shantilawati, Annisa Anindya, Ibnu Suryadi

{"title":"PENERAPAN PRICING STRATEGY DALAM MANAJEMEN BISNIS PADA UMKM (STUDI KASUS KOPI JANJI JIWA)","authors":"Irma Shantilawati, Annisa Anindya, Ibnu Suryadi","doi":"10.34127/jrlab.v13i2.1065","DOIUrl":"https://doi.org/10.34127/jrlab.v13i2.1065","url":null,"abstract":"In the current era of digitalization, customers have a lot of literacy in knowing, accessing and easily comparing information about products and prices from various competitors so that customers can search for and decide which products to buy according to their wishes at the lowest price. In accordance with its mission, Kopi Janji Jiwa aims to introduce the quality taste of local Indonesian coffee to the public. One of the characteristics of Kopi Janji Jiwa is its relatively pocket-friendly prices. This is because Kopi Janji Jiwa itself targets the middle class as its main target. Apart from that, Kopi Janji Jiwa also implements production for the mass market so that product prices are adjusted to standards that apply to the wider community, not to certain groups. The problem that often occurs in every UMKM in Indonesia is that many UMKM do not calculate production costs and are inaccurate in determining selling prices. As a result, it causes losses and has to sell products at a loss. Therefore, UMKM must pay attention to choosing the type of pricing strategy that will be implemented. This research is intended to determine the extent of the influence of implementing pricing strategies in business management in UMKM (Case Study of Kopi Janji Jiwa). \u0000 \u0000Key words: Pricing Strategy, Management of Business and UMKM","PeriodicalId":230773,"journal":{"name":"JURNAL LENTERA BISNIS","volume":"10 4","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140973288","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

PENGARUH HARGA DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN PRODUK BITTERSWEET BY NAJLA DENGAN KEPUASAN KOSUMEN SEBAGAI VARIABEL MEDIASI 以消费者满意度为中介变量，价格和产品质量对购买纳吉拉苦参产品决策的影响

JURNAL LENTERA BISNIS Pub Date : 2024-05-15 DOI: 10.34127/jrlab.v13i2.1097

Arya Yudha Pratama, W. Wiyadi

引用次数: 0

PENGARUH CUSTOMER PERCEIVED VALUE TERHADAP REPURCHASE INTENTION DALAM GAME GENSHIN IMPACT 顾客感知价值对再购买意向的影响（Pengaruh customer perceived value terhadap repurchase intention dalam game genshin impact

JURNAL LENTERA BISNIS Pub Date : 2024-05-15 DOI: 10.34127/jrlab.v13i2.1091

Egar Surya, Anang Muftiadi, Arianis Chan

{"title":"PENGARUH CUSTOMER PERCEIVED VALUE TERHADAP REPURCHASE INTENTION DALAM GAME GENSHIN IMPACT","authors":"Egar Surya, Anang Muftiadi, Arianis Chan","doi":"10.34127/jrlab.v13i2.1091","DOIUrl":"https://doi.org/10.34127/jrlab.v13i2.1091","url":null,"abstract":"The present study seeks to examine the extent to which customer perceived value influences repurchase intention among consumers of in-game purchase products in the Genshin Impact game, with a case study conducted on members of the Genshin Impact Official Indonesia group. The research approach employed is quantitative, utilizing a descriptive verification method. The sampling technique involves non-probability sampling, specifically purposive sampling. Data were collected through questionnaires, observations, interviews, and literature studies. The data analysis was performed using simple linear regression, a significance test (T-test), and the coefficient of determination (r2). The study population consists of consumers of in-game purchase products in the Genshin Impact game, with a sample size of 120 respondents. The results indicate a significant influence of customer perceived value on repurchase intention among consumers of in-game purchase products in the Genshin Impact game. This implies that the higher the perceived customer perceived value, the greater the repurchase intention exhibited by consumers of in-game purchase products in the Genshin Impact game. \u0000 \u0000Keywords: Customer Perceived Value, Repurchase Intention, Online Games","PeriodicalId":230773,"journal":{"name":"JURNAL LENTERA BISNIS","volume":"128 47","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140977270","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

ANALISIS STRATEGI APARATUR DINAS LINGKUNGAN HIDUP DAN PERTANAHAN DALAM PENGELOLAAN SAMPAH DI KABUPATEN TAKALAR 塔卡拉尔区环境和土地服务机构废物管理战略分析

