Proceedings of the International Conference on Business and Management Research (ICBMR 2020)最新文献

An Analysis of the Probability of Default for Non-Financial Public Companies in Asia’s Emerging, Developed and Frontier Countries 亚洲新兴、发达和前沿国家非金融上市公司违约概率分析

Proceedings of the International Conference on Business and Management Research (ICBMR 2020) Pub Date : 2020-12-23 DOI: 10.2991/aebmr.k.201222.016

Arina Nada Kentjana, Z. Husodo

{"title":"An Analysis of the Probability of Default for Non-Financial Public Companies in Asia’s Emerging, Developed and Frontier Countries","authors":"Arina Nada Kentjana, Z. Husodo","doi":"10.2991/aebmr.k.201222.016","DOIUrl":"https://doi.org/10.2991/aebmr.k.201222.016","url":null,"abstract":"This research presents the probability of default profiles of non-financial public companies in Asia’s market. Investors may need to monitor the market which they want to invest in. In this case, the probability of default is used to represent the financial condition. Using the Merton model as a structural approach method, financial reports data and market capitalization are employed to provide the probability of default of respective companies. The market was then classified further into three categories: developed market, emerging market, and frontier market. The probability of default profiles between those three categories was compared in this research. This study reveals that countries in the developed market and emerging market do not have significant differences, while the liquidity of those three financial markets are significantly different. It indicates that the Merton model does not capture the liquidity of the financial market properly, which results in a low probability of default in the frontier market. These findings can be considered by investors in their decision making in this globalization era.","PeriodicalId":225669,"journal":{"name":"Proceedings of the International Conference on Business and Management Research (ICBMR 2020)","volume":"47 8","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"114039903","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 0

A Comparison Between Brand Level and Donation Proximity toward Consumer Evaluation on CRM Online Campaign CRM在线活动中品牌水平与捐赠接近度对消费者评价的比较

Proceedings of the International Conference on Business and Management Research (ICBMR 2020) Pub Date : 2020-12-23 DOI: 10.2991/aebmr.k.201222.007

Ilma Wulansari Hasdiansa, T. Balqiah

引用次数: 0

The Application of Vehicle Routing Problem for Rice Distribution System in City of Bandung 车辆路径问题在万隆市大米配送系统中的应用

Proceedings of the International Conference on Business and Management Research (ICBMR 2020) Pub Date : 2020-12-23 DOI: 10.2991/aebmr.k.201222.048

N. Saragih, R. S. Rachman

引用次数: 1

The Effect of Employee Engagement on Turnover Intention 员工敬业度对离职倾向的影响

Proceedings of the International Conference on Business and Management Research (ICBMR 2020) Pub Date : 2020-12-23 DOI: 10.2991/aebmr.k.201222.043

Ketut Juliantara, I. H. Sihombing, Ni Luh Ketut Sri Sulistyawati

引用次数: 2

The Influence of Service Quality on Customer Trust 服务质量对顾客信任的影响

Proceedings of the International Conference on Business and Management Research (ICBMR 2020) Pub Date : 2020-12-23 DOI: 10.2991/aebmr.k.201222.037

Nila K. Hidayat, Y. Bustaman, Yuniadi H. Hartono

引用次数: 1

Impact of Firm-Created Content and User-Generated Content on Consumer Perception in Grab-and-Go Coffee Brands 企业创建内容和用户生成内容对即走咖啡品牌消费者认知的影响

Proceedings of the International Conference on Business and Management Research (ICBMR 2020) Pub Date : 2020-12-23 DOI: 10.2991/aebmr.k.201222.003

Adhityo Negoro, M. Alif

{"title":"Impact of Firm-Created Content and User-Generated Content on Consumer Perception in Grab-and-Go Coffee Brands","authors":"Adhityo Negoro, M. Alif","doi":"10.2991/aebmr.k.201222.003","DOIUrl":"https://doi.org/10.2991/aebmr.k.201222.003","url":null,"abstract":"Social media platforms nowadays are numerous and have many different features to aid the communication conducted by individuals or groups. At the same time, it has an implication on how marketing communications are conducted and how consumers perceive brands, thus determining purchase intentions. The research investigated 92 data set to scrutinize the impact of Firm-created Content (FCC) and User-generated Content (UGC) towards Brand Equity, Brand Attitude and Purchase Intention in the Grab-and-Go coffee business as the new trend among urban dwellers which mostly used social media communications. Partial Least Squares (PLS) Structural Equation modelling was employed to analyze the impact of FCC and UGC as social media communications in that new trend. The empirical findings show that FCC and UGC only influence Brand Attitude and have no influence on Brand Equity. Brand Attitude and Brand Equity is shown to be influencing Purchase Intention. These results may be beneficial for marketers who manage and whose target markets are similar to the Grab-and-Go coffee business.","PeriodicalId":225669,"journal":{"name":"Proceedings of the International Conference on Business and Management Research (ICBMR 2020)","volume":"33 1","pages":"0"},"PeriodicalIF":0.0,"publicationDate":"2020-12-23","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":null,"resultStr":null,"platform":"Semanticscholar","paperid":"129204212","PeriodicalName":null,"FirstCategoryId":null,"ListUrlMain":null,"RegionNum":0,"RegionCategory":"","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":"","EPubDate":null,"PubModel":null,"JCR":null,"JCRName":null,"Score":null,"Total":0}

引用次数: 1

Towards Industry 4.0 迈向工业4.0

Proceedings of the International Conference on Business and Management Research (ICBMR 2020) Pub Date : 2020-12-23 DOI: 10.2991/aebmr.k.201222.038

Nany Grace B. Simamora, I. J. Asmara, Elmi Achelia, Qinan Maulana

引用次数: 0