JURNAL LENTERA BISNIS Pub Date : 2024-05-15 DOI: 10.34127/jrlab.v13i2.1088

Hendrawati Hamid

{"title":"ANALISIS STRATEGI APARATUR DINAS LINGKUNGAN HIDUP DAN PERTANAHAN DALAM PENGELOLAAN SAMPAH DI KABUPATEN TAKALAR","authors":"Hendrawati Hamid","doi":"10.34127/jrlab.v13i2.1088","DOIUrl":"https://doi.org/10.34127/jrlab.v13i2.1088","url":null,"abstract":"This research aims to find out and analyze the strategies implemented by the Environment and Land Service apparatus in managing waste in Takalar Regency. The waste problem in various regions in Indonesia is a very urgent matter that needs attention from officials in each regional government because it is closely related to public health and healthy environmental conditions. This research uses a qualitative descriptive approach method, and the data is analyzed using the SWOT technique. Data collection was carried out by combining observation techniques, in-depth interviews with informants (Heads of Departments, Heads of Divisions, implementing officers in the field, and the general public), as well as documentation data. The findings obtained in this research are that the strategies implemented by the Environment and Land Service apparatus have been working well, although they still require various improvements and attention from the relevant apparatus. This strategy, which has not yet been effective, should receive more serious attention in the waste management process because it has the potential to create new jobs, as well as contribute more to increasing the Gross Regional Domestic Product (GRDP) of Takalar Regency. To improve waste management in Takalar Regency, increase the number of PDUs, TPS3R, and community-based waste banks as well as carry out outreach and create the \"SALINTAK\" application. \u0000 \u0000Keywords: Strategy Management, Waste Management, SWOT Analysis","PeriodicalId":230773,"journal":{"name":"JURNAL LENTERA BISNIS","volume":"97 8","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140973305","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

PENGARUH CARBON EMISSION DISCLOSURE (CED), CORPORATE SOCIAL RESPONSIBILITY (CSR), DAN GREEN ACCOUNTING TERHADAP NILAI PERUSAHAAN DENGAN PROFITABILITAS SEBAGAI VARIABEL INTERVENING 碳排放披露（CED）、企业社会责任（CSR）和绿色会计在企业利润中的作用（作为干预变量

JURNAL LENTERA BISNIS Pub Date : 2024-05-15 DOI: 10.34127/jrlab.v13i2.1053

Sugeng Hariadi, Rifa Mufticha Nurwanda

{"title":"PENGARUH CARBON EMISSION DISCLOSURE (CED), CORPORATE SOCIAL RESPONSIBILITY (CSR), DAN GREEN ACCOUNTING TERHADAP NILAI PERUSAHAAN DENGAN PROFITABILITAS SEBAGAI VARIABEL INTERVENING","authors":"Sugeng Hariadi, Rifa Mufticha Nurwanda","doi":"10.34127/jrlab.v13i2.1053","DOIUrl":"https://doi.org/10.34127/jrlab.v13i2.1053","url":null,"abstract":"This study aims to determine the effect of Carbon Emission Disclosure (CED), Corporate Social Responsibility (CSR) and Green Accounting on Firm Value with Profitability as an intervening variable. This research is a type of causality research with a quantitative approach. This study uses data on annual reports, sustainability, and energy sector finances on the ASEAN Stock Exchange website with a total of 22 companies. The sampling technique used purposive sampling and obtained 66 energy company data. The analysis method uses SEMPLS with SmartPLS 3.0 software. The results of this study indicate that 1) Carbon Emission Disclosure has no significant effect on firm value, 2) Corporate Social Responsibility has a significant effect on firm value, 3) Green Accounting has no effect on firm value, 4) Carbon Emission Disclosure has no significant effect on profitability, 5) Corporate Social Responsibility has a significant effect on profitability 6) Green Accounting has no effect on profitability, 7) Profitability has a significant effect on firm value, 8) Carbon Emission Disclosure through profitability has no significant effect on firm value. 9) Corporate Social Responsibility through profitability has no significant effect on firm value, 10) Green Accounting through profitability has no significant effect on firm value. \u0000 \u0000Keywords: Carbon Emission Disclosure, Corporate Social Responsibility, Green Accounting, Profitability, Firm Value","PeriodicalId":230773,"journal":{"name":"JURNAL LENTERA BISNIS","volume":"64 48","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140972219","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

PENGARUH BRAND IMAGE DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN LEMARI ES DI PERUMAHAN MUSTIKA PRAKARSA KARAWANG 品牌形象和价格对卡拉旺Mustika Prakarsa住宅区冰箱购买决策的影响

JURNAL LENTERA BISNIS Pub Date : 2024-05-15 DOI: 10.34127/jrlab.v13i2.1094

R. Wulandari, Netti Nurlenawati

{"title":"PENGARUH BRAND IMAGE DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN LEMARI ES DI PERUMAHAN MUSTIKA PRAKARSA KARAWANG","authors":"R. Wulandari, Netti Nurlenawati","doi":"10.34127/jrlab.v13i2.1094","DOIUrl":"https://doi.org/10.34127/jrlab.v13i2.1094","url":null,"abstract":"The goal of this study is to determine how price and brand perception affect consumers' decisions to buy products. Businesses in the electronics industry have the chance to satisfy consumer preferences because of the increased demand and necessity for refrigerator electronics. In an effort to grab consumers' interest and attention, they work to enhance their brand image. The sample strategy was purposeful sampling, which is a nonprobability sampling method. A sample of ninety-six respondents who resided in the Mustika Prakarsa Housing area and had two-door refrigerators was taken. Google forms are utilized to support techniques for gathering data. The techniques used to handle and evaluate data include tests of validity, partial t, simultaneous F, multicollinearity, heteroscedasticity, regression equation coefficient, and coefficient of determination. Version 29.0 of IBM SPSS was used to gather the data for the following data processing step. The results of the test indicate that price and brand perception both considerably and favorably affect consumers' decisions to buy, sometimes at the same time. Price and brand perception work together to influence decisions to buy by 30.7%. \u0000 \u0000Keywords: Purchase Decision, Price, Brand Image.","PeriodicalId":230773,"journal":{"name":"JURNAL LENTERA BISNIS","volume":"16 3","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140974534","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

PENGARUH FINANCIAL PERFORMING TERHADAP NILAI PERUSAHAAN YANG DIMODERASI OLEH GREEN SUPPLY CHAIN MANAGEMENT (Studi Kasus Pada Perusahaan Manufaktur Sub Sektor Makanan dan Minuman yang Terdaftar di BEI Periode 2018-2022) 绿色供应链管理对公司价值的财务绩效影响（2018-2022年期间IDX上市的食品饮料子行业制造公司案例研究）

JURNAL LENTERA BISNIS Pub Date : 2024-05-15 DOI: 10.34127/jrlab.v13i2.1085

Jauhari Ibnu Hamdani, Dwi Nita Aryani

{"title":"PENGARUH FINANCIAL PERFORMING TERHADAP NILAI PERUSAHAAN YANG DIMODERASI OLEH GREEN SUPPLY CHAIN MANAGEMENT (Studi Kasus Pada Perusahaan Manufaktur Sub Sektor Makanan dan Minuman yang Terdaftar di BEI Periode 2018-2022)","authors":"Jauhari Ibnu Hamdani, Dwi Nita Aryani","doi":"10.34127/jrlab.v13i2.1085","DOIUrl":"https://doi.org/10.34127/jrlab.v13i2.1085","url":null,"abstract":"Investors will consider financial performance when choosing an investment. Financial performance can continue to improve with the implementation of the right business strategy, thereby increasing company value. the purpose of this study was to test and analyze the effect of current ratio, return on investment, and green supply chain management on firm value, as well as to test and analyze whether green supply chain management can moderate the effect of current ratio and return on investment on firm value. This research uses quantitative research. The data source in this study was taken from secondary data, namely annual reports obtained from the Indonesia Stock Exchange (IDX). The description of the population in this study is a manufacturing company in the food and beverages sub-sector listed on the Indonesia Stock Exchange (IDX) in 2018-2022. Based on the research results, it is known that CR has a positive and significant effect on firm value, ROI has a positive and significant effect on firm value, GSCM has a positive and significant effect on firm value. Then GSCM is not able to moderate the effect of CR and ROI on firm value. \u0000 \u0000Key words: Current ratio, Return On Investment,Green Supply Management","PeriodicalId":230773,"journal":{"name":"JURNAL LENTERA BISNIS","volume":"59 8","pages":""},"PeriodicalIF":0.0,"publicationDate":"2024-05-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"140974937","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

PENGARUH PRODUCT DIVERSITY TERHADAP LOYALITAS KONSUMEN SKINCARE ONLINE 在忠实的在线护肤品牌中实现产品多样性

JURNAL LENTERA BISNIS Pub Date : 2024-05-15 DOI: 10.34127/jrlab.v13i2.1106

Dela Afiyana, A. N. Praswati

引用次数: 0

PENGARUH INOVASI PRULINK NEXTGEN TERHADAP ATTITUDE (STUDI PADA KONSUMEN PT PRUDENTIAL LIFE ASSURANCE CABANG XYZ) 普联下一代创新对态度的影响（对pt审慎人寿保险 xyz 分公司消费者的研究）

JURNAL LENTERA BISNIS Pub Date : 2024-05-15 DOI: 10.34127/jrlab.v13i2.1078

Annette Zaneta Zaluchu, Arianis Chan, Pratami Wulan Tresna

引用次数: 